What Presoft does

Presoft (M) Sdn Bhd is a Malaysian business software specialist founded in 2004 and headquartered in Puchong, Selangor, operating as a Certified AutoCount Partner with 11-50 employees. The company resells, implements, customizes, and supports the AutoCount product family — including AutoCount Accounting, AutoCount POS, AutoCount Cloud Accounting, AutoCount Cloud Payroll, and AutoCount OneSales — for more than 4,000 SME customers across retail, F&B, wholesale, distribution, services, manufacturing, and e-commerce. Layered on top of the core AutoCount platform, Presoft has developed an extensive proprietary plugin portfolio (WhatsApp Smart Pay+, AI Smart Receipt Scan Analyzer, WooCommerce REST API, Inter Company Billing/Posting, Finish Good Sales & Item Forecast, and others), alongside its own applications (Presoft E-Stock WMS, Presoft Smart Sales Ordering, Palm POS) and the CubeHous warehouse management sub-brand.

The company generates revenue through a blend of one-time on-premise software licenses (RM600-RM1,000+ per package plus RM600 training bundles), recurring cloud subscriptions (AutoCount Cloud Accounting at RM70-RM180 per month, Cloud Payroll on per-employee pricing), and professional services for training, customization, and implementation. Distribution is primarily domestic and multi-channel: direct field sales with free consultation and demos, a self-serve e-commerce storefront (shop.presoft.com.my), event participation through MDEC booths (e.g., MIRF 2023), an exclusive co-marketing partnership with OCBC Bank offering RM400 customer incentives, and access to government-supported MSME Digitalisation Grants under the Geran Digital PMKS Madani initiative via its Malaysia Digital Status.

Presoft holds the AutoCount Excellent Dealer Award 2025 — 700K Achiever and Malaysia Digital Status (campaign period 22 May – 30 July 2026), and positions its portfolio around Malaysian regulatory compliance, including LHDN e-Invoicing, EPF/SOCSO/EIS/PCB statutory payroll, and SST. The company is privately held with no disclosed institutional investors, parent entity, or acquisition history, and has remained founder-operated for over 20 years.

Name

Presoft

Legal name

Presoft (M) Sdn Bhd

Website

https://presoft.com.my

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Presoft (M) Sdn Bhd is a Malaysian Certified AutoCount Partner founded in 2004 that resells, implements, and extends AutoCount accounting, POS, payroll, and cloud software for 4,000+ SMEs, supplemented by proprietary plugins, AI receipt scanning, and its own WMS and handheld POS solutions.

Ownership category

akta.pro rank

Product category

SME Accounting & Business Software

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

akta.pro secondary industries

Order Management & Inventory Orchestration (OMS) (CRAFAMAC), Marketplace Enablement, Seller Tools & E-commerce Infrastructure (BPAMAGAK)

Keywords

• Accounting software
• POS systems
• Payroll software
• SME digitalization
• Warehouse management

Headquarters

HQ city

Puchong

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. AutoCount Software Sales (On-Premise): Presoft sells AutoCount Accounting, POS, and related on-premise software licenses (AutoCount Basic, Plus, Pro, Premium) bundled with E-Invoicing modules, training, and installation services. Revenue is generated through one-time license fees plus recurring training, customization, and support services.
2. AutoCount Cloud Accounting Subscriptions: Subscription-based cloud accounting software with tiered plans (LITE at RM70/month, BASIC at RM100/month, PLUS at RM140/month, PRO at RM180/month, plus ACCOUNTANT at RM10/month) billed monthly. Additional users and API access are charged as add-ons.
3. AutoCount Cloud Payroll Subscriptions: Cloud-based payroll and HRM software offered in Basic and Premium tiers with per-employee-user pricing. Includes e-Leave, e-Claims, ESS portal, statutory compliance, and time-attendance features. Previously offered an Express Plan at RM299 for the first year.
4. Training and Implementation Services: Presoft generates revenue from on-site, in-house, and online training courses for AutoCount and EMAS solutions, as well as implementation and system setup services.
5. Software Customization and Plugin Development: Tailor-made software customization services to meet unique business operations, including custom reports, plugin development, and system integrations. Revenue is generated through professional services engagements.
6. EMAS Accounting System: On-premise accounting system (EMAS) sold as a one-time license for mid-market users, with modules for accounting, payroll, inventory, POS, fixed assets, and HR management.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

