What Nikka Home does

Nikka Home Co., Ltd. (ニッカホーム株式会社) is a Japanese home renovation specialist founded in January 1987 in Nagoya and operating today as a privately held subsidiary of Nikka Home Holdings Co., Ltd. The company runs 119 directly-owned showrooms across all major Japanese regions, organized into four branches (Kanto, Chubu, Western Japan, Kyushu), and executes both residential and commercial renovation projects using an in-house construction (自社施工) workforce combined with a one-contact integrated project-management system (一貫体制). Its revenue is generated almost entirely through project-based one-time fees: individual homeowners pay per renovation (kitchens, bathrooms, toilets, interiors, exteriors, full-home remodels), while a dedicated B2B division (法人事業部) delivers store, restaurant, clinic, and office fit-outs with indicative unit pricing published online.

The business model is anchored on (1) local customer acquisition via signature yellow flyers (黄色いチラシ) and a network of walk-in showrooms — the company explicitly avoids cold calling and door-to-door sales; (2) a digital front-end built around the Re:est (リエスト) one-minute online quotation tool and a corporate website with reservation/estimate-request forms; and (3) an extended sub-brand portfolio spanning real estate (Nikka Real Estate), new construction (Nikka Zero-Ichi), gas equipment (Denki Oodonya), solar (Energy Nikka), maintenance (Home Darner), hotels, and a community events platform (Chikutaku). The company's disclosed technology stack is non-proprietary: there are no AI/ML systems, no developer-facing API, and no software platform — operational differentiation comes from process integration, bulk procurement across 119 stores, and an in-house labor force. FY2024 group revenue is ¥71.16B, with 83,179 group projects completed that year and a cumulative base exceeding 900,953 cases; headcount stood at 1,860 as of April 2026.

Name

Nikka Home

Legal name

ニッカホーム株式会社 (Nikka Home Co., Ltd.)

Website

https://nikka-home.co.jp

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Nikka Home is a privately held Japanese home renovation specialist operating 119 directly-owned showrooms nationwide under an in-house construction model, serving individual homeowners and SMBs with kitchens, bathrooms, interiors, and full-home remodels, generating ¥71.16B in FY2024 revenue.

Ownership category

akta.pro rank

Product category

Home Renovation Services

NAICS

Residential Remodelers (236118)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)

akta.pro secondary industries

Kitchen Permitting, Design & Project Management (HSAPAAAK), Whole-Home Exterior Renovation (Envelope & Curb Appeal) (HSAPAEAD), Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)

Keywords

• Home renovation services
• Residential remodeling
• Kitchen bathroom renovation
• Commercial store fit-out
• In-house construction

Headquarters

HQ city

Nagoya

HQ country

Japan

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Residential Renovation Services: Nikka Home's primary revenue stream is one-time project fees from residential renovation services, including kitchens, bathrooms, toilets, interiors, exterior, and full-home remodels. Customers pay per project based on scope and materials selected. Pricing varies by project size; publicly listed service examples include cross-wallpapering (from ¥5.61万 for 6-jo room, ¥1,400 per ㎡), floor replacement (from ¥7.7万), toilet with installation (from ¥10.4万), interior painting (from ¥6.4万), and full small-store remodels (from ¥30.4万). The company also sells home equipment (kitchens, unit baths, water heaters, etc.) as part of its project offering.
2. Commercial / Store Renovation (B2B): A dedicated business division handles renovation and tenant fit-out projects for commercial clients — restaurants, retail stores, clinics, offices, warehouses. Services include interior finishing, plumbing, electrical, signage, and fire-safety documentation. Revenue is project-based per contracted scope; example project fees range from ¥84,700 for sign repair to ¥2,181,600 for a full interior/equipment renovation. This division also handles restoration work for office relocations and supports subsidy applications for commercial projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Nikka Home provides full-service home renovation across Japan via 119 showrooms, covering kitchens, bathrooms, toilets, interiors, exteriors, insulation, entrance doors, water heaters, and full-home remodels. The company executes projects with its own in-house construction teams (自社施工) under a single-contact integrated model where the same salesperson manages consultation, construction supervision, and after-sales service. It also operates a dedicated B2B division serving restaurants, retail stores, clinics, offices, and commercial facilities.

Product overview

Nikka Home is a comprehensive home renovation company operating 119 showrooms nationwide across Japan, offering renovation services for kitchens, bathrooms, toilets, washrooms, interiors, exterior walls, entrances, and full-home renovations. The company utilizes a direct-contract and self-construction (自社施工) model where sales staff manage projects from consultation through construction supervision and after-sales service. Beyond core renovation, the portfolio includes specialty sub-brands: Nikka Real Estate (二手房/新屋敷), Nikka Zero-Ichi (新建住), Denki Oodonya (ガス機器), Wood Design Park (木育・BBQ施設), Energy Nikka (太陽光発電), Nikka Hotel, Tree Hotel Nikka, Nikka Shower, Nikka Tiny Spark (小山・小屋展示), Nikka USA, and Kamille (障碍者福祉事業). Digital products include Re:est (かんたん見積), Disney Design Room, and online payment processing. Community engagement is supported through the Chikutaku event platform, which organizes BBQ parties, DIY workshops, and local community activities.

