Обекти
- Company typePrivate
- Founded-
- HeadquartersSofia, Bulgaria
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Обекти firmographics
Firmographics- Name
- Обекти
- Legal name
- Мениджър Медия Груп ООД
- Website
- https://obekti.bg
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Обекти industry classification
Industry- Product category
- Online Science and Technology Publishing
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Science, Technology & Gaming Magazines (MPAJAEAL)
- akta.pro secondary industry
- Podcast Hosting, Distribution & Listening Platforms (BPAMAJAD)
Keywords
Where Обекти is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices1 record
Markets served
Обекти business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Distribution channels2 records
Marketing channels5 records
Обекти product offering
Product offeringCore offering
Обекти is a Bulgarian-language online science and technology news portal that publishes articles across seven content categories — People (Човек), Nature (Природа), Mysteries (Мистерии), Science (Наука), Medicine (Медицина), Technology (Техно), and Universe (Вселена). The platform also produces the podcast "Ти и науката" (You and Science) and accepts reader-submitted content, with all material available free of charge to Bulgarian-speaking readers.
Product overview
Обекти is a Bulgarian online science and technology news portal offering a unified platform for scientific content delivery. The core offering is the news website publishing articles across seven main categories (Човек/People, Природа/Nature, Мистерии/Mysteries, Наука/Science, Медицина/Medicine, Техно/Technology, Вселена/Universe), supplemented by a dedicated podcast series 'Ти и науката' (You and Science) and a reader submission feature 'Читателски обекти' for user-generated content.
Differentiator
Problem solved
Functional benefit
Products and services
- Obekti News Website (Обекти) A Bulgarian online science and technology news portal publishing articles across seven main categories: Science (Наука), Technology (Техно), Medicine (Медицина), Universe (Вселена), Nature (Природа), Mysteries (Мистерии), and People (Човек). Free to access for Bulgarian-speaking readers and ad-supported.
- Ти и науката Podcast (You and Science) A science-themed podcast series featuring topics on medicine, technology, ecology, neuroscience, and climate, published as audio content on the Обекти platform for Bulgarian-speaking listeners.
- Читателски обекти (Reader Submissions) A reader-contributed content section where Bulgarian-speaking readers submit news stories, travelogues, and original fiction for editorial review and potential publication on the Обекти platform.
Companies that use Обекти
Customer profileSegments1 record
Ideal customer profiles1 record
Обекти technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Обекти partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Обекти competitors and assessment
Company assessmentDirect peers
- OffNews.bg: Bulgarian online news portal with a heavy emphasis on science, nature, health, and curious-world stories — the closest direct competitor to Обекти in Bulgarian-language popular science publishing.
- Capital.bg: Bulgarian business and lifestyle news platform with adjacent science/technology coverage, similar distribution model (ad + subscription), and shared advertiser base.
- Actualno.com: Bulgarian ad-supported digital news publisher covering general news, science, and lifestyle — directly comparable in monetization model and audience segment.
- Mediapool.bg: Independent Bulgarian online news outlet with science and society coverage; competes for the same ad-supported, Bulgarian-language audience.
- Dnevnik.bg: Leading Bulgarian online daily covering news, science, opinion, and culture with a registered-user model; competes for the same educated Bulgarian readership and ad budgets.
Broad incumbents
- New Scientist: Global popular-science magazine with a digital subscription business; a broader incumbent whose content competes for the educated Bulgarian reader in the science category.
- IFLScience: Popular-science media brand with a strong social and viral footprint; comparable topical coverage (curious science, nature, technology) and an audience demographic that overlaps with Обекти readers.
- ScienceDaily: Large-scale, English-language aggregator of science news that publishes the kind of research stories Обекти localizes — an indirect competitor for educated Bulgarian audiences.
- Live Science: Major English-language popular-science site covering space, health, technology, and nature — the same verticals Обекти targets, competing via global reach.
Others
- Мениджър (Manager Magazine): Sister publication within the parent Мениджър Медия Груп ООД; not a competitor but an internal cross-promotion and shared-advertising-infrastructure peer relevant to evaluating Обекти's economics.
Market position
Strengths2 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Обекти social profiles
Digital presenceОбекти financial estimates
Financial estimateRevenue estimate
Valuation estimate
Обекти leadership team
Management profileNumber of profiles
Обекти funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Обекти M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Обекти
What does Обекти do?
Обекти is a Bulgarian-language online science and technology news portal that publishes articles across seven content categories — People (Човек), Nature (Природа), Mysteries (Мистерии), Science (Наука), Medicine (Медицина), Technology (Техно), and Universe (Вселена). The platform also produces the podcast "Ти и науката" (You and Science) and accepts reader-submitted content, with all material available free of charge to Bulgarian-speaking readers.
Is Обекти a public or private company?
Обекти is a private company. It is classified as corporate owned and is currently operating.
When was Обекти founded?
Обекти was founded in -1. It employs 11 to 50 people.
Where is Обекти based?
Обекти is headquartered in Sofia, Bulgaria, in the Europe region.
Who are Обекти's main competitors?
Direct peers on record are OffNews.bg, Capital.bg, Actualno.com, Mediapool.bg and Dnevnik.bg. Broad incumbents are New Scientist, IFLScience, ScienceDaily and Live Science. Мениджър (Manager Magazine) is listed as an others.
Does Обекти have an API?
No public API is recorded for Обекти.
What industry is Обекти in?
Обекти's product category is Online Science and Technology Publishing. Its primary akta.pro industry code is MPAJAEAL, Science, Technology & Gaming Magazines, with a secondary code of BPAMAJAD, Podcast Hosting, Distribution & Listening Platforms. Its NAICS code is 513120 and its SIC code is 2721.