Grocery Doppio
Grocery Doppio is a B2B media and research platform delivering industry insights, benchmarks, and editorial content to grocery retail executives and technology solution providers, operated by Incisiv Inc. since 2021.
- Company typePrivate
- Founded2021
- HeadquartersJacksonville, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Grocery Doppio does
Grocery Doppio is a B2B media and research platform that publishes industry insights, benchmarks, and editorial content targeted at grocery retail executives, digital transformation leaders, and technology solution providers serving the grocery sector. Founded in 2021 and operated by Incisiv Inc. (a privately held company headquartered at 25N Market St, 1st Floor, Jacksonville, FL 32202), the platform functions as a specialized vertical publication focused on digital transformation, AI applications in grocery, retail media monetization, omnichannel operations, personalization, and supply chain trends. Its core product surface spans proprietary Research Reports (State of Digital Grocery, Annual Digital Maturity Benchmark, State of AI in Grocery, State of Grocery Personalization, State of Digital Grocery Marketing, and others), quarterly Benchmarks & Performance Scorecards tracking digital grocery KPIs, the Grocery Doppio Leaderboard ranking retailers on digital capabilities, Perspective Articles (editorial analysis), the Doppio Disruptor Series (innovator profiles), a News Digest (weekly aggregation), and an event programming portfolio including the annual AI in Grocery conference series (2023, 2024, 2025) and Groceryshop Recap 2025. Content is distributed through the grocerydoppio.com website, email newsletter, LinkedIn, X (Twitter), and on-demand webinar library.
Grocery Doppio firmographics
Firmographics- Name
- Grocery Doppio
- Legal name
- Incisiv Inc.
- Website
- https://grocerydoppio.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Grocery Doppio is a B2B media and research platform delivering industry insights, benchmarks, and editorial content to grocery retail executives and technology solution providers, operated by Incisiv Inc. since 2021.
- Ownership category
- akta.pro rank
Where Grocery Doppio is headquartered
LocationHeadquarters
- HQ city
- Jacksonville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Grocery Doppio business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Advertising and Sponsorship: The platform offers advertising opportunities and sponsorships, with Wynshop listed as a visible partner on the website.
- Research Reports and Subscriptions: Grocery Doppio produces and distributes proprietary research reports on digital grocery, AI in grocery, and retail media. They offer webinars (both upcoming and on-demand) covering industry topics.
- Content Syndication and Contributions: The platform accepts contributed content from industry experts, retailers, and solution providers, expanding their content library through external expertise.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Grocery Doppio product offering
Product offeringCore offering
Grocery Doppio is a B2B media and research intelligence platform that publishes proprietary research reports, quarterly performance benchmarks, editorial articles, webinars, and annual event programming focused exclusively on digital transformation, AI, retail media, personalization, and supply chain trends in the grocery and food retail industry. The platform distributes content to grocery retail executives, digital leaders, and technology solution partners via its website, email newsletters, and live/on-demand events. It operates in partnership with Incisiv Research, which supplies proprietary data and analytics for the platform's benchmark and report products.
Product overview
Grocery Doppio is a content and research intelligence platform providing industry insights for grocery retail executives. The platform operates as a unified content hub combining proprietary research reports, performance benchmarks, editorial analysis, and event programming. Core offerings include Research Reports (covering digital maturity, AI adoption, and omnichannel trends), Benchmarks & Performance Scorecards (quarterly digital grocery performance tracking), Perspective Articles (expert editorial analysis), the AI in Grocery annual event series, the Grocery Doppio Leaderboard (retailer rankings), Webinars & Events programming, the Doppio Disruptor Series (innovator profiles), and News Digest (weekly industry news aggregation). The platform functions as a subscription-based media and research service rather than a software product.
Differentiator
Problem solved
Functional benefit
Brands
- AI in Grocery: Annual event and research initiative focused on artificial intelligence applications in grocery retail.
- Groceryshop Recap
Products and services
- Research Reports Proprietary research reports covering digital grocery maturity, AI adoption, personalization, retail media, and supply chain trends; includes annual digital maturity benchmarks, state of digital grocery studies, and omnichannel shopper analysis for grocery retail executives.