Presoft resells, implements, and customizes the AutoCount suite of accounting, payroll, POS, e-commerce, and warehouse management software for Malaysian SMEs. The company develops proprietary add-on plugins (WhatsApp Smart Pay+, AI Smart Receipt Scan Analyzer, WooCommerce REST API integration), offers its own solutions (Presoft E-Stock WMS, Presoft e-Commerce, Presoft Smart Sales Ordering, Palm POS, CubeHous WMS, Go-Global Remote Access), and provides implementation, training, customization, and web design services.

Product overview

Presoft (M) Sdn Bhd is a Certified AutoCount Partner and Malaysia Digital Status company offering a comprehensive business software ecosystem. The core offering revolves around the AutoCount software family (Accounting, POS, Cloud Accounting, Cloud Payroll, and OneSales) as the primary platform, supplemented by proprietary Presoft products (e-Commerce, Mobile Stock/WMS, Smart Sales Ordering) and third-party integrated solutions (TimeTec Attendance, CubeHous WMS, EMAS System). The company provides an extensive portfolio of 20+ specialized add-on plugins including WooCommerce integration, WhatsApp Smart Pay+, AI receipt scanning, inter-company billing, and industry-specific solutions. The AutoCount cloud-based solutions are accessible anywhere, while Presoft's own mobile apps enable warehouse and sales operations on-the-go.

Differentiator

Problem solved

Functional benefit

Brands

• CubeHous: A WMS (Warehouse Management System) solution offering real-time tracking and automation features for seamless warehouse management and accurate inventory control.
• EMAS System
• Palm POS
• WhatsApp SmartPay+
• AI Smart Receipt Scan Analyzer

Products and services

• AutoCount Accounting On-premise accounting software for Malaysian SMEs covering general ledger, AR/AP, financial reporting, and LHDN e-invoice compliance.
• AutoCount Cloud Accounting Cloud-based accounting software for Malaysian SMEs, offered via tiered subscriptions (LITE, BASIC, PLUS, PRO, ACCOUNTANT) with online access to financial data.
• AutoCount POS Point-of-sale system for retail and F&B outlets, integrating front-end sales with back-end accounting, inventory, and customer management.
• AutoCount Cloud Payroll Cloud-based payroll software for Malaysian SMEs handling payroll processing, statutory contributions (EPF, SOCSO, EIS, PCB/MTD), and leave management, with per-employee pricing.
• AutoCount OneSales Omni-channel sales solution for managing orders and stock across multiple sales channels and locations.
• EMAS System Legacy accounting software offered by Presoft for existing Malaysian SME customers.
• Presoft e-Commerce E-commerce platform integrated with AutoCount for online selling tied to accounting, inventory, and order management.
• Go-Global Remote Access Remote access service enabling AutoCount users to access their on-premise accounting/POS systems from outside the office.
• Presoft E-Stock (Mobile Stock) Mobile warehouse/stock management system providing on-the-go stock control integrated with AutoCount.
• Presoft Smart Sales Ordering Sales ordering solution that streamlines order taking, often used by field sales teams, integrated with AutoCount.
• TimeTec Attendance Cloud-based attendance and time-tracking system offered by Presoft for workforce management.
• CubeHous WMS Warehouse Management System offered by Presoft to manage multi-branch stock, picking, and warehouse operations.
• Palm POS Mobile/cloud point-of-sale solution offered by Presoft for retail and F&B businesses.
• AutoCount Customization Service Implementation, customization, training, and support services for AutoCount software deployments.
• Presoft Web Design Web design service offered by Presoft for SMEs needing websites, often bundled with e-commerce and AutoCount integration.

