What Meijer Multicleaning does

Meijer Multicleaning is a privately held Dutch building cleaning and maintenance services company headquartered in Diemen, Netherlands, founded in 1950. The company delivers periodic schoonmaakonderhoud (cleaning maintenance), vastgoedonderhoud (property maintenance), VvE-specific services, glasbewassing (window washing using tuckerpoles up to 15 meters and a company-owned aerial work platform reaching 33 meters), gevelonderhoud (facade maintenance via high-pressure cleaning with eco-friendly green boilers), specialistische reiniging (specialized stain removal), and a 24/7 Calamiteitendienst emergency response unit. Service delivery is performed by 150-200 in-house, legally employed staff trained in basic cleaning, VCA, hospitality, asbestos recognition, and high-pressure cleaning techniques.

The business serves more than 400 VvE (apartment owner association) clients across the Amsterdam metropolitan area and surrounding regions (Diemen, Amstelveen, Almere, Naarden, Bussum, Zaandam), alongside commercial offices, schools, hospitals, care homes, housing corporations, and sports associations. Pricing is quote-based and subscription-style for recurring cleaning (typically €150-€600/month for VvE contracts depending on size and frequency), with project pricing for facade, window, and emergency work. The company holds ISO 9001, VCA, OSB-keurmerk, SNA, Keurmerk Schoon, eco-certificaat, VOG, and Datachecker certifications, and is a member of the Schoonster national quality network (since 2013), which enables national coverage.

Go-to-market is sales-led via direct field outreach to VvE boards and property managers, supported by a Dutch-language website with location-specific landing pages, blog/SEO content marketing, and prominent phone contact. Distribution is direct (no intermediaries), with fixed account managers per client ensuring relationship continuity. The company carries €2.5 million in liability insurance and emphasizes local response times of 15-30 minutes within the Amsterdam region. Meijer Multicleaning is independently owned, operates exclusively in the Netherlands, and reports no external investors or parent company.

Name

Meijer Multicleaning

Legal name

Meijer Multicleaning

Website

https://mmcleaning.nl

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

51–100 employees

Short description

Meijer Multicleaning is a Dutch building cleaning and property maintenance services company headquartered in Diemen, serving 400+ VvE apartment associations, offices, schools, and healthcare facilities across the Amsterdam metropolitan area with 150-200 in-house staff and owned equipment.

Ownership category

akta.pro rank

Product category

Commercial Cleaning Services

NAICS

Janitorial Services (561720)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Post-Construction & Final Clean Services (BPABABAD)

Keywords

• Commercial cleaning services
• Property maintenance
• VvE cleaning
• Facade cleaning
• Window cleaning

Headquarters

HQ city

Diemen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Periodic Cleaning Contracts: Recurring cleaning services for VvE common areas, offices, and facilities on weekly, bi-weekly, or monthly schedules. Core revenue stream from long-term service contracts with apartment associations and businesses. Pricing based on square meters, frequency, and scope of services.
2. Property Maintenance Services: Building maintenance including painting, small repairs, lamp replacement, moisture control. Provided as add-on to cleaning contracts or standalone services. Revenue generated through both recurring contracts and incident-based work orders.
3. Glass Cleaning Services: Professional window cleaning using tuckerpoles and aerial work platform. Services priced per session or included in comprehensive maintenance packages. Includes both interior and exterior glass cleaning for buildings of various heights.
4. Facade and High-Pressure Cleaning: Specialized exterior cleaning services including facade restoration, graffiti removal, and high-pressure cleaning of surfaces. Emergency response graffiti removal available 24/7. Services typically priced per project based on surface area and complexity.
5. Emergency/Calamity Services: 24/7 emergency response services for graffiti removal, water damage cleanup, vandalism, and urgent cleaning needs. Available around the clock for existing clients and acute situations. Premium pricing for emergency response.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Meijer Multicleaning provides professional periodic cleaning and property maintenance services for Dutch homeowner associations (VvE's), commercial offices, schools, hospitals, care homes, sports clubs, and housing corporations. The portfolio covers routine schoonmaakonderhoud (cleaning maintenance), vastgoedonderhoud (property maintenance), VvE-specific cleaning, window cleaning, facade and high-pressure cleaning, specialized cleaning, and a 24/7 calamiteitendienst (emergency response) for graffiti, vandalism, and water damage. All services are delivered by 150-200 in-house legally employed and continuously trained staff using eco-certified cleaning products.

Product overview

Meijer Multicleaning is a traditional cleaning and maintenance services company offering a comprehensive portfolio of physical cleaning and property maintenance services. The core offerings include periodic schoonmaakonderhoud (cleaning maintenance), vastgoedonderhoud (property maintenance), and specialized VvE (Homeowner Association) services for apartment complexes. The service portfolio is structured around core cleaning services supplemented by specialized offerings including glasbewassing (window washing), gevelonderhoud (facade maintenance), and specialistische reiniging (specialized cleaning). A 24/7 calamiteitendienst (emergency service) provides urgent response for graffiti, water damage, and vandalism. All services are delivered by in-house trained staff using eco-certified cleaning products and electric vehicles.