- Benchmarks & Performance Scorecards
Companies that use Grocery Doppio
Customer profileSegments3 records
Ideal customer profiles2 records
Grocery Doppio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Grocery Doppio partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- WynshopcoreWynshop is listed as a visible partner on the Grocery Doppio website, appearing in the partnership/integration section. Wynshop is a technology company serving the grocery industry.
- Incisiv ResearchcoreGrocery Doppio operates in partnership with Incisiv Research, producing joint research reports on digital grocery, AI in grocery, and retail media. Incisiv Research provides proprietary data and analytics for the platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Grocery Doppio competitors and assessment
Company assessmentBroad incumbents
- Chain Store Age: Long-running retail trade publication covering multiple retail verticals including grocery. Broader scope than Grocery Doppio but competes for grocery-tech vendor sponsorship.
- Retail TouchPoints: B2B media brand covering omnichannel retail innovation including grocery. Overlaps with Grocery Doppio on digital transformation research and executive audience.
Direct peers
- Supermarket News: Trade publication covering the supermarket industry with editorial, research, and events. Competes directly for grocery retailer executive attention and supplier advertising budgets.
- Digital Commerce 360: B2B media and research platform covering digital commerce across retail verticals including grocery. Overlaps with Grocery Doppio on digital grocery research and vendor thought leadership.
- Progressive Grocer: Long-established B2B media brand serving the grocery retail industry with news, research, and events. Direct competitor for grocery executive readership and vendor sponsorship dollars.
- eMarketer / Insider Intelligence: Subscription research firm covering digital commerce, retail, and advertising. Competes for the same vendor and retailer research budgets at the digital-transformation intersection.
- Winsight: B2B media and research company covering grocery, convenience, and restaurant industries with research, events, and technology platforms (e.g., SPECTRA). Closest peer in business model and audience overlap.
Regional players
- The Shelby Report: Regional grocery industry trade publication covering the Southeastern and Mid-Atlantic U.S. markets. Similar content-plus-events model targeting grocery executives in specific geographies.
- Canadian Grocer / Grocery Business (Canada): Leading Canadian grocery trade publication with news, research, and awards. Comparable B2B grocery media model but focused on the Canadian market.
Others
- Incisiv Inc. Parent operating entity of Grocery Doppio, also running the Grocery TV in-store media network. Not a peer in the competitive sense but the corporate parent whose other assets (retail media network, advisory) cross-leverage with Grocery Doppio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Grocery Doppio social profiles
Digital presenceGrocery Doppio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grocery Doppio leadership team
Management profileNumber of profiles
Profiles3 records
Grocery Doppio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grocery Doppio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grocery Doppio
What does Grocery Doppio do?
Grocery Doppio is a B2B media and research intelligence platform that publishes proprietary research reports, quarterly performance benchmarks, editorial articles, webinars, and annual event programming focused exclusively on digital transformation, AI, retail media, personalization, and supply chain trends in the grocery and food retail industry. The platform distributes content to grocery retail executives, digital leaders, and technology solution partners via its website, email newsletters, and live/on-demand events. It operates in partnership with Incisiv Research, which supplies proprietary data and analytics for the platform's benchmark and report products.
Is Grocery Doppio a public or private company?
Grocery Doppio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Grocery Doppio founded?
Grocery Doppio was founded in 2021. It employs 11 to 50 people.
Where is Grocery Doppio based?
Grocery Doppio is headquartered in Jacksonville, United States, in the North America region.
How does Grocery Doppio make money?
Three revenue lines are on record. Advertising and Sponsorship is the primary driver. The others are research Reports and Subscriptions and content Syndication and Contributions.
Who are Grocery Doppio's main competitors?
Broad incumbents on record are Chain Store Age and Retail TouchPoints. Direct peers are Supermarket News, Digital Commerce 360, Progressive Grocer, eMarketer / Insider Intelligence and Winsight. Regional players are The Shelby Report and Canadian Grocer / Grocery Business (Canada). Incisiv Inc. is listed as an others.
Does Grocery Doppio have an API?
No public API is recorded for Grocery Doppio.