West Hawaii Association of Realtors

What West Hawaii Association of Realtors does

West Hawaii Association of REALTORS® (WHAR) is a non-profit professional trade association organized in 1969 and headquartered at 74-5617 Pawai Pl., Suite 107, Kailua-Kona, Hawaii. It is the largest trade organization on the Big Island of Hawaii, serving over 875 licensed REALTOR members spanning from Hawi in the north to Naalehu in the south. WHAR operates as an affiliate of the Hawaii Association of REALTORS® (HAR, 8,000 statewide members) and the National Association of REALTORS® (NAR), with membership automatically extending to all three levels. The organization is governed by a Board of Directors of 9-13 members including a President, President-Elect, Immediate Past President, Vice President, Secretary, Treasurer, and Treasurer-Elect, and is professionally managed by an Association Executive with 1-10 total staff.

WHAR's core product is a membership services bundle including: a member portal (RAMCO AMS), weekly caravan property-preview events across three sub-regions (Kona, Ka'u, North Hawaii), continuing education programs (NAR designations ABR and GRI) and online CE courses via partnership with The CE Shop, MLS access through Hawaii Information Services, professional standards and Code of Ethics enforcement, market statistics reporting by sub-region, legislative advocacy on STVR, water, cesspool, and zoning issues, and a Board Store selling REALTOR supplies (signs, Sentrilock lockboxes). Distribution occurs through the WHAR website, weekly e-newsletter, in-person caravans, monthly Pau Hana networking events, and a public-facing Agent Finder tool connecting consumers with member REALTORS.

Revenue is generated through five streams: annual pro-rated membership dues (primary), tiered corporate sponsorships (Platinum through Zinc), educational program fees and CE Shop referrals, Board Store product sales, conference room rentals, and transactional caravan late-submission fees. The sponsorship program monetizes access to WHAR's 875+ member base through mortgage lenders (Guild Mortgage, Rocket Mortgage, Rate, OriginPoint, eMortgage), title companies (Fidelity National Title, First American Title, Old Republic Title), home inspection firms, and brokerages. WHAR holds no proprietary technology IP beyond its website and member portal and discloses no AI/ML capabilities. The organization operates in a single geographic market (West Hawaii) with no disclosed expansion plans outside the Big Island.

Name

West Hawaii Association of Realtors

Legal name

West Hawaii Association of REALTORS®

Website

https://westhawaiirealtors.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

West Hawaii Association of REALTORS® is a 1969-founded non-profit trade association serving 875+ licensed REALTOR members on Hawaii's Big Island, providing MLS access, weekly caravans, continuing education, Code of Ethics enforcement, and legislative advocacy as the largest local affiliate of HAR and NAR.

Ownership category

akta.pro rank

Product category

Real Estate Trade Association Services

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association Compliance, Governance & Board Support Services (BPAJAHAN)

Keywords

• Real estate association
• REALTOR membership services
• Continuing education
• Professional standards
• Trade association

Headquarters

HQ city

Kailua Kona

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Dues: WHAR collects annual membership dues from primary and secondary members. Dues are pro-rated based on license effective date with a $100 late fee assessed for payments after January 15.
2. Sponsorship Revenue: WHAR generates revenue through tiered sponsorship programs (Platinum, Gold, Silver, Bronze, Zinc) where vendors in the real estate ecosystem pay for exposure to WHAR's 875+ member base through caravans, events, newsletters, and website presence.
3. Educational Programs: WHAR offers continuing education courses for REALTORS including NAR Designation classes (ABR, GRI), strategies courses, and partners with The CE Shop for online pre-licensing and CE courses. Revenue generated from course fees.
4. Board Store: WHAR operates a store selling products for REALTORS including signs, Sentrilock lockboxes and other business items.
5. Conference Room Rental: WHAR maintains a conference room (approx. 20 person capacity) available for rental with terms and availability through the WHAR Office.
6. Caravan Submission Fees: $20 late submission fee assessed to agents who submit caravan listings after the Monday 11 PM deadline.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

West Hawaii Association of REALTORS® (WHAR) is a non-profit voluntary professional trade association serving over 875 licensed real estate professionals on the Big Island of Hawaii. Its core offerings include membership services (dues-based primary and secondary membership), continuing education and designation programs (ABR, GRI), weekly property caravan events, a Board Store for REALTOR supplies, and professional standards and Code of Ethics enforcement.

