REMAX Albania

What REMAX Albania does

RE/MAX Albania operates as the master franchisee of the global RE/MAX real estate network within Albania, providing property brokerage services for residential and commercial segments through a network of 30+ offices and 300+ agents distributed across Albania's principal cities — Tiranë, Durrës, Vlorë, Fier, Lezhë, Sarandë, Shkodër, and Korçë. The core product surface consists of a property listings platform (covering apartments, villas, shops, offices, warehouses, and land for both sale and rent), a Seller's Portal for property owners, Agent and Office Search directories, the RE/MAX Collection luxury sub-brand, and an Albanian-language blog for buyer/seller education; underlying technology is the RE/MAX Global platform providing listing management, agent profiling, and search functionality rather than proprietary Albanian-developed systems.

The company monetizes through two revenue streams: transaction-based commissions on property sales and rentals facilitated by the agent network, and franchise/royalty fees derived from opening new RE/MAX offices and onboarding agents in Albania. Customer segments are primarily individual property buyers, sellers, and renters in the residential market, with a secondary commercial segment and a tertiary segment of real estate professionals seeking franchise ownership or agent careers. Go-to-market is sales-led and franchise-led, supplemented by digital channels (website, Facebook, Instagram, LinkedIn, YouTube) and integration into the RE/MAX Global referral network spanning 115+ countries.

The principal structural advantage is the combination of a globally recognized brand and a dense in-country physical/agent distribution footprint, which together create brand-anchored trust in a fragmented Albanian brokerage market. Operating risk is concentrated in the dependence on Albanian real estate transaction volumes, regulatory conditions for foreign buyers, and the health of the broader Albanian economy, all of which directly drive commission revenue.

Name

REMAX Albania

Legal name

RE/MAX Albania

Website

https://remax-albania.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

101–250 employees

Short description

RE/MAX Albania is a real estate brokerage franchise operating 30+ offices and 300+ agents across Albania's principal cities, facilitating residential and commercial property buying, selling, and renting through a centralized listings platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Tirana

HQ country

Albania

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Real Estate Commission: Transaction-based commission from property sales and rentals facilitated through the agent network
2. Franchise Fees: Revenue from opening new RE/MAX offices through franchising model

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

REMAX Albania operates a real estate brokerage franchise connecting property buyers, sellers, and renters with a network of 300+ agents across 30+ offices throughout Albania. Its core service is facilitating residential and commercial property transactions (apartments, villas, shops, offices, warehouses, and land) for sale and rent, supported by an online listings platform with 6,000+ active properties. It also runs the RE/MAX Collection luxury segment, a Seller's Portal for property owners, and agent/office search directories.

Product overview

REMAX Albania operates as a real estate brokerage network offering a unified property listings platform that connects buyers, sellers, and renters with real estate agents and offices across Albania. The core offering includes a property search portal with listings categorized by type (apartments, villas, shops, offices, warehouses, and land) for both sale and rent transactions. The portfolio consists of the main Property Listings Platform, the premium RE/MAX Collection for luxury properties, the Seller's Portal for property owners, Agent and Office search directories, and a Blog for educational content. The company also supports franchise and career opportunities for entrepreneurs and agents looking to join the RE/MAX network.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Listings Platform Online real estate marketplace enabling users to search, browse, and filter properties for sale and rent across Albania, with capabilities to search by location, property type (apartments, villas, shops, offices, warehouses, land), price range, and number of rooms. Hosts 6,000+ active listings.
• RE/MAX Collection Luxury real estate segment featuring premium properties for high-net-worth clients, branded as an exclusive service within the RE/MAX portfolio.
• Seller's Portal Platform section for property owners to list their properties for sale, enabling them to advertise through the RE/MAX network.
• Agent/Consultant Search Directory Directory and search functionality allowing users to find and contact real estate agents and consultants operating under RE/MAX Albania.
• Office Search Directory Directory for finding RE/MAX Albania office locations across the country.
• Franchise Program Business opportunity program for entrepreneurs to open and operate their own RE/MAX real estate office, leveraging the global RE/MAX brand, training, technology, and referral network.
• Agent Career Program Professional development and career pathway for individuals seeking to become RE/MAX real estate agents, providing brand affiliation, training, and access to lead generation systems.

Quantifiable outcome

• 6,000+ property listings available across Albania
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• RE/MAX GlobalcoreStrategic or Co-development PartnerRE/MAX Albania operates as a master franchisee for RE/MAX Global, leveraging the international brand, technology platform, training resources, and global referral network spanning 115+ countries with 142,000+ agents and 9,800+ offices worldwide.
• RE/MAX EuropecoreStrategic or Co-development PartnerRE/MAX Albania is part of RE/MAX Europe network, enabling access to European real estate market standards, training programs, and cross-border transaction capabilities.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Rightmove: UK-dominant real estate portal with strong brand and agent subscription model. Relevant comparable for the digital listing/marketing layer of RE/MAX Albania's business, though UK-focused rather than Albanian.
• Idealista: Leading Southern European real estate listing platform operating in Spain, Portugal, Italy, and adjacent markets. Comparable as a property listing/marketplace destination, though primarily a portal rather than a brokerage; reflects the platform threat to traditional agents.

Broad incumbents

• Zillow Group: US-based real estate marketplace platform. Comparable as a listing/marketing channel that competes with traditional brokerage; illustrates the disintermediation risk RE/MAX Albania faces as digital adoption rises in emerging markets.
• Coldwell Banker: Long-established global real estate franchise brand with operations across multiple European markets. Comparable agent-based brokerage model and reliance on a master franchisee structure in each country, similar to RE/MAX Albania's positioning.
• Engel & Völkers: International real estate franchise focused on premium and luxury properties, with presence across European markets. Overlaps with RE/MAX Albania on the franchise structure and luxury segment (analogous to RE/MAX Collection).
• Sotheby's International Realty: Global luxury real estate brand affiliated with the Sotheby's auction house. Comparable to RE/MAX Albania's RE/MAX Collection sub-brand for high-net-worth and luxury property transactions.
• Keller Williams Realty: Largest real estate franchise by agent count in the United States with growing international presence. Comparable franchise/agent-driven brokerage model, though it operates on a far larger scale and has limited direct Albanian overlap.
• RE/MAX Europe: European regional organization of the RE/MAX global network. Comparable as the regional umbrella that governs standards, training, and cross-border referrals for RE/MAX Albania; not a competitor but the closest organizing peer.
• Better Homes and Gardens Real Estate: Franchised residential real estate brand with a growing international footprint. Comparable franchise-based operating model and reliance on a master franchisee for non-US markets.

Direct peers

• Century 21 Albania: Global real estate franchise network with operations in Albania. Closest comparable to RE/MAX Albania: same franchised broker model, similar commission-based revenue, similar reliance on international brand and local agent network.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@remaxalbania4324
• Facebookfacebook.com/remaxalbania
• LinkedInlinkedin.com/company/remax-albania
• Instagraminstagram.com/remax_albania_
• Xx.com/REMAX_Albania

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REMAX Albania