Colégio Salesiano Dom Bosco

What Colégio Salesiano Dom Bosco does

Colégio Salesiano Dom Bosco is a private Catholic K-12 school operated by the Salesian congregation in Salvador, Bahia, Brazil, inaugurated in 2005 as part of the Inspetoria Salesiana São Luiz Gonzaga (Northeast Brazil Province). The school delivers a continuous educational trajectory spanning Educação Infantil (early childhood, Grupo 2–5), Ensino Fundamental Anos Iniciais (1st–5th year), Ensino Fundamental Anos Finais (6th–9th year), and Ensino Médio (high school), with an optional Turno Complementar afternoon program. It is part of the Rede Salesiana de Escolas, the largest Catholic school network in the Americas with 117 schools and over 90,000 students in Brazil, and operates a second campus in Camaçari within the Greater Salvador region.

The institution's pedagogical foundation is the Sistema Preventivo de Dom Bosco, a Salesian methodology combining Reason, Religion, and Love that integrates Christian values formation with academic instruction. Technology-enabled learning is delivered through the Núcleo de Tecnologia Educacional (NTE), which integrates Google for Education, LEGO Education, Matific, BrightLink projectors, and a CLIL English program. Complementary programs include a Pastoral department, Sports (basketball, futsal, swimming, judo, handball, volleyball, rhythmic gymnastics, capoeira), Arts & Culture (dance, theater, music, visual arts), the Biblioteca Miguel Rua library, and psychopedagogical support via the NAPp. Administrative and academic workflows run on TOTVS CloudTOTVS via the SIGA student information system and dedicated parent/student portals.

The school's revenue model is recurring monthly tuition paid by families, supplemented by fees for optional services (Turno Complementar, escolinhas, art courses) and offset by a filantropia scholarship program. Go-to-market is sales-led through a dedicated enrollment portal (matriculasalesiano.com.br) and an in-person Central de Matrículas, supported by institutional digital channels (website, Instagram, Facebook, YouTube, WhatsApp) and intra-network Salesian events such as the annual Nordestão Salesiano. Pricing is not publicly disclosed. The school is classified as for-profit in available data but operates as a nonprofit-oriented Catholic institution under Salesian ownership.

Name

Colégio Salesiano Dom Bosco

Legal name

Colégio Salesiano Dom Bosco

Website

https://dombosco-ba.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Colégio Salesiano Dom Bosco is a private Catholic K-12 school in Salvador, Bahia, offering Educação Infantil through Ensino Médio under the Salesian Preventive System. It serves families across two campuses and is part of the Rede Salesiana, the largest Catholic school network in the Americas.

Ownership category

akta.pro rank

Headquarters

HQ city

Barra

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Tuition and School Fees: Monthly tuition payments from families for student enrollment across Educação Infantil, Ensino Fundamental, and Ensino Médio. Additional fees for optional services including Turno Complementar (complementary schedule), sports escolinhas (sports schools), and art courses.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Colégio Salesiano Dom Bosco is a private Catholic K-12 school that delivers formal education across Educação Infantil (Early Childhood), Ensino Fundamental (Elementary), and Ensino Médio (High School) at its Salvador and Camaçari campuses in Bahia, Brazil. The school complements its academic curriculum with extracurricular programs in sports initiation, arts, pastoral/youth ministry, and technology, all grounded in the Salesian educational tradition. It also operates a filantropia (scholarship) program to extend access to students from lower-income families.

Product overview

Colégio Salesiano Dom Bosco is a Catholic Salesian educational institution offering a unified educational platform spanning from Early Childhood Education (Educação Infantil) through High School (Ensino Médio), with complementary programs including a Technology Center (NTE), Sports, Art & Culture, Pastoral, Library, and English language program. The school follows the Salesian Preventive System based on the pedagogy of Saint John Bosco, integrating academic excellence with Christian values, modern technology (LEGO Education, Google for Education), and extracurricular activities. The institution operates across multiple facilities including the main school on Avenida Paralela, an auditorium, cultural space, and sports complex.

Differentiator

Problem solved

Functional benefit

Brands

• Espaço Cultural Dom Bosco: Cultural and events space located at Av. Santo Antônio de Pádua, nº 01, São Marcos – Paralela, Salvador/BA, offering facilities for sports, events, and activities.

