Unkonito

What Unkonito does

Unkonito is a privately held French relationship marketing company founded in 2010 and headquartered at 198 avenue de Verdun, Issy-les-Moulineaux. The company organizes VIP hospitality packages for sporting events, concerts, and cultural spectacles; designs and executes corporate M.I.C.E events (meetings, incentives, conferences, exhibitions); books bespoke corporate and leisure travel through its Histoire De Rêver brand; and provides consulting and training in relationship marketing through Unkonito Expert. It serves corporate clients seeking premium event access and client entertainment, as well as members of its Unkonito Business Club networking platform. Operations are documented across France and 14 additional countries spanning EMEA, Asia-Pacific, North America, and Latin America.

The group operates four specialized sub-brands and two wholly-owned subsidiaries—UNKONITO HOSPITALITY (SARL, €60,000 share capital, SIRET 525003091) and Histoire De Rêver (SAS)—and has cultivated a partner ecosystem of 153 venues, clubs, and producers that supply preferential access to tickets and hospitality packages. Its technology stack is conventional and unsophisticated: a WordPress-based website hosted on OVH servers with HTTPS encryption and Wordfence security, supporting self-service package customization with real-time pricing on the hospitality storefront. There is no disclosed API surface, no proprietary AI/ML components, and no patents or certifications referenced.

Revenue is generated through transaction-based VIP hospitality and travel sales, recurring business club membership fees, and professional services for event organization and consulting. Distribution is direct (phone, email, online platform) and gated by Business Club membership for package purchases. Cumulative operating scale as of the most recent reporting includes 548 trips organized and 2,943 VIPs served, supported by a small permanent team of roughly 15 collaborators.

Name

Unkonito

Legal name

Unkonito

Website

https://unkonito.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Unkonito is a French relationship marketing company founded in 2010 that organizes VIP hospitality packages for sports and cultural events, corporate M.I.C.E events, bespoke corporate travel, and relationship marketing consulting for corporate clients and business club members across 15 countries.

Ownership category

akta.pro rank

Product category

Corporate Hospitality and Relationship Marketing Services

NAICS

Convention and Trade Show Organizers (561920), Tour Operators (56152)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Organizations (8600)

akta.pro primary industry

VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK)

akta.pro secondary industries

Corporate Hospitality, VIP Hosting & Client Entertainment (Internal-led) (THAHAIAI), Luxury Hospitality & VIP Hosting (Tables, Bottle Service, Concierge Hosts) (HSACAMAH)

Keywords

• VIP hospitality services
• Corporate event management
• Relationship marketing consulting
• MICE event planning
• Business travel packages

Headquarters

HQ city

Issy-les-moulineaux

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. VIP Hospitality Packages: Sales of packaged VIP hospitality experiences including tickets, transport, transfers, accommodation, and dining for sports events, concerts, and spectacles. Sold primarily through the Unkonito Business Club membership.
2. Travel Services: Business and leisure travel organization through Histoire De Rêver brand, including flights, rail transport, hotel bookings, and transfers.
3. Business Club Membership: Unkonito Business Club membership fees and annual dues for business networking club members.
4. Event Organization Services: Corporate event planning, incentive trips, and team building services through Unkonito Event division.
5. Consulting and Training: Expert consulting and training services for relationship marketing through Unkonito Expert division.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Unkonito is a relationship marketing specialist that sells turnkey VIP hospitality packages for major sports events, concerts and cultural spectacles, including premium tickets, transport, transfers, hotel accommodation and dining. Beyond hospitality, the group organizes corporate events (M.I.C.E: meetings, incentives, conferences, exhibitions), incentive trips and team building, delivers consulting and training in relationship marketing, and operates a corporate travel agency (Histoire De Rêver) and a business networking club (Unkonito Business Club / Ultimate Concept).

