Vakantiepark De Kuilart

What Vakantiepark De Kuilart does

Vakantiepark De Kuilart is a privately held, family-owned (Bleckman family) five-star holiday park and campsite founded in 1962 and located in Koudum, Southwest Friesland, Netherlands, on the waterfront of the Frisian lakes (Fluessen). It operates a single integrated site offering two core accommodation categories: camping pitches (ranging from 70m2 standard pitches to 120m2 Comfort Premium Plus waterfront pitches, including seasonal and year-round contracts for static caravans and chalets) and holiday homes (bungalows, mobile homes, pavilion apartments, water villas, water chalets with private jetties, and group accommodation for up to 24 persons). On-site facilities include an indoor pool with three waterslides, a marina, boat and bicycle rental, a sailing school and surf center (Surfcenter Sudwest), a Grand Café restaurant, supermarket, and recreational amenities such as bowling, tennis, and jeu de boules.

The company runs a direct-to-consumer model with online booking through a multilingual (Dutch, German, English) WordPress website integrated with the Recranet reservation platform, which supports real-time availability, online payments, and interactive map-based pitch selection. Revenue is generated across multiple streams: accommodation and camping-pitch rentals (both short-stay and seasonal/year-round contracts), boat rental (sloops), bike and e-bike rental, restaurant and snackbar transactions, swimming pool day-visitor fees (EUR 12.50 per person), and ancillary services. Distribution is supplemented by listings on ANWB Camping (5-star recommended), the Ardoer platform, and Google Business reviews, while SEP-card systems support on-site facility access.

Vakantiepark De Kuilart primarily serves Dutch and German family and leisure travelers seeking a comprehensive waterside holiday experience with activities for children, watersports options, and flexible accommodation types. It maintains a 5-star ANWB rating, ADAC 4.5-star classification (2026), RECRON certification, and holds 4.2/5 on Google Reviews and 8.2/10 on Ardoer. The company has 11-50 employees, no disclosed external funding, and operates a sister park, Camping It Wiid, also in Friesland.

Name

Vakantiepark De Kuilart

Legal name

Vakantiepark De Kuilart

Website

https://kuilart.nl

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

11–50 employees

Short description

Vakantiepark De Kuilart is a privately held, family-owned five-star holiday park and campsite in Koudum, Friesland, Netherlands, offering camping pitches, holiday homes, and water villas on the Frisian lakes. It serves Dutch and German family leisure travelers seeking watersports and integrated on-site facilities including a pool, marina, restaurant, and surf center.

Ownership category

akta.pro rank

Product category

Holiday Park & Campsite Hospitality

NAICS

RV (Recreational Vehicle) Parks and Campgrounds (721211), RV (Recreational Vehicle) Parks and Recreational Camps (7212), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGAOAA

Campgrounds & RV Parks (Developed Sites)

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

SECONDARYTHAMAJAH

Marina RV & Waterfront Campgrounds

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Campgrounds, Glamping & RV Parks

SECONDARYTHAMAAAF

Beachfront & Lakefront Homes

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Whole-Home Vacation Rentals

SECONDARYTHAMAJAJ

Family & Recreation Campgrounds (Amenities/Activities Focus)

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Campgrounds, Glamping & RV Parks

Keywords

• Holiday park accommodations
• Camping pitch rentals
• Watersports tourism
• Vacation home rentals
• Family campsite resorts

