What InRetail Perú Corp. does

InRetail Perú Corp. is a Peruvian multi-format retailer controlled by Intercorp Peru, one of Peru's largest business groups, with activities spanning financial services, retail, real estate, and education. The company operates three integrated business segments — Food Retail, Pharma, and Shopping Malls — each holding a leadership position in the Peruvian market. The Food Retail segment operates 1,604 stores under five banners (Plaza Vea Hiper, Plaza Vea Super, Vivanda, Makro, and Mass) serving different socioeconomic levels across 17 cities, with 699K sqm of sales area. The Pharma segment operates 2,486 pharmacies under the Inkafarma and Mifarma brands across 24 cities, plus a leading pharmaceutical distribution business with presence in Ecuador. The Shopping Malls segment operates 22 Real Plaza shopping centers totaling 862K sqm of GLA across 12 cities, functioning as shopping and entertainment hubs for the middle-income class.

The company makes money through three distinct revenue streams: physical retail sales across grocery and pharmacy banners, pharmaceutical distribution wholesale, and shopping center real estate operations. It is supported by an in-house real estate development team that secures strategic locations nationwide, producing a portfolio described as difficult to imitate. In April 2026, InRetail extended its platform into consumer finance through a $130 million joint acquisition of InFinance XP with Intercorp Financial Services, signaling an intent to integrate payments and credit into its high-traffic retail and pharmacy channels. The company is listed on the Lima Stock Exchange, is headquartered in Lima, and employs more than 10,000 people.

Name

InRetail Perú Corp.

Legal name

InRetail Perú Corp.

Website

https://inretail.pe

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

InRetail Perú Corp. is a Peruvian multi-format retailer controlled by Intercorp Peru, operating 1,604 supermarkets, 2,486 pharmacies, and 22 shopping malls across Peru and Ecuador, serving all socioeconomic levels through integrated food retail, pharma, and shopping mall banners.

Ownership category

akta.pro rank

Product category

Multi-format Retail (Food, Pharmacy, and Shopping Malls)

NAICS

Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511), Grocery and Convenience Retailers (4451), Food and Beverage Retailers (445)

SIC

Retail-Food Stores (5400), Retail-Grocery Stores (5411)

akta.pro primary industry

Value-Oriented Traditional Supermarkets (Non-Club) (CRAHAAAF)

akta.pro secondary industry

Latin American & Caribbean Grocery Stores (CRAHAFAG)

Keywords

• Multi-format retail
• Food retail
• Pharmacy retail
• Shopping malls
• Consumer goods

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Food Retail: Operates supermarket chains under five brands: Plaza Vea Hiper, Plaza Vea Super, Vivanda, Makro, and Mass, serving different socioeconomic levels with 1,604 stores.
2. Pharma Retail: Operates the largest retail pharmacy chain in Peru under two leading brands: Inkafarma and Mifarma. Also operates the leading pharmaceutical distributor in Peru with presence in Ecuador.
3. Shopping Malls: Operates the largest shopping center chain in Peru under the Real Plaza brand, serving as shopping and entertainment hubs with optimal tenant mix and customized shopping experience for the middle income class.

Go-to-market motion1 record

Distribution channels3 records

Core offering

InRetail Perú Corp. operates a multi-format retail platform in Peru across three business segments: Food Retail (Plaza Vea Hiper, Plaza Vea Super, Vivanda, Makro, and Mass), Pharma (Inkafarma and Mifarma pharmacy chains), and Shopping Malls (Real Plaza). The company sells groceries, household goods, pharmaceuticals, and consumer products directly to consumers through its physical store network, and earns rental income from shopping mall tenants.

Product overview

InRetail Perú Corp. is a leading Peruvian multi-format retailer operating three core business segments: Food Retail (under brands Plaza Vea Hiper, Plaza Vea Super, Vivanda, Makro, and Mass), Pharma (under brands Inkafarma and Mifarma, including pharmaceutical distribution across Peru and Ecuador), and Shopping Malls (under the Real Plaza brand). The company operates an integrated retail and shopping malls platform that attracts growing consumer traffic through highly recognized retail brands and convenient locations. The company has an in-house real estate development team focused on securing strategic locations across cities in Peru. InRetail is controlled by Intercorp Peru, one of Peru's largest business groups with activities in financial services, retail, real estate, and education. The Food Retail segment comprises 1,604 stores with 699K sqm of sales area across 17 cities; the Pharma segment operates 2,486 pharmacies across 24 cities; and the Shopping Malls segment manages 22 malls with 862K sqm of GLA across 12 cities.

