TOKI Enterprises
TOKI Enterprises is an Indian authorized distributor of automotive connectors and components from global brands (Aptiv, TE Connectivity, Molex, Yazaki, Sumitomo, Bosch, KUM), serving wiring-harness manufacturers and EV builders via enterprise RFQ sales and a 1,221+ SKU e-commerce storefront.
- Company typePrivate
- Founded2010
- HeadquartersNoida, India
- Headcount1–10
- GTM typeB2B
- OfferingServices
What TOKI Enterprises does
TOKI Enterprises Pvt. Ltd is an authorized distributor and warehouse operator of automotive connectors and electrical components, headquartered in Noida, Uttar Pradesh, India. Founded in 2010, the company holds authorized distribution rights from eight premium global principals — Aptiv (formerly Delphi), TE Connectivity, Molex, Yazaki, Sumitomo Wiring Systems, Hellermanntyton, Bosch, and KUM — and maintains a catalog of 1,221+ SKUs spanning connectors, terminals, wire seals, EV charging inlets and cables, high-voltage power-conversion and 48V systems, and selected electronic components. Operations include ISO 9001:2014, 14001:2015, and 45001:2018 certified warehousing in Delhi NCR, supported by global sourcing reach across 13 countries.
The company's commercial model is dual-track. For enterprise buyers — primarily Indian wiring-harness manufacturers such as Motherson Sumi Systems, FME, Rotex, Asti, HCCPL, Spark Minda, and Uno Minda — TOKI operates an RFQ-driven sales motion with negotiated bulk pricing and long-term supply contracts. For SMB and prototyping customers, the company runs a WooCommerce storefront with transparent INR pricing and instant checkout. Adjacent service lines monetize the inventory base differently: excess-inventory liquidation, shortage-part sourcing, obsolete-part recovery, and sample provision for prototypes without MOQ constraints.
Unit pricing is highly heterogeneous, ranging from sub-INR 1 to INR 12.9 million per SKU, with MOQs varying from 144 to 1,400,000 units. The company cites 100% on-time delivery and 100% customer supplier-rating commitments as stated metrics. It has no public listing, no disclosed funding rounds, no institutional investors, and no management team surfaced in the input, indicating a privately held, founder-operated distribution business. The most recent disclosed strategic emphasis is on EV-related high-voltage and charging components, aligning with India's electrification momentum.
TOKI Enterprises firmographics
Firmographics- Name
- TOKI Enterprises
- Legal name
- Toki Enterprises Pvt. Ltd
- Website
- https://tokienterprises.in
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TOKI Enterprises is an Indian authorized distributor of automotive connectors and components from global brands (Aptiv, TE Connectivity, Molex, Yazaki, Sumitomo, Bosch, KUM), serving wiring-harness manufacturers and EV builders via enterprise RFQ sales and a 1,221+ SKU e-commerce storefront.
- Ownership category
- akta.pro rank
Where TOKI Enterprises is headquartered
LocationHeadquarters
- HQ city
- Noida
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
TOKI Enterprises business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Automotive Connector Distribution: Direct sale of automotive connectors, terminals, wire seals, and related components from authorized brands. One-time transaction model with per-unit pricing based on quantity ordered.
- E-commerce Component Sales: Online storefront sales through WooCommerce with 1221+ SKUs available. Transaction-based model with prices ranging from ₹0.35 to ₹12,982,807.99 per unit.
- Excess Inventory Liquidation: Buying and reselling excess and obsolete automotive component inventory from manufacturers seeking to free up capital.
- Shortage Parts Sourcing: Specialized sourcing service for critical parts in shortage, finding components globally and making them available at competitive pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Unit pricing with volume-based MOQs |
| Unit Pricing | Pay-as-you-go | Per-piece pricing with USD quotes |
| Other | Multi-year contract | RFQ-based bulk pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
TOKI Enterprises product offering
Product offeringCore offering
TOKI Enterprises is an authorized distributor and warehouse operator of automotive connectors, terminals, wire seals, and electronic components from global automotive brands including Aptiv, TE Connectivity, Molex, Yazaki, Sumitomo Wiring Systems, Hellermanntyton, Bosch, and KUM. The company operates a B2B e-commerce platform with 1221+ SKUs and provides specialized services including excess inventory liquidation, shortage parts sourcing, sample requests, and obsolete part sourcing for automotive wiring harness manufacturers and EV manufacturers across India and international markets.
Product overview
TOKI Enterprises is an authorized distributor and warehouse operator of automotive connectors and components from global automotive brands. The company operates a B2B e-commerce platform offering 1,221+ SKUs across multiple product categories. The core product portfolio includes EV charging solutions (pigtails, Mode 2/3 cables, inlets, and Combo connectors), high voltage systems (auxiliary modules, power conversion, and 12/24/48V solutions), and distributed automotive connector brands (Aptiv, TE Connectivity, Sumitomo Wiring Systems, Yazaki, Molex, Bosch, Hellermanntyton, KUM, and Deutsch). Supporting services include excess/obsolete inventory management, shortage sourcing, sample requests, and regular component supply for long-term projects. The company also offers electronic components (sensors, switches, capacitors, wireless modules) from various semiconductor manufacturers.
