Buqo
Buqo, operated by Hand.Interactive, Inc. (HII), is a Philippine-based digital bookstore founded in 2009 that distributes ebooks to Filipino consumers. The firm maintains a small 11-50 employee team in Mandaluyong, though its public website currently shows only a redirect page.
- Company typePrivate
- Founded2009
- HeadquartersMandaluyong, Philippines
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Buqo firmographics
Firmographics- Name
- Buqo
- Website
- https://buqo.ph
- Company type
- Private
- Founded year
- 2009
- Headcount range
- 11–50 employees
- Short description
- Buqo, operated by Hand.Interactive, Inc. (HII), is a Philippine-based digital bookstore founded in 2009 that distributes ebooks to Filipino consumers. The firm maintains a small 11-50 employee team in Mandaluyong, though its public website currently shows only a redirect page.
- Ownership category
- akta.pro rank
Buqo industry classification
Industry- Product category
- Digital Bookstore / E-book Retail
- NAICS
- Book Retailers and News Dealers (4592)
- akta.pro primary industry
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where Buqo is headquartered
LocationHeadquarters
- HQ city
- Mandaluyong
- HQ country
- Philippines
- HQ region
- Asia
Markets served
Buqo business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Buqo product offering
Product offeringCore offering
Buqo is a Filipino digital bookstore operated by Hand.Interactive, Inc. (HII), offering digital book sales and reading services to consumers in the Philippines. It functions as an online platform for purchasing and accessing e-books targeted at the local Filipino market.
Differentiator
Problem solved
Functional benefit
Products and services
- Buqo Digital Bookstore Online digital bookstore platform offering Filipino consumers the ability to browse, purchase, and read digital books (e-books) via the web at buqo.ph.
Companies that use Buqo
Customer profileIdeal customer profiles1 record
Buqo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Buqo competitors and assessment
Company assessmentBroad incumbents
- Apple Books: Apple's digital bookstore is pre-installed on iOS devices globally, including the Philippines. Comparable as a competing digital book marketplace, but as part of Apple's broader ecosystem rather than a specialized local player.
- Google Play Books: Google's cross-platform digital bookstore sells e-books and audiobooks globally. Directly competes with Buqo on digital book distribution, but operates as part of Google's broader Play ecosystem.
- Amazon Kindle: Amazon's Kindle Store and Kindle Direct Publishing dominate global digital book retail. Directly comparable as a digital bookstore, but operates at vastly larger scale and across many geographies including the Philippines.
Emerging players
- Wattpad: Wattpad hosts user-generated stories and has strong adoption in the Philippines, often serving as a gateway to reading digital content. Comparable as a digital reading platform, though focused on serialized community content rather than curated book retail.
Regional players
- Storytel: Storytel is a subscription audiobook and e-book service operating across multiple regions. Comparable to Buqo on digital book subscription commerce, though not currently a primary player in the Philippines.
- National Book Store: National Book Store is a major Philippine retail bookstore chain with an online storefront. Comparable as a Philippines-focused book retailer competing for the same consumer, though anchored in physical retail.
- Fully Booked: Fully Booked is a leading Philippine bookstore chain with online channels. Comparable as a Philippines-focused book retailer, though primarily physical/print rather than digital-first.
Direct peers
- Scribd: Scribd offers subscription-based access to e-books, audiobooks, and documents globally. Comparable to Buqo on digital reading, with an alternative subscription model that competes for the same Filipino reader wallet.
- Rakuten Kobo: Kobo is a dedicated digital bookstore with strong presence in international markets. Comparable to Buqo as a focused e-book retailer rather than a general marketplace, though Kobo operates at much larger global scale.
Others
- Booky: Booky is a Philippine online platform focused on food and lifestyle deals. Adjacent rather than directly comparable, but represents the broader Philippine consumer e-commerce ecosystem in which Buqo operates.
Market position
Customer concentration
Buqo social profiles
Digital presenceBuqo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Buqo leadership team
Management profileNumber of profiles
Buqo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Buqo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Buqo
What does Buqo do?
Buqo is a Filipino digital bookstore operated by Hand.Interactive, Inc. (HII), offering digital book sales and reading services to consumers in the Philippines. It functions as an online platform for purchasing and accessing e-books targeted at the local Filipino market.
When was Buqo founded?
Buqo was founded in 2009. It employs 11 to 50 people.
Where is Buqo based?
Buqo is headquartered in Mandaluyong, Philippines, in the Asia region.
Who are Buqo's main competitors?
Broad incumbents on record are Apple Books, Google Play Books and Amazon Kindle. Wattpad is listed as an emerging player. Regional players are Storytel, National Book Store and Fully Booked. Direct peers are Scribd and Rakuten Kobo. Booky is listed as an others.
Does Buqo have an API?
No public API is recorded for Buqo.
What industry is Buqo in?
Buqo's product category is Digital Bookstore / E-book Retail. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 4592.