LLD System

What LLD System does

LLD System is a private Société Anonyme headquartered in Les Abymes, Guadeloupe, that provides long-term vehicle rental (Location Longue Durée, LLD) services to businesses, liberal professions, and public administrations across five French overseas territories: Guadeloupe, Martinique, La Réunion, Guyane, and Saint-Martin. Founded in 2018, the company operates through five regional offices with dedicated phone and WhatsApp contact channels, offering multi-brand vehicle selection (including electric and hybrid models such as the Renault Kangoo Van E-Tech, Renault Austral, and Dacia Duster) on subscription contracts of 36 to 60 months. Pricing is quote-based and monthly, bundling financing, maintenance, 24/7 roadside assistance, replacement vehicles, tire management, insurance, fine processing, washing, marking, and storage into a single recurring payment.

The company's underlying technology layer centers on a Customer Web Reporting extranet that gives clients real-time visibility into fleet count, mileage tracking, deviation alerts, intervention history, maintenance scheduling, accident management, and fine tracking, with optional add-on modules for vehicle geolocation and eco-driving monitoring. LLD System does not own the underlying vehicle fleet itself; instead, it operates as a regional distribution and customer-management layer built on a core partnership with LeasePlan, the world's largest independent fleet manager, which handles vehicle procurement and back-end fleet operations at a global scale (1.8 million vehicles globally; 119,000 in France). The go-to-market is direct enterprise sales via regional commercial representatives, supported by a website with quote-request forms and per-territory WhatsApp lines. The company reports 1–10 employees, registered capital of €7,700, and no external funding rounds, indicating it functions as a lean sales-and-service intermediary rather than a capital-intensive lessor.

Name

LLD System

Legal name

LLD System

Website

https://lldsystem.fr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

LLD System is a Guadeloupe-headquartered long-term vehicle rental provider operating across five French overseas territories (Guadeloupe, Martinique, La Réunion, Guyane, Saint-Martin), offering multi-brand leased vehicles on 36–60 month contracts to enterprises, liberal professions, and public administrations via a LeasePlan-backed distribution model.

Ownership category

akta.pro rank

Product category

Long-Term Vehicle Leasing & Fleet Management

NAICS

Passenger Car Leasing (532112), Automotive Equipment Rental and Leasing (5321)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Vehicle Subscription Services (All-Inclusive, Flexible Term) (TLABAAAE)

akta.pro secondary industry

Consumer/Private Lease & Subscription (Personal Contract Hire) (TLABAAAC)

Keywords

• Long-term vehicle rental
• Fleet management services
• Vehicle leasing solutions
• Corporate automotive mobility
• Multi-brand vehicle leasing

Headquarters

HQ city

Les Abymes

HQ country

Guadeloupe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Long-term Vehicle Rental (LLD): Monthly subscription-based rental of new vehicles for 36 to 60 month periods. Revenue generated through recurring monthly payments that include financing, maintenance, assistance, and optional add-ons such as insurance, tires, and financial loss guarantee.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

LLD System provides multi-brand long-term vehicle rental (Location Longue Durée, LLD) under monthly subscription contracts of 36 to 60 months to businesses, liberal professionals, and public administrations across five French overseas territories. Each contract bundles financing, maintenance, 24/7 roadside assistance, replacement vehicles, tires, insurance, traffic-fine processing, washing, marking, and guardianage into a single monthly fee, and is accompanied by a proprietary Customer Web Reporting extranet for online fleet monitoring (mileage, alerts, intervention history, accident and fine management).

Product overview

LLD System is a multi-brand long-term vehicle leasing provider operating across five French overseas territories (Guadeloupe, Martinique, Réunion, Guyane, and Saint-Martin). The company offers a unified fleet management and leasing solution where clients select their desired vehicle brands and models while LLD System handles financing, maintenance, insurance, and operational management. The core offering comprises vehicle leasing (with vehicles including Renault Kangoo Van, Renault Austral, and Dacia Duster available in the fleet), supplemented by the Customer Web Reporting online fleet management platform for real-time tracking and reporting. Optional add-on services include geolocation and eco-driving monitoring modules, while the base contract includes bundled services such as maintenance, 24/7 assistance, tire replacement, insurance, fine management, and replacement vehicles. Contract terms range from 36 to 60 months with adjustable mileage.

Differentiator

Problem solved

Functional benefit

Brands

• Customer Web Reporting: Interactive extranet tool for online fleet management allowing access to vehicle counts, kilometer tracking, alerts, intervention history, and maintenance planning.

Products and services

• Long-Term Vehicle Rental (Location Longue Dur\u00e9e, LLD) Monthly subscription-based rental of new multi-brand vehicles under 36, 48, or 60 month contracts. Each contract bundles vehicle financing, maintenance, 24/7 roadside assistance, replacement vehicles, tire supply, insurance with claims handling, traffic-fine processing, washing, marking, and guardianage into one monthly invoice. Mileage, vehicle category (citadine, berline, SUV, utility, van, estate, luxury), and selected add-ons are tailored to each client. Pricing is quote-based and not publicly disclosed.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• LeasePlancoreChannel Partner/ Reseller/ DistributorLeasePlan is described as LLD System's partner and the world's leading long-term fleet management company. LeasePlan manages 1.8 million vehicles globally and is the #1 independent long-term rental provider in France (not dependent on banks or manufacturers) with 119,000 vehicles in France. LLD System operates in partnership with LeasePlan, positioning itself within the LeasePlan ecosystem for vehicle procurement and fleet management services.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• ALD Automotive (legacy): Pre-merger ALD Automotive was a top-tier European full-service leasing company; its operational and digital leasing capabilities are now consolidated under Ayvens but remain a relevant benchmark for LLD System's business model and target segments.
• Sixt Leasing: Sixt Leasing provides full-service leasing and fleet management to SMEs and corporate customers across Europe with flexible contract durations and integrated services, mirroring LLD System's subscription-style all-inclusive model.
• Athlon: Dutch-headquartered international fleet management and vehicle leasing company owned by Mercedes-Benz Mobility, providing operational leasing across Europe. Directly comparable business model to LLD System's subscription-based approach.
• Ayvens: Ayvens was formed in 2023 from the merger of ALD Automotive and LeasePlan — LLD System's own partner. It is the world's largest full-service long-term leasing player and would be the most direct competitor if it chose to enter French overseas territories directly.
• KBC Autolease: Belgian full-service leasing provider under KBC Group offering operational leasing, fleet management, and mobility services to corporate clients. Comparable in its multi-brand, all-inclusive monthly pricing approach.
• Arval: BNP Paribas-owned Arval is one of the largest European long-term vehicle leasing providers, offering multi-brand LLD, fleet management, and mobility services to businesses and public administrations — directly comparable to LLD System's core B2B offering.
• Fraikin: European leader in commercial vehicle and fleet leasing with multi-country operations across France and surrounding markets. Comparable in providing integrated fleet solutions to businesses and public sector clients.

Broad incumbents

• Hertz: Global vehicle rental incumbent with multi-territory presence. Although focused on short-term rental rather than LLD, Hertz is a relevant comparable as an established multi-brand vehicle provider in island and Caribbean geographies.
• Volkswagen Financial Services: Captive financier for Volkswagen Group brands, providing fleet leasing and management services at significant scale across multiple European markets. A larger incumbent operating in the same broad B2B leasing space.

Regional players

• Europcar: Major car rental group historically present in French overseas territories (LLD System's registered HQ is c/o Europcar). While Europcar focuses on short-term rental, it is a relevant adjacent peer for the same territories and customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lldsystem
• LinkedInlinkedin.com/company/lld-system

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LLD System