Differentiator
Problem solved
Functional benefit
Products and services
- Aptiv Automotive Connectors Authorized distribution of Aptiv (formerly Delphi) automotive connectors, terminals, and wire seals including Metri-Pack, CMC, and various sealed/unsealed connector series for automotive wiring harness manufacturers and OEMs.
- TE Connectivity Products Authorized distribution of TE Connectivity connectors, sensors, and connectivity solutions including AMP Superseal, Deutsch, and various automotive connector series for diverse industrial applications.
- Sumitomo Wiring Systems (SWS) Products Authorized distribution of Sumitomo Wiring Systems automotive wiring harness solutions including EV wiring components with Japanese technology for automotive OEMs.
- Yazaki Products Authorized distribution of Yazaki wire harness, vehicle metering instruments, EV charging connectors, and wire connecting components for automotive manufacturers.
- Molex Interconnect Solutions Authorized distribution of Molex electrical, electronics, and fibre optics interconnect solutions for data communication, industrial, automotive, medical, and consumer electronics.
- Bosch Connectors Strategic sourcing partnership for Bosch connectors designed for sensors, actuators, E-bikes, and Electronic Control Units (ECUs) used by automotive OEMs.
- Hellermanntyton Products Strategic sourcing partnership for Hellermanntyton cable management, protection products, and network connectivity solutions including cable ties, conduits, and identification systems.
- KUM Products Authorized distribution of KUM automotive connection systems (acquired by Aptiv in 2018) featuring quality products widely used by Asian OEMs.
- Deutsch Connectors Distribution of Deutsch connectors (TE Connectivity brand) specializing in harsh environment connectors widely used in aerospace, defense, marine, heavy vehicles, railways, and military applications.
- EV Charging Solutions Comprehensive range of electric vehicle charging solutions including charge pigtails, Mode 2/3 cables, Type I/II inlets, and Combo 1/2 inlets for on-vehicle charging, grid-to-vehicle charging, and charging infrastructure-to-vehicle applications.
- High Voltage Auxiliary Modules High voltage connection systems for auxiliary modules including PTC heater, DC/DC converter, on-board charger (OBC), battery pack, and HV power distribution unit (PDU) for EV applications.
- High Voltage Power Conversion High voltage connection systems up to 250A for power conversion modules including inverters, drive motors/generators, HV battery, E-motor, AC/DC inverter, and DC/DC converter applications.
- High Voltage 12/24/48 Volt Solutions Low and medium voltage solutions including 48V electrical centers, power distribution boxes, start-stop systems, E-turbo, battery, active suspension, BSG units, and sealed pass-through panel mount systems.
- Electronic Components Wide range of active and passive electronic components including sensors, switches, diodes, capacitors, wireless modules, and robotic components from brands such as Fairchild, Xilinx, NXP, STMicroelectronics, Vishay, and ON Semiconductor.
- Excess Inventory Management Service to help clients liquidate excess inventory by matching with global network of customers, freeing up capital and warehouse resources for manufacturing companies with surplus components.
- Shortages Management Service to source critical parts facing shortages from anywhere in the world, delivering parts quickly and at competitive prices to prevent production line interruptions.
- Sample Requests Service providing samples for prototype building without requiring purchase of SPQ/MOQ quantities or paying premium partial quantity prices, supporting prototyping and product development.
- Regular Components Supply Long-term supply partnership for sourcing, storing, and supplying parts based on provided schedules, managing inventory for ongoing projects with reliable recurring supply.
- Obsolete Part Inventory Service to source or sell obsolete parts that have been discontinued by manufacturers, serving both buyers and sellers of obsoleted automotive and electronic component inventory.
Quantifiable outcome
- 100% On-Time Delivery commitment adhered to
- +3 more outcomes
Companies that use TOKI Enterprises
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles3 records
TOKI Enterprises technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
TOKI Enterprises partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and secondary.
- Aptiv (Formerly Delphi)corePrimary authorized distributor partnership. Aptiv is a USD 16 Billion global technology company developing safer, greener, and more connected mobility solutions. TOKI distributes Aptiv automotive connectors, terminals, wire seals, and EV charging solutions.
- TE ConnectivitycoreAuthorized distributor of TE Connectivity products including connectors, terminals, and seals. TE Connectivity is the largest technology company in connectivity and sensor solutions with 80k+ workforce across 140+ countries.
- MolexcoreAuthorized distributor of Molex electrical, electronics, and fibre optics interconnect solutions. Molex operates in more than 40 countries with 80+ years of legacy in connectivity solutions.
- YazakicoreAuthorized distributor of Yazaki products including wire harness, vehicle metering instruments, EV charging connectors, and wire connecting components. Yazaki established in 1941.
- Sumitomo Wiring Systems (SWS)coreAuthorized distributor of Sumitomo Wiring Systems branded products. SWS is a global conglomerate with operations in over 30 countries and 200k+ workforce, leading R&D for EV and connected car wiring harness solutions.
