KK Cedevita Junior

What KK Cedevita Junior does

KK Cedevita Junior is a privately held Croatian basketball club headquartered in Zagreb, founded in 1991 (originally as KK Botinec). The club was rebranded multiple times — through KK Hiron Botinec and KK Cedevita — with Atlantic Grupa becoming general sponsor in 2005 and the Cedevita brand following. In 2019, the professional senior operations were merged with KK Petrol Olimpija Ljubljana to form Cedevita Olimpija, while KK Cedevita Junior was spun off in Zagreb with an explicit focus on youth development and competing in the top tier of Croatian and regional basketball.

The club operates a multi-tiered basketball organization. Core products include the Senior Team competing in the FAVBET Premier League (top Croatian league) and NLB ABA 2 (regional second tier); the Basketball School (Škola košarke) for children aged 8-15 with 650+ participants across 18 public schools in the Zagreb area, complemented by the larger Cedevita Junior Basketball Academy with 700+ participants in 24+ schools; the Youth Academy fielding U19, U17, U15, and U13 teams in national championships; the Veli Lošinj Summer Basketball Camp (a 20+ year tradition priced at 589.52 EUR per participant); the owned Basketball Dome (Dom košarke) training facility opened in October 2012; the HAKK Mladost development team in Croatia's second-tier league; and the annual U13 Cedevita Kup regional tournament. For the 2025/26 season, the senior team is participating in the FIBA Europe Cup group stage — the first Croatian club in European competition since 2019.

Revenue is generated through four streams: corporate sponsorships and partnerships (Atlantic Grupa, Cedevita, FAVBET, Croatia Osiguranje, A1, T-com, Renault, EY Croatia, and others providing brand visibility on jerseys and signage), Basketball Academy enrollment fees, match ticket sales via the Entrio.hr platform (with free entry for academy members), and summer camp participation fees. The senior team plays home matches at the Sutinska Vrela arena (Dom sportova, 2,800 capacity), while training is centred on the Basketball Dome at Kajzerica - Zagrebački velesajam.

Name

KK Cedevita Junior

Legal name

Košarkaški klub Cedevita Junior

Website

https://kkcedevitajunior.hr

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

KK Cedevita Junior is a privately held Croatian basketball club headquartered in Zagreb, operating a senior team in the FAVBET Premier League and NLB ABA 2 alongside a Basketball School serving 650+ youth aged 8-15 across 18 schools, a multi-age Youth Academy, and a residential summer camp in Veli Lošinj.

Ownership category

akta.pro rank

Product category

Basketball Club Services

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

Keywords

• Youth basketball training
• Basketball academy programs
• Professional basketball club
• Youth sports development
• Basketball summer camps

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Sponsorships and partnerships: Corporate sponsors provide financial support in exchange for brand visibility on club jerseys, arena signage, and marketing materials. Major sponsors include Atlantic Grupa, Cedevita, FAVBET, and numerous other companies.
2. Match ticket sales: The club sells tickets for home games through the Entrio.hr ticketing platform, with free entry for academy members.
3. Basketball Academy enrollment fees: The Basketball School charges enrollment fees for youth participants aged 8-15, providing regular training, internal competitions, and club events.
4. Summer camp fees: The annual summer basketball camp in Veli Lošinj charges participation fees of 589.52 EUR per participant, including accommodation, meals, training, and activities.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

KK Cedevita Junior is a Croatian basketball club that operates a structured youth basketball academy (Škola Košarke) for children aged 8-15 across 18 public schools in Zagreb, a competitive youth academy with U13/U15/U17/U19 teams, and a senior team playing in the FAVBET Premier League and NLB ABA 2 league. The club also runs a residential summer basketball camp in Veli Lošinj and operates the Basketball Dome training facility for player development.

Product overview

KK Cedevita Junior is a Croatian basketball club organized as a multi-tiered sports organization. The core offering centers on the Senior Team competing in the FAVBET Premier League and NLB ABA 2, supported by the extensive Basketball School (established 2007) with over 700 participants across 24+ schools, and the Youth Academy featuring U19, U17, U15, and U13 age-group teams. Additional services include the Veli Lošinj Summer Basketball Camp (residential program for ages 7-15), the Basketball Dome training facility, and the HAKK Mladost development team in Croatia's second-tier league. For 2025/26, the club achieved historic participation in the FIBA Europe Cup group stage and hosts the annual U13 Cedevita Kup regional tournament.

