Sixt Leasing Ireland
Sixt Leasing Ireland is the Irish branch of German-listed Sixt SE, providing car rental, van and truck hire, and corporate fleet services through 11 branches across Dublin, Cork, and Shannon airports and city centers.
- Company typePublic
- Founded1912
- HeadquartersPark City, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Sixt Leasing Ireland does
Sixt Leasing Ireland is the Irish operating branch of Sixt SE, a German publicly listed mobility company (Frankfurt Stock Exchange: LXS, ISIN: DE0007231326) tracing its corporate heritage to 1912. The Irish entity runs approximately 11 physical locations concentrated in Dublin — Dublin Airport Terminals 1 and 2, Dublin City Centre (Q-Park Marlborough Street), Dublin North (Eastlands Car Hire facility, Swords), Dublin South (Rochestown Avenue), Dublin City South/Conrad Hotel, plus dedicated van locations at Dublin North Vans and Dublin South Vans — with additional airport branches at Cork Airport and Shannon Airport. The branch serves individual travelers, tourists, corporate accounts, and commercial vehicle renters, with 24-hour return available at most airport and selected city locations.
The technology layer is a Sixt SE-group reservation platform (sixt.ie) backed by iOS/Android mobile applications and a real-time flight tracking integration that automatically extends reservation guarantees up to 24 hours for delayed flights without customer intervention. A post-rental "Customer Excitement Score" survey program has accumulated 30,449 Ireland reviews and 24,141 Dublin reviews, with an average rating of 4.4 stars across Ireland and 4.3 stars at Dublin Airport. The Irish booking system is unified with Sixt SE's global network of 2,000+ stations across 105+ countries. The fleet spans economy through luxury passenger cars (BMW, Mercedes-Benz, Jaguar) and commercial vehicles from cargo bikes to 16+ ton trucks, with a stated six-month fleet refresh cadence at Dublin North.
Revenue is generated through daily/weekly rental fees across passenger and commercial vehicles, ancillary add-on services (GPS, child seats, additional drivers, insurance packages, prepaid fuel), one-way rental fees, and recurring corporate accounts via the SIXT Business program offering up to 15% discounts and dedicated account management. The go-to-market motion is hybrid: direct-to-consumer through website and app with airport walk-in capture, supplemented by a B2B sales motion targeting corporate fleet customers. Additional product lines include the SIXT App and SIXT ride (ride-hailing/chauffeur). No specific revenue, headcount trend, or funding data is disclosed for the Irish entity; financials are consolidated within Sixt SE's group reporting.
Sixt Leasing Ireland firmographics
Firmographics- Name
- Sixt Leasing Ireland
- Legal name
- Sixt
- Website
- https://sixt.ie
- Company type
- Public
- Founded year
- 1912
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sixt Leasing Ireland is the Irish branch of German-listed Sixt SE, providing car rental, van and truck hire, and corporate fleet services through 11 branches across Dublin, Cork, and Shannon airports and city centers.
- Ownership category
- akta.pro rank
Sixt Leasing Ireland industry classification
Industry- Product category
- Vehicle Rental Services
- NAICS
- Passenger Car Rental (532111), Passenger Car Rental and Leasing (53211), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (532120)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)
- akta.pro secondary industries
- Corporate/Enterprise Car Leasing (Closed-End/Open-End) (TLABAAAA), Premium & Luxury Vehicle Leasing (TLABAAAF)
Keywords
Where Sixt Leasing Ireland is headquartered
LocationHeadquarters
- HQ city
- Park City
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Sixt Leasing Ireland business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Short-term Vehicle Rental: Core revenue from renting vehicles for short periods (daily/weekly rentals) with categories ranging from economy to luxury vehicles and SUVs
- Van and Truck Rental: Commercial vehicle rentals from cargo bikes to trucks over 16 tons for moving and transport needs
- Corporate Fleet Services: Business mobility solutions including short-term rental and fleet management for corporate customers with up to 15% corporate discount
- Add-on Services: Ancillary revenue from extras including GPS/Sat Nav, child seats, additional driver coverage, insurance packages, and prepaid fuel options
- One-way Rental Fees: Fees for returning vehicles to different pickup locations within Ireland or to Northern Ireland
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Corporate Business Account |
| Unit Pricing | Pay-as-you-go | Standard Rental (Economy to Premium) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Sixt Leasing Ireland product offering
Product offeringCore offering
Sixt Leasing Ireland operates as the Irish branch of the global SIXT vehicle rental brand, providing short-term car rentals, truck and van rentals, and corporate fleet mobility solutions across Ireland through airport and city-center branches, an online booking platform, and a mobile app. The Irish fleet spans economy to luxury vehicles and commercial vans/trucks, with the SIXT Business program offering corporate accounts.
Product overview
SIXT is a global car rental company operating in Ireland that offers a comprehensive mobility platform. The core offerings include car hire (economy to luxury vehicles), truck/van hire, and SIXT Business corporate solutions. Additional services include the SIXT mobile app for booking management and SIXT ride for ride-hailing. The company operates across 2,000+ stations in over 105 countries globally, with significant presence in Ireland at Dublin Airport, Cork Airport, Shannon Airport, and multiple city centre locations.
Differentiator
Problem solved
Functional benefit
Brands
- SIXT Business: Custom mobility solutions for businesses including corporate fleet management, up to 15% corporate discounts, and dedicated account management.
