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Lii Hen

Full company profile

uuid003ig3l

Namestring
Lii Hen
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Lii Hen is a Malaysian publicly-traded manufacturer of furniture and bedroom sets, headquartered in Muar, Johor, and listed on Bursa Malaysia under the stock symbol LIIHEN. The company operates with a workforce of between 1,001 and 5,000 employees, placing it in the mid-to-large-cap tier of Malaysian industrial manufacturers. Its business centers on the production of household furniture and bedroom sets for distribution through furniture retail and related channels.

The company's operational base in Muar situates it within one of Malaysia's most established furniture manufacturing clusters, which provides access to specialized labor, supplier networks, and accumulated production know-how. As a publicly-listed entity, Lii Hen is subject to Bursa Malaysia reporting requirements, though specific financial figures, segment breakdowns, and customer relationships are not present in the available source data. The official website (liihenfurniture.com) signals a consumer-facing furniture brand rather than a pure OEM or B2B contract manufacturer.

Revenue mechanics, pricing structure, channel mix (domestic vs. export), and end-customer segmentation are not documented in the provided input. Similarly, there is no information about recent capital raises, M&A activity, leadership changes, product launches, or geographic expansion. Note: an award entry (Fashion Trust US "Ready-to-Wear Award," source) appears in the dataset but references "Zane Li of Lii," an independent fashion designer, and is unrelated to Lii Hen the Malaysian furniture manufacturer; it has therefore been excluded from substantive analysis.

Short descriptiontext

Lii Hen is a Malaysian publicly-traded manufacturer of furniture and bedroom sets, headquartered in Muar and listed on Bursa Malaysia (LIIHEN), operating with 1,001–5,000 employees serving household furniture markets.

Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersMuar, Malaysia
HQ citystring
Muar
HQ countrystring
Malaysia
HQ regionstring
Asia
Markets served

Serves global market

Keyword5 values
furniture manufacturing, bedroom furniture, household furniture, wood furniture production, bedroom sets
Industry1 code
1Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors)
CodeIMAOAKAEPrimaryNo
NAICS code1 code
  • Household and Institutional Furniture Manufacturing33712
SIC code1 code
  • Household Furniture2510
Product category
Furniture Manufacturing
Social media profiles1 record
Cost components4 values
Supply Chain, Operations, Personnel, Infrastructure
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Lii Hen is a manufacturer of furniture and bedroom sets, producing physical home furniture products from its operations in Muar, Malaysia. The company operates as a for-profit, publicly-listed manufacturer with 1,001–5,000 employees, focused on household and bedroom furniture production.

Differentiator
Functional benefit
Problem solved
Product and service2 records
1Bedroom Sets
CategoryFurniture Manufacturing
Description

Manufactured bedroom furniture sets produced by Lii Hen in Muar, Malaysia, intended for downstream buyers such as retailers, wholesalers, and contract/hospitality purchasers.

2Household Furniture
CategoryFurniture Manufacturing
Description

Manufactured household furniture products produced by Lii Hen in Muar, Malaysia, intended for downstream buyers such as retailers, wholesalers, and end consumers.

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Malaysian public furniture manufacturer producing wooden furniture, bedroom sets, and rubberwood-based products for global furniture retailers. Similar Muar/Johor-region operating model and export-driven business.

TypeDirect peer
Description

Malaysian-listed manufacturer of household furniture including bedroom sets and related wood products. Closely comparable in product line, manufacturing geography, and OEM/private-label export orientation.

TypeRegional player
Description

Malaysian-listed manufacturing group with furniture-related operations. Regional Southeast Asian player operating in overlapping commodity/value-chain space.

TypeBroad incumbent
Description

US-listed diversified manufacturer of bedding and furniture components. Adjacent incumbent supplying inputs to and competing indirectly with bedroom-set makers.

TypeDirect peer
Description

Malaysian public-listed furniture manufacturer producing wooden furniture including bedroom sets for export markets. Direct competitor in Malaysian furniture cluster with similar cost base and customer mix.

TypeBroad incumbent
Description

US-listed household furniture manufacturer with bedroom and casegoods offerings. Broad incumbent with similar household-furniture focus but different product mix.

TypeBroad incumbent
Description

Large US-listed mattress and bedding manufacturer with global operations. Broad incumbent in adjacent bedding category that overlaps with Lii Hen's bedroom-set positioning.

TypeBroad incumbent
Description

US-listed household furniture manufacturer with bedroom collections. Larger, vertically integrated incumbent with retail-store distribution, offering similar end-product category.

9Tongcheng Holdings
TypeRegional player
Description

Asian-listed furniture manufacturer with similar OEM/private-label model serving global furniture brands. Comparable business model though operating from a different geography.

TypeDirect peer
Description

Malaysian-listed household furniture maker with comparable product portfolio and customer base. Competes directly for OEM programs from international furniture buyers.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lii Hen

Furniture Manufacturingliihenfurniture.com

Lii Hen is a Malaysian publicly-traded manufacturer of furniture and bedroom sets, headquartered in Muar and listed on Bursa Malaysia (LIIHEN), operating with 1,001–5,000 employees serving household furniture markets.

What Lii Hen does

Lii Hen is a Malaysian publicly-traded manufacturer of furniture and bedroom sets, headquartered in Muar, Johor, and listed on Bursa Malaysia under the stock symbol LIIHEN. The company operates with a workforce of between 1,001 and 5,000 employees, placing it in the mid-to-large-cap tier of Malaysian industrial manufacturers. Its business centers on the production of household furniture and bedroom sets for distribution through furniture retail and related channels.