Differentiator

Problem solved

Functional benefit

Brands

• Nikka Hotel (ニッカホームホテル): Hotel accommodation services operated by Nikka Home
• NIKKA Remodeling USA
• KISEKAE NIKKA (着せ替えニッカ)
• TREE HOTEL (ツリーホテル)
• Nikka Shower (ニッカホームシャワー)
• Chikutaku (ちくたく)

Products and services

• Nikka Home Residential Renovation Services

Quantifiable outcome

• 70% repeat customer rate ( リピート率70% )
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

Five partnerships are on record, tiered minor.

• Benefit Corporation (ベネフィット)minorOthersNikka Home offers employees access to the Benefit corporation discount platform (提携施設割引), providing preferential rates on various services and facilities for employees.
• Chubu Electric Power (中部電力)minorOthersRegional utility provider for electricity capacity upgrades and new power line connections. Required for restaurant and commercial tenant electricity expansion projects.
• Wood Design Park (ウッドデザインパーク)minorOthersA wood-themed park facility operated by the Nikka Home Group used as the venue for community engagement events (チクタク) including BBQ parties, wood craft workshops, and forest education activities. Multiple locations: Rejack, Okazaki, and Noma beach venues.
• Kappa Coffee (kappa的食物)minorOthersThird-party food vendor/caterer that provided food service at Nikka Home community events (チクタク BBQ parties).
• MINOAKA Kitchen (ミノアカキッチン)minorOthersHawaiian food truck vendor that provided catering (garlic shrimp, mochiko chicken) at a Nikka Home community BBQ event.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• LIXIL: LIXIL is Japan's largest building materials and housing equipment manufacturer, with a renovation services business (LIXIL Reform) operating showrooms nationwide. It is a major supplier to Nikka Home (used across both residential and B2B projects) and a direct competitor in kitchen/bath renovation services.
• TOTO: TOTO is Japan's leading sanitaryware manufacturer with a nationwide TOTO Reformation service network for bathroom and toilet renovation. Directly comparable in B2C residential renovation channel and is also a key product supplier (via LIXIL/Janis) to Nikka Home's projects.
• Daiwa House Industry: Japan's largest homebuilder, with a dedicated renovation business (Daiwa House Reform) covering residential and commercial refurbishment. Comparable in scale, geographic coverage, and integrated in-house execution model, but diversified across new home construction, real estate development, and commercial facilities.
• Misawa Homes: One of Japan's largest prefab homebuilders with a renovation business serving its installed base. Comparable in integrated sales-and-installation approach and brand-led national coverage, but a smaller share of total revenue from renovation than Nikka Home.
• Panasonic Homes: A major Japanese homebuilder (formerly PanaHome) backed by Panasonic, offering new construction, renovation, and home equipment packages. Like Nikka Home, it relies on integrated supply-and-install capabilities; also a direct equipment supplier (LED, HVAC, partitions) to Nikka's B2B projects.
• Takara Standard: Established Japanese manufacturer of kitchens, bathrooms, and washrooms with its own direct renovation service network. Highly comparable in product focus (kitchen/bath unit replacement) and showroom-based D2C model, though smaller in store count than Nikka Home.
• Asahi Kasei Homes: Major homebuilder with a Hebel Haus product line and a renovation/refurbishment service for its installed customer base. Comparable in service model and reliance on in-house crews; primarily serves customers of its own newly built homes, narrower in scope than Nikka's open market.

Direct peers

• Cleanup Corporation: Mid-sized Japanese kitchen and bathroom specialist with its own renovation services and showrooms. Directly comparable in product focus (kitchens, baths) and consumer-targeted renovation channel, though more concentrated geographically and smaller in scale than Nikka Home.
• Refis (Reform Square): A regional Japanese home renovation specialist focusing on residential remodeling with a multi-showroom presence. Most directly comparable in business model (pure-play renovation specialist), though considerably smaller in scale and store count than Nikka Home.

Emerging players

• Sanei Co., Ltd. Japan-based renovation and real estate services company with growing showroom operations. Comparable in residential renovation focus and integrated construction model, but significantly smaller scale; represents a regional or emerging competitor in the same niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/nikkahome
• YouTubeyoutube.com/@nikkahome
• Facebookfacebook.com/nikkahome.co.jp
• Instagraminstagram.com/nikkahome

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nikka Home