Ellipse Assurances
- Company typePrivate
- Founded2024
- HeadquartersQuebec, Canada
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
Ellipse Assurances firmographics
Firmographics- Name
- Ellipse Assurances
- Legal name
- Ellipse Assurances
- Website
- https://ellipse.ca
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Where Ellipse Assurances is headquartered
LocationHeadquarters
- HQ city
- Quebec
- HQ country
- Canada
- HQ region
- North America
Offices30 records
Markets served
Ellipse Assurances business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Brokerage Commissions: Ellipse Assurances operates as an insurance brokerage firm earning commissions from multiple insurer partners. They compare products from over 70 insurers and earn revenue through commissions on policies sold. The company primarily works with Intact Insurance but partners with numerous other insurers to offer diverse coverage options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual and commercial insurance products with quotes based on individual assessment |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Ellipse Assurances product offering
Product offeringCore offering
Ellipse Assurances is an independent insurance brokerage firm (courtage en assurance de dommages) that compares products from over 70 insurers on behalf of clients. It distributes home, auto, recreational vehicle, and commercial property and casualty insurance, as well as financial services (individual life/disability insurance, savings, investments, financial planning) and group employee benefits through its subsidiary Ellipse Services financiers. The firm operates 30+ branches across Quebec with 500+ professionals, supported by a toll-free call center and an online quote chatbot (Elli).
Product overview
Ellipse Assurances is a 100% Quebec-based insurance brokerage firm (courtage en assurance de dommages) serving both individuals and businesses. The company was formed in 2024 through the merger of PMA Assurances and PMT ROY Assurances et services financiers, both with over 90 years of experience, and subsequently acquired AccèsConseil in 2025. The product portfolio centers on property and casualty insurance (assurance de dommages) including home insurance, auto insurance, and recreational vehicle insurance for individuals, alongside commercial insurance for businesses across diverse sectors (agriculture, construction, technology, healthcare, transportation, etc.). The company offers over 70 insurer partnerships and provides financial services (individual insurance, savings, financial planning) and employee benefits (group insurance, pension plans) through its subsidiary Ellipse Services financiers. The firm operates 30+ branches across Quebec with 500+ professionals and emphasizes localized service with regional expertise.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Insurance (Assurance habitation)
- Auto Insurance (Assurance auto)
- Recreational Vehicle Insurance (Assurance véhicules récréatifs)
- Commercial Insurance (Assurance pour les entreprises)
- Other Personal Products (Autres produits pour les particuliers)
- Short-Term Rental Insurance (Assurance hébergement)
- Individual Insurance (Assurances individuelles)
- Financial Services (Services financiers)
- Employee Benefits (Avantages sociaux pour les entreprises)
Quantifiable outcome
- Up to 15% savings when bundling auto and home insurance
- +1 more outcomes
Companies that use Ellipse Assurances
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Ellipse Assurances technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ellipse Assurances partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor, primary and core.
- KaleidominorKaleido and Ellipse Assurances announced a new partnership benefiting Quebec families on September 2, 2025. The partnership provides special advantages for Kaleido members on insurance products.
- Intact AssuranceprimaryIntact Assurance is the primary insurer partner of Ellipse Assurances. The company has financial ties with Intact and does most of its business with them. Intact offers online client portal access for Ellipse customers to manage their policies, view documents, and track claims.
- SécuriGlobeminorSécuriGlobe is the travel insurance partner of Ellipse Assurances. They compare and offer travel insurance products from multiple insurers. Ellipse refers customers to SécuriGlobe for travel insurance needs.
- Fédération québécoise des clubs Quads (FQCQ)minorFQCQ members receive discounts on various insurance products through Intact group insurance programs. Both snowmobile and ATV enthusiasts benefit from these association partnerships.
- Fondation EllipsecoreEllipse Assurances operates the Fondation Ellipse, which provides annual donations to Quebec non-profit organizations focused on youth, education, and health. In 2024, over 60 organizations received approximately $80,000 in support.