Differentiator

Problem solved

Functional benefit

Brands

• Cedevita Junior Basketball Academy: Basketball academy established since 2007, operating as part of the club system with over 700 participants in more than 24 schools - the largest basketball academy in Croatia.
• Škola košarke Cedevita Junior

Products and services

• Senior Team (Prva Momčad) The senior basketball team competing in the FAVBET Premier League (top Croatian league) and NLB ABA 2 league. Serves as a development-focused squad providing opportunities for young academy players to advance to professional basketball.
• Basketball School (Škola Košarke Cedevita Junior) A basketball training program for children aged 8-15, offering regular training in sports halls with educated coaches, the Cedevita Little League internal competition, additional training for talented players in club selections, and visits from first team players. The largest basketball academy in Croatia.
• Youth Academy (Omladinski Pogon) Structured youth development program featuring multiple age categories including juniors (U19), cadets (U17), pre-cadets (U15), and U13 teams. Provides dedicated coaches for each age group and participates in Croatian national championships and regional competitions.
• Veli Lošinj Summer Basketball Camp A residential summer basketball camp held in Veli Lošinj for children aged 7-15. Offers professional basketball training conducted by Croatian basketball experts, full-board accommodation (three meals daily), transport, gift package, full-day excursion to Aquapark, and health monitoring.
• HAKK Mladost Development Team The club's development team competing in the second tier of Croatian senior basketball (1. muška liga). Provides playing opportunities for young players transitioning from the youth academy to senior professional basketball.
• U13 Cedevita Kup Tournament An annual regional basketball tournament for players under 13 years old, featuring teams from Croatia and the broader region. One of the strongest youth basketball events in the area, with live statistics and video streaming.
• FIBA Europe Cup Competition Participation European club basketball competition participation in the FIBA Europe Cup group stage for the 2025/26 season, providing international competitive experience and representing the first Croatian club to compete in European basketball group stage since 2019.

Quantifiable outcome

• Three Croatian Championship titles in youth categories (U13, U15, U19) in 2026
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Hrvatski košarkaški savez (HKS)coreStrategic or Co-development PartnerThe Croatian Basketball Federation organizes national competitions including the Premier League and youth championships in which the club participates.
• Košarkaški savez Zagreba (KSZ)coreStrategic or Co-development PartnerZagreb Basketball Association co-organizes youth championships and competitions with the club hosting events at Sportska dvorana Dubrava.
• FIBA EuropecoreStrategic or Co-development PartnerInternational basketball federation organizing the FIBA Europe Cup in which Cedevita Junior participates as the first Croatian club since 2019 to reach group stage of a European competition.
• ABA LeaguecoreStrategic or Co-development PartnerRegional Adriatic Basketball Association organizing the NLB ABA 2 league where Cedevita Junior competes since the 2023/24 season.
• Zagrebački holdingminorChannel Partner/ Reseller/ DistributorThrough its travel agency branch, facilitates summer camp registration and payment collection for Veli Lošinj basketball camp.
• Entrio.hrminorChannel Partner/ Reseller/ DistributorTicketing platform through which club sells tickets for home games in the SuperSport Premier League.
• 18 Public Schools ZagrebcoreStrategic or Co-development PartnerNetwork of 18 public schools in the Zagreb area that host Basketball School training sessions, enabling wide reach for youth basketball development program.

Scale indicators12 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Real Madrid Baloncesto: Spanish basketball club part of Real Madrid with a renowned cantera (youth academy). Comparable in combining elite senior competition with a structured youth development engine.
• FC Barcelona Basketball (La Masia-style academy): Top-tier European basketball organization with an elite integrated youth academy. Comparable in its emphasis on youth development as a strategic pillar, though operating at much larger scale and global brand recognition.
• KK Partizan: Major Serbian basketball club with a deep youth academy producing NBA-caliber talent. Comparable academy-to-professional pathway model and competitive structure in the broader Adriatic/European ecosystem.

Others

• Entrio.hr: Croatian ticketing platform that handles Cedevita Junior's match ticket sales. Adjacent ecosystem partner rather than a competitive peer, but relevant for understanding Cedevita Junior's distribution and reach in the Croatian market.

Direct peers

• KK Split: Croatian basketball club competing in the Croatian Premier League and ABA competitions. Comparable as a regional Croatian basketball club with established academy and sponsorship relationships.
• KK Cibona: Historic Croatian basketball club based in Zagreb, competing in the same Croatian Premier League (FAVBET Premijer liga) and a direct rival on court. Highly comparable as both a Croatian top-flight basketball organization with a strong academy tradition and sponsorship base.
• KK Zadar: Croatian basketball club and ABA League participant with a strong youth academy tradition. Directly comparable as a Croatian basketball organization combining senior competition with structured youth development programs.
• KK Cedevita Olimpija: Formed in 2019 when Cedevita's professional operations merged with Petrol Olimpija in Ljubljana. Direct lineage peer and former parent entity; competes in the regional ABA League at a higher tier than Cedevita Junior.

Emerging players

• Mega Basket: Serbian basketball club renowned for developing elite NBA prospects (e.g., Nikola Jokić-era alumni). Comparable business model focused on talent identification and youth development as the primary competitive engine.

Regional players

• KK Budućnost: Montenegrin basketball club competing in the ABA League. Regional Adriatic peer with similar senior team plus youth academy structure, operating in a comparable smaller-market environment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cedevitajunior
• Facebookfacebook.com/kkcedevitajunior
• Instagraminstagram.com/kkcedevitazg
• TikToktiktok.com/@kkcedevitajunior
• LinkedInlinkedin.com/company/cedevita-zagreb

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KK Cedevita Junior