- SIXT Van & Truck Hire
- SIXT App
Products and services
- Car Hire Premium car rental service offering economy to luxury vehicles across Ireland, with fleet access to over 2,000 SIXT stations in over 105 countries worldwide. Targets individual travelers, tourists, and airport arrivals needing short-term daily or weekly rentals.
- Truck and Van Hire Commercial vehicle rental service including cargo bikes to trucks over 16 tons, available at dedicated van locations in Dublin. Serves businesses and individuals needing temporary commercial vehicles for moving, transport, and delivery needs.
- SIXT Business Corporate mobility solution providing custom fleet management, short-term rentals, electric and hybrid company cars, and dedicated account management for businesses with up to 15% corporate discount on bookings.
- SIXT App Mobile application for managing bookings, accessing rental information, and providing seamless digital travel companion features. Available on Apple App Store and Google Play Store for Irish customers.
Quantifiable outcome
- 4.4 star average customer satisfaction rating across 30,449 Irish reviews
- +1 more outcomes
Companies that use Sixt Leasing Ireland
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Sixt Leasing Ireland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sixt Leasing Ireland partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Sixt Leasing Ireland competitors and assessment
Company assessmentEmerging players
- Payless Car Rental: Budget-focused car rental brand with selective airport presence including Ireland. Targets the deep-value segment below Sixt's premium-leaning positioning, increasingly relevant as cost-conscious travel grows.
Others
- CarTrawler: Irish-founded mobility aggregator connecting car rental suppliers (including Sixt) with online travel agencies and airlines. Indirectly comparable as an Ireland-based mobility ecosystem player; shapes the distribution layer rather than competing for end customers directly.
- Rentalcars.com: Aggregator platform listing Sixt alongside Hertz, Avis, Europcar, and dozens of Irish operators. Not a direct competitor but shapes price discovery and customer acquisition—Sixt must maintain competitive visibility and pricing on these platforms.
Direct peers
- Budget Rent a Car Ireland: Sister brand to Avis, competing in the value segment at Irish airports. Targets price-sensitive consumers who might otherwise choose Sixt's premium positioning—creating a dual-threat competitive dynamic from the Avis Budget Group at the same locations.
- Dooley Car Hire: Irish-owned independent car rental operator based in the midlands with airport delivery service. Represents the local/independent competitor segment; typically competes on price rather than fleet quality or global network benefits.
- Europcar Ireland: European-headquartered car rental leader with strong Irish presence. Competes directly in airport rentals with comparable vehicle categories and corporate accounts; particularly strong in continental European network integration for cross-border travelers.
- Enterprise Rent-A-Car Ireland: One of the largest car rental operators globally with significant Irish airport presence. Competes head-to-head with Sixt at Dublin, Cork, and Shannon airports, offering a comparable range of vehicles and corporate accounts, but with a broader reputation for neighborhood/city locations rather than premium positioning.
- Thrifty Car Rental Ireland: Value-focused car rental brand with presence at major Irish airports. Competes for budget-conscious travelers; under the same Hertz ownership umbrella as Dollar, creating a similar multi-brand competitive dynamic that Sixt itself deploys.
- Avis Ireland: Major global car rental brand operating across Irish airports. Directly competes with Sixt for both consumer and corporate segments with overlapping premium-leaning fleet and loyalty programs. Sister brand to Budget, providing a two-tier competitive threat.
- Hertz Ireland: Direct global competitor with strong airport presence in Ireland. Competes in the same premium-leaning airport rental segment with comparable fleet breadth and corporate fleet services; among the longest-established car rental brands globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sixt Leasing Ireland social profiles
Digital presenceSixt Leasing Ireland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sixt Leasing Ireland leadership team
Management profileNumber of profiles
Sixt Leasing Ireland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sixt Leasing Ireland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sixt Leasing Ireland
What does Sixt Leasing Ireland do?
Sixt Leasing Ireland operates as the Irish branch of the global SIXT vehicle rental brand, providing short-term car rentals, truck and van rentals, and corporate fleet mobility solutions across Ireland through airport and city-center branches, an online booking platform, and a mobile app. The Irish fleet spans economy to luxury vehicles and commercial vans/trucks, with the SIXT Business program offering corporate accounts.
Is Sixt Leasing Ireland a public or private company?
Sixt Leasing Ireland is a public company. It is classified as corporate owned and is currently operating.
When was Sixt Leasing Ireland founded?
Sixt Leasing Ireland was founded in 1912. It employs 11 to 50 people.
Where is Sixt Leasing Ireland based?
Sixt Leasing Ireland is headquartered in Park City, United States, in the North America region.
How does Sixt Leasing Ireland make money?
Five revenue lines are on record. Short-term Vehicle Rental is the primary driver. The others are van and Truck Rental, corporate Fleet Services, add-on Services and one-way Rental Fees.
Who are Sixt Leasing Ireland's main competitors?
Payless Car Rental is listed as an emerging player. Others are CarTrawler and Rentalcars.com. Direct peers are Budget Rent a Car Ireland, Dooley Car Hire, Europcar Ireland, Enterprise Rent-A-Car Ireland, Thrifty Car Rental Ireland, Avis Ireland and Hertz Ireland.
Does Sixt Leasing Ireland have an API?
No public API is recorded for Sixt Leasing Ireland.
What industry is Sixt Leasing Ireland in?
Sixt Leasing Ireland's product category is Vehicle Rental Services. Its primary akta.pro industry code is TLABAAAD, Long-Term Car Rental (Monthly/Extended Hire), with a secondary code of TLABAAAA, Corporate/Enterprise Car Leasing (Closed-End/Open-End). Its NAICS code is 532111 and its SIC code is 7510.