What Speedy Bilservice does

Speedy Bilservice AB is a Swedish national car workshop chain operating approximately 50 physical workshop locations across Sweden, wholly owned by MEKO AB, a Swedish vehicle aftermarket group. The company provides a standardized service platform covering car servicing (mileage-based original service that preserves new car warranty), AC service, exhaust systems, tire services (including tire hotel/däckhotell storage), shock absorbers, brake systems, and clutch repairs, executed by professional mechanics using manufacturer-recommended procedures and original spare parts. Concept responsibility sits with Magnus Blommé (Konceptansvarig Speedy) and franchise enquiries are routed through [email protected], indicating the chain operates a concept/franchise model rather than purely direct-owned workshops.

The company operates a direct-to-consumer, physical-retail go-to-market with both drop-in and pre-booked service options. Customers access services through the centralized online booking system at boka.speedybilservice.se, by phone to each workshop, or by walking in without an appointment. Revenue is generated on a transaction basis from service fees and parts sales, supplemented by a financing partnership with Resurs Bank AB (4-month fee-free installment, up to 24 months interest-free, max credit 30,000 SEK) that reduces ticket-size friction. The customer base consists exclusively of individual Swedish private car owners, with no enterprise or B2B customer segment identified.

Speedy Bilservice differentiates on speed (same-day service), transparent fixed pricing quoted before work begins, a 3-year warranty on parts and labor, free one-year roadside assistance insurance bundled with mileage-based original service underwritten by Gjensidige Forsikring ASA, and Godkänd Bilverkstad industry certification from Svenska Fordonsbranschen, Motorbranschens Riksförbund, and Konsumentverket. Marketing relies on local SEO via per-workshop Google My Business pages, the speedybilservice.se website, and Facebook presence, with a chain-wide 4.7/5 customer rating and consistent 4.6/5 on the Reco review platform.

Name

Speedy Bilservice

Legal name

Speedy Bilservice AB

Website

https://speedybilservice.se

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Speedy Bilservice AB is a Swedish car workshop chain with ~50 locations nationwide, wholly owned by MEKO AB. It delivers maintenance, repair, and tire services to individual car owners under the Godkänd Bilverkstad standard, with bundled financing and insurance add-ons.

Ownership category

akta.pro rank

Product category

Automotive Repair Services

NAICS

General Automotive Repair (811111), Automotive Repair and Maintenance (8111)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)

Keywords

• Automotive repair services
• Car maintenance
• Vehicle servicing
• Tire services
• Brake repair

Headquarters

HQ city

Solna

HQ country

Sweden

HQ region

Europe

Offices36 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Vehicle service and repair: Core revenue from providing car service, maintenance, and repair services including oil changes, brake service, tire service, AC service, and more complex repairs. Revenue is transaction-based, one-time per service visit.
2. Parts sales: Revenue from sale of spare parts used in service and repair, including original spare parts. Parts are sold as part of the service transaction.
3. Tire services: Revenue from tire replacement, balancing, tire hotel storage services, and related tire maintenance.
4. Installment payment financing: Partnership with Resurs Bank for installment payment options generates financing-related revenue or facilitates customer purchases. 4 months fee-free installment, up to 24 months interest-free, max credit 30,000 SEK.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Speedy Bilservice operates a Swedish chain of approximately 50 car workshops that provide scheduled car servicing, AC service, exhaust system repairs, tire services, shock absorber replacement, brake repairs, and clutch work for private car owners. The chain standardizes its service offerings across locations and supplements core repair work with a 3-year warranty, roadside assistance insurance, installment payment financing through Resurs Bank, and stamped service books to preserve vehicle resale value.

Product overview

Speedy Bilservice is a national Swedish car workshop chain (Sveriges mest omtyckta verkstadskedja) offering a unified service platform centered around Bilservice (car service and repairs). The core offering includes Bilservice, AC-service, Avgassystem, Däck (tire services including däckhotell), Stötdämpare, Broms, and Koppling. The company differentiates through add-on services including a 3-års garanti (3-year warranty on parts and labor), Assistansförsäkring (roadside assistance insurance), Delbetalning (installment payments via Resurs Bank), and Stämpel i serviceboken (service book stamps preserving new car warranty). With approximately 50 workshops across Sweden, the chain provides both drop-in and scheduled service with fixed pricing and same-day service options.

