What Enpower does

Enpower (Zhuhai Enpower Electric Co., Ltd., 珠海英搏尔电气股份有限公司) is a Chinese Tier 1 supplier of integrated new energy vehicle power systems, founded in 2005 and listed on the Shenzhen Stock Exchange ChiNext Board (stock code: 300681) on 25 July 2017. The company designs and manufactures motors (flat-wire hairpin and asynchronous), motor controllers including SiC-based variants, on-board chargers (OBC), DC-DC converters, power distribution units (PDU), and multi-in-one integrated drive assemblies ranging from 2-in-1 through 7-in-1 configurations. Its proprietary "Integrated Core" (集成芯) platform consolidates previously discrete powertrain components into single units, with claimed 6.63 kW/kg power density and 13.25 Nm/kg torque density in flat-wire motors. The company holds AS9100, ASPICE CL3, and ISO 26262 ASIL D certifications, an unusual credential combination that qualifies it for both safety-critical automotive and aerospace-grade applications.

Enpower's customer base spans passenger vehicle OEMs (Geely, SAIC-GM-Wuling, Great Wall, Changan, Chery, JAC, Xpeng, Neta, FAW-Volkswagen, FAW Hongqi, Dongfeng, BAIC), commercial and industrial vehicle manufacturers (Hangcha via JV, SAIC Maxus), and emerging eVTOL programs (EHang). Revenue mechanics are B2B automotive supply: Enpower designs-in to vehicle programs, achieves PPAP qualification, then ships integrated drive systems on a per-set basis. 2024 revenue was 2.43 billion CNY (~USD 335-340M), up 23.77% year-over-year, with net profit of 71 million CNY and adjusted net profit of 116 million CNY. Production capacity reached 3 million sets/year by 2025, backed by 700+ R&D personnel and 200+ patents.

The business model is shifting from pure passenger NEV Tier 1 supplier to a multi-segment powertrain platform company. Strategic joint ventures with Bosch Rexroth (Lesheng Boer, September 2023) and Hangcha Group (Zhejiang Huahang, July 2024), a 2021 MOU with Continental, and the November 2024 EHang eVTOL cooperation collectively reposition Enpower across industrial vehicles, international OEM channels, and urban air mobility. Capital structure includes a 2022 directed issuance of approximately 976 million CNY and a 5% strategic stake held by Gree Group (acquired 2021 for 137 million CNY), funding both capacity expansion and SiC / eVTOL program development.

Name

Enpower

Legal name

珠海英搏尔电气股份有限公司

Website

https://enpower.com

Company type

Public

Founded year

2005

Operating status

Operating

Short description

Enpower is a Chinese Tier 1 supplier of integrated new energy vehicle powertrains — motors, SiC controllers, OBCs, DC-DCs, and 2-in-1 to 7-in-1 drive assemblies — serving passenger OEMs (Geely, SAIC-GM-Wuling, Great Wall, Chery, Xpeng), industrial vehicles (Hangcha), and eVTOL (EHang).

Ownership category

akta.pro rank

Product category

Automotive Powertrain Components

NAICS

Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Motor and Generator Manufacturing (335312), Other Electrical Equipment and Component Manufacturing (3359)

SIC

Motors & Generators (3621), Electronic Components & Accessories (3670), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Electric Drive Unit / E-Axle Manufacturing (Motors/Inverters/Gearboxes) (IMACACAC)

akta.pro secondary industries

Power Electronics Manufacturing (Inverters/DC-DC/Onboard Chargers) (IMACACAD), Automotive E/E Architecture Components Manufacturing (Domain/Zonal Controllers, Gateways, Network Switches) (IMACAJAI), Energy Storage Components for Renewables Manufacturing (BESS Packs, PCS, Thermal Management) (EUAMAHAI)

Keywords

• Electric drive systems
• Motor controllers
• New energy vehicles
• Automotive powertrain components
• EVTOL propulsion systems

