Gom Schoonhouden
Gom Schoonhouden is a Dutch nationwide commercial cleaning services provider and division of Facilicom Group, delivering sector-specific cleaning to offices, government, healthcare, education, industry, logistics, and public spaces via dedicated business units and multi-year B2B contracts.
- Company typePrivate
- Founded-
- HeadquartersNetherlands ( nationwide operations), Netherlands
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Gom Schoonhouden does
Gom Schoonhouden (legally Gom Schoonmaak) is a Netherlands-based commercial cleaning services provider operating as a division of the Facilicom Group, headquartered in Schiedam, Zuid-Holland. Founded in 1966 and employing approximately 1,974 staff, Gom delivers cleaning services nationwide through 'Gom in de buurt' localized teams. The business is organized around nine dedicated sector business units — Kantoren (MKB and Grootzakelijk/enterprise), Overheid (government), Zorg (healthcare, with Cure, Care, and Pharma sub-divisions), Onderwijs (primary, secondary, and higher education), Cultuur en recreatie, Voedingsmiddelenindustrie, Industrie, Logistiek, and Openbare ruimten — each developing sector-specific protocols such as infection prevention and HACCP-aligned cleaning.
The service portfolio spans core cleaning contracts, specialist services (glass and façade maintenance, floor care, deep cleaning, interior cleaning, industrial cleaning, solar panel cleaning, and CMR/Chromium VI cleaning), and modular offerings including the FLEX flexible cleaning program and Datagedreven schoonmaak (data-driven cleaning) backed by sensor-based measurement and over a decade of operational experience with carpet-vacuuming cleaning robots. The company is also publicly exploring humanoid robots for cleaning applications through a 2026 collaboration with the Humanoid Application Center.
Gom operates a B2B contract-based revenue model with customized, quote-based pricing tailored per facility, sector, and scope, and multi-year service agreements. Go-to-market is consultative and field-led, anchored on the 'Luister en Adviesgesprek' (listening and advisory conversation) approach by sector-specialized client managers, supplemented by website-driven quote requests. The company is privately held within Facilicom Group, with no independent external funding or public listing.
Gom Schoonhouden firmographics
Firmographics- Name
- Gom Schoonhouden
- Legal name
- Gom Schoonmaak
- Website
- https://gom.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Gom Schoonhouden is a Dutch nationwide commercial cleaning services provider and division of Facilicom Group, delivering sector-specific cleaning to offices, government, healthcare, education, industry, logistics, and public spaces via dedicated business units and multi-year B2B contracts.
- Ownership category
- akta.pro rank
Gom Schoonhouden industry classification
Industry- Product category
- Commercial Cleaning Services
- NAICS
- Janitorial Services (561720), Janitorial Services (56172), Carpet and Upholstery Cleaning Services (561740)
- SIC
- Sanitary Services (4950)
- akta.pro primary industry
- Move-In/Move-Out & Turnover Cleaning (Commercial) (BPABABAO)
- akta.pro secondary industries
- Healthcare & Medical Facility Cleaning (Terminal/OR/Isolation) (IMAIADAC), Education (K-12/University) Cleaning (IMAIADAH), Specialty Cleaning (Deep Cleaning, Floor Care, Disinfection, Post-Construction) (EDAEAAAL)
Keywords
Where Gom Schoonhouden is headquartered
LocationHeadquarters
- HQ city
- Netherlands ( nationwide operations)
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Gom Schoonhouden business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Cleaning Services: Core B2B cleaning services delivered under long-term contracts to businesses, government institutions, healthcare facilities, educational institutions, and industrial clients. Services include regular office cleaning, specialized industrial cleaning, healthcare hygiene services, and sector-specific cleaning solutions. Revenue is recurring in nature based on contracted service agreements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customized sector-specific cleaning contracts |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Gom Schoonhouden product offering
Product offeringCore offering
Gom Schoonhouden is a Dutch commercial cleaning services provider that delivers professional cleaning to businesses, government institutions, healthcare facilities, educational institutions, industrial sites, food processing plants, logistics operations, cultural venues, and public spaces across the Netherlands. Its offering combines sector-tailored general cleaning with specialist services (glass/facade, floor care, deep cleaning, interior, industrial, solar panel, CMR), supported by data-driven cleaning methodology, the FLEX flexible service model, and cleaning robotics augmentation.
