What Supreme Surface does

Supreme Surface Cleaners, LLC is a privately held, founder-owned specialty manufacturer that develops and sells chemical care products for stone, quartz, and composite surfaces. The company operates from a single fulfillment center in Cicero, Indiana, employing 11–50 people, and has been active under the Supreme Surface® brand since 1996 (with the LLC formally established in 2011). Its portfolio is anchored on ioSeal®, a proprietary ionic resin-bonding technology that uses electrostatic attraction to bond directly with quartz resins and stone minerals simultaneously — creating a breathable, self-leveling molecular barrier that progressively strengthens with each cleaning, in contrast to traditional penetrating sealers, waxes, or topical coatings. The product family comprises four solutions — RESET™ (low-pH decontamination), HEAL™ (composite sink restoration), GUARD™ (all-in-one treatment with ioSeal®), and BARE CLEAN™ (residue-free daily cleaner) — sold individually or bundled into named care systems (BIG 3, Composite Sink Restoration, Quartz Countertop Care).

The company sells exclusively direct-to-consumer and direct-to-trade through its official e-commerce storefront (supremesurfacecleaners.com) following its December 2022 exit from the Amazon marketplace, a move management attributes to protecting product authenticity and in-house expert consultation. The revenue model is one-time purchase on individual SKUs and bundled kits, with no subscription component. Pricing is not publicly disclosed. The customer base is split between residential homeowners with premium quartz, stone, and composite surfaces (primary) and trade professionals including fabricators, installers, and restoration specialists (secondary). The company supports both segments through an expert phone/text helpline (317-865-0000) where customers can send photos of damaged surfaces for personalized guidance — a service answered personally by founder Tom Munro, who brings 40+ years of industry experience dating to 1982.

Growth is driven organically through content marketing (YouTube field demos, SEO-optimized surface care guides, social media on Facebook and X) with no paid advertising. The company holds public "Recommended" endorsements from three major U.S. sink manufacturers — Kraus, Blanco, and Elkay — for care of their quartz and granite composite products. Geographic scope is limited to the United States, and there are no disclosed funding rounds, institutional investors, or M&A activity, consistent with a stable, cash-generative specialty brand rather than a venture-backed growth business.

Name

Supreme Surface

Legal name

Supreme Surface Cleaners, LLC

Website

https://supremesurface.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Supreme Surface Cleaners, LLC is a privately held specialty manufacturer that develops and sells proprietary ionic resin-bonding surface care products (RESET, HEAL, GUARD with ioSeal, BARE CLEAN) directly to consumers and trade professionals for stone, quartz, and composite surfaces.

Ownership category

akta.pro rank

Product category

Stone & Surface Care Products

NAICS

Health and Personal Care Retailers (456)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Tile, Natural Stone & Porcelain Surface Care (Non-Grout Focus) (HSAEAOAI)

akta.pro secondary industries

Countertop & Vanity Stone Care (Cleaning/Polishing/Sealing) (HSAEAOAL), Natural Stone Shower/Tile Care (Travertine/Marble—Safe Cleaning) (HSAEALAH), Stone Repair, Crack/Chip Filling & Re-Honing (HSAEAOAC), Tile & Stone Surface Restoration (Polishing, Honing, Refinishing) (HSAGAGAG)

Keywords

• Stone care products
• Quartz surface protection
• Composite sink restoration
• Mineral deposit remover
• Countertop care solutions

Headquarters

HQ city

Cicero

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Revenue model

1. Direct E-Commerce Product Sales: The company manufactures and sells its four product solutions (RESET, HEAL, GUARD with ioSeal, BARE CLEAN) and modular care systems directly to consumers and trade professionals through its official commerce site (supremesurfacecleaners.com). Products are available individually or as bundled systems (e.g., BIG 3 System, Composite Sink Restoration 3-Step Kit). Revenue is generated through one-time product purchases with no subscription component. Removed from Amazon marketplace in December 2022 to protect product authenticity and customer experience.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Supreme Surface manufactures and sells a four-product care system for stone, quartz, and composite surfaces. The lineup includes RESET (scum and mineral deposit remover), HEAL (composite sink restoration treatment), GUARD with proprietary ioSeal® (clean/beautify/protect treatment), and BARE CLEAN (daily residue-free stone cleaner). Products are sold individually or as bundled Care Systems directly to homeowners and trade professionals through the official e-commerce storefront.

Product overview

Supreme Surface® offers a four-product solution system centered on the proprietary ioSeal® ionic resin-bonding technology. The core products are: RESET™ (Scum & Mineral Deposit Remover) for deep-clean and decontamination; HEAL™ (Restore, Revive & Refresh Composite Sink Treatment) for color restoration and repair; GUARD™ (All-In-One Granite, Quartz & Marble Treatment with ioSeal®) for clean, beautify & protect functionality; and BARE CLEAN™ (Daily Stone Cleaner) for residue-free daily maintenance. These products can be used individually or combined into Surface Care Systems, including the BIG 3 System (RESET + GUARD + BARE CLEAN) for routine care and the Composite Sink Restoration System (RESET + HEAL + GUARD) for damaged sink repair.

Differentiator

Problem solved

Functional benefit

Brands

• RESET™: Deep-Clean & Decontaminate product solution - Scum & Mineral Deposit Remover for removing surface contamination
• HEAL™
• GUARD™
• BARE CLEAN™
• ioSeal®
• NuVibrants™

Products and services

• RESET™ Scum & Mineral Deposit Remover A low-pH corrective deep-clean and decontamination formula that breaks the bond of stubborn surface contaminants, soap scum, mineral deposits, and hard water buildup without scratching or etching surfaces. Designed for homeowners and trade professionals maintaining stone, quartz, and composite surfaces.
• HEAL™ Restore, Revive & Refresh Composite Sink Treatment A deep-penetrating composite sink sealer that chemically bonds to the resin, fills light scratches, and restores color depth from the inside out. Restores faded, hazy, dull, or degraded composite sinks. Used as Step 2 in the Composite Sink Restoration System.
• GUARD™ All-In-One Granite, Quartz & Marble Treatment with ioSeal® A one-step spray treatment that cleans, beautifies, and protects granite, quartz, marble, and composite surfaces using proprietary ioSeal® ionic resin-bonding technology. Creates a breathable, self-leveling protective barrier that improves cleanability without waxes, films, or topical coatings.
• BARE CLEAN™ Daily Stone Cleaner A pH-neutral, fragrance-free, alcohol-free, phosphate-free daily spray cleaner engineered