Deutsche Messe Interactive

What Deutsche Messe Interactive does

Deutsche Messe Interactive operates e-commerce.partners, a German-language expert network and consulting platform launched in 2024 that connects businesses in the DACH region (Germany, Austria, Switzerland) with curated e-commerce specialists. The platform functions as an expert marketplace and brokerage, matching client companies needing e-commerce support with vetted consultants across marketplace selling (Amazon), online shop platforms (Shopware, Drupal, OXID eSales, WordPress/WooCommerce, Joomla), digital marketing (SEO, SEA, affiliate, PR, social media), ERP/CRM (including Vario Software), cloud computing, fulfillment, and podcast production. Service delivery is conducted through a network of named expert partners (e.g., Welscher Publishing GmbH, upscale media UG, monday marketing GmbH, CM Systemhaus GmbH, KundenKarma, BerufsInsider) who are featured publicly on the platform with individual profiles and specialty tags.

The platform does not own a proprietary technology stack beyond its content and contact website; core operations rely on third-party platforms (WordPress CMS, standard hosting) and a contact-form-driven consultation intake with topic-based lead capture. Revenue mechanics follow a professional services brokerage model in which the platform intermediates between clients and expert partners, generating revenue through referral fees, listing arrangements, or commission on consulting engagements — pricing is conducted on a quote-based, per-project or monthly-retainer basis and no standardized rate cards are publicly disclosed.

Go-to-market is sales-led and consultative, anchored by German-language content marketing (SEO-optimized topic pages, a regularly published blog with attributed expert authors, a podcast series, an email newsletter) and a partner/expert referral flow. The customer base spans both B2B and B2C businesses across the DACH region needing e-commerce strategy, marketing, technology implementation, or digital transformation support. Disclosed scale signals are limited: no headcount, funding, or revenue figures are available, and no named customer logos are published.

Name

Deutsche Messe Interactive

Legal name

e-commerce.partners

Website

https://messe-interactive.de

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

Deutsche Messe Interactive operates e-commerce.partners, a 2024-founded German-language expert marketplace connecting DACH-region businesses with curated e-commerce consultants across platforms, marketing, fulfillment, ERP/CRM, cloud, and digital transformation.

Ownership category

akta.pro rank

Product category

E-commerce Consulting Services

NAICS

Professional, Scientific, and Technical Services (541), Media Buying Agencies (541830)

SIC

Services-Management Consulting Services (8742), Services-Advertising Agencies (7311)

akta.pro primary industry

Customer Experience (CX) & Digital Experience (BPAHAEAC)

akta.pro secondary industry

E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)

Keywords

• E-commerce consulting
• Expert marketplace
• Digital marketing services
• Online shop development
• Marketplace optimization

Headquarters

HQ city

Hanover

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Operations, Technology or R&D, Personnel

Revenue model

1. Expert Consultation and Consulting Services: E-Commerce Partners operates a network of vetted e-commerce experts and consultants who provide tailored advisory services to businesses. Revenue is generated through consulting engagements, likely on a project or retainer basis, covering areas such as e-commerce strategy, marketplace optimization, digital marketing, website development, ERP/CRM implementation, and fulfillment. The platform connects clients with specialists across verticals including Amazon selling, Shopware, Drupal, OXID eSales, SEO, SEA, affiliate marketing, PR, and social media. The platform acts as an intermediary, matching business clients with appropriate expert partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Deutsche Messe Interactive operates a curated expert marketplace and consulting platform that matches German-speaking businesses with independent e-commerce consultants and agencies across marketplace selling (Amazon), online shop platforms (Shopware, Drupal, OXID eSales, WordPress/WooCommerce, Joomla, Thrive), digital marketing (SEO, SEA, affiliate, PR, podcast, social media), fulfillment, ERP/CRM (including Vario Software), cloud, and digitization. Engagements are scoped per project or retainer, with inquiries initiated through a topic-based contact form or direct phone contact and routed to appropriate expert partners.

