OpenGraph
OpenGraph operates opengraphtags.com, a free, no-signup web tool that fetches a webpage URL and previews its Open Graph meta tags across Facebook, Twitter, and LinkedIn for web developers and digital marketers.
- Company typePrivate
- Founded2017
- HeadquartersSomerville, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What OpenGraph does
OpenGraph (operating at opengraphtags.com) is a free, web-based utility tool that fetches, parses, and previews Open Graph meta tags from any webpage URL in real time. Users paste a URL and receive a side-by-side preview of how the link will render when shared on Facebook, Twitter, and LinkedIn, along with rule-based recommendations for missing or incomplete tags. The tool requires no signup and is positioned for ad-hoc validation by web developers, digital marketers, and content creators before publishing webpages.
Underlying the product is a straightforward client/server architecture that issues HTTP fetches against a user-supplied URL, extracts Open Graph protocol metadata from the response head, and renders the parsed values into platform-specific preview cards. Notable functional features include real-time multi-platform preview and tag-completeness recommendations, both delivered through a single-page interface. No mobile app, downloadable client, or API surface is documented.
The business model is product-led growth (PLG) with no publicly disclosed pricing and no documented revenue stream. The tool appears to be offered free of charge, with distribution driven primarily by organic search for Open Graph tag validation queries. The site credits GrowSERP as the builder, suggesting the product is an owned utility of GrowSERP rather than an independently monetized entity. No funding rounds, partnerships, or ownership disclosures beyond this attribution are present in the input data.
OpenGraph firmographics
Firmographics- Name
- OpenGraph
- Website
- https://opengraphtags.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- OpenGraph operates opengraphtags.com, a free, no-signup web tool that fetches a webpage URL and previews its Open Graph meta tags across Facebook, Twitter, and LinkedIn for web developers and digital marketers.
- Ownership category
- akta.pro rank
Where OpenGraph is headquartered
LocationHeadquarters
- HQ city
- Somerville
- HQ country
- United States
- HQ region
- North America
Markets served
OpenGraph business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Operations
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
OpenGraph product offering
Product offeringCore offering
OpenGraph provides a free, browser-based tool (opengraphtags.com) that lets users paste any webpage URL, fetches its Open Graph meta tags in real time, and shows how the page will appear when shared on Facebook, Twitter, and LinkedIn. The tool also flags missing or incomplete tags and offers actionable recommendations to fix them. The offering is a single-purpose consumer/developer utility with no signup required for basic use, built by GrowSERP.
Product overview
Open Graph Tags is a single unified web tool that enables users to check, preview, and fix Open Graph meta tags for social media sharing. The product consists of three core functions: (1) URL pasting to fetch meta tags in real time, (2) social media preview across Facebook, Twitter, and LinkedIn, and (3) actionable recommendations for missing or incomplete tags. It is not a multi-module platform but rather a focused, standalone service built by GrowSERP.
Differentiator
Problem solved
Functional benefit
Products and services
- Open Graph Tags A free web-based tool that lets users paste any webpage URL, fetch its Open Graph meta tags in real time, preview how the link will appear when shared on Facebook, Twitter, and LinkedIn, and receive actionable recommendations for fixing missing or incomplete tags. Targeted at web developers, digital marketers, and content creators who need to validate social sharing appearance before publishing.
Companies that use OpenGraph
Customer profileSegments2 records
Ideal customer profiles1 record
OpenGraph technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
OpenGraph partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GrowSERPminorGrowSERP is identified as the builder of the Open Graph Tags tool. GrowSERP appears to be the parent company or developer behind this free utility tool, suggesting an owned/built relationship rather than a formal partnership between independent entities.
Recent moves2 records
Expansion highlights1 record
OpenGraph competitors and assessment
Company assessmentBroad incumbents
- Ahrefs: Major SEO platform with site audit, on-page, and meta-tag analysis capabilities that overlap with OpenGraph's diagnostic use case. Comparable as a much broader incumbent in the same buyer workflow (developer/marketer validating meta data).
- Moz (Moz Pro): Established SEO platform whose on-page grader audits meta tags including social sharing markup. Comparable as a broad incumbent serving the same 'is my metadata correct?' buyer question at higher price points.
- Screaming Frog SEO Spider: Technical SEO crawler used by developers to audit meta tags at scale across entire sites. Comparable because it addresses the same validation workflow for the same audience, though delivered as a desktop crawler rather than a single-URL web tool.
- SEMrush: Enterprise SEO and marketing suite that includes site auditing tools which check meta tags and social-share previews. Comparable as a broad incumbent offering OG-related functionality as part of a wider toolkit.
Direct peers
- metatags.io: Independent web tool that previews Open Graph and Twitter Card metadata across multiple platforms. Closely comparable product: paste a URL, get multi-platform social previews, similar single-purpose UX.
- LinkedIn Post Inspector: LinkedIn's native tool for inspecting how a URL renders on LinkedIn. It is a direct competitor for the LinkedIn preview half of OpenGraph's offering, again as a first-party free utility.
- Twitter Card Validator: X/Twitter's first-party validator for Twitter Card and OG-style meta tags. It overlaps directly with OpenGraph's Twitter preview functionality and competes as a free, authoritative native tool.
- Meta Sharing Debugger (Facebook): Meta's first-party Open Graph / link preview debugger. It is the most direct comparable because it solves the exact same developer use case — previewing and validating OG tag rendering on Facebook — and is maintained by the platform whose protocol OpenGraph targets.
Emerging players
- Heystaks (Heystak / MetaTags.io variants): Smaller emerging players in the meta-tag preview and social-preview tooling space. Comparable as niche utilities serving the same developer/marketer validation workflow that OpenGraph targets.
Others
- Open Graph protocol site (ogp.me): Canonical documentation site for the Open Graph protocol itself. Included as an ecosystem reference point rather than a competitor — it defines the standard OpenGraph's tooling inspects, and is the natural upstream resource for the same developer audience.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
OpenGraph social profiles
Digital presenceOpenGraph financial estimates
Financial estimateRevenue estimate
Valuation estimate
OpenGraph leadership team
Management profileNumber of profiles
OpenGraph funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OpenGraph M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OpenGraph
What does OpenGraph do?
OpenGraph provides a free, browser-based tool (opengraphtags.com) that lets users paste any webpage URL, fetches its Open Graph meta tags in real time, and shows how the page will appear when shared on Facebook, Twitter, and LinkedIn. The tool also flags missing or incomplete tags and offers actionable recommendations to fix them. The offering is a single-purpose consumer/developer utility with no signup required for basic use, built by GrowSERP.
Is OpenGraph a public or private company?
OpenGraph is a private company. It is classified as corporate owned and is currently operating.
When was OpenGraph founded?
OpenGraph was founded in 2017. It employs 1 to 10 people.
Where is OpenGraph based?
OpenGraph is headquartered in Somerville, United States, in the North America region.
Who are OpenGraph's main competitors?
Broad incumbents on record are Ahrefs, Moz (Moz Pro), Screaming Frog SEO Spider and SEMrush. Direct peers are metatags.io, LinkedIn Post Inspector, Twitter Card Validator and Meta Sharing Debugger (Facebook). Heystaks (Heystak / MetaTags.io variants) is listed as an emerging player. Open Graph protocol site (ogp.me) is listed as an others.
Does OpenGraph have an API?
No public API is recorded for OpenGraph.