Product overview

West Hawaii Association of REALTORS® (WHAR) is a voluntary professional trade association for real estate licensees, not a product company in the traditional sense. The organization offers a suite of member services including a website with member portal access, continuing education programs (ABR, GRI designations), weekly caravan property preview events (Kona, Ka'u, North Hawaii), a Board Store for supplies, professional standards and ethics enforcement, market statistics reporting, membership application processing, legislative monitoring, webinars, and RPAC advocacy. These are association services and programs rather than a unified software product or platform architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Education and Continuing Education Programs Continuing education courses including NAR Designation classes (ABR, GRI), Strategies of Listing, Finance and Purchase Contract classes, and online courses through The CE Shop partnership for REALTOR members.
• Caravan Services Weekly property preview events for REALTORS including Kona Caravans (Thursdays), Ka'u Caravans (second Wednesdays), and North Hawaii Caravans (Fridays) to preview new property listings.
• Board Store Product catalog offering signs, Sentrilock lockboxes, and other real estate business supplies for members.
• Professional Standards and Ethics Services Code of Ethics enforcement, grievance processing, mediation services, and ethics complaint filing procedures for members.
• Membership Application and Management New membership and brokerage applications, primary and secondary member processing, pro-rated dues calculations, and member status management.
• Legislative Monitoring and Advocacy Government affairs tracking at county, state, and national levels including bill tracking, testimony guidance, and position statements on property rights and zoning.
• Member Webinars and Pau Hana Recordings Online library of webinar recordings and Pau Hana event recordings for member education and networking.
• REALTORS Political Action Committee (RPAC) Political advocacy fundraising and candidate support program for REALTOR political interests.
• Sponsorship Program Tiered sponsorship program (Platinum, Gold, Silver, Bronze, Zinc) where vendors in the real estate ecosystem pay for exposure to WHAR's 875+ member base through caravans, events, newsletters, and website presence.
• Market Statistics Reporting Monthly market statistics including median home prices, condo prices, and sales numbers by region (North Kohala, South Kohala, North Kona, South Kona, Ka'u).
• WHAR Website and Member Portal The organization's primary web platform providing member login access, event calendar, market statistics, caravan schedules, education resources, and public property search functionality.

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core, strategic, supporting, platinum and silver.