Differentiator

Problem solved

Functional benefit

Products and services

• E-Commerce Shop Build Consulting (Online Shop erstellen) Expert advisory and implementation services for building new e-commerce shops across platforms including Shopware, OXID eSales, Drupal, WordPress/WooCommerce, Joomla, and Thrive, targeting German-speaking businesses launching or replacing their online sales channels.
• Online Shop Optimization Consulting Expert consulting to optimize existing e-commerce shops, covering platform-specific tuning on Shopware, OXID eSales, Drupal, and other shop systems, intended for DACH businesses with operational shops that need conversion, performance, or feature uplift.
• Amazon Seller Consulting Expert advisory for businesses selling on Amazon, covering marketplace strategy, listing optimization, and operations, routed via curated Amazon-specialized consultants within the platform's expert network.
• Marketplace Strategy Consulting (Marktplätze) Expert advisory covering multi-channel marketplace selling beyond Amazon, helping DACH businesses evaluate, launch, or expand across online marketplaces.
• Fulfillment Consulting Expert consulting on e-commerce fulfillment strategy and operations, including selection of fulfillment partners, process design, and scaling, for online retailers in the DACH region.
• General E-Commerce Consulting (Consulting) Broad e-commerce consulting engagements covering strategy, platform selection, and digital transformation, delivered by curated experts within the platform for SMB and mid-market DACH clients.
• Digital Marketing Consulting (Marketing) Expert consulting across digital marketing disciplines including SEO, SEA, affiliate marketing, public relations, podcast marketing, social media, and promotion strategy, delivered by a curated network of marketing specialists for DACH businesses.
• Digital Marketing (Digitales Marketing) Consulting Specialist consulting under the broader marketing umbrella focused on digital marketing strategy and execution, including SEO, SEA, online visibility, and conversion-oriented campaigns.
• Affiliate Marketing Consulting Expert consulting on affiliate marketing programs, partner networks, and performance-based marketing strategies for e-commerce operators.
• Referral Marketing Consulting (Empfehlungsmarketing) Consulting on referral and word-of-mouth marketing programs, aimed at turning existing customers into repeat or referred buyers for online shops.
• Public Relations (PR) Consulting Expert PR advisory for e-commerce and digital brands, providing media relations, communications strategy, and external messaging support.
• SEA (Search Engine Advertising) Consulting Paid search advertising consulting covering Google Ads and SEA campaign strategy, structure, and optimization for e-commerce advertisers.
• SEO Consulting Search engine optimization consulting focused on technical SEO, content, and visibility improvements for e-commerce sites.
• Social Media Consulting Expert consulting on social media strategy, channel selection, and content production for e-commerce and digital brands.
• Podcast Consulting Advisory on podcast launch, production, and use as part of a content and marketing strategy, delivered through BerufsInsinder-associated experts.
• Digitalization Consulting (Digitalisierung) Broader digital-transformation consulting covering process digitization, tooling, and business model enablement for DACH businesses beyond pure e-commerce channels.
• Cloud Consulting Expert advisory on cloud adoption for e-commerce operations, including cloud infrastructure selection and migration, delivered with cloud-specialized partners such as CM Systemhaus GmbH.
• ERP Consulting Expert consulting on ERP system selection and implementation (including Vario Software) for e-commerce and SMB operations.
• CRM Consulting CRM strategy and implementation consulting, including customer data, segmentation, and lifecycle management integrated with e-commerce operations.
• Website Creation Consulting (Webseite erstellen) Consulting and implementation services for creating business websites on WordPress, Joomla, Thrive, and Drupal, with a focus on accessibility (Barrierefreiheit) and SEO-ready foundations.
• Expert Partner Program (Partner werden) Onboarding program for independent consultants, agencies, and specialists to join the platform's curated expert network, providing them with profile visibility and routed inbound client inquiries.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• Welscher Publishing GmbHcoreStrategic or Co-development PartnerAndreas Welscher, CEO of Welscher Publishing GmbH, is featured as a core expert on the E-Commerce Partners platform, contributing content and advisory services in the areas of Marketing, Public Relations, and Social Media. Welscher Publishing GmbH is a strategic content and publishing partner contributing to the platform's thought leadership and knowledge base.
• upscale media UGcoreStrategic or Co-development PartnerNico Lenke, Founder & CEO of upscale media UG, is featured as a core expert on the E-Commerce Partners platform, contributing expertise in Digitalisierung (digital transformation), Marketing, and Social Media. upscale media UG serves as a strategic expert partner providing digital transformation and marketing advisory services through the platform.
• monday marketing GmbHcoreStrategic or Co-development PartnerSteven Stockmann and monday marketing GmbH are featured as expert contributors on the E-Commerce Partners platform, specializing in Affiliate, Marketing, and Social Media consulting services. monday marketing GmbH contributes marketing expertise to the platform's expert network.
• CM Systemhaus GmbHcoreStrategic or Co-development PartnerSascha Arlt of CM Systemhaus GmbH is featured as an expert contributor on the E-Commerce Partners platform, providing expertise in Cloud, Digitalisierung (digital transformation), SEO, and Vario Software. CM Systemhaus GmbH contributes technology integration and cloud advisory services to the platform's expert ecosystem.
• KundenKarmacoreStrategic or Co-development PartnerJasmin Grigutsch, Diplom-Ökonomin at KundenKarma, is featured as an expert contributor on the E-Commerce Partners platform, specializing in Affiliate, Digitalisierung (digital transformation), Marketing, Social Media, Thrive, and Website creation. KundenKarma contributes a broad set of digital marketing and web development advisory services to the platform.
• BerufsInsidercoreStrategic or Co-development PartnerFlorian Ertel, Podcast trainer and coach at BerufsInsider, is featured as an expert contributor on the E-Commerce Partners platform, specializing in Blog, Marketing, and Podcast production. BerufsInsider contributes audio content expertise and podcast production advisory services to the platform's content marketing ecosystem.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BranchenNewsDMI
• Facebookfacebook.com/173626572658368
• LinkedInlinkedin.com/company/deutsche-messe-interactive-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deutsche Messe Interactive