Headquarters

HQ city

Zhuhai

HQ country

China

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Electric Drive Systems (Power Assemblies): Sales of integrated electric drive systems including motor controllers, drive motors, and transmissions. Products include 2-in-1, 3-in-1, 6-in-1, and 7-in-1 power assemblies for new energy vehicles. Revenue generated through direct OEM supply contracts with automotive manufacturers.
2. Power Systems (OBC, DC-DC, PDU): Sales of on-board chargers (OBC), DC-DC converters, and power distribution units. Products range from 2.2kW to 11kW power ratings. Sold as individual components or integrated power assemblies to automotive OEMs.
3. Motors (扁线 and Asynchronous): Sales of traction motors including flat wire permanent magnet motors and asynchronous motors (copper rotor and cast aluminum rotor). Used in passenger vehicles, commercial vehicles, and special purpose vehicles.
4. eVTOL Electric Propulsion Systems: Specialized electric propulsion systems for electric vertical takeoff and landing aircraft (eVTOL). Vertical take-off models with 80kW peak power and 135kW tail-push models. Emerging revenue stream from low-altitude economy applications.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Enpower is a Tier 1 supplier that designs, develops, and manufactures integrated electric drive systems and power electronics for new energy vehicles. The company produces multi-in-one power assemblies (2-in-1 through 7-in-1 configurations) combining motors, motor controllers, transmissions, on-board chargers, DC-DC converters, and power distribution units using proprietary "Integrated Core" (集成芯) technology. The portfolio also includes flat wire motors, asynchronous motors, silicon carbide (SiC) motor controllers, and specialized electric propulsion systems for eVTOL aircraft and low-altitude economy applications.

Product overview

Enpower (珠海英搏尔电气股份有限公司) is a Tier 1 supplier specializing in new energy vehicle power systems with nearly 20 years of industry experience. The company offers a comprehensive portfolio organized around its proprietary '集成芯' (Integrated Core) technology platform. The product lineup includes: (1) Power Drive Assemblies - ranging from 2-in-1 to 7-in-1 integrated electric drive systems combining motor, motor controller, reducer, OBC, DCDC, and PDU; (2) Power Supply Assemblies - 2.2kW to 11kW onboard chargers with integrated DCDC; (3) Motors - flat wire (扁线) motors and asynchronous motors with industry-leading power density; (4) Motor Controllers - covering low-voltage, medium-voltage, hybrid, and SiC variants; (5) eVTOL Propulsion Systems - specialized electric drive systems for low-altitude aircraft; (6) Specialty Vehicle Systems - solutions for electric motorcycles, aerial work platforms, and sightseeing vehicles. The company operates from Zhuhai headquarters and Shandong Heze production base, serving major Chinese OEMs including SAIC, GAC, Changan, Chery, JAC, and XPeng, as well as international partners like Bosch Rexroth and Continental Group.

