Praga Export
Praga Export is a privately held Czech manufacturer (founded 1907) producing limited-edition hypercars (Bohema), all-carbon racing cars (R1), motorcycles, go-karts, Dakar trucks, and EASA-certified aircraft, sold through a 15-country dealer network to collectors and racing teams.
- Company typePrivate
- Founded1907
- HeadquartersPrague, Czechia
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Praga Export does
Praga Export (legal entity PRAGA-Export s.r.o.) is a privately held Czech engineering and manufacturing company founded in 1907, headquartered in Prague and operating from production sites in Prague and at Hradec Králové International Airport. The company designs, develops, and produces an unusually diversified vehicle portfolio spanning the Bohema road-legal hypercar (€1.36m, capped at 89 units), the all-carbon R1 family of prototype race cars, the ZS 800 motorcycle (28-unit heritage reinterpretation of the 1928 BD 500), the V4S DKR Dakar rally truck, a range of Praga Kart and IPKarting go-karts, and the EASA-certified Praga Alfa STOL aircraft. Core technology is centred on lightweight full-carbon monocoque construction, F1-wind-tunnel-developed aerodynamics (more than 900 kg of downforce at 250 km/h on the Bohema), a bespoke 700 bhp 3.8-litre twin-turbo V6 developed with Litchfield Motors, a Hewland sequential gearbox, and carbon-ceramic brakes supplied by Alcon.
Revenue is generated primarily through one-time sales of limited-production vehicles, supplemented by racing series entry fees and sponsorships (Praga Cup UK), arrive-and-drive programmes, and parts/support across the installed base. Distribution is dealer-led through regional partners in 15+ countries (UK, USA, UAE, Poland, Australia/NZ, Netherlands, Germany, Scandinavia, Italy, Denmark), complemented by direct event-based selling at Goodwood, Rétromobile, and Red Bull Showrun venues. The company serves two primary customer segments: ultra-high-net-worth automotive collectors purchasing the Bohema, and professional/amateur racing teams and privateer drivers acquiring the R1; secondary segments include karting competitors, rental-kart operators, and general aviation buyers. Sub-brands operate through wholly-owned subsidiaries including IPKarting (kart distribution), PRAGA-Avia s.r.o. (aircraft), Praga Cars UK (UK distribution), and C2i (carbon-fibre components).
Praga Export firmographics
Firmographics- Name
- Praga Export
- Legal name
- PRAGA-Export s.r.o.
- Website
- https://pragaglobal.com
- Company type
- Private
- Founded year
- 1907
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Praga Export is a privately held Czech manufacturer (founded 1907) producing limited-edition hypercars (Bohema), all-carbon racing cars (R1), motorcycles, go-karts, Dakar trucks, and EASA-certified aircraft, sold through a 15-country dealer network to collectors and racing teams.
- Ownership category
- akta.pro rank
Praga Export industry classification
Industry- Product category
- Performance Vehicle Manufacturing
- NAICS
- Motor Vehicle Transmission and Power Train Parts Manufacturing (336350)
- SIC
- Motor Vehicle Parts & Accessories (3714), Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Passenger Vehicle Transmission & Drivetrain Systems Manufacturing (ICE) (IMACAAAG)
Keywords
Where Praga Export is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices3 records
Markets served
Praga Export business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Hypercar sales (Bohema): Sale of limited-production road-legal hypercars priced at €1.36m. Maximum of 89 units produced. Hand-built to individual customer specification in the Czech Republic.
- Racing car sales (R1 and R1 variants): Sale of all-carbon racing cars (R1, R1S, R1T, R1T Evo) to racing teams and private drivers. Sold through international dealer network.
- Praga ZS 800 motorcycle: Sale of limited-edition lightweight motorcycles (28-unit production). Modern reinterpretation of the 1928 Praga BD 500.
- Go-kart sales and rental: Production and sale of racing karts and rental karts through IPK Factory and international dealer network. Includes racing kart models (Fighter, Dragon EVO 3, Monster, Baby, Dark, America) and IPK Rental Kart Line.
- Arrive & Drive racing programmes: Rent-a-seat programmes allowing customers to race at selected events without owning a car. First announced in 2016 via partnership with AutoTechnologi.
- Praga Cup UK one-make racing series: Organised one-make racing championship generating revenue through entry fees and sponsorship, with a Praga R1 as the winner's prize.
- Dakar truck participation and sponsorship: Instaforex Loprais Praga Team competes in Dakar Rally. Revenue derived from sponsorship agreements and team participation fees.
