M&T Insurance Agency
- Company typePublic
- Founded1955
- HeadquartersBuffalo, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
M&T Insurance Agency firmographics
Firmographics- Name
- M&T Insurance Agency
- Legal name
- M&T Bank
- Website
- https://www3.mtb.com
- Company type
- Public
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
M&T Insurance Agency industry classification
Industry- Product category
- Personal Insurance Services
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Wholesale Insurance Brokerage (Excess & Surplus Lines) (FSAEADAD)
Keywords
Where M&T Insurance Agency is headquartered
LocationHeadquarters
- HQ city
- Buffalo
- HQ country
- United States
- HQ region
- North America
Markets served
M&T Insurance Agency business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Banking and Lending Services: M&T Bank generates revenue through interest income on loans (mortgages, personal loans, business loans, commercial loans), fee income from deposit accounts, credit card transactions, and other banking services. Revenue is driven by the spread between interest earned on loans and interest paid on deposits.
- Investment and Insurance Products: Through Wilmington Advisors @ M&T (operated by LPL Financial representatives), the bank offers investment products, retirement planning, education planning, and insurance products, earning commissions and fees from these financial products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free digital banking with eligible account |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
M&T Insurance Agency product offering
Product offeringCore offering
M&T Insurance Agency offers direct access to personal insurance lines, operating as the insurance distribution arm of M&T Bank. Through the Wilmington Advisors @ M&T brand (used by M&T Bank employees who are registered representatives with LPL Financial), the agency delivers insurance, investment, retirement, and education planning services to individual consumers and small businesses, embedded within M&T Bank's broader banking relationship.
Product overview
M&T Bank offers a comprehensive personal banking platform featuring checking accounts, mortgages, personal loans, credit cards, and savings products. The company provides both traditional banking services and digital banking solutions through its website and mobile application. Investment and insurance products are offered through Wilmington Advisors @ M&T, a registered representative brand under LPL Financial. The digital banking suite includes online and mobile banking capabilities with features like Zelle money transfers, check deposits, and spending monitoring. The portfolio architecture consists of core banking products (checking, mortgages, loans, credit cards, savings) supported by supplementary digital tools and financial planning services through affiliated partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Investments & Insurance Personal insurance lines and investment products offered through the Wilmington Advisors @ M&T brand by LPL Financial registered representatives, providing holistic financial planning for retirement, education, and insurance needs of individual consumers and small businesses.
Quantifiable outcome
- Top SBA Lender in communities served - according to SBA 7(a) lending program statistics
- +1 more outcomes
Companies that use M&T Insurance Agency
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
M&T Insurance Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
M&T Insurance Agency partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- LPL FinancialcoreWilmington Advisors @ M&T is a brand name used by M&T Bank employees who are registered representatives with LPL Financial. Products and services on the investment site are offered through LPL or its affiliates - entities that are separate from and not affiliates of M&T Bank. This partnership enables M&T to offer investment, retirement, education, and insurance planning services to customers.
- U.S. Small Business Administration (SBA)coreM&T Bank is a Top SBA Lender nationally, providing 7(a) lending program loans to small businesses in the communities they serve. This partnership enables M&T to offer government-backed small business loans.
- Coalition GreenwichminorCoalition Greenwich conducts the annual Commercial Banking Program survey and recognized M&T Bank as a 2026 Top Bank based on their commercial banking services and performance.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
M&T Insurance Agency competitors and assessment
Company assessmentDirect peers
- Wells Fargo Insurance: Bank-affiliated insurance agency distributing personal, small business, and commercial insurance through Wells Fargo's massive branch and digital banking footprint — directly comparable bank-channel insurance distribution model to M&T Insurance Agency.
- Citizens Insurance Agency: Citizens Bank's insurance distribution subsidiary offering personal lines and wealth-related insurance products through its Northeast/Mid-Atlantic branch network; comparable geography and bank-channel model to M&T.
- PNC Insurance: PNC Bank's insurance distribution operation serving personal and business banking customers with personal lines and commercial coverage; closely comparable regional-bank insurance agency model.
- KeyBank Insurance: KeyBank's bank-affiliated insurance distribution arm serving personal and commercial customers across its regional footprint; directly comparable regional-bank insurance agency.
- Huntington Insurance Services: Huntington Bancshares' insurance distribution operation serving personal and small business banking customers in the Midwest; comparable regional bank-affiliated insurance agency structure.
- Fifth Third Insurance Solutions: Fifth Third Bank's insurance distribution offering for personal and business banking customers across its Midwest and Southeast markets; comparable regional-bank insurance intermediary structure.
- Bank of America Insurance Services: Insurance distribution arm of Bank of America offering personal insurance and wealth-protection products to the bank's consumer and small business clients; operates under the same bank-channel distribution logic as M&T Insurance Agency.
- US Bank Insurance Services: U.S. Bank's insurance agency arm distributing personal and commercial insurance through its regional banking network; comparable bank-affiliated distribution model with similar cross-sell economics.
- Chase Insurance Agency: JPMorgan Chase's personal insurance agency distributing auto, home, and life products through Chase's national consumer banking base; comparable as a bank-affiliated insurance intermediary leveraging branch and digital channels.
- Regions Insurance: Regions Bank's insurance subsidiary distributing personal and commercial insurance through its branch network in the South and Midwest; comparable bank-affiliated insurance distribution model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks2 records
Key highlights6 records
Customer concentration
M&T Insurance Agency social profiles
Digital presenceM&T Insurance Agency compliance and trust
Trust signalCompliance2 records
M&T Insurance Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
M&T Insurance Agency leadership team
Management profileNumber of profiles
M&T Insurance Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M&T Insurance Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M&T Insurance Agency
What does M&T Insurance Agency do?
M&T Insurance Agency offers direct access to personal insurance lines, operating as the insurance distribution arm of M&T Bank. Through the Wilmington Advisors @ M&T brand (used by M&T Bank employees who are registered representatives with LPL Financial), the agency delivers insurance, investment, retirement, and education planning services to individual consumers and small businesses, embedded within M&T Bank's broader banking relationship.
Is M&T Insurance Agency a public or private company?
M&T Insurance Agency is a public company. It is classified as corporate owned and is currently operating.
When was M&T Insurance Agency founded?
M&T Insurance Agency was founded in 1955. It employs 5,001 to 10,000 people.
Where is M&T Insurance Agency based?
M&T Insurance Agency is headquartered in Buffalo, United States, in the North America region.
How does M&T Insurance Agency make money?
Two revenue lines are on record. Banking and Lending Services are the primary driver. The others are investment and Insurance Products.
Who are M&T Insurance Agency's main competitors?
Direct peers on record are Wells Fargo Insurance, Citizens Insurance Agency, PNC Insurance, KeyBank Insurance, Huntington Insurance Services, Fifth Third Insurance Solutions, Bank of America Insurance Services, US Bank Insurance Services, Chase Insurance Agency and Regions Insurance.
Does M&T Insurance Agency have an API?
No public API is recorded for M&T Insurance Agency.
What industry is M&T Insurance Agency in?
M&T Insurance Agency's product category is Personal Insurance Services. Its primary akta.pro industry code is FSAEADAD, Wholesale Insurance Brokerage (Excess & Surplus Lines). Its NAICS code is 524210 and its SIC code is 6411.