Product overview

Unkonito is a relationship marketing specialist offering a multi-brand portfolio unified under its parent company. The core offering spans four divisions: UNKONITO Hospitality (VIP sports and cultural event packages), UNKONITO Event (corporate M.I.C.E services), UNKONITO Expert (consulting and training), and Histoire De Rêver (bespoke corporate travel). The company also operates UNKONITO Business Club as a networking platform that promotes the Ultimate Concept dual-network (Ultimate Student and Ultimate Pro) connecting students and professionals across sports, employment and commerce sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Unkonito Event: Specialist in M.I.C.E (Meetings, Incentives, Conferences, Exhibitions) - designs and executes corporate events, incentive trips, and team building activities in France and internationally.
• Unkonito Expert
• Histoire De Rêver
• Unkonito Business Club
• Ultimate Concept

Products and services

• Unkonito Hospitality VIP hospitality and public relations service for sports events, concerts and cultural spectacles, offering turnkey bespoke packages that include transport, transfers, dining, hotel accommodation and premium event access for corporate clients and individuals.
• Unkonito Event M.I.C.E specialist that designs and delivers corporate events, incentive trips, seminars, conferences, exhibitions and team building programs in France and internationally for businesses and institutions.
• Unkonito Expert Consulting and training division that advises clients and trains their employees, managers and executives on relationship marketing, leveraging over 30 years of cumulative expertise in the field.
• Histoire De Rêver Travel agency offering on-demand, all-inclusive and bespoke travel packages (flights, rail, hotels, transfers) for corporate employees, executives and directors to discover destinations worldwide.
• Unkonito Business Club Business club that fosters and animates exchanges between students, economic actors, social actors, companies, institutions and associations through conferences, workshops, events, trips, exhibitions and cultural or sporting activities, with Platinum, Gold and Silver membership tiers.
• Ultimate Concept Dual-network platform combining Ultimate Student (student professional network) and Ultimate Pro (network for established talents, managers and executives), enabling connections across sport, sport business, employment, training, consumption, sales and commerce.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Various Sports Clubs and VenuescoreOthersNetwork of 153 motivated and committed partners including sports clubs, cultural venues, event producers, and hospitality providers. These partnerships provide preferential access to tickets, VIP packages, and exclusive event experiences across France and internationally.

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• CWT (Carlson Wagonlit Travel): Global corporate travel and meetings management company operating M.I.C.E. and events businesses. Comparable to Unkonito's corporate travel (Histoire De Rêver) and M.I.C.E. (Unkonito Event) divisions, though at vastly greater scale and geographic breadth.
• BCD Meetings & Events: Global corporate meetings, incentives, conferences, and events agency serving enterprise clients. Closely comparable to Unkonito Event's M.I.C.E. and incentive trip offering, though much larger and operating worldwide across corporate customers.
• Internova Travel Group: Large global travel services group with corporate event, incentive, and hospitality capabilities across multiple brands. Overlaps with Unkonito's combined hospitality, event, and bespoke travel offerings as a much larger incumbent.
• On Location Experiences: Major US hospitality and experiential package provider for marquee sports and entertainment events (NFL, NCAA, Olympics, concerts). Overlaps with Unkonito Hospitality's VIP package model but at significantly larger scale with broader event portfolio.

Emerging players

• Welcome Pickups: Digital in-destination transfer and experience platform serving corporate and leisure travelers. Comparable as an emerging, tech-enabled layer of the corporate/experience travel stack in which Unkonito competes, though focused on ground transport rather than full VIP packages.

Regional players

• VeryChic: French-based platform offering exclusive luxury hotel, travel, and experience deals to a member base. Comparable to Histoire De Rêver and the Unkonito Business Club membership model in providing privileged access to premium experiences for French-speaking customers.
• Voyageurs du Monde: French bespoke and high-end tour operator offering tailor-made travel experiences to individuals and corporate clients. Comparable to Histoire De Rêver in offering customized and all-inclusive travel packages, primarily serving the French market.

Direct peers

• Events In Motion: Corporate event management and incentive travel company producing high-end experiential programs for corporate clients. Comparable to Unkonito Event's M.I.C.E. specialization in incentive trips, team building, and bespoke corporate travel experiences.
• Anthony Travel: Corporate hospitality and event-travel management firm specializing in sports hospitality packages, VIP fan travel, and corporate incentive trips. Closely mirrors Unkonito's combination of VIP event packages, corporate events, and bespoke travel for B2B clients.
• QuintEvents: US-based premier provider of official VIP hospitality packages and ticket-inclusive experiences for the world's largest sporting events. Directly comparable to Unkonito Hospitality in offering bundled VIP access, travel, accommodation, and concierge service for sports and entertainment events to corporate clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/unkonito

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unkonito