Sourdough & Co.

What Sourdough & Co. does

Sourdough & Co. is a privately held, fast-casual restaurant franchise founded in 2017 and headquartered in Granite Bay, California. The chain serves sandwiches, soups, salads, flatbreads, cookies, and sides built around a signature San Francisco-style sourdough bread made from a proprietary starter culture. The menu is structured around three core sandwich tiers — classic deli-style sandwiches, chef-created specialty sandwiches, and flatbread pizzas — supported by rotating soups (including a daily New England Clam Chowder served in sourdough bread bowls), gourmet salads, gluten-free wrap alternatives, and ancillary items such as mac & cheese, cookies, chips, and beverages. Operating data shows the brand has scaled to over 100 locations across nine U.S. states (Arizona, California, Colorado, Georgia, Missouri, Nevada, Oregon, Texas, and Wisconsin). The corporate organization is lean, with 1–10 employees disclosed at the franchisor level, and Jatinder Singh is identified as President alongside founder Steve Presson.

The business operates a franchise model in which independent operators run retail storefronts; corporate revenue derives from franchise fees, royalties, and brand/marketing contributions, complemented by a branded merchandise e-commerce storefront. Consumer ordering is supported through a multi-channel stack: a company website for pickup orders via the kulacart.net platform, a native iOS/Android mobile app with integrated loyalty rewards, DoorDash for delivery at participating stores, and EZ Cater for catering distribution to corporate and event buyers. The technology layer is entirely composed of third-party SaaS integrations — Heartland POS, Google Analytics, Google AdSense, and Restaurant Guru for listings — with no proprietary AI/ML, public API, or SDK.

Go-to-market centers on physical retail density, a mobile loyalty program for repeat engagement, catering partnerships for off-premise and corporate occasions, and social media presence on Facebook and Instagram for top-of-funnel awareness. The company holds registered trademarks on "Sourdough & Co." and "World of Sourdough" (the franchisor brand referenced on the franchise information page), is a member of the International Franchise Association, and references SBA financing on its franchise materials, indicating alignment with franchise industry standards and access to SBA-backed franchisee lending.

Name

Sourdough & Co.

Legal name

Sourdough and Company

Website

https://sourdoughandco.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Sourdough & Co. is a privately held fast-casual franchise chain founded in 2017 that sells sandwiches, soups, salads, and flatbreads built around signature San Francisco-style sourdough bread, operating 100+ locations across nine U.S. states and serving individual consumers plus catering and corporate customers.

Ownership category

akta.pro rank

Product category

Fast Casual Restaurant

NAICS

Limited-Service Restaurants (722513)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Sandwiches & Subs QSR (THAFAAAD)

Keywords

• Fast casual dining
• Sandwich restaurant chain
• Sourdough bread products
• Franchise restaurant operations
• Catering food service

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices62 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Restaurant Sales: Revenue from in-person dining at franchise locations across multiple states, featuring sandwiches, soups, salads, and related menu items.
2. Online Ordering and Takeout: Revenue from online orders for pickup and delivery through company website and mobile app.
3. Catering Services: Catering orders for events, parties, and business lunches, available through online forms and the EZ Cater platform.
4. Franchise Fees: Revenue from franchise opportunities, with investment estimates and franchise inquiry processes documented on the franchise information page.
5. Merchandise: Sale of branded merchandise through merchandise.sourdoughandco.com.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels4 records

Core offering

Sourdough & Co. operates a fast-casual restaurant franchise chain that serves a menu of sandwiches, soups, salads, flatbreads, wraps, sides, and beverages built around its signature freshly baked San Francisco-style sourdough bread. The company sells primarily through more than 100 franchise locations across nine U.S. states, supported by online ordering, a mobile loyalty app, catering, third-party delivery, and branded merchandise.