Headquarters

HQ city

Koudum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Accommodation Rentals: Rental of various accommodation types including holiday homes, water villas, waterchalets, bungalows, and mobile homes. Pricing varies by accommodation type and season.
2. Camping Pitch Rentals: Rental of camping pitches including standard, comfort, comfort premium, and comfort premium plus options. Also includes seasonal pitches (pre-season, season, late-season, year-round pitches).
3. Boat Rental: Boat rental services including sloeps (motorboats) with and without licenses required for operation. Seasonal operation from April to October.
4. Bike Rental: Bicycle and e-bike rental services including regular bikes, e-bikes, children's bikes, and electric cargo bikes (Urban Arrow).
5. Restaurant and Café Services: Grand Café It Skippershûs providing dining, bar, and snackbar services to park guests and day visitors.
6. Swimming Pool Access: Indoor pool access for day visitors and external guests (€12.50 per person per day). Included free for park guests.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Vakantiepark De Kuilart is a five-star holiday park and campsite in Koudum, Friesland, Netherlands, operating since 1962. It rents out camping pitches (standard to premium waterfront with private sanitary facilities) and a wide range of holiday homes (bungalows, mobile homes, pavilion apartments, water villas and water chalets with private jetties, and group accommodations for up to 24 persons), complemented by on-site facilities including an indoor swimming pool with slides, a marina with boat and bicycle rental, a restaurant (Grand Café It Skippershûs), and a watersports center with sailing lessons.

Product overview

Vakantiepark De Kuilart is a five-star holiday park and campsite in Friesland, The Netherlands, offering two main accommodation categories: camping pitches and holiday homes. Camping options range from standard pitches (70m2) to premium comfort pitches with water views and private sanitary facilities, available for short stays, seasonal bookings (pre-season, full season, late season), and annual pitches for static caravans or chalets. Holiday homes include bungalows, mobile homes, pavilion apartments, and luxury water villas and chalets directly at the water with private jetties, suitable for 4 to 24 persons. The park provides integrated facilities including boat and bicycle rental, an indoor pool with waterslides, restaurant, watersports center with sailing lessons, and a marina. The product portfolio is managed through a central booking system and all guests receive complimentary pool access.

Differentiator

Problem solved

Functional benefit

Brands

• Grand Café It Skippershûs: Restaurant and café on the park offering dining and takeaway meals.
• Surfcenter Sudwest

Products and services

• Kampeerplaats Standaard (Standard Camping Pitch)
• Kampeerplaats Comfort (Comfort Camping Pitch)
• Kampeerplaats Comfort Premium (Comfort Premium Camping Pitch)
• Kampeerplaats Comfort Premium Plus (Comfort Premium Plus Camping Pitch)
• Comfort Kampeerplaats met privé sanitair (Comfort Pitch with Private Sanitary)
• Camperplaats veld A (Camper Pitch Field A)
• Camperplaats veld C (Camper Pitch Field C)
• Voorseizoensplaats (Pre-Season Pitch)
• Seizoensplaats (Full Season Pitch)
• Naseizoensplaats (Late-Season Pitch)
• Jaarplaats (Year-Round Pitch)
• Veranda Bungalow Cozy and spacious single-story bungalow for 6 persons with contemporary furnishings, bedrooms and bathroom on the ground floor, and a covered terrace.
• Vakantiehuis De Kuilart Spacious 6-person holiday home with 3 bedrooms, modern furnishings, south-facing garden, and a bathroom on the ground floor.
• Stacaravan XL (Mobile Home XL) Mobile home with bright living room, fully equipped kitchen with refrigerator, combination microwave, and coffee maker, suitable for 4 persons.
• Paviljoen Appartement (Pavilion Apartment) First-floor apartment for 4 persons overlooking the water, with a sitting area, open kitchen, bathroom, and a bedroom with a double bed and bunk bed.
• Watervilla 6 persoons Detached 6-person villa with water view, spacious layout including a large grass field, living room with contemporary furnishings, 3 bedrooms, and 2 bathrooms.
• Watervilla Premium 6 persoons Detached 6-person villa directly located at the water with water view, spacious layout with large grass field, 3 bedrooms, and 2 bathrooms.
• Watervilla 8 persoons Detached 8-person villa with water view, larger than the 6-person version with extra space, a fourth bedroom, and dormer window, with 4 bedrooms and 2 bathrooms.
• Watervilla Premium 8 persoons Detached 8-person villa directly located at the water, larger than the Premium 6-person version with a fourth bedroom and dormer window, with 4 bedrooms and 2 bathrooms.
• Waterchalet 4/5 persoons Chalet directly located at water with a private jetty for exploring the Frisian lakes, fully equipped with a bright living room and kitchen, garden with furniture, accommodating 4-5 persons.
• Waterchalet 6 persoons Chalet directly located at water with a private jetty for exploring the Frisian lakes, fully equipped and comfortable, accommodating 6 persons.
• Groepsaccommodatie (Group Accommodation) Group accommodation for up to 24 persons consisting of six pavilion apartments with a communal space, large central kitchen with dishwasher and combination microwave, suited for family reunions and group events.
• Bootverhuur (Boat Rental) Boat rental service including sloepen (motorboats), open from April 1 to October 31 daily 09:00-17:00, with minimum age of 25 for rental. Operates under HISWA general conditions.
• Fietsverhuur (Bicycle Rental) Bicycle rental service including regular bikes, e-bikes, electric cargo bikes (Urban Arrow), and children's bikes, available per day or week.
• Zwembad (Indoor Swimming Pool) Indoor swimming pool with three waterslides including a speed slide with speedometer and a cone slide, open year-round with separate opening hours for the waterslides; free for park guests and available for a fee to day visitors.
• Grand Café It Skippershûs On-site grand café, restaurant, and snackbar offering takeaway meals and pizzas with a terrace, open daily to park guests and day visitors.
• Surfcenter Sudwest Watersport center offering sailing lessons and surf equipment rentals for water sports activities on the Frisian lakes.
• Sloeparrangement (Sloop Boat Package) Holiday home combined with sloop (motorboat) rental package, available as weekend (2 days), midweek (3 days), or week (6 days) packages with a Maril 6.25 sloop.