• Hawaii Association of REALTORS (HAR)coreStrategic or Co-development PartnerHAR is the state-level parent association with 8,000 members. WHAR members automatically belong to HAR. HAR provides standard forms, legal assistance hotline (808.523.5030), legislative advocacy, and statewide professional development programs including HARLA Leadership Academy.
• National Association of REALTORS (NAR)coreStrategic or Co-development PartnerNAR is the national parent organization providing the REALTOR trademark, Code of Ethics framework, professional standards support, learning resources including Fairhaven training, and advocacy at the federal level.
• Hawaii Information ServicescoreTechnology or IntegrationProvides MLS access for WHAR members. Contact: [email protected] or (808) 748-8777. MLS Help: [email protected] or 808-599-4224. Members access through HawaiiInformation.com.
• The CE ShopstrategicTechnology or IntegrationWHAR has partnered with The CE Shop, the leader in online real estate education, to provide state-approved pre-licensing and continuing education courses. Courses are self-paced and available online. WHAR receives referral consideration for promoting these courses.
• Hawaii REALTORS Political Action Committee (RPAC)strategicStrategic or Co-development PartnerRPAC promotes election of pro-REALTOR candidates. WHAR members contribute voluntarily. WHAR RPAC liaisons: Kyle Nishiyama and Jessica Green.
• West Hawaii Mediation Center (WHMC)supportingStrategic or Co-development PartnerProvides local dispute resolution services. Contact: (808) 885-5525 / (808) 326-2666 or [email protected]. Available for member and client disputes.
• Zipforms (ZipLogix)supportingTechnology or IntegrationNAR member benefit providing electronic forms platform. Help Desk: 866-693-6767. Standard forms also available through HAR.
• Guild MortgageplatinumGTM or Marketing PartnerPlatinum sponsor with multiple representatives including Travis Green (808-333-6790), Christina Alves, Kawai Hooper. Multiple contacts across different sponsorship levels.
• eMortgage (Kurt Nielson)platinumGTM or Marketing PartnerPlatinum sponsor. Contact: (808) 334-6201, [email protected]. Provides mortgage services to WHAR members.
• Homes & LandplatinumGTM or Marketing PartnerPlatinum sponsor covering Big Island market. Contact: Nicole Stivers (909) 313-4407, [email protected].
• OriginPoint (Anthony Balsamo)platinumGTM or Marketing PartnerPlatinum sponsor - mortgage lender. NMLS #680367. Mobile: 206-953-6102.
• Rate (Jim Allen)platinumGTM or Marketing PartnerPlatinum sponsor - mortgage lender. Contact: (808) 938-3913, [email protected]. Branch in Kailua-Kona at 75-5722 Kuakini Highway.
• Rocket Mortgage (Robin Wolcott)platinumGTM or Marketing PartnerPlatinum sponsor - mortgage lender. Contact: (425) 785-0502, [email protected].
• RockSolid Home Inspections (Jared Terpak)platinumGTM or Marketing PartnerPlatinum sponsor - home inspection services. Contact: (808) 895-4952, [email protected].
• Hawaii TopNotch (Karl Stump)platinumGTM or Marketing PartnerPlatinum sponsor. Contact: (808) 796-1077, [email protected].
• Fidelity National Title (Mercy Palmer)silverGTM or Marketing PartnerSilver sponsor - title services. Contact: (808) 280-6726, [email protected]. Kona office.
• First American Title (Courtney Battisse)silverGTM or Marketing PartnerSilver sponsor - title services. Contact: (808) 264-7197, [email protected].
• First Hawaii Realty (Tia Tagavilla)silverGTM or Marketing PartnerSilver sponsor - real estate brokerage. Contact: (808) 492-2172.
• Old Republic Title (Lisa Kahihikolo)silverGTM or Marketing PartnerSilver sponsor - title services. Contact: 808.479.4379, [email protected]. Old Republic Title Hawaii Kona office.
• West Hawaii Mediation Center (Eric Paul)silverStrategic or Co-development PartnerSilver sponsor - dispute resolution services. Contact: (808) 885-5525.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• The CE Shop: Online real estate pre-licensing and CE education provider partnered with WHAR. Comparable as a continuing-education revenue stream adjacent to WHAR's education offering.
• Hawaii Information Services: MLS technology partner serving WHAR and other Hawaii boards. Comparable as an enabling technology provider for real estate professionals in Hawaii, though operating in a different layer (infrastructure vs. association).

Broad incumbents

• California Association of REALTORS: Large state-level REALTOR association. Same NAR-affiliated trade/membership model as WHAR, scaled to a much larger licensee base with more diversified revenue and education programs.
• National Association of REALTORS: National umbrella organization to which all WHAR members belong. Comparable as a real estate membership/trade association, but at vastly larger scale and broader scope; WHAR operates as a local affiliate.

Regional players

• Maui Board of REALTORS: Neighbor-island local REALTOR association serving Maui. Highly comparable membership/trade-association model focused on a single Hawaiian island market like WHAR, but in a different geography.
• Kauai Board of REALTORS: Local REALTOR board on Kauai operating the same NAR-affiliated model with similar dues, education, and advocacy programs. Comparable single-island trade association structure.

Direct peers

• Hawaii Association of REALTORS: State-level parent association to which all WHAR members automatically belong. Comparable as a real estate trade/membership organization serving Hawaii licensees, with broader statewide scope and 8,000 members across six local boards.
• Honolulu Board of REALTORS: The largest local REALTOR board in Hawaii. Operates the same NAR-affiliated association model as WHAR, providing membership, MLS, advocacy, and education to Oahu licensees.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WestHawaiiRealtors
• LinkedInlinkedin.com/company/west-hawaii-association-of-realtors

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about West Hawaii Association of Realtors