Differentiator

Problem solved

Functional benefit

Products and services

• Bilservice (Scheduled Car Service) Routine, manufacturer-scheduled car servicing delivered at workshop locations to maintain vehicle health and preserve resale value through stamped service books. Targeted at private car owners.
• AC Service Air conditioning system inspection, recharging, and repair for private vehicles. Targeted at car owners experiencing cooling or climate-control issues.
• Exhaust System Service (Avgassystem) Inspection, repair, and replacement of exhaust system components. Targeted at private car owners needing emissions or exhaust-related repair.
• Tire Services (Däck) Tire changes, seasonal tire swaps, and tire-related services for private vehicles. Targeted at individual car owners requiring seasonal or replacement tire work.
• Shock Absorber Service (Stötdämpare) Inspection and replacement of shock absorbers and suspension components. Targeted at private car owners experiencing ride, handling, or comfort issues.
• Brake Service (Broms) Inspection, repair, and replacement of brake system components including pads and discs. Targeted at private car owners needing brake maintenance or safety-related repairs.
• Clutch Service (Koppling) Inspection, repair, and replacement of clutch components. Targeted at private car owners experiencing clutch or drivetrain issues.
• 3-Year Warranty on Repair Work A 3-year warranty bundled with repair work performed at Speedy Bilservice workshops, reducing customer risk on mechanical repairs. Available to private car owners using the chain's repair services.
• Roadside Assistance Insurance Roadside assistance insurance offered as an add-on service for customers of the workshop chain. Targeted at private car owners seeking breakdown coverage.
• Installment Payment Financing via Resurs Bank Installment payment financing provided through Resurs Bank to spread the cost of larger repair or service jobs. Targeted at private car owners who cannot or prefer not to pay the full repair cost upfront.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• MEKO ABcoreOthersParent company MEKO AB is the group insurance policyholder for Speedy Bilservice Assistans road assistance insurance. MEKO AB is a vehicle aftermarket group that owns and operates the Speedy Bilservice chain.
• Gjensidige Forsikring ASAcoreOthersNorwegian insurance company providing the group road assistance insurance (Assistansförsäkring) to Speedy Bilservice customers who complete service. The policy covers breakdown assistance, towing, and related services.
• REDGO Sweden ABminorOthersInsurance mediator and administrator of the group road assistance insurance policy, registered with Bolagsverket as an affiliated insurance intermediary to Gjensidige Forsikring ASA.
• Godkänd Bilverkstad (Svenska Fordonsbranschen, Motorbranschens Riksförbund, Konsumentverket)coreOthersIndustry certification program developed jointly by Swedish automotive industry associations. Speedy Bilservice is a certified 'Godkänd Bilverkstad' workshop meeting industry standards for quality, safety, and professionalism.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vianor: Vianor is a Nordic tire and automotive service chain owned by Nokian Tyres, with locations across Sweden, Norway, and Finland. Offers tire sales, mounting, storage, and basic car service directly comparable to Speedy's däck and bilservice offerings.
• Autoexperten: Autoexperten is a Swedish automotive workshop chain also owned by MEKO AB, offering car service, repairs, and tire services to private consumers. Operates a similar franchise/workshop model to Speedy Bilservice.
• Mekonomen: Mekonomen is a Swedish car workshop chain and a sister concept within MEKO AB, Speedy Bilservice's parent company. Both operate multi-brand vehicle service locations in Sweden with comparable service menus and customer segments, making it the most direct peer.
• Kwik-Fit: Kwik-Fit is a major European fast-fit automotive service chain operating in Sweden, focused on tires, brakes, exhaust, and MOT preparation. Direct multi-brand competitor to Speedy's bilservice offering.
• MECA: MECA is a Nordic automotive parts and workshop chain within MEKO AB, providing parts supply and repair services to affiliated workshops. Overlaps with Speedy on the workshop service side and shares the same parent group infrastructure.
• Däckia: Däckia is a Swedish tire and auto service chain with workshop locations across Sweden offering tire changes, storage, and general car service. Directly comparable to Speedy on tire hotel and tire service offerings.
• Bosch Car Service: Bosch Car Service is a global network of independent workshops that use Bosch parts and follow brand-backed procedures, with locations in Sweden. Comparable to Speedy's certified multi-brand service positioning with original parts.
• Euromaster: Euromaster is a European tire and auto service chain (Michelin group) with a Swedish presence, offering tire services, alignments, and general car maintenance. Competes with Speedy on tire hotel and general service.
• First Stop: First Stop is a European tire and automotive service chain (Bridgestone group) with workshops in Sweden offering tire services, alignments, and general maintenance. Direct competitor on tire and light service offerings.

Regional players

• ATU Auto-Dienstleistungen: ATU is a large German automotive service chain offering tires, service, repairs, and inspections across hundreds of locations. Not active in Sweden but the most analogous continental European fast-fit/workshop chain comparable to Speedy's model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/speedy-bilservice

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speedy Bilservice