- Aviation aircraft sales: Sale of SM-92TE Praga Alfa aircraft, a multi-purpose STOL aircraft obtained EASA type certificate in March 2024.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Praga Bohema hypercar at €1.36m |
| One time/ perpetual license | Multi-year contract | Praga ZS 800 motorcycle - limited edition 28 units |
| Other | Multi-year contract | Praga R1 racing car - quote-based pricing |
| Usage-based | Pay-as-you-go | Arrive & Drive racing packages |
Go-to-market motion1 record
Distribution channels12 records
Marketing channels17 records
Praga Export product offering
Product offeringCore offering
Praga Export (PRAGA a.s. / PRAGA-Export s.r.o.) manufactures and sells high-performance vehicles including the limited-edition Bohema road-legal hypercar (700 bhp, sub-1,000 kg), all-carbon R1 racing cars, the ZS 800 motorcycle, Dakar V4S DKR rally trucks, the Praga Alfa multi-purpose aircraft, and a full range of Praga racing and rental go-karts. The company sells through an international dealer network spanning 15+ countries and supports customers with bespoke hand-built specification, racing programmes, and arrive-and-drive services.
Product overview
Praga Export is a Czech manufacturing and engineering company (established 1907) producing a diverse portfolio of vehicles and aircraft. The core product lines include: (1) High-performance cars - the Bohema hypercar (road-legal, 700hp, limited to 89 units) and R1 racing car (all-carbon, lightweight); (2) Motorcycles - the ZS 800 classic-styled bike; (3) Racing karts - multiple models including Fighter, Dragon EVO 3, Monster EVO 3, Baby, Dark, and America for various skill levels and categories; (4) Dakar rally trucks - V4S DKR for cross-country rally competition; (5) Aviation - Praga Alfa (SM-92TE) multi-purpose aircraft. The company operates through IPK Factory for kart production and maintains a global dealer network.
Differentiator
Problem solved
Functional benefit
Brands
- Praga Bohema: Exclusive road-legal hypercar with lightweight, high power and phenomenal aero for track day experience and road usability
- Praga R1
- Praga ZS 800
- Praga Alfa
- Praga V4S DKR
- PragaGo
- Praga Kart
- Praga Cup
Products and services
- Praga Bohema An exclusive, road-legal track-focused hypercar combining ultra-lightweight carbon fibre construction (under 1,000 kg), a 700 bhp 3.8L twin-turbo V6 engine with 750 Nm torque, and over 900 kg of downforce at 250 km/h. Limited to 89 hand-built units, each made to bespoke customer specification. Targeted at ultra-high-net-worth individuals seeking a usable road car with track-day performance, priced at €1.36m.
- Praga R1 An all-carbon prototype-style racing car (643 kg kerb weight) with full-carbon monocoque chassis, body and safety cell, sold to racing teams and private drivers for endurance and prototype championships. Includes R1, R1S, R1T and R1T Evo variants sold through international dealer network.
- Praga ZS 800 A limited-edition (28 units) lightweight motorcycle that is a modern reinterpretation of the 1928 Praga BD 500, blending advanced engineering with classic Czechoslovak design heritage. Sold at a premium reflecting exclusivity.
- Praga V4S DKR A Dakar-spec cross-country rally truck built for the Instaforex Loprais Praga Team, combining off-road durability with racing car speed and agility. Includes automatic gearbox and modern engine.
- Praga Alfa (SM-92TE) A multi-purpose STOL performance aircraft (SM-92TE) with a GE H80 turboprop engine and EASA type certification, positioned as a reliable, low-cost maintenance workhorse for transport, utility, and training purposes.
- Praga Fighter & Dragon EVO 3 (XS1/XS3) Top products of the Praga Kart range for competitive kart racing applications across various categories.
- Praga Fighter & Dragon EVO 3 DD2 Praga Kart products specifically engineered for the Rotax DD2 shifter category.
- Praga Monster EVO 3 Entry-level competition racing kart positioned as the top product in the range for young drivers.
- Praga Baby Kart An entry-level kart designed for young karting enthusiasts as the starting point of a racing career.
- Praga Dark Kart An entry-level kart with high performance for emerging racers.
- Praga America Kart A racing kart designed for competition categories using 4-stroke engines.
- IPK Rental Kart Line Professional racing karts built for commercial rental karting operations, providing reliable equipment for indoor and outdoor karting venues.
- Praga Cup UK One-Make Racing Championship An organised one-make racing championship for Praga R1 cars, generating revenue through entry fees and sponsorship. The winner receives a Praga R1 race car as the prize.
- Arrive & Drive Racing Programmes Rent-a-seat programmes that allow customers to race at selected endurance and prototype events without owning a race car, broadening access to Praga racing.
Quantifiable outcome
- Dunsfold test track lap record: 1:09.8 — fastest ever pure combustion road car at the Top Gear circuit
- +7 more outcomes
Companies that use Praga Export
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles5 records
Praga Export technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Praga Export partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, flagship and minor.
