Branar
Branar is a Venezuelan technology services company in Barquisimeto offering authorized Epson printer repair, computer maintenance, network infrastructure, web development, Sentinel cybersecurity, and social media management to Venezuelan SMEs, government, and consumers since 2003.
- Company typePrivate
- Founded2003
- HeadquartersBarquisimeto, Venezuela
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Branar does
Branar C.A. is a Venezuelan technology services company headquartered in Barquisimeto, Lara, founded in 2003. The company operates as a B2B-focused services provider serving SMEs, government entities, and individual consumers across Venezuela. Its core offerings span computer and laptop technical support, authorized Epson printer repair (EcoTank, Stylus, and Workforce series), structured cabling and network infrastructure (TIA/EIA-568, CAT6A+), social media management, Profit Plus ERP implementation, custom web development, Microsoft 365 licensing, and the Sentinel managed cybersecurity product. Branar holds official Epson Authorized Service Center certification, which provides access to original parts and factory-validated procedures backed by Epson warranty.
The technology stack is largely services-oriented rather than platform-software oriented, but Branar has built proprietary products including Sentinel (24/7 network monitoring with anomaly detection and automated incident response), an Equipment Control and Management System with role-based access, a Webshop e-commerce platform with inventory and payment integration, and an online ordering platform (Web de Pedidos). Sentinel represents the most technology-forward product, leveraging real-time threat analysis and reporting, while the web products emphasize configurability, payment processing, and integration with social media channels.
Branar's business model combines professional services revenue (repair, cabling, web development, ERP implementation, on-site infrastructure projects) with subscription recurring revenue (Sentinel, tiered social media plans) and licensing resale (Microsoft 365). GTM is sales-led and relationship-driven: direct customer engagement via WhatsApp, phone, a single physical service center on Av. Libertador in Barquisimeto, website contact forms, and on-site field visits. Pricing is quote-based for most services; only social media plans and advertising packages carry publicly disclosed pricing. The company is privately held, founder-operated, with no external funding, no subsidiaries, and no disclosed ownership changes.
Branar firmographics
Firmographics- Name
- Branar
- Legal name
- Empresa de Servicios Tecnológicos Venezuela - Branar C.A.
- Website
- https://branar.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Branar is a Venezuelan technology services company in Barquisimeto offering authorized Epson printer repair, computer maintenance, network infrastructure, web development, Sentinel cybersecurity, and social media management to Venezuelan SMEs, government, and consumers since 2003.
- Ownership category
- akta.pro rank
Branar industry classification
Industry- Product category
- IT Services and Technology Solutions
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (8112), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Cable Installation & Construction Services (trenching, duct banks, HDD, pulling, cable laying) (EUADADAI)
Keywords
Where Branar is headquartered
LocationHeadquarters
- HQ city
- Barquisimeto
- HQ country
- Venezuela
- HQ region
- Latin America
Offices1 record
Markets served
Branar business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Technical Services: Computer and laptop repair, maintenance (preventive and corrective), software updates, component replacement with original or certified parts, virus/malware removal, and performance optimization services
- Epson Authorized Repair Services: Certified printer repair and maintenance services for Epson equipment including EcoTank, Stylus, and Workforce series, with original parts and warranty coverage
- Network Infrastructure Services: Structured cabling installation, WiFi access point deployment, switch and patch panel configuration, server administration, and cloud migration services
- Profit Plus Implementation: Installation, configuration, specialized training, technical support, database control, and module modification for Profit Plus administrative management software
- Web Development: Custom web design, responsive development, advanced functionality integration (contact forms, online chat, booking systems, shopping carts), SEO optimization, and social media integration
- Social Media Services: Content creation, social media management (planning, publishing, analysis), graphic design services (logos, catalogs, brochures, business cards, banners, flyers), and paid social advertising campaigns
- Sentinel Cybersecurity: Managed cybersecurity services including 24/7 network monitoring, threat analysis, automated incident response, detailed reporting, and international certified support
- Microsoft 365 Licensing: Sale and implementation of Microsoft software licenses and services including email and productivity solutions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Plan Emprendedor - 3 posts, 3 stories weekly, metrics, 5 highlight designs, copywriting, comment response |
| Subscription | Monthly | Plan Ejecutivo - 4 posts, 4 stories weekly, monthly metrics, 1 paid campaign, 1 monthly content creation visit |
| Subscription | Monthly | Plan Profesional - 1 daily post, 1 daily story, 2 paid campaigns, monthly content creation visit |
| Usage-based | Pay-as-you-go | Paquete Lite - 1 post design, 8,000-23,000 reach, 5 days advertising |
| Usage-based | Pay-as-you-go | Paquete Medium - 2 post designs, 18,000-48,000 reach |
| Usage-based | Pay-as-you-go | Paquete Premium - 38,000-100,000 reach, 15 days advertising |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Branar product offering
Product offeringCore offering
Branar is a Venezuelan technology services company providing businesses with a comprehensive suite of B2B technology solutions from a single provider, including authorized Epson printer repair, computer and laptop technical services, structured cabling and network infrastructure installation, web development, social media management, Profit Plus ERP software implementation, Microsoft 365 licensing, and the proprietary Sentinel cybersecurity service. The company also produces custom software products such as an equipment management system and e-commerce platforms for its clients.
