VivaStreet

What VivaStreet does

VivaStreet is a free online classified advertisements marketplace founded in 2005, operating primarily in France with international presence in Belgium, Ireland, and the United Kingdom. The platform connects buyers and sellers across multiple horizontal categories including real estate (Immobilier), employment and training (Emploi & Formation), vehicles (Véhicules), services (Services), dating and social connections (Rencontres), home and fashion (Maison & Mode), electronics (Multimédia), and animals (Animaux). Its core technology is a web-based marketplace platform with category-based browsing, search functionality, regional page structures covering all French departments and major cities, and user account management for both individual posters and professional users.

The company operates a freemium revenue model: most basic listings are free for individual consumers, while certain premium categories are paid to ensure quality. A dedicated B2B subscription product called Espace Pro serves real estate agents, employers, and service businesses with enhanced features including up to 12 photos per listing, visibility tools, and dedicated account management. Distribution is exclusively web-based with self-serve listing posting for individuals and direct sales support for professional accounts. Supporting marketing channels include the Vivablog content platform and organic social presence on Facebook, Twitter, and YouTube.

VivaStreet is a privately held company operating under corporate parent DV International Ltd. The company is headquartered in Paris, France, with customer service operations Monday through Friday 9h-18h, and is led by founder and CEO Yannick Pons. It maintains a lean team of 11-50 employees and operates without disclosed venture funding, serving a broad long-tail of individual consumers and a smaller base of professional subscribers.

Name

VivaStreet

Legal name

VivaStreet

Website

https://vivastreet.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

VivaStreet is a free French online classified ads marketplace founded in 2005, connecting buyers and sellers across real estate, employment, vehicles, services, and personal categories in France, Belgium, Ireland, and the UK.

Ownership category

akta.pro rank

Product category

Online Classifieds

SIC

Services-Advertising (7310)

akta.pro primary industry

Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK)

Keywords

• Online classified ads
• Local marketplace platform
• Job listings portal
• Real estate classifieds
• Professional services marketplace

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Listing fees (premium categories): The platform operates primarily as a free marketplace but charges for certain premium categories to ensure quality and secure service. Professional listings and enhanced visibility options generate revenue from business users.
2. Professional subscriptions (Espace Pro): Professional users (real estate agents, employers, service businesses) can subscribe to dedicated professional accounts with enhanced features including more photos per listing, visibility tools, and dedicated account management.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

VivaStreet operates a free online classified ads marketplace connecting buyers and sellers across France (with additional presence in Belgium, Ireland, and the United Kingdom). The platform organizes listings into category verticals covering real estate, employment and training, vehicles, services, home and fashion, electronics, animals, and personal/dating connections, and provides both free self-serve listings for individuals and a paid Espace Pro professional subscription with enhanced visibility tools for businesses.

Product overview

VivaStreet is a free online classified ads marketplace operating in France, Belgium, Ireland, and the United Kingdom. The platform provides a unified marketplace connecting buyers and sellers across diverse categories. The core offering includes the VivaStreet Classified Ads Platform with category verticals for real estate (Immobilier), employment (Emploi), vehicles (Véhicules), services, dating (Rencontres), home/fashion (Maison & Mode), electronics (Multimédia), and animals (Animaux). Professional users can access the Espace Pro subscription service for enhanced listing features, while the Vivablog provides supporting editorial content. The platform enables free and paid ad posting with regional coverage across all French departments.

Differentiator

Problem solved

Functional benefit

Products and services

• VivaStreet Classified Ads Platform

Quantifiable outcome

• 160,000 monthly visits for services category
• +2 more outcomes

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DV International LtdcoreOthersParent company of Vivastreet. DV International Ltd owns and operates the Vivastreet platform globally, managing the network of classified ads sites across France, Belgium, Ireland, and UK.

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• OLX: OLX is a large, multi-country classifieds operator (now part of OLX Group) with strong presence across Europe and emerging markets — a broad incumbent in the same horizontal marketplace space as VivaStreet, with overlapping free-listings-plus-pro model.

Direct peers

• Leboncoin: Leboncoin is the dominant French horizontal classifieds marketplace covering real estate, jobs, vehicles, services, and personal ads — the closest direct competitor to VivaStreet in its home market, with overlapping product categories and target users.
• Gumtree: Gumtree is a UK-origin horizontal classifieds platform operating across multiple countries (UK, Ireland), directly overlapping with VivaStreet's UK and Ireland sites on categories like real estate, jobs, vehicles, and services.
• DoneDeal: DoneDeal is an Irish horizontal classifieds platform with strength in vehicles, property, and jobs — directly competing with VivaStreet's Irish site in the same Dublin-led market and overlapping user base.
• Marktplaats: Marktplaats is the leading Dutch horizontal classifieds marketplace operated by Adevinta — comparable to VivaStreet in offering free listings across many verticals with professional upgrade tiers and similar marketplace economics.
• Kijiji: Kijiji is a major horizontal classifieds marketplace (owned by Adevinta) operating across several countries with the same freemium listings + professional subscription model VivaStreet uses.

Regional players

• Subito: Subito is one of Italy's leading horizontal classifieds platforms covering real estate, jobs, vehicles, and services — comparable in product mix and self-serve posting model to VivaStreet, but operating in a different geography.

Emerging players

• Wallapop: Wallapop is a leading Spanish horizontal second-hand goods and services marketplace with a mobile-first P2P focus — comparable to VivaStreet's "Bons plans" and electronics verticals but differentiated by mobile-native experience and geographic focus.
• SeLoger: SeLoger is a French real estate vertical classifieds portal — comparable to VivaStreet's Immobilier vertical and overlapping in professional real estate advertisers using premium subscription products.
• Indeed France: Indeed is a leading global employment marketplace with strong French presence — comparable to VivaStreet's Emploi & Formation vertical, competing for both job-seeker traffic and recruiter/employer spend.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/vivastreet_fr
• YouTubeyoutube.com/user/VivastreetFR
• Facebookfacebook.com/vivastreet.fr
• LinkedInlinkedin.com/company/vivastreet-world

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VivaStreet