Quantifiable outcome

• Over 4,000 businesses served with Presoft/AutoCount solutions
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature12 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Malaysia Digital (MDEC)coreGTM or Marketing Partner · 1 January 2024Presoft has been officially awarded Malaysia Digital Status by MDEC, enabling participation in Malaysia Digital's national strategic initiatives to drive digital transformation. Under this status, Presoft can access Malaysia Digital Catalytic Programmes (PeMangkinMD) and other competitive offerings to promote digitalization among Malaysian SMEs.
• AutoCountcoreOEM/ Whitelabel/ Licensing PartnerPresoft is a Certified AutoCount Partner and authorized dealer for AutoCount accounting, payroll, POS, cloud, and related software products in Malaysia. As a principal partner, Presoft resells, implements, customizes, and provides after-sales support for the full AutoCount product suite. AutoCount provides the software platform while Presoft handles local sales, implementation, training, and customization services for Malaysian SME customers.
• OCBC Bank MalaysiaminorGTM or Marketing PartnerExclusive partnership offering RM400 cash incentives to customers who upgrade or start their AutoCount accounting journey with Presoft. OCBC Bank refers customers to Presoft's AutoCount solutions as part of a co-marketing initiative, leveraging the bank's customer base to drive new software sales for Presoft.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• CubeHous (warehouse management): CubeHous is a Malaysian WMS provider that Presoft bundles and promotes in its portfolio. It overlaps in functionality with Presoft's E-Stock WMS and competes in the same Malaysian SME warehouse and inventory management niche.
• TimeTec (FingerTec) — attendance partner and adjacent SaaS vendor: TimeTec is a Malaysian cloud attendance and access-control vendor that Presoft resells as part of its HRM bundle. It is an adjacent SaaS player sharing the Malaysian SME market and serving overlapping HR, payroll, and operational use cases.

Direct peers

• SQL Account / ABSS (Singapore & Malaysia): SQL Account is a long-standing Malaysian and Singaporean accounting/POS software vendor serving SMEs. Like Presoft, it sells licenses, subscriptions, and add-ons targeted at small businesses, making it a directly comparable regional peer in the same product category and customer base.
• UBS Software (M) Sdn Bhd: UBS Software is a Malaysian accounting and payroll software provider targeting SMEs and accounting firms with on-premise and cloud products. It is a direct peer serving an overlapping SME customer segment with similar accounting and compliance features.

Broad incumbents

• AutoCount (the underlying software vendor): AutoCount is the Malaysian-based developer of the accounting, POS, payroll, and cloud software suite that Presoft resells, implements, and customizes. While not a direct competitor, Presoft's economic model is intertwined with AutoCount's product roadmap and dealer program, making AutoCount the most relevant comparable for understanding Presoft's product context and competitive positioning.
• Sage Group: Sage is a global provider of accounting, payroll, and ERP software with established presence across Southeast Asia. It competes in the SME and mid-market segments with cloud products that overlap with AutoCount/Presoft's offering.
• Xero: Xero is a global cloud accounting platform with growing penetration in Southeast Asia, including Malaysia. It competes for the same SME accounting customer base that Presoft serves, offering a global brand and mobile-first UX as alternatives to AutoCount-based solutions.
• QuickBooks (Intuit): QuickBooks is a global cloud accounting and POS product from Intuit widely used by small businesses worldwide, including in Malaysia. It competes for the same SME segment with strong brand recognition, mobile apps, and ecosystem integrations.
• MYOB: MYOB is an Asia-Pacific focused accounting and payroll platform operating in Malaysia, Singapore, and Australia. It serves SMEs with cloud accounting, payroll, and POS functionality, making it a broad incumbent regional peer.

Regional players

• Acclime Malaysia (accounting / ERP implementation): Acclime is a corporate services and outsourced accounting/ERP implementation provider in Malaysia and across Asia-Pacific. While more focused on outsourced finance and compliance services than software resale, it competes for SME and mid-market customers who need integrated accounting and ERP implementations.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@presoftsolution6261
• Facebookfacebook.com/PresoftMSdnBhd
• TikToktiktok.com/@presoftsolution
• LinkedInlinkedin.com/company/presoft-m-sdn-bhd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Presoft