FW Consulting
FW Consulting is a Birmingham-based fractional CFO/COO and Procore consulting firm serving U.S. commercial general contractors with $20M–$100M+ in annual revenue. Founded in 2019, the 1–10 person boutique delivers executive-level financial advisory services to mid-market construction firms.
- Company typePrivate
- Founded2019
- HeadquartersBirmingham, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What FW Consulting does
FW Consulting is a privately held advisory firm founded in 2019 and headquartered in Birmingham, United States. The company provides fractional CFO and COO services alongside Procore consulting, serving commercial general contractors (GCs) in the construction industry whose annual revenue falls within the $20M–$100M+ band. Its offering addresses a specific gap: GCs that require executive-level financial leadership and operational guidance but do not need or cannot justify a full-time CFO hire. The company's segmentation approach is vertical rather than horizontal, concentrating exclusively on commercial construction rather than spanning multiple industries.
The firm operates as a small boutique consultancy with 1–10 employees and no disclosed technology platform, proprietary software, or technology stack beyond its consulting service itself. No AI/ML capabilities, integrations, patents, certifications, or third-party software partnerships are referenced in the source material. The company's product overview describes a single unified advisory service rather than a tiered product line, with no publicly disclosed pricing model or contract structure.
FW Consulting's business model is services-based revenue, with the value proposition centered on providing part-time or interim CFO-level expertise tailored to the financial management, strategic planning, and growth management needs of mid-market commercial GCs. No funding rounds, investors, ownership structure, M&A activity, leadership hires, or financial disclosures are present in the source data, indicating a bootstrapped or closely held operating model. Distribution is described as a direct engagement model with no disclosed marketing channels, partnerships, alliances, or alliances with construction technology vendors beyond the implicit Procore consulting capability.
FW Consulting firmographics
Firmographics- Name
- FW Consulting
- Legal name
- FW Consulting
- Website
- https://consultfw.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FW Consulting is a Birmingham-based fractional CFO/COO and Procore consulting firm serving U.S. commercial general contractors with $20M–$100M+ in annual revenue. Founded in 2019, the 1–10 person boutique delivers executive-level financial advisory services to mid-market construction firms.
- Ownership category
- akta.pro rank
FW Consulting industry classification
Industry- Product category
- Construction Financial Advisory Services
- NAICS
- Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Management, Scientific, and Technical Consulting Services (5416)
- SIC
- Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Outsourced Finance & CFO Services (BPAHABAE)
- akta.pro secondary industry
- Financial Management & Performance Improvement Consulting (BPAHACAF)
Keywords
Where FW Consulting is headquartered
LocationHeadquarters
- HQ city
- Birmingham
- HQ country
- United States
- HQ region
- North America
Markets served
FW Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
FW Consulting product offering
Product offeringCore offering
FW Consulting delivers fractional CFO and COO advisory services, along with Procore consulting, to commercial general contractors and construction business owners. The firm provides part-time or interim CFO-level financial leadership, strategic planning, and growth management support for construction firms that need executive financial guidance but cannot justify a full-time CFO.
Product overview
FW Consulting offers a single unified advisory service targeting commercial general contractors in the $20M-$100M+ revenue range. The company provides CFO-level financial expertise and consulting services.
Differentiator
Problem solved
Functional benefit
Products and services
- Fractional CFO/COO Advisory Services Part-time or interim CFO and COO advisory services providing executive-level financial leadership, strategic planning, and growth management for commercial general contractors that need executive guidance without hiring a full-time CFO.
- Procore Consulting Specialized consulting support for commercial general contractors using the Procore construction management platform, helping firms optimize project management and financial workflows on Procore.
Companies that use FW Consulting
Customer profileSegments1 record
Ideal customer profiles1 record
FW Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FW Consulting partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
FW Consulting competitors and assessment
Company assessmentDirect peers
- Acuity CFO Advisory: Acuity CFO provides fractional CFO, controller, and financial consulting services to small and mid-market companies. It is comparable to FW Consulting through its outsourced CFO model targeting companies that need executive financial guidance without a full-time hire.