Product overview

Sourdough & Co. is a fast-casual restaurant chain offering a unified menu of sandwiches, soups, and salads built around its signature San Francisco-style sourdough bread. The core product portfolio centers on Classic Sandwiches (14 varieties of traditional deli sandwiches), Specialty Sandwiches (8 chef-created varieties like French Dip and Smoked Brisket), Flatbreads (5 pizza-style options), Gluten Free Wraps (alternative bread option), Soups (8 varieties including daily New England Clam Chowder served in bread bowls), and Gourmet Salads (5 premium salad options). Supporting offerings include Mac & Cheese, Cookies (5 varieties), Chips (11 brands), and Drinks. The company also operates complementary services including Catering, Online Ordering via kulacart.net, a Loyalty Program through its mobile app, and a Franchise Program. The business operates on a multi-location franchise model with stores across multiple U.S. states.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Sandwiches Traditional deli sandwiches served on San Francisco sourdough bread with various meat, cheese, and vegetable combinations including Ham, Roast Beef, Turkey, Pastrami, Veggie, Chicken Salad, Tuna Salad, and Italian varieties.
• Specialty Sandwiches Chef-created sandwiches with unique flavor profiles including French Dip, Smoked Brisket, Caprese, Chicken Cholula, Crispy Crunchy Chicken, Cranberry Turkey, Double Pesto Chicken, and Buffalo Ranch Chicken.
• Flatbreads Oven-baked flatbread pizzas with toppings including Vegetable, Barbeque Chicken, Italian, Mushroom, and Artichoke Chicken varieties.
• Gluten Free Wraps Soft tortilla-style gluten-free wraps made with potato flour, brown rice, white rice, and salt, available as an alternative bread option for any sandwich combination.
• Soups Warm savory soups including New England Clam Chowder (served daily), Chicken & Poblano Pepper, Creamy Tomato, Cream of Potato, Broccoli and Cheese, Fire-Roasted Vegetable, Chili, and Minestrone, available by cup, bowl, or in a sourdough bread bowl.
• Gourmet Salads Premium salads including Grilled Chicken Caesar, Southwest Chicken Salad, Cobb Salad, Greek Salad, and Italian Salad, many served with signature sourdough bread.
• Mac & Cheese Elbow macaroni in creamy cheese sauce served as a side, with small and large sizes including slices of sourdough bread.
• Cookies Daily baked cookies made with all-natural ingredients and real butter, including Chocolate Chip, Lemon Cooler, Oatmeal, Macadamia Nut, and Heath varieties.
• Chips Bagged chip options including Miss Vickie's, Doritos, SunChips, Lay's, and Ruffles in assorted flavors.
• Drinks Beverage options including Chocolate Milk, Peace Tea flavors, Coca-Cola products, Dr Pepper, Sprite, and fountain drinks.
• Catering Service Catering for special events, parties, and business lunches featuring sandwiches, soups, and salads made fresh to order on sourdough bread, with a dedicated catering menu and contact form.
• Franchise Program Franchise opportunity for opening Sourdough & Co. restaurant locations, including training, support, and documented investment estimates.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• EZ CatercoreChannel Partner/ Reseller/ DistributorEZ Cater is an integrated catering partner allowing customers to order Sourdough & Co. catering through the EZ Cater platform, extending the company's catering distribution reach.
• DoorDashminorChannel Partner/ Reseller/ DistributorDoorDash is used as a third-party delivery service for select store locations like Berkeley, providing delivery options to customers who prefer not to pick up orders directly.
• International Franchise Association (IFA)minorOthersSourdough & Co. is a member of the International Franchise Association, indicating commitment to franchise industry standards and best practices.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Which Wich: Sandwich-focused franchise with a customizable ordering concept and similar price point. Targets the same fast-casual lunch and catering occasion with a comparable unit footprint.
• Capriotti's Sandwich Shop: Regional-to-national sub franchise with a similar growth trajectory and unit count. Comparable in positioning as a premium artisanal alternative to national sub chains.
• Jersey Mike's Subs: Sub-focused fast-casual franchise chain with a nationwide footprint and similarly positioned East Coast-style deli narrative. Directly comparable in menu, franchise model, and target customer, making it the most relevant benchmark for Sourdough & Co.
• Jimmy John's: National sub QSR franchise with comparable menu scope (sandwiches, catering) and franchise/company-store mix. Competes for the same lunch occasion and value-conscious fast-casual consumer.
• Potbelly: Public fast-casual sandwich chain offering toasted sandwiches, soups, and salads on signature bread—directly parallel to Sourdough & Co.'s menu architecture and occasion-based positioning.
• Firehouse Subs: Franchised sub chain with a strong brand identity (firefighter theme) and similar geographic expansion pattern from a regional base. Closely comparable in unit economics, menu breadth, and demographic targeting.

Emerging players

• Corner Bakery Cafe: Bakery-cafe chain with sandwiches, soups, and salads on artisan bread. Closely comparable menu architecture and catering-led B2B growth model.
• Einstein Bros Bagels: Bakery-cafe franchise with overlapping breakfast and catering occasions and similar bread-based product narrative. Comparable as an artisan bread-anchored fast-casual franchise at the unit-economics level.

Broad incumbents

• Subway: Largest global sandwich QSR with tens of thousands of units. Represents the price-elastic lower bound of the segment and the most significant competitive threat across every market Sourdough & Co. enters.
• Panera Bread: Largest fast-casual bakery-cafe concept in the U.S. Overlaps with Sourdough & Co. on the artisan bread, soup, and salad core menu, and represents the upper-bound competitor for share-of-stomach in the same daypart.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sourdoughandco.fairfield
• Instagraminstagram.com/sourdoughandco

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sourdough & Co.