- Various Professional AssociationsminorPartnerships with professional associations including ACQ (construction), APCHQ (contractors), CISS/CISSS (health), FADOQ (seniors), Hydro-Québec employees, and various other professional groups to offer group insurance rates to members.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Ellipse Assurances competitors and assessment
Company assessmentRegional players
- Beneva: Quebec-focused mutual insurance company formed from the merger of La Capitale and SSQ Insurance. Provides both personal and commercial P&C plus life insurance, directly overlapping with Ellipse's Quebec product portfolio through its own distribution channels.
Direct peers
- CAA-Quebec: Quebec affiliate of CAA offering auto and home insurance directly to members in Quebec. Competes head-to-head with Ellipse in personal lines with strong brand affinity among Quebec consumers and a captive membership base.
- L'Unique assurances générales: Quebec-based P&C insurer operating primarily through broker networks. Directly comparable to Ellipse's product set in personal and commercial lines within the Quebec market.
- Westland Insurance: Canadian insurance brokerage with branch networks across Western Canada and growing national presence. Comparable mid-size brokerage model with personal, commercial, and specialty lines placement across multiple carrier partners.
- BrokerLink: One of Canada's largest insurance brokerages operating across multiple provinces. Direct competitor in personal and commercial P&C brokerage with multi-carrier placement and branch networks, serving similar SMB and consumer segments.
Broad incumbents
- Desjardins Group: Quebec-headquartered financial cooperative offering insurance (including P&C), wealth management, and banking. Operates its own distribution network across Quebec and competes with Ellipse for both personal and commercial customers.
- Marsh Canada: Global insurance brokerage's Canadian arm providing commercial risk management, specialty lines, and large-account brokerage. Competes with Ellipse for mid-market and enterprise Quebec-based commercial clients.
- Hub International: Large global insurance brokerage with significant Canadian operations including Quebec. Competes for mid-market and enterprise commercial accounts as well as specialty lines where Ellipse also operates.
- Co-operators: Canadian multi-line insurer and distributor offering P&C and life insurance through agent/broker networks including in Quebec. Overlaps with Ellipse in personal and commercial P&C with a cooperative mutual structure.
- Intact Financial Corporation: Canada's largest P&C insurer and Ellipse's primary carrier partner. While not a direct brokerage competitor, Intact operates direct-to-consumer channels (Intact, Belairdirect) that compete with broker-placed business and set commission economics for the entire distribution channel.
Market position
Strengths5 records
Weaknesses3 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Ellipse Assurances social profiles
Digital presenceEllipse Assurances financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ellipse Assurances leadership team
Management profileNumber of profiles
Profiles10 records
Ellipse Assurances subsidiaries and ownership
Company hierarchySubsidiaries1 record
Ellipse Assurances funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ellipse Assurances M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ellipse Assurances
What does Ellipse Assurances do?
Ellipse Assurances is an independent insurance brokerage firm (courtage en assurance de dommages) that compares products from over 70 insurers on behalf of clients. It distributes home, auto, recreational vehicle, and commercial property and casualty insurance, as well as financial services (individual life/disability insurance, savings, investments, financial planning) and group employee benefits through its subsidiary Ellipse Services financiers. The firm operates 30+ branches across Quebec with 500+ professionals, supported by a toll-free call center and an online quote chatbot (Elli).
Is Ellipse Assurances a public or private company?
Ellipse Assurances is a private company. It is classified as management employee owned and is currently operating.
When was Ellipse Assurances founded?
Ellipse Assurances was founded in 2024. It employs 501 to 1,000 people.
Where is Ellipse Assurances based?
Ellipse Assurances is headquartered in Quebec, Canada, in the North America region.
How does Ellipse Assurances make money?
One revenue line is on record: insurance Brokerage Commissions.
Who are Ellipse Assurances's main competitors?
Beneva is listed as a regional player. Direct peers are CAA-Quebec, L'Unique assurances générales, Westland Insurance and BrokerLink. Broad incumbents are Desjardins Group, Marsh Canada, Hub International, Co-operators and Intact Financial Corporation.
Does Ellipse Assurances have an API?
No public API is recorded for Ellipse Assurances.