Product overview
Branar is a Venezuelan technology services company (B2B) based in Barquisimeto with over 20 years of experience since 2003. The company operates a portfolio of services and products: services include EPSON printer repair (authorized service center), computer/laptop technical support, network infrastructure and structured cabling, social media management with tiered plans, Profit Plus ERP installation and training, cybersecurity with Sentinel product, Microsoft 365 licensing, and custom web development. Products include the Sistema de Control y Manejo de Equipos (equipment management system), Web de Pedidos (online ordering platform), Webshop (complete e-commerce solution), and static websites. Social media services are offered in three tiers (Emprendedor, Ejecutivo, Profesional) plus advertising packages (Lite, Medium, Premium). The company primarily serves businesses in Venezuela across sectors including government, education, healthcare, commercial, and industrial.
Differentiator
Problem solved
Functional benefit
Brands
- Sentinel: Cybersecurity solution offering real-time monitoring, threat analysis, automated response, detailed reporting, and international certified support for network protection.
Products and services
- Reparación de Impresoras Epson (Epson Authorized Printer Repair) Authorized Epson service center providing certified diagnosis, maintenance, repair, and parts replacement for Epson EcoTank, Stylus, and Workforce series printers, with original parts and official warranty coverage backed by Epson Venezuela.
- Servicio Técnico de Computadoras y Laptops Technical support service for computers and laptops covering hardware repair, software installation, virus and malware removal, performance optimization, RAM upgrades, hard drive replacement, preventive and corrective maintenance, and software updates for businesses and individual consumers.
- Redes e Infraestructura (Network Infrastructure) Network design, implementation, and maintenance service for businesses covering structured cabling installation, wireless access point deployment, switch and patch panel configuration, server administration, and cloud migration, including separate Microsoft 365 licensing sale and implementation.
- Cableado Estructurado (Structured Cabling) Professional structured cabling installation service following TIA/EIA-568 and ANSI standards, with CAT6A or higher certified materials and Fluke certification testing for guaranteed network performance and reliability.
- Sentinel Cybersecurity Advanced managed cybersecurity service offering 24/7 real-time network monitoring, threat analysis, automated incident response, detailed reporting, and international certified support for business network protection.
- Desarrollo Web (Web Development) Custom web development service for businesses including responsive design, SEO optimization, social media integration, contact forms, online chat, reservation systems, and shopping cart functionality.
- Social Media Management Service Social media management service offering content creation, social media planning, publishing, and analysis, brand design (logos, catalogs, banners), engagement management, and paid social advertising campaigns delivered through subscription tiers and usage-based packages.
- Profit Plus Implementation Service Installation, configuration, specialized training, technical support, database control, and module modification service for the Profit Plus administrative management software used by Venezuelan businesses.
- Sistema de Control y Manejo de Equipos (Equipment Management System) Custom equipment management and control system product with multi-role access (administrators, operators, clients) for registering, updating, and tracking equipment, with detailed reporting capabilities, designed for businesses managing complex equipment inventories.
- Web de Pedidos (Online Ordering Platform) Custom online ordering platform product enabling product catalog browsing, shopping cart functionality, secure online payments, order status management, and delivery notifications for retail and wholesale businesses.
- Webshop (Complete Online Store) Complete custom-built online store product with detailed product catalog, inventory management, integrated payment options, real-time stock updates, sales analytics, and customer management for businesses launching e-commerce operations.