- B2B CFO Partners: B2B CFO Partners provides fractional CFO services to private and mid-market businesses across multiple industries, including construction. It is directly comparable to FW Consulting in that it sells part-time CFO expertise to growth-stage companies that don't yet need a full-time CFO.
- CFO Consulting Partners: CFO Consulting Partners delivers fractional CFO, controller, and bookkeeping services to small and mid-sized businesses. It is directly comparable to FW Consulting in the outsourced CFO/financial leadership model serving growth-stage operators.
- Touchpoint CFO: Touchpoint CFO delivers fractional CFO and controller-level services to small and mid-sized businesses. It is comparable to FW Consulting in that it sells outsourced, part-time financial leadership to owner-operated companies, including those in construction and trades.
Broad incumbents
- Baker Tilly: Baker Tilly is a top-15 US accounting and advisory firm with a dedicated construction industry group serving general contractors and specialty trades. It overlaps with FW Consulting's commercial-GC focus and CFO-level advisory positioning, but at much larger scale and broader service breadth.
- Plante Moran: Plante Moran is a large US accounting and consulting firm with a dedicated construction practice serving general contractors. It is comparable to FW Consulting as a senior financial advisor to commercial GCs, though it operates at much greater scale and across the full spectrum of construction services.
Others
- Procore Technologies: Procore is the dominant construction management software platform for GCs. It is comparable to FW Consulting because FW Consulting explicitly offers Procore consulting, making Procore both an adjacent ecosystem player and a natural partner/referral source.
- BuildOps: BuildOps provides operations and ERP software specifically for commercial contractors. It is adjacent to FW Consulting because both serve commercial GCs with operational/financial workflow needs, though BuildOps sells SaaS while FW Consulting sells advisory services.
Emerging players
- CFO 911: CFO 911 provides fractional and interim CFO services to small and mid-sized businesses. It is comparable to FW Consulting as another outsourced CFO provider operating in the same part-time executive finance segment.
- Krieger Advisors: Krieger Advisors provides outsourced CFO services to construction and real estate companies. It is a directly comparable niche peer to FW Consulting because it specializes in CFO advisory specifically for construction operators, mirroring the firm's vertical focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights5 records
Customer concentration
FW Consulting social profiles
Digital presenceFW Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
FW Consulting leadership team
Management profileNumber of profiles
FW Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FW Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FW Consulting
What does FW Consulting do?
FW Consulting delivers fractional CFO and COO advisory services, along with Procore consulting, to commercial general contractors and construction business owners. The firm provides part-time or interim CFO-level financial leadership, strategic planning, and growth management support for construction firms that need executive financial guidance but cannot justify a full-time CFO.
Is FW Consulting a public or private company?
FW Consulting is a private company. It is classified as unknown and is currently operating.
When was FW Consulting founded?
FW Consulting was founded in 2019. It employs 1 to 10 people.
Where is FW Consulting based?
FW Consulting is headquartered in Birmingham, United States, in the North America region.
Who are FW Consulting's main competitors?
Direct peers on record are Acuity CFO Advisory, B2B CFO Partners, CFO Consulting Partners and Touchpoint CFO. Broad incumbents are Baker Tilly and Plante Moran. Others are Procore Technologies and BuildOps. Emerging players are CFO 911 and Krieger Advisors.
Does FW Consulting have an API?
No public API is recorded for FW Consulting.
What industry is FW Consulting in?
FW Consulting's product category is Construction Financial Advisory Services. Its primary akta.pro industry code is BPAHABAE, Outsourced Finance & CFO Services, with a secondary code of BPAHACAF, Financial Management & Performance Improvement Consulting. Its NAICS code is 54161 and its SIC code is 8742.