Product overview
Gom is a professional cleaning services company operating under the Facilicom Group, offering a comprehensive portfolio of cleaning solutions organized around three main pillars: core cleaning services, sector-specific solutions, and specialist services. The core offering (Gom Schoonmaak) provides general cleaning for offices and facilities. Sector-specific cleaning (Sectorgerichte Schoonmaak) tailors services for MKB, Large Enterprise, Government, Healthcare (with Care, Cure, Pharma subdivisions), Education (primary, secondary, higher), Culture and Recreation, Food Industry, Logistics, Industry, and Public Spaces. Specialist cleaning (Specialistische Reiniging) includes glass/façade, floors, deep cleaning, interior, industrial, solar panels, and CMR cleaning. The FLEX module offers flexible, needs-based cleaning programs, while Datagedreven Schoonmaak applies data analytics, and Schoonmaak Robots incorporates robotic automation. Gom positions itself under the 'Ongewoon schoon' (Unusually clean) brand umbrella with emphasis on 'echte aandacht' (genuine attention).
Differentiator
Problem solved
Functional benefit
Brands
- FLEX: Flexible cleaning service model offering customized cleaning solutions that adapt to changing organizational needs throughout the year rather than fixed programs.
Products and services
- Gom Schoonmaak (Core Cleaning Services) Professional recurring cleaning services delivered by trained cleaning professionals to businesses and organizations across the Netherlands, with staff who provide attention to detail, signal issues, and contribute to pleasant working environments.
- Sectorgerichte Schoonmaak (Sector-Specific Cleaning) Sector-tailored cleaning solutions for distinct industries: Kantoren (MKB and Grootzakelijk), Overheid, Zorg (Care, Cure, Pharma), Onderwijs (primary, secondary, higher), Cultuur en recreatie, Voedingsmiddelenindustrie, Logistiek, Industrie, and Openbare ruimten.
- Specialistische Reiniging (Specialist Cleaning) Specialist cleaning services including glass and facade maintenance, floor care, deep cleaning, interior cleaning, industrial cleaning, solar panel cleaning, and CMR (Chromium VI) cleaning.
- FLEX (Flexible Cleaning Services) Adaptive cleaning service that adjusts to changing client needs throughout the year instead of a fixed schedule, enabling customized cleaning based on demand fluctuations.
- Datagedreven Schoonmaak (Data-Driven Cleaning) Data-driven cleaning approach leveraging sensor technology, analytics, and measurements to optimize cleaning schedules, resource allocation, and quality assurance for consistent service delivery and measurable outcomes.
- Schoonmaak Robots (Cleaning Robots) Cleaning robots used to enhance efficiency, quality, and consistency of cleaning services, particularly carpet vacuuming, allowing staff to focus on tasks requiring creativity and human interaction.
- Infectiepreventie en Hygienemetingen (Infection Prevention and Hygiene Measurement) Specialized infection prevention protocols and hygiene measurement systems for healthcare institutions and pharmaceutical environments, ensuring compliance with strict sector hygiene requirements.
Quantifiable outcome
- Robots increase efficiency, quality, and consistency of cleaning services
- +1 more outcomes
Companies that use Gom Schoonhouden
Customer profileSegments9 records
Ideal customer profiles5 records
Gom Schoonhouden technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Gom Schoonhouden partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Gom Schoonhouden competitors and assessment
Company assessmentBroad incumbents
- Sodexo: French global facility-management and food-services conglomerate with significant cleaning operations in the Netherlands; competes on integrated FM contracts but offers a far broader service portfolio than Gom's cleaning-led model.
