TriStar

What TriStar does

TriStar Realty is a privately held, family-owned residential homebuilder founded in the 1980s and headquartered in Buford, Georgia. The company builds and sells single-family homes and townhomes across three active communities in the Metro Atlanta area: Beulah Oaks (townhomes in Winder, GA, from the mid-$300s), Silver Fox Reserve (townhomes in Oakwood, GA, from the $300s), and Traditions of Braselton (luxury single-family homes in Jefferson, GA, from the $500s to $700s). TriStar offers nine floor plans ranging from 3 to 6 bedrooms, with customization options available during the purchase process, and includes a one-year limited builder warranty on major systems.

The company generates revenue through one-time sales of newly constructed homes, with pricing varying by community and floor plan. Go-to-market is sales-led and direct: TriStar operates dedicated sales offices at each community staffed by on-site agents (e.g., Stephanie Simmons, Monica Gowder), supplemented by its tristarresidential.com website (launched June 2022) which integrates Showcase IDX and First Multiple Listing Service (FMLS) data for online property search. Marketing channels include the company website, Facebook, a photo gallery, community events, and a testimonials page. Customer segments span first-time buyers, move-up buyers, and luxury homebuyers within Metro Atlanta.

TriStar has received multiple OBIE Awards (2014 Gold, 2020 Gold and Silver, 2021 Silver) and three consecutive SMC Community Spotlight Awards (2016-2018). There are no disclosed funding rounds, subsidiaries, parent companies, M&A activity, partnerships, patents, or AI/technology capabilities. Revenue and headcount are not publicly disclosed, and the firm operates entirely on founder/family ownership with no institutional investors identified.

Name

TriStar

Legal name

TriStar Realty

Website

https://tristarresidential.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

TriStar Realty is a family-owned residential homebuilder founded in the 1980s, building and selling single-family homes and townhomes across three Metro Atlanta communities (Winder, Jefferson, Oakwood) at prices from the mid-$300s to $700s.

Ownership category

akta.pro rank

Product category

Residential Home Construction

NAICS

New Housing For-Sale Builders (236117)

akta.pro primary industry

Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)

Keywords

• Residential home building
• New home construction
• Single family homes
• Townhome communities
• Luxury home builder

Headquarters

HQ city

Buford

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. New Home Sales: TriStar builds and sells single-family homes and townhomes in Metro Atlanta communities. Revenue comes from the sale of newly constructed residential properties at various price points from mid-$300s to $700s. The company also offers customization options and upgrades during the purchase process.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

TriStar builds and sells newly constructed residential homes — single-family houses and townhomes — across three Metro Atlanta communities (Beulah Oaks in Winder, Silver Fox Reserve in Oakwood, and Traditions of Braselton in Jefferson). Homes range from mid-$300s starter townhomes to $700s luxury single-family residences, with nine floor plans covering 3 to 6 bedrooms, and each purchase includes a one-year limited builder warranty.

Product overview

TriStar Residential is a family-owned and operated home building company serving the Metro Atlanta area with over 30 years of experience. The company operates as a unified homebuilding and sales business offering three distinct residential communities (Beulah Oaks townhomes in Winder, Silver Fox Reserve townhomes in Oakwood, and Traditions of Braselton luxury single family homes in Jefferson) along with nine floor plan designs ranging from 3-6 bedrooms. The company builds and sells quality homes from starter homes to luxury homes, with a one-year limited builder warranty included with every home.

Differentiator

Problem solved

Functional benefit

Products and services

• Beulah Oaks New townhome community in downtown Winder, GA (Barrow County) featuring 3- and 4-bedroom townhomes with 2.5 baths and options such as kitchen islands and loft areas. Located minutes from HWY 316 and I-85, approximately 45 minutes from Atlanta. Prices start from the Mid $300s.
• Traditions of Braselton Luxury single-family home community in the Traditions of Braselton Golf Course Community in Jefferson, Jackson County, GA. Homes feature 4-6 bedrooms and 3-4 bathrooms, priced from the Mid $500s to $700s. Community amenities include swimming pool, tennis courts, clubhouse, playground, and fitness center.
• Silver Fox Reserve New home swim community in Oakwood, GA featuring townhome floor plans with 3-4 bedrooms and 2.5 baths, with options such as kitchen island and loft areas. Located minutes from I-985 and approximately 45 minutes from Atlanta. Prices start from the $300s.

Quantifiable outcome

• One-year limited builder warranty on all homes covering major systems like plumbing and electrical

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Scale indicators3 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Paran Homes: Atlanta-based residential homebuilder focused on entry-level and move-up single-family and townhome communities in Metro Atlanta suburbs. Comparable scale, price point coverage (~$300s–$500s), and submarket footprint to TriStar.
• Smith Douglas Homes: Atlanta-headquartered private homebuilder focused on first-time and move-up buyers in Metro Atlanta and the Southeast. Highly comparable in scale, regional focus, and price points to TriStar, and a direct competitor for lots and buyers in the same Atlanta submarkets.
• Ashton Woods Homes: Atlanta-rooted private homebuilder designing and building single-family and townhome communities across Metro Atlanta and the Southeast. Comparable product mix (townhomes, single-family) and overlapping buyer segments make it a direct TriStar competitor in Atlanta-area submarkets.
• Kerley Family Homes: Long-established family-owned homebuilder active in Metro Atlanta and surrounding suburbs, building single-family homes in similar price tiers to TriStar. Direct comparable in business model (family-owned, regional, similar price points) and competitive overlap in Atlanta submarkets.
• Piedmont Residential: Georgia-focused homebuilder operating in Metro Atlanta with a comparable mix of single-family and townhome communities. Comparable regional concentration and family-builder positioning to TriStar.

Broad incumbents

• D.R. Horton: Largest US homebuilder by volume with deep Metro Atlanta market penetration across entry-level, move-up, and luxury. Represents the scale ceiling TriStar competes against, with advantages in land banking, supply-chain pricing, and mortgage capture.
• Century Communities: Public, top-10 US homebuilder with significant Metro Atlanta operations covering entry-level, move-up, and luxury segments. Competes directly with TriStar at scale, offering wider floor-plan variety, design centers, and financed in-house mortgage options that TriStar cannot match.
• David Weekley Homes: Large private national homebuilder with a strong Metro Atlanta presence across townhome and single-family product. Operates at greater scale than TriStar but competes in similar buyer segments and submarkets with more standardized design and option packages.
• PulteGroup: One of the largest US public homebuilders (Centex, Pulte, Del Webb, John Wieland brands) with substantial Atlanta operations. Competes across the same price tiers as TriStar but with significantly greater scale, capital access, and brand breadth.
• Toll Brothers: National luxury homebuilder with active Atlanta metro operations in similar high-end submarkets to TriStar's Traditions of Braselton. Competes for the same luxury single-family buyer at greater scale and with broader design-center capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TriStar