Differentiator

Problem solved

Functional benefit

Products and services

• Integrated Core Three-in-One Power Assembly (集成芯三合一动力总成) Three-in-one integrated electric drive system combining motor, motor controller, and reducer using proprietary 'Integrated Core' technology. Achieves 30% volume reduction, 30% weight reduction, and 20% cost reduction versus conventional systems. Designed for new energy passenger vehicles.
• Electric Drive Six-in-One Power Assembly (电驱六合一动力总成) Six-in-one integrated system deeply integrating motor, controller, reducer, OBC, DCDC, and PDU with patent-protected 'Integrated Core' technology for high integration and compact design. For new energy passenger vehicles.
• Electric Drive Seven-in-One Multi-in-One Power Assembly (电驱多合一/七合一动力总成) Seven-in-one system integrating motor, controller, reducer, OBC, DCDC, PDU, and PTC. Applied in A0 and A-class vehicles with 100kW peak wheel power. Designed for compact to mid-size passenger vehicles.
• Electric Drive Two-in-One Power Assembly (电驱二合一动力总成) Two-in-one system integrating motor and controller with front seven-hole flange design for bridge drive adaptability. Features compact size and 12g vibration resistance. Suited for commercial and utility vehicles.
• 6.6kW Power Supply Assembly (6.6kW电源总成) On-board charger (OBC) and DCDC integrated power assembly with 94% average charging efficiency and 93% average discharging efficiency. Sold to automotive OEMs.
• 11kW Power Supply Assembly (11kW电源总成) High-power power assembly supporting both single-phase and three-phase charging with OBC charging, discharging, and DCDC conversion functions integrated. Sells to OEMs for premium and high-power vehicle platforms.
• 3.3kW Power Supply Assembly (3.3kW电源总成) Mid-power power assembly with OBC charging and DCDC conversion, supporting different vehicle system requirements with high domestic component coverage. Used for mid-size NEV applications.
• 2.2kW Power Supply Assembly (2.2kW电源总成) Entry-level power assembly integrating OBC and DCDC for compact applications with 93% average efficiency. Targeted at A00-class mini EVs including SAIC-GM-Wuling Hongguang MINI EV platforms.
• DCDC Step-Down Module (DCDC降压模块) DC-DC step-down module with 900W rated output power and 88% weighted efficiency for low-voltage power conversion in vehicles. Sold to OEMs as a standalone component.
• DCDC-PDU Two-in-One (DCDC-PDU二合一) Integrated DCDC and PDU module with die-cast one-piece shell and U-shaped channel cooling design for reliability and cost efficiency. Targeted at NEV manufacturers requiring combined power conversion and distribution.
• Flat Wire Motor (扁线电机) Flat-wire motor with proprietary magnetic material formulation achieving 6.63kW/kg effective power density and 13.25Nm/kg torque density, reaching industry-leading levels. Supplied to NEV passenger and commercial vehicle OEMs.
• Asynchronous Motor (异步电机) Asynchronous motors including copper rotor and cast aluminum rotor variants with complete independent intellectual property, featuring high torque density and high power density. Supplied to passenger and commercial vehicle OEMs.
• Aircraft Electric Propulsion System (飞行器电推系统) Aircraft electric propulsion system integrating oil cooling, flat wire, dual winding, dual controller, and external rotor technologies. Features 5kW/kg power density for both vertical takeoff and tail-push configurations. Developed for low-altitude aircraft including eVTOL with EHang partnership.
• SiC Motor Controller (SiC控制器) Silicon carbide motor controller using single-tube parallel technology with laminated bus bars, achieving low switching losses and high system efficiency. Includes BOOST module for 400V battery to 800V motor matching. Designed for 800V high-voltage NEV platforms.
• Hybrid Controller HC1646WV01 (混动控制器) Hybrid controller using IGBT single-tube parallel technology with laminated bus bar design for optimized current sharing. Supports variable frequency control (2K-12K) based on motor speed. Used for hybrid and range-extender vehicle applications.
• Medium-Voltage Controller MC363/MC373 (中压控制器) Medium-voltage motor controllers with IGBT horizontal structure and multi-tube parallel dynamic/static current sharing technology for precise speed and torque control. For commercial vehicle and industrial applications.
• Low-Voltage Controller MC3336 (低压控制器) Low-voltage motor controller using modular stacking technology with multi-tube MOS dynamic/static current sharing. Designed for A00-class mini electric vehicles.
• High-Speed Electric Motorcycle Drive System (高速电摩电驱系统) Electric drive system for high-speed electric motorcycles using automotive-grade technology with IP67 protection, salt spray resistance, and 93% maximum system efficiency. Sold to electric motorcycle OEMs.
• High-Speed Electric Motorcycle Two-in-One Drive (高速电摩驱动二合一) Two-in-one drive system for electric motorcycles featuring automotive-grade components with 400A peak current and water cooling. Provides integrated motor and controller for motorcycle platforms.
• Sightseeing Vehicle Power System (观光车动力系统) Sightseeing vehicle power system with central axle drive, integrating motor, controller, DCDC, reducer, electromagnetic brake, and axle for high integration and reliability. Supplied to industrial sightseeing vehicle and tourism OEMs.

Quantifiable outcome

• Volume reduced by 30% compared to conventional drive systems
• +5 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, strategic and minor.

