Telmark

What Telmark does

Telmark S.A. is an Argentine privately-held contact center and business process outsourcing (BPO) provider founded in 2005 and headquartered in Buenos Aires. The company delivers customer service, technical support, collections, telemarketing, retention, help desk, and back-office functions across five languages (Spanish, English, German, Italian, French) to first-tier Argentine enterprises and international clients. Operations are anchored by three Buenos Aires sites supporting 1,000 workstations and approximately 400+ employees, with an in-house data center providing redundant power, cooling, and fire suppression to enable 24x7 service continuity. Technology infrastructure centers on AVAYA telephony (S8720 with CM 3.1), Avaya CMS R.13 reporting, NICE call recording, an AVAYA IVR web portal, and a CTI platform supporting TDM/E1 and IP/H.323 protocols.

The company monetizes primarily through managed-service and professional-service contracts across four flexible engagement models: outsourcing from Telmark facilities, insourcing of staff and technology into client sites, consulting and reengineering for existing contact centers, and complementary software/website development plus entertainment/brand activation services. Go-to-market is direct enterprise field sales with no disclosed digital marketing or channel partner network, and pricing is fully custom-quoted per engagement with no public price list. Telmark also operates a wholly-owned subsidiary, Telmark Deutschland, located in St. Ingbert, Germany, providing a European point of presence for German-speaking market clients.

Ownership remains 100% Argentine capital with active partner involvement in management; no institutional investors, private equity, or venture capital backers are disclosed. Leadership comprises CEO Osvaldo Setuain (formerly President & CEO of AOL Argentina with prior executive roles at PepsiCo and Walmart) and Executive Director María Gabriela Borrajo (formerly Director of Customer Services for AOL Argentina covering Argentina, Puerto Rico, and Mexico, with additional call center leadership at Sky TV, Fiat Auto, Consolidar, and Miniphone/Movistar). No revenue, funding history, or audited financial figures are publicly disclosed.

Name

Telmark

Legal name

Telmark S.A.

Website

https://telmark.com.ar

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Contact Center & BPO Services

NAICS

Telephone Call Centers (56142), Telemarketing Bureaus and Other Contact Centers (561422)

SIC

Communications Services, Nec (4899), Services-Management Consulting Services (8742)

akta.pro primary industry

General Customer Service & Contact Center Operations (BPAAAAAA)

akta.pro secondary industries

Technical Support & Helpdesk Contact Centers (BPAAAAAI), Sales, Telesales & Lead Qualification Centers (BPAAAAAB), Billing, Payments & Account Administration Centers (BPAAAAAF), Multilingual & Global Shared-Service Contact Centers (BPAAAAAL)

Keywords

• Contact center services
• Business process outsourcing
• Back office support
• Multilingual customer service
• Telemarketing campaigns

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Contact Center Services: Full range of Contact Center services including customer service, technical support, help desk, collections, telemarketing, retention, and satisfaction surveys provided in multiple languages (Spanish, English, German, Italian, French)
2. BPO Services: Business Process Outsourcing including order processing, database enhancement, data entry, handling of third-party emails and traditional letter responses
3. Administrative Support (Back Office): Administrative and technical support tasks including mail administration, logistic follow-up, employee help desk, and absenteeism control
4. Software & Website Development: Custom software development for administrative, commercial, operative, and CRM needs; website development including informative and interactive e-commerce sites
5. Consulting and Reengineering Services: Consulting services for developing or improving contact center efficiency, including management and technological resources evaluation
6. Insourcing Services: Provision of technological and human resources for in-house operations at client facilities

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Telmark operates inbound and outbound contact center services (customer service, technical support, help desk, telemarketing, collections, retention, and satisfaction surveys) delivered in Spanish, English, German, Italian, and French from 1,000 workstations across three Buenos Aires sites. It complements this with business process outsourcing (order processing, data entry, database enrichment), back-office administrative support, custom software and website development, insourcing of personnel at client locations, and contact center consulting and reengineering.

Product overview

Telmark operates as a unified Contact Center and BPO service provider with a modular portfolio centered on three core offerings: Contact Center Services (customer service, technical support, collections, telemarketing, and retention), BPO Services (order processing, data entry, database management), and complementary add-on modules including Back Office support, Software & Website Development, Entertainment Services, Insourcing, and Consulting. Services are delivered in multiple languages (Spanish, English, German, Italian, French) across 3 operational sites in Buenos Aires with 1,000 workstations, supported by AVAYA telephony infrastructure and an in-house data center.

Differentiator

Problem solved

Functional benefit

Products and services

• Contact Center Services
• Business Process Outsourcing (BPO)
• Back Office Support
• Software & Website Development
• Insourcing Services
• Contact Center Consulting
• Entertainment Services

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sitel Group (Foundever): Global CX/BPO provider offering customer care, sales, and technical support in 50+ languages. Comparable multilingual contact center and outsourcing capabilities, with broader geographic footprint.
• Teleperformance: Global leader in outsourced customer experience management with operations across LATAM, Europe, and the Americas. Comparable across all of Telmark's core CC/BPO services but with far greater scale and a cloud-native technology stack.
• Concentrix: Large global CX/BPO provider serving enterprise customers with multilingual customer service, technical support, and digital solutions. Overlaps directly with Telmark's CC and back office offerings across LATAM and Europe.
• TELUS International: Digital CX and BPO provider with nearshore delivery in LATAM and the Americas. Comparable across contact center, back office, and IT/digital services for enterprise clients.
• TTEC (TeleTech): US-headquartered CX technology and services company offering customer care, sales, and digital engagement at scale. Comparable CC/BPO capabilities with a stronger technology and AI roadmap.

Direct peers

• Apex America: Argentina-headquartered BPO and contact center operator serving enterprise clients across LATAM. Closely comparable in geographic base, service portfolio (CC, BPO, back office), and enterprise client profile.
• Webhelp (now Concentrix + Webhelp): European-headquartered CX/BPO operator with strong multilingual and nearshore capabilities serving enterprise clients. Highly comparable multilingual service portfolio and European go-to-market motion.
• Konecta: Spain-headquartered BPO and contact center operator with significant LATAM (including Argentina) delivery footprint. Competes in the same outsourcing, customer service, and back office segments with similar enterprise client mix.
• Atento: Largest LATAM-focused BPO and customer experience provider, headquartered in Spain with major operations across Argentina, Brazil, and Mexico. Directly comparable in customer-care outsourcing, multilingual support, and enterprise client base.
• Majorel: Global customer experience and BPO company with operations in LATAM (Argentina, Brazil) and EMEA. Overlaps with Telmark across multilingual contact center, back office, and digital CX services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/telmark-contact-center

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Telmark