Quantifiable outcome

• Guest satisfaction maintained across years as evidenced by consistent review ratings

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• RecranetcoreTechnology or IntegrationRecranet provides the integrated online booking and reservation system for the park. Handles real-time availability, online payments, and booking management for accommodations and camping pitches.
• ANWBcoreGTM or Marketing PartnerANWB (Dutch Royal Touring Club) features De Kuilart as a 5-star recommended camping destination on their camping website, providing marketing exposure and credibility to Dutch tourists.
• ArdoerminorGTM or Marketing PartnerListed on Ardoer holiday park review and booking platform, which provides guest review aggregation and potential booking referrals.
• Camping It WiidminorOthersSister company also owned by the Bleckman family, located in Eernewoude near Leeuwarden and Drachten in National Park De Alde Feanen. Both are 5-star campsings.
• HISWAminorOthersBoat rental services operate under HISWA general conditions, the Dutch watersports industry association's terms and regulations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• RCN Vakantieparken: Dutch holiday park operator with multiple locations in nature areas, offering camping, bungalows, and water-based recreation. Direct competitor in the family- and watersports-oriented Dutch holiday park segment.
• Molecaten: Dutch family-operated chain of holiday parks strongly focused on water-based locations and family camping, with overlapping product types (camping pitches, bungalows, water-side accommodations). Comparable target customer and price positioning to De Kuilart.
• Camping It Wiid: Sister company owned by the Bleckman family, also a 5-star campsite located in Eernewoude in National Park De Alde Feanen. Operates the same hybrid model of camping and holiday homes on Frisian water, making it the closest comparable to De Kuilart.

Broad incumbents

• Roompot: Major Dutch holiday park operator with extensive Dutch and European park portfolio. Comparable camping and holiday home product set but significantly larger scale and more capital-backed.
• EuroParcs: Dutch holiday park group operating premium parks across the Netherlands with marina, water villas, and recreational facilities. Direct product overlap (water-based parks, holiday homes) at a larger chain scale.
• Landal GreenParks: One of the largest holiday park operators in the Netherlands and Europe with hundreds of parks. Overlaps in family-oriented camping and bungalow offerings but operates at much larger scale and broader geographic footprint.
• Center Parcs: European holiday park chain focused on family short-stay experiences with extensive on-site facilities (pools, restaurants, activities). Comparable integrated-resort concept but at much larger scale and indoor-pool-led positioning.

Others

• Ardoer: Dutch holiday park network/platform that aggregates and markets member parks, including De Kuilart itself. Provides booking distribution and review aggregation across independent Dutch parks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Kuilart
• LinkedInlinkedin.com/company/vakantiepark-de-kuilart

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vakantiepark De Kuilart