Differentiator

Problem solved

Functional benefit

Products and services

• Schoonmaakonderhoud (Periodic Cleaning Maintenance) Periodic professional cleaning of commercial and residential buildings (offices, schools, hospitals, common areas) performed daily, weekly, or monthly according to client needs, delivered by in-house trained staff using eco-certified products.
• Vastgoedonderhoud (Property Maintenance) Property maintenance services including painting, wall repairs, wallpaper work, lamp replacement, and moisture prevention for commercial and residential buildings.
• VvE-onderhoud (VvE Maintenance) Comprehensive maintenance services for Dutch homeowner associations (VvE) covering common areas such as stairwells, facades, elevators, and technical installations, with 24/7 availability and transparent pricing.
• VvE Schoonmaak (VvE Cleaning) Professional cleaning services specifically designed for homeowner associations, covering common areas of apartment complexes with periodic cleaning according to fixed work schedules.
• Glasbewassing (Window Cleaning) Professional window washing using tuckerpoles for windows up to 15 meters from ground level and company-owned aerial work platform for windows up to 33 meters height, using demineralized water for streak-free results.
• Gevelonderhoud (Facade Maintenance) Facade maintenance services including cleaning, impregnation, and jointing, using high-pressure cleaning, steam cleaning, sandblasting, and chemical cleaning techniques with eco-friendly green boiler high-pressure equipment.
• Specialistische Reiniging (Specialized Cleaning) Specialized cleaning services for stubborn stains, gum removal, floor scrubbing, deep cleaning of sanitary facilities and kitchens, using appropriate cleaning agents and equipment for different materials.
• Calamiteitendienst (24/7 Emergency Service) 24/7 emergency service for urgent situations such as graffiti removal, water damage cleanup, vandalism restoration, and acute hygiene issues with response times within 15-30 minutes in the Amsterdam region.

Quantifiable outcome

• VvE properties with professional maintenance achieve 3-5% higher property values according to Amsterdam real estate agents
• +3 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• SchoonstercoreStrategic or Co-development Partner · 1 January 2013Meijer Multicleaning is a member of Schoonster, a national quality organization for cleaning companies in the Netherlands. Schoonster sets standards for quality, reliability, and professional practices in the cleaning industry. Membership provides national quality standards with local personalized service, and enables the company to serve clients throughout the Netherlands beyond the Amsterdam region. The partnership validates the company's professional credentials and provides marketing support through the Schoonster brand association.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gom Schoonhouden: Dutch professional cleaning services company offering janitorial and specialized cleaning for offices, schools, healthcare, and public buildings. Direct competitor to Meijer in the Netherlands with broader national coverage and similar VvE/commercial segment focus.
• Hago Nederland: Netherlands-based division of Hago providing commercial cleaning, facility services, and maintenance across Dutch regions. Comparable service portfolio spanning routine cleaning, glass/facade work, and specialized cleaning for institutional clients.
• EW Facility Services: Dutch mid-sized cleaning and facility services company with regional presence in the Amsterdam metropolitan area. Directly comparable in service offerings (janitorial, glass, facade) and target segments (offices, VvE, institutions).
• Asito Cleaning Services: Large Dutch cleaning services provider with comprehensive janitorial, window cleaning, and specialty cleaning offerings. Comparable regional presence, B2B focus on offices/institutions, and similar VvE service capability across the Netherlands.

Broad incumbents

• Vebego Facility Solutions: Family-owned Dutch facility services group providing cleaning, security, and property services. Larger scale and broader service portfolio than Meijer, with significant overlap in commercial/institutional cleaning customers.
• Atalian Global Services Netherlands: International facility services group with Dutch operations delivering cleaning, maintenance, and specialized services. Broader portfolio than Meijer but competes in the same commercial and institutional cleaning segments in Netherlands.
• CSU Total Care: One of the largest facility services companies in the Netherlands, offering cleaning along with broader facility management. Larger incumbent with national coverage, comparable core cleaning service line, and overlap in office/institutional client base.
• ISS Facility Services Nederland: Global facility services provider with Dutch operations covering janitorial, specialized cleaning, and integrated facility management. Operates at much larger scale but competes directly for the same commercial and institutional cleaning contracts.

Regional players

• Breed Facilitair: Amsterdam-based cleaning and facility services provider. Comparable mid-market positioning with similar service mix (janitorial, glass, facade) and overlapping geographic focus in the Randstad region.

Emerging players

• HelloClean / Schoonmakers van Amsterdam: Various smaller Amsterdam-area cleaning operators and emerging digital-platform-enabled cleaning service startups targeting the same VvE, office, and small commercial segments. Emerge as price-aggressive disruptors to traditional operators like Meijer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/meijer-multicleaning

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meijer Multicleaning