Differentiator

Problem solved

Functional benefit

Brands

• Plaza Vea Hiper: Supermarket brand operating hypermarket format
• Plaza Vea Super
• Vivanda
• Makro
• Mass
• Inkafarma
• Mifarma
• Real Plaza

Products and services

• Plaza Vea Hiper Hypermarket format offering groceries, fresh produce, household goods, and general merchandise to mass-market Peruvian consumers.
• Plaza Vea Super Supermarket format offering a focused assortment of groceries and household essentials for everyday shopping needs of Peruvian consumers.
• Vivanda Premium supermarket format offering differentiated, high-quality, and specialty food products for upper-middle and high-income Peruvian consumers.
• Makro Cash-and-carry wholesale format selling food and non-food products in bulk to small businesses, restaurants, and institutional buyers in Peru.
• Mass Discount store format offering low-price groceries and household essentials targeted at value-seeking Peruvian consumers.
• Inkafarma Pharmacy retail chain selling prescription medications, over-the-counter drugs, personal care, and wellness products to Peruvian consumers across an extensive national network.
• Mifarma Pharmacy retail chain selling prescription medications, over-the-counter drugs, personal care, and wellness products to Peruvian consumers, complementing the Inkafarma network.
• Real Plaza Shopping mall operations providing retail, dining, and entertainment destinations across Peru, generating rental income from third-party tenants and complementary retail services.

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Intercorp Financial ServicescoreStrategic or Co-development Partner · 1 April 2026InRetail and Intercorp Financial Services completed a $130 million joint acquisition of InFinance XP (formerly Financierao) through the purchase of IXP Holding Corp in April 2026. The partnership aims to strengthen InRetail's consumer finance and payments ecosystem.

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Grupo Éxito: Colombian multi-format retailer (Éxito, Carulla, Surtimax) controlled by GPA/Casino — closest LatAm analog to InRetail's supermarket-plus-real-estate strategy, providing regional benchmark for the integrated model.
• Cencosud: Latin American multi-format retailer operating hypermarkets (Jumbo), supermarkets (Wong), department stores (Paris), and shopping centers across Chile, Peru, Argentina, and Brazil. Direct competitor to InRetail across food and mall formats in Peru.
• Farmacias Peruanas: Direct competitor to Inkafarma/Mifarma in the Peruvian retail pharmacy market, one of the fastest-growing chains and a meaningful share-taker against InRetail's pharma segment.
• Falabella (Tottus): Operates Tottus hypermarkets and Sodimac home improvement stores in Peru under Falabella; competes head-to-head with Plaza Vea in food retail and overlaps in shopping center development via Mall Aventura Plaza.
• Ripley Peru: Peruvian department store chain and shopping mall operator (Mall Aventura Plaza) that competes directly with Real Plaza for middle-income consumers and anchor tenants.

Others

• Oechsle: Peruvian department store chain also owned by Intercorp Peru — the same parent as InRetail. Included as a sibling/ecosystem reference rather than a true competitor; useful for understanding capital allocation within the Intercorp group.

Regional players

• Mall Plaza: Chilean shopping center operator with regional presence comparable to Real Plaza; relevant regional benchmark for mall operations, tenant mix optimization, and GLA-driven retail strategy.
• FEMSA (OXXO): Largest convenience store chain in Latin America (OXXO) with growing pharmacy and fuel adjacencies; relevant regional benchmark for Peru's retail density and small-format expansion, though geographic overlap is limited.

Broad incumbents

• Walmart de México y Centroamérica (Walmex/Cifra): Operates Walmart, Bodega Aurrera, and Sam's Club formats across Mexico and Central America; a broader incumbent in Latin American multi-format retail whose scale and supply chain set competitive benchmarks for InRetail.

Emerging players

• Hiperbodegas Precio Uno: Peruvian discount/hard-discount grocery chain that competes directly with Mass and Plaza Vea in price-sensitive segments, gaining share among lower-income consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InRetail Perú Corp.