The company's operational base in Muar situates it within one of Malaysia's most established furniture manufacturing clusters, which provides access to specialized labor, supplier networks, and accumulated production know-how. As a publicly-listed entity, Lii Hen is subject to Bursa Malaysia reporting requirements, though specific financial figures, segment breakdowns, and customer relationships are not present in the available source data. The official website (liihenfurniture.com) signals a consumer-facing furniture brand rather than a pure OEM or B2B contract manufacturer.

Revenue mechanics, pricing structure, channel mix (domestic vs. export), and end-customer segmentation are not documented in the provided input. Similarly, there is no information about recent capital raises, M&A activity, leadership changes, product launches, or geographic expansion. Note: an award entry (Fashion Trust US "Ready-to-Wear Award," source) appears in the dataset but references "Zane Li of Lii," an independent fashion designer, and is unrelated to Lii Hen the Malaysian furniture manufacturer; it has therefore been excluded from substantive analysis.

Lii Hen firmographics

Firmographics
Name
Lii Hen
Website
https://liihenfurniture.com
Company type
Private
Headcount range
1,001–5,000 employees
Short description
Lii Hen is a Malaysian publicly-traded manufacturer of furniture and bedroom sets, headquartered in Muar and listed on Bursa Malaysia (LIIHEN), operating with 1,001–5,000 employees serving household furniture markets.
Ownership category
akta.pro rank

Where Lii Hen is headquartered

Location

Headquarters

HQ city
Muar
HQ country
Malaysia
HQ region
Asia

Markets served

Lii Hen business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure

Lii Hen product offering

Product offering

Core offering

Lii Hen is a manufacturer of furniture and bedroom sets, producing physical home furniture products from its operations in Muar, Malaysia. The company operates as a for-profit, publicly-listed manufacturer with 1,001–5,000 employees, focused on household and bedroom furniture production.

Differentiator

Problem solved

Functional benefit

Products and services

  • Bedroom Sets Manufactured bedroom furniture sets produced by Lii Hen in Muar, Malaysia, intended for downstream buyers such as retailers, wholesalers, and contract/hospitality purchasers.
  • Household Furniture Manufactured household furniture products produced by Lii Hen in Muar, Malaysia, intended for downstream buyers such as retailers, wholesalers, and end consumers.

Companies that use Lii Hen

Customer profile

Ideal customer profiles1 record

Lii Hen technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Lii Hen partnerships and signals

Strategic signal

Expansion highlights1 record

Lii Hen competitors and assessment

Company assessment

Direct peers

  • Latitude Tree Holdings Berhad: Malaysian public furniture manufacturer producing wooden furniture, bedroom sets, and rubberwood-based products for global furniture retailers. Similar Muar/Johor-region operating model and export-driven business.
  • Homeritz Corporation Berhad: Malaysian-listed manufacturer of household furniture including bedroom sets and related wood products. Closely comparable in product line, manufacturing geography, and OEM/private-label export orientation.
  • Poh Huat Resources Holdings Berhad: Malaysian public-listed furniture manufacturer producing wooden furniture including bedroom sets for export markets. Direct competitor in Malaysian furniture cluster with similar cost base and customer mix.
  • Versalink Holdings Berhad: Malaysian-listed household furniture maker with comparable product portfolio and customer base. Competes directly for OEM programs from international furniture buyers.

Regional players

  • DXN Holdings Berhad: Malaysian-listed manufacturing group with furniture-related operations. Regional Southeast Asian player operating in overlapping commodity/value-chain space.
  • Tongcheng Holdings: Asian-listed furniture manufacturer with similar OEM/private-label model serving global furniture brands. Comparable business model though operating from a different geography.

Broad incumbents

  • Leggett & Platt Incorporated: US-listed diversified manufacturer of bedding and furniture components. Adjacent incumbent supplying inputs to and competing indirectly with bedroom-set makers.
  • La-Z-Boy Incorporated: US-listed household furniture manufacturer with bedroom and casegoods offerings. Broad incumbent with similar household-furniture focus but different product mix.
  • Tempur Sealy International: Large US-listed mattress and bedding manufacturer with global operations. Broad incumbent in adjacent bedding category that overlaps with Lii Hen's bedroom-set positioning.
  • Ethan Allen Interiors: US-listed household furniture manufacturer with bedroom collections. Larger, vertically integrated incumbent with retail-store distribution, offering similar end-product category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Lii Hen social profiles

Digital presence

Lii Hen financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lii Hen leadership team

Management profile

Number of profiles

Lii Hen funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lii Hen M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lii Hen

What does Lii Hen do?

Lii Hen is a manufacturer of furniture and bedroom sets, producing physical home furniture products from its operations in Muar, Malaysia. The company operates as a for-profit, publicly-listed manufacturer with 1,001–5,000 employees, focused on household and bedroom furniture production.

When was Lii Hen founded?

Lii Hen was founded in -1. It employs 1,001 to 5,000 people.

Where is Lii Hen based?

Lii Hen is headquartered in Muar, Malaysia, in the Asia region.

Who are Lii Hen's main competitors?

Direct peers on record are Latitude Tree Holdings Berhad, Homeritz Corporation Berhad, Poh Huat Resources Holdings Berhad and Versalink Holdings Berhad. Regional players are DXN Holdings Berhad and Tongcheng Holdings. Broad incumbents are Leggett & Platt Incorporated, La-Z-Boy Incorporated, Tempur Sealy International and Ethan Allen Interiors.

Does Lii Hen have an API?

No public API is recorded for Lii Hen.

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