- Páginas Web Estáticas (Static Website Development) Custom static website development product with unique designs, SEO optimization, and fully responsive layouts for various devices and screen sizes, targeted at businesses needing a professional web presence.
- Microsoft 365 Licensing Sale and implementation of Microsoft 365 software licenses and services, including email and productivity solutions to enhance business productivity.
Companies that use Branar
Customer profileSegments8 records
Ideal customer profiles4 records
Branar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Branar partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- EpsoncoreBranar operates as an Authorized Service Center for Epson in Barquisimeto. They provide certified diagnosis, maintenance, and repairs for Epson printers including EcoTank, Stylus, and Workforce series. As an authorized center, they have access to original Epson parts and follow factory-validated procedures. This partnership provides official warranty support for repairs performed.
Scale indicators5 records
Recent moves4 records
Expansion highlights4 records
Branar competitors and assessment
Company assessmentBroad incumbents
- Indra: Spanish IT services and consulting firm with significant Latin American operations across multiple verticals including public sector, energy, and telecom. Comparable as a broad IT services incumbent operating in LATAM with multi-vertical reach.
- Softtek: Mexican-origin IT services company with extensive LATAM presence offering multi-vertical technology services including managed services, cybersecurity, and digital transformation. Comparable as a broad LATAM IT services incumbent serving enterprise and B2B clients.
- NTT Data: Japanese-owned global IT services provider (formerly including everis) with substantial LATAM operations offering managed services, infrastructure, and digital transformation. Comparable as a broad LATAM IT services incumbent with overlapping managed services and infrastructure offerings.
- Logicalis: Global IT solutions and managed services provider with significant Latin American operations covering network infrastructure, cloud, and cybersecurity. Comparable for the network infrastructure, cabling, and managed services overlap with Branar's offering.
- Globant: Argentine-founded global IT and digital services company with deep LATAM roots offering software development, cybersecurity, and digital transformation. Comparable as a broad LATAM IT services incumbent offering overlapping managed and cybersecurity services.
- Sonda: Chilean IT services and solutions provider with operations across Latin America offering infrastructure, managed services, and digital platforms. Comparable as a broad LATAM IT services incumbent serving B2B and government clients with multi-vertical offerings.
- Stefanini: Brazilian-origin global IT services and consulting firm with strong LATAM presence offering digital, cybersecurity, and infrastructure services. Comparable as a broad LATAM IT services incumbent with multi-vertical reach.
Regional players
- Grupo GBM: Costa Rican IT services and solutions integrator serving Central American and Caribbean B2B clients with infrastructure, managed services, and digital offerings. Comparable as a regional IT services provider with overlapping managed services, infrastructure, and cybersecurity offerings targeted at regional B2B clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Branar social profiles
Digital presenceBranar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Branar leadership team
Management profileNumber of profiles
Profiles1 record
Branar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Branar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Branar
What does Branar do?
Branar is a Venezuelan technology services company providing businesses with a comprehensive suite of B2B technology solutions from a single provider, including authorized Epson printer repair, computer and laptop technical services, structured cabling and network infrastructure installation, web development, social media management, Profit Plus ERP software implementation, Microsoft 365 licensing, and the proprietary Sentinel cybersecurity service. The company also produces custom software products such as an equipment management system and e-commerce platforms for its clients.
Is Branar a public or private company?
Branar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Branar founded?
Branar was founded in 2003. It employs 11 to 50 people.
Where is Branar based?
Branar is headquartered in Barquisimeto, Venezuela, in the Latin America region.
How does Branar make money?
Eight revenue lines are on record. Technical Services are the primary driver. The others are epson Authorized Repair Services, network Infrastructure Services, profit Plus Implementation, web Development, social Media Services, sentinel Cybersecurity and microsoft 365 Licensing.
Who are Branar's main competitors?
Broad incumbents on record are Indra, Softtek, NTT Data, Logicalis, Globant, Sonda and Stefanini. Grupo GBM is listed as a regional player.
Does Branar have an API?
No public API is recorded for Branar.
What industry is Branar in?
Branar's product category is IT Services and Technology Solutions. Its primary akta.pro industry code is EUADADAI, Cable Installation & Construction Services (trenching, duct banks, HDD, pulling, cable laying). Its NAICS code is 8112 and its SIC code is 8700.