Products and services

• Educação Infantil (Early Childhood Education) Pre-school / early childhood education for young children, forming the entry level of the school's K-12 academic pathway and delivered within the Salesian pedagogical framework. Intended for families in Salvador and Camaçari seeking faith-based early education.
• Ensino Fundamental (Elementary School) Primary/basic education level covering the foundational years of formal schooling, delivered on the Salvador and Camaçari campuses under the Salesian educational tradition. Target students are children progressing from Early Childhood Education.
• Ensino Médio (High School) Upper-secondary education completing the school's K-12 academic pathway, preparing students for university admission and for the Brazilian vestibular exams. Targeted at adolescents who have completed Ensino Fundamental.
• Iniciação Esportiva (Sports Initiation) Extracurricular sports initiation program complementing the academic curriculum, consistent with the Salesian emphasis on holistic formation (body, mind, spirit). Targeted at enrolled students across the K-12 levels.
• Programa de Artes (Arts Program) Extracurricular arts program that complements the academic curriculum and supports the Salesian emphasis on creative and aesthetic formation. Available to enrolled students.
• Ministério Juvenil (Youth Ministry / Pastoral) Pastoral and youth ministry program rooted in the Salesian Preventive System, providing faith formation, retreats, and community engagement activities for enrolled students. Coordised by the Assistant Director of Youth Ministry.
• Programa de Iniciação Tecnológica (Technology Initiation Program) Technology-focused extracurricular track designed to introduce students to digital literacy and applied technology as part of the school's holistic formation. Available to enrolled students across the K-12 levels.
• Programa de Filantropia (Scholarship / Philanthropy Program) Need-based scholarship program that subsidizes tuition for lower-income students, reflecting the Salesian mission of inclusive access to Catholic education. Targeted at families in Salvador and Camaçari who qualify on socioeconomic criteria.

Quantifiable outcome

• 8 toneladas de alimentos arrecadados na III edição da gincana interdisciplinar
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• Google For EducationcoreTechnology or IntegrationGoogle For Education partnership providing integrated learning platform with Google Classroom, Chromebooks, and associated educational tools for enhanced digital learning experience.
• LEGO EducationcoreTechnology or IntegrationLEGO Education partnership supporting Maker culture and robotics education, providing hands-on learning tools for STEM education and creative problem-solving.
• Bernoulli Sistema de EnsinocoreTechnology or IntegrationBernoulli Education System partnership providing curriculum content and teaching materials aligned with national educational standards.
• Inspetoria Salesiana São Luiz GonzagacoreStrategic or Co-development PartnerParent Salesian Inspectorate organization overseeing all Salesian works in Northeast Brazil, providing institutional support, standards, and coordination across schools, youth centers, and parishes.
• Rede Salesiana de EscolascoreStrategic or Co-development PartnerLargest Catholic school network in the Americas with 117 colleges, providing standardized quality assurance, pedagogical frameworks, and best practice sharing across member institutions.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Anglo: Brazilian K-12 and vestibular prep network serving middle and upper-middle class families. Comparable competitor in the private K-12 and preparatory education market, especially in Bahia and São Paulo.
• Sistema de Ensino Objetivo: Long-established Brazilian K-12 and prep-course network providing curriculum systems and operating affiliated schools. Comparable as a competitor in the broader private K-12 market with similar technology-integrated instruction, though larger and secular.
• Sistema COC: National Brazilian K-12 education system providing curriculum content and operating affiliated schools. Comparable as a competitor in the private K-12 market with similar integrated curriculum and technology offerings.
• Pitágoras (Kroton/Cogna): Major Brazilian K-12 network affiliated with Cogna Educação, offering full educational programs across multiple campuses. Comparable as a broad private K-12 competitor with technology-driven instruction, though operates at significantly larger scale.
• Colégio Positivo: One of the largest private K-12 chains in Brazil with broad curriculum, technology integration, and national footprint. Comparable as a competitor for premium private K-12 enrollment in major Brazilian cities, though secular and broader in scope than Salesiano Dom Bosco.

Direct peers

• Rede Marista: National Catholic K-12 network operated by the Marista Brothers, offering comparable religious-pedagogy-based education from early childhood through high school across multiple Brazilian cities. Closely comparable mission, model, and target families at a national scale.
• Colégio Anchieta (Bahia): Jesuit Catholic K-12 school operating in the Salvador/Bahia market with a comparable values-based, full-service model spanning infant education through high school plus extracurriculars. Directly competes for the same faith-oriented families in Salvador.
• Liceu Salesiano: Sister Salesian school in Salvador sharing the same Rede Salesiana affiliation, Salesian Preventive System pedagogy, and K-12 service scope. Operates as the most directly comparable peer given identical network membership and overlapping target market in the same city.

Regional players

• Colégio Bandeirantes: Elite private K-12 school in São Paulo with strong technology integration and comprehensive programs. Comparable in offering quality and breadth, though based in a different geography and not a direct competitor in Salvador.
• Colégio Arnaldo: Traditional private K-12 school in Belo Horizonte with comprehensive programs and strong reputation. Comparable as a regional premium K-12 institution, though operating in a different geography.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@SalesianosBahia/videos
• Facebookfacebook.com/salesianosba
• Instagraminstagram.com/salesianos.ba
• Xx.com/salesianodbosco
• LinkedInlinkedin.com/company/salesiano-dom-bosco

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Colégio Salesiano Dom Bosco