- KartZonecoreKartZone appointed as exclusive US importer for the Formula K and Praga Kart brands by IPKarting. Agreement aims to create a direct point of reference for the US market.
- MY GARAGEcoreMY GARAGE appointed as official Bohemia dealer for Scandinavia. Shares Praga's passion for engineering excellence, exclusivity, and authentic automotive enthusiasm.
- Litchfield MotorscoreLitchfield Motors developed the bespoke 700hp engine for the Bohemia €1.36m hypercar. The partnership includes global service support plans for the engine powertrain. Litchfield is a specialist in high-performance engine development and tuning.
- Frank Stephenson DesignflagshipCreative partnership with legendary automotive designer Frank Stephenson. Stephenson designed a bespoke racing livery for the R1 and contributed to product development. His famous designs include the McLaren P1, Ferrari F40, and Maserati Quattroporte.
- AutoTechnologiminorPartnership with AutoTechnologi enabled new arrive-and-drive racing package options for the R1, making racing more accessible to a broader customer base.
- AlconcoreAlcon is the official brake supplier for the Bohemia hypercar, providing carbon ceramic braking systems. Bohemia made its Goodwood debut alongside Alcon as part of Alcon's 40th anniversary celebrations in July 2023.
- Romain GrosjeanflagshipFormer Haas F1 driver and current IndyCar driver. Long-time brand ambassador and development driver for Bohemia. Provided extensive input during the hypercar's development. Also raced in the Czech Republic and contributed to visibility of the brand.
- GE Aviation Czech (GE H80 turboprop)coreGE Aviation Czech supplies the GE H80 turboprop engine for the SM-92TE Praga Alfa aircraft. The engine was chosen to comply with aircraft operators' needs, built on proven GE technologies.
- Ben Collins (ex-Top Gear Stig)flagshipBen Collins, the former BBC Top Gear Stig and now Hollywood stunt driver, serves as Praga's test driver and brand ambassador. Set the Dunsfold lap record in Bohemia (1:09.8) and drives customer handovers at Goodwood. Key figure in promotional activities and influencer engagement.
- RotaxcorePartnership between Praga Kart and Rotax created the 'Rotax Junior Sport Class' in karting. A new concept in karting aimed at youngest talent, introducing a class for competition at low cost.
- Sébastien Loeb RacingcoreCooperation between Praga and Sébastien Loeb Racing resulted in Lotus Praga LMP2 entries in the FIA World Endurance Championship. Achieved 4th place overall at 24 Hours of Le Mans 2014 and multiple podium finishes in European Le Mans Series.
- Instaforex Loprais TeamflagshipInstaforex Loprais Team competes in Dakar Rally with Praga V4S DKR trucks. Led by 15-time Dakar participant Aleš Loprais. Team finished 2nd overall in truck category at Dakar 2024. Major PR and racing programme for the brand.
- GT1 Sports Club (Curbstone)coreGT1 Sports Club powered by Curbstone organises exclusive track day events at Spa-Francorchamps and Nürburgring. Praga Bohemia has been featured multiple times including dynamic debut at Spa in July 2023 and Nürburgring appearances.
- Supercar Driver (SCD)coreSupercar Driver is the UK's leading supercar owners community. Praga is their 'Official Racing Partner'.合作包括 SCD Secret Meet events, exclusive track days, and customer introductions. Multiple Bohemia and R1 events hosted.
- Saxo BankminorSaxo Bank became a partner of Praga Cars for the 2016 season, appreciating the brand for its innovativeness, outstanding performance and race results. Praga organised a corporate event for Saxo Bank.
- VR MotorsportcoreVR Motorsport serves as the official UK R1 race car dealer for UK and Ireland. Extended relationship from 2020 and re-named as official Praga Racing UK dealer. Runs multiple R1 race cars in championships.
- Praga Racing USA / Infinity Nine InternationalcorePraga Racing USA, managed by Infinity Nine International, is the official R1 race car dealer for North America. Based at Atlanta Motorsports Park, Georgia.
- Praga Racing UAEcorePraga Racing UAE serves as the official R1 dealer for the Middle East region, established February 2022. Supports racing programme in Dubai and UAE.
- Praga Racing PolandminorPraga Racing Poland serves as Central European dealer for R1 race cars, managed by CEO Patryk Pachura.
- Praga Racing ANZcorePraga Racing ANZ serves Australia and New Zealand market. Supported by Euro Motorsport and Zagame Autosport. Competes in Australian Prototype Series with multiple R1 race cars.
- Doerr GroupcoreOne of Europe's most highly regarded luxury and performance car retailers. Collaborated on Bohemia German national tour starting in Berlin, hosting dynamic debut and German reveal at Hockenheimring June 2023.
- RaceRoom (Sim Racing)minorPraga R1 race car made available to sim racers globally via introduction into RaceRoom Racing Experience as part of the latest Drivers Pack released December 2022.