• 亿航智能 (EHang)coreStrategic or Co-development Partner · 11 November 2024Strategic cooperation for joint development of advanced eVTOL integrated electric drive systems. Enpower's 'Integrated Core' technology will be applied to EHang's eVTOL aircraft, focusing on lightweight, high-power, and superior thermal performance electric propulsion systems that meet civil aviation airworthiness requirements.
• 中汽研 (CATARC)strategicTechnology or Integration · 16 July 2024'New Energy Joint Innovation Laboratory' established with CATARC focusing on R&D validation, testing certification, and brand management in new energy vehicles. Leverages双方 resources for standards development and verification platforms.
• 杭叉集团 (Hangcha Group)coreStrategic or Co-development Partner · 14 July 2024Joint venture 'Zhejiang Huahang Electric Drive Technology' established combining Hangcha's industrial vehicle R&D, production, and sales advantages with Enpower's EV motor and controller capabilities. Focused on developing higher efficiency, stronger power, lower energy consumption electric drive products.
• 高域 (Gaoyu)minorStrategic or Co-development Partner · 7 May 2024Strategic cooperation for low-altitude economy development, collaborating on eVTOL propulsion and related technologies.
• 博世力士乐 (Bosch Rexroth)coreStrategic or Co-development Partner · 12 September 2023Joint venture 'Lesheng Boer' (乐晟博尔) established to expand non-road (OHW) new energy industrial vehicle core component business. Combines Enpower's R&D and manufacturing capabilities with Bosch Rexroth's production technology, management experience, and global sales network.
• 珠海亿华电动车辆有限公司strategicStrategic or Co-development Partner · 6 December 2021Joint investment in Shandong Yihua Intelligent Equipment for production of new energy sanitation and sweeping vehicles. Part of Shandong base expansion strategy.
• 德国大陆集团 (Continental)coreStrategic or Co-development Partner · 3 November 2021Strategic cooperation memorandum signed covering technology development, talent cultivation, supply chain building, and global market expansion. Collaboration aims to help Enpower expand internationally while supporting Continental's global market positioning.

Scale indicators6 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• ZF Friedrichshafen: Global Tier 1 with comprehensive e-mobility portfolio (electric drive, power electronics, chassis); broader scope than Enpower but directly competitive on integrated drive systems for passenger and commercial vehicles.
• Schaeffler: German automotive supplier with growing e-motor and e-axle product lines; competes with Enpower for integrated electric drive contracts at Chinese and global OEMs.

Direct peers

• Nidec: Japanese motor specialist with major e-axle ('E-Axle') product line targeting global OEMs; comparable on integrated drive unit technology and customer overlap in Chinese NEV market.
• BorgWarner: Global Tier 1 supplier with significant e-axle and integrated drive module business; competes for Chinese OEM electric drive system sockets with broader portfolio including power electronics.
• Inovance Technology (汇川技术): China's largest industrial automation and EV motor/controller supplier; direct competitor to Enpower in passenger NEV e-drive systems and power electronics for Chinese OEMs.
• Jing-Jin Electric (精进电动): Specialist Chinese EV e-drive system supplier serving both passenger and commercial vehicle OEMs; directly comparable on integrated drive unit technology and customer profile.
• UAES (联合汽车电子 / Bosch UAES): Joint venture between Bosch and UAES providing engine management and EV power electronics; one of the most entrenched Tier 1s in Chinese OEM drive-system sockets and a direct competitor.
• Broad-Ocean Motor (中山大洋电机): Chinese manufacturer of EV motors and drive systems supplying domestic and international OEMs; competes with Enpower in NEV traction motor and integrated drive markets.

Others

• EHang Holdings: Customer rather than competitor — Enpower's strategic partner for eVTOL electric propulsion systems; included for relevance to the eVTOL propulsion segment where Enpower is positioning.

Emerging players

• Wolong Electric (卧龙电气): Chinese industrial motor and EV motor manufacturer expanding into NEV drive systems; partial overlap with Enpower on motor technology and some commercial-vehicle customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enpower