- ISS A/S: Global Danish-headquartered facility-services major with cleaning as a core service line across workplace, healthcare, and food-service segments — competes with Gom on large Dutch multi-service tenders but as part of a much broader global portfolio.
- Atalian: European facility-services group providing cleaning and related FM offerings across multiple countries including the Netherlands — competes with Gom on multi-site and multi-service enterprise contracts under a broader continental footprint.
Direct peers
- Asito: Dutch janitorial and facility-services provider with national coverage across healthcare, education, offices, and industry — directly comparable to Gom on customer mix, multi-sector vertical structure, and contract-driven B2B model.
- CSU Total Care: Netherlands' largest dedicated cleaning services company (~8,000 employees), offering multi-sector janitorial services to offices, healthcare, education, government, and industry — a direct and near-1:1 competitor to Gom across virtually all of Gom's nine sector business units.
- EW Facility Services: Dutch integrated facility-services company delivering cleaning, hospitality, and supporting services to enterprise, healthcare, and government clients — closely comparable to Gom on service scope and target segments.
- Vebego Group: Family-owned Dutch facility-services group spanning cleaning, security, and property maintenance with subsidiaries including HCM and Albron-adjacent operations; offers an integrated multi-service proposition structurally analogous to Gom-within-Facilicom and competes on the same Dutch enterprise and government RFPs.
- Hago Nederland: Dutch commercial cleaning brand focused on offices, schools, and public-sector buildings, with established multi-sector janitorial capabilities — a direct Dutch-market peer to Gom's Kantoren, Onderwijs, and Overheid units.
Regional players
- Samsic: French facility-services group with strong cleaning and multi-service FM presence across Europe — analogous business model to Gom (vertical sectors, multi-year contracts) but anchored in French and broader European markets rather than the Netherlands.
- WISAG: Germany's largest family-owned facility-services group with extensive cleaning, security, and technical-services operations — comparable service mix and private-family ownership profile to Gom, but operating primarily in Germany rather than the Netherlands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Gom Schoonhouden social profiles
Digital presenceGom Schoonhouden financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gom Schoonhouden leadership team
Management profileNumber of profiles
Profiles1 record
Gom Schoonhouden funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gom Schoonhouden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gom Schoonhouden
What does Gom Schoonhouden do?
Gom Schoonhouden is a Dutch commercial cleaning services provider that delivers professional cleaning to businesses, government institutions, healthcare facilities, educational institutions, industrial sites, food processing plants, logistics operations, cultural venues, and public spaces across the Netherlands. Its offering combines sector-tailored general cleaning with specialist services (glass/facade, floor care, deep cleaning, interior, industrial, solar panel, CMR), supported by data-driven cleaning methodology, the FLEX flexible service model, and cleaning robotics augmentation.
Is Gom Schoonhouden a public or private company?
Gom Schoonhouden is a private company. It is classified as corporate owned and is currently operating.
When was Gom Schoonhouden founded?
Gom Schoonhouden was founded in -1. It employs 1,001 to 5,000 people.
Where is Gom Schoonhouden based?
Gom Schoonhouden is headquartered in Netherlands ( nationwide operations), Netherlands, in the Europe region.
How does Gom Schoonhouden make money?
One revenue line is on record: professional Cleaning Services.
Who are Gom Schoonhouden's main competitors?
Broad incumbents on record are Sodexo, ISS A/S and Atalian. Direct peers are Asito, CSU Total Care, EW Facility Services, Vebego Group and Hago Nederland. Regional players are Samsic and WISAG.
Does Gom Schoonhouden have an API?
No public API is recorded for Gom Schoonhouden.
What industry is Gom Schoonhouden in?
Gom Schoonhouden's product category is Commercial Cleaning Services. Its primary akta.pro industry code is BPABABAO, Move-In/Move-Out & Turnover Cleaning (Commercial), with a secondary code of IMAIADAC, Healthcare & Medical Facility Cleaning (Terminal/OR/Isolation). Its NAICS code is 561720 and its SIC code is 4950.