- University of Wolverhampton Racing (UWR)coreUWR competes with Praga R1 in the Britcar Endurance Championship. Education and experience partnership with Silverstone UTC. Won ZEO Prototypes Driver of the Year award with driver Shane Kelly.
Scale indicators14 records
Recent moves8 records
Expansion highlights6 records
Praga Export competitors and assessment
Company assessmentDirect peers
- Pagani Automobili: Italian limited-run hypercar maker producing the Huayra and Utopia with hand-built production and track-focused variants; competes for the same ultra-high-net-worth buyer as the Bohema.
- Lotus Cars: Lotus's ultra-lightweight 'For the Drivers' philosophy, track-focused Emira GT4 and prior partnership with Praga at Le Mans make Lotus the closest philosophical and historical peer, especially for end customers weighing lightweight road-and-track models.
- Koenigsegg: Swedish ultra-limited hypercar manufacturer; closest direct competitor to the Praga Bohema given similar sub-1,000kg/1,000+hp engineering philosophy and bespoke hand-built production at comparably extreme pricing.
- Ligier Automotive: French racing and track car manufacturer producing the JS P4 and JS P2 prototypes plus the Ligier JS2 R; directly comparable to the R1's lightweight prototype class and Sports-prototype racing role.
- Radical Motorsport: UK manufacturer of carbon-chassis prototype-style race cars (RXC, SR3, SR10); competes directly with the Praga R1 in one-make and endurance championships such as Britcar and prototype series.
- Tony Kart (OTK Kart Group): Italian manufacturer of competitive racing karts at the senior and junior levels; competes with Praga Kart / IPKarting in karting championships globally and shares the same chassis-and-engine-customer model.
- Aston Martin (Valkyrie programme): The Valkyrie is explicitly benchmarked against the Bohema in Praga's own marketing and is built around a lightweight carbon hypercar with extreme aero; both target the multi-million-euro track-road hypercar buyer.
- Tecnam: Italian light-aircraft maker of STOL multi-purpose aircraft (P2008, P-Mentor); closest direct peer to the Praga Alfa in the certified multi-purpose, low-cost-maintenance aircraft segment.
- Caterham Cars: Small-series British manufacturer of ultra-lightweight Seven-derived road and track cars; competes with the Bohema's lightweight accessibility and shares the hand-built limited production ethos.
Emerging players
- BAC (Briggs Automotive Company): Maker of the single-seat BAC Mono supercar; smaller-volume peer with a comparable minimalist, ultra-lightweight, track-first product and similar UHNW enthusiast buyer profile.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Praga Export social profiles
Digital presencePraga Export financial estimates
Financial estimateRevenue estimate
Valuation estimate
Praga Export leadership team
Management profileNumber of profiles
Profiles8 records
Praga Export subsidiaries and ownership
Company hierarchySubsidiaries5 records
Praga Export funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Praga Export M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Praga Export
What does Praga Export do?
Praga Export (PRAGA a.s. / PRAGA-Export s.r.o.) manufactures and sells high-performance vehicles including the limited-edition Bohema road-legal hypercar (700 bhp, sub-1,000 kg), all-carbon R1 racing cars, the ZS 800 motorcycle, Dakar V4S DKR rally trucks, the Praga Alfa multi-purpose aircraft, and a full range of Praga racing and rental go-karts. The company sells through an international dealer network spanning 15+ countries and supports customers with bespoke hand-built specification, racing programmes, and arrive-and-drive services.
Is Praga Export a public or private company?
Praga Export is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Praga Export founded?
Praga Export was founded in 1907. It employs 101 to 250 people.
Where is Praga Export based?
Praga Export is headquartered in Prague, Czechia, in the Europe region.
How does Praga Export make money?
Eight revenue lines are on record. Hypercar sales (Bohema) is the primary driver. The others are racing car sales (R1 and R1 variants), praga ZS 800 motorcycle, go-kart sales and rental, arrive & Drive racing programmes, praga Cup UK one-make racing series, dakar truck participation and sponsorship and aviation aircraft sales.
Who are Praga Export's main competitors?
Direct peers on record are Pagani Automobili, Lotus Cars, Koenigsegg, Ligier Automotive, Radical Motorsport, Tony Kart (OTK Kart Group), Aston Martin (Valkyrie programme), Tecnam and Caterham Cars. BAC (Briggs Automotive Company) is listed as an emerging player.
Does Praga Export have an API?
No public API is recorded for Praga Export.
What industry is Praga Export in?
Praga Export's product category is Performance Vehicle Manufacturing. Its primary akta.pro industry code is IMACAAAG, Passenger Vehicle Transmission & Drivetrain Systems Manufacturing (ICE). Its NAICS code is 336350 and its SIC code is 3714.