- HellermanntytonsecondaryStrategic sourcing partnership for Hellermanntyton cable management, protection products, and network connectivity solutions. Hellermanntyton is a fully owned subsidiary of Aptiv operating independently for 85+ years.
- BoschsecondaryStrategic sourcing partnership for Bosch connectors designed for sensors, actuators, E-bikes, and ECUs. Bosch is headquartered in Gerlingen, Germany with global technology prowess.
- KUMcoreAuthorized distributor of KUM automotive connection systems. KUM was acquired by Aptiv in 2018 and products are widely used by Asian OEMs with superior quality standards.
- DEUTSCHsecondaryDistribution of DEUTSCH connectors - a brand owned and operated by TE Connectivity. DEUTSCH connectors are designed for harsh environmental conditions and used in aerospace, defence, marine, heavy vehicles, and railways.
- TycocoreAuthorized distributor of Tyco automotive products. Tyco is a major global provider of engineered components and solutions for automotive applications.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
TOKI Enterprises competitors and assessment
Company assessmentBroad incumbents
- Arrow Electronics: Global broadline electronic component distributor with a dedicated connector franchise. Comparable to TOKI on authorized distribution of premium connector brands and B2B supply to industrial/automotive customers, though at vastly greater scale.
- Digi-Key Electronics: Global broadline distributor offering millions of SKUs including automotive connectors from TE, Molex, Aptiv-equivalent lines. Comparable to TOKI on authorized distribution and e-commerce sales motion, though far broader in scope.
- Future Electronics: Global broadline distributor with a strong interconnect offering and broad automotive customer base. Comparable to TOKI on authorized distribution and B2B field sales to automotive OEMs/Tier-1s, though at global scale.
- Mouser Electronics: Global broadline electronic component distributor with significant interconnect and automotive-grade inventory. Comparable to TOKI as an authorized distributor of TE, Molex, and other connector brands TOKI carries, though serving a much broader customer base.
Direct peers
- Master Electronics: Authorized distributor of connectors, electromechanical, and industrial components with broad brand portfolio. Closely comparable to TOKI in serving OEM and contract manufacturer customers with genuine authorized parts.
- PEI-Genesis: Connector specialist distributor offering authorized lines from major connector manufacturers plus assembly services. Comparable to TOKI in its connector-centric, value-add distribution model.
- Powell Electronics: Authorized distributor specializing in connectors, switches, sensors, and electromechanical components for aerospace, defense, and industrial markets. Comparable to TOKI as a niche authorized connector distributor with similar go-to-market.
- TTI Inc. Specialty distributor of interconnect, passive, and electromechanical components, with a strong automotive connector franchise. Closest functional analog to TOKI's authorized-brand, connector-focused model.
- Heilind Electronics: Specialized interconnect, connector, and electromechanical component distributor with a deep authorized line card. Directly comparable to TOKI as a focused connector distributor serving industrial and automotive customers.
Regional players
- RS Components (RS India): Broadline industrial and electronic component distributor with established India operations and significant connector catalog. Comparable to TOKI as a B2B distributor serving Indian manufacturing customers, though operating from a much larger global platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
TOKI Enterprises compliance and trust
Trust signalCompliance3 records
TOKI Enterprises financial estimates
Financial estimateRevenue estimate
Valuation estimate
TOKI Enterprises leadership team
Management profileNumber of profiles
TOKI Enterprises funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TOKI Enterprises M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TOKI Enterprises
What does TOKI Enterprises do?
TOKI Enterprises is an authorized distributor and warehouse operator of automotive connectors, terminals, wire seals, and electronic components from global automotive brands including Aptiv, TE Connectivity, Molex, Yazaki, Sumitomo Wiring Systems, Hellermanntyton, Bosch, and KUM. The company operates a B2B e-commerce platform with 1221+ SKUs and provides specialized services including excess inventory liquidation, shortage parts sourcing, sample requests, and obsolete part sourcing for automotive wiring harness manufacturers and EV manufacturers across India and international markets.
Is TOKI Enterprises a public or private company?
TOKI Enterprises is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TOKI Enterprises founded?
TOKI Enterprises was founded in 2010. It employs 1 to 10 people.
Where is TOKI Enterprises based?
TOKI Enterprises is headquartered in Noida, India, in the Asia region.
How does TOKI Enterprises make money?
Four revenue lines are on record. Automotive Connector Distribution is the primary driver. The others are E-commerce Component Sales, excess Inventory Liquidation and shortage Parts Sourcing.
Who are TOKI Enterprises's main competitors?
Broad incumbents on record are Arrow Electronics, Digi-Key Electronics, Future Electronics and Mouser Electronics. Direct peers are Master Electronics, PEI-Genesis, Powell Electronics, TTI Inc. and Heilind Electronics. RS Components (RS India) is listed as a regional player.
Does TOKI Enterprises have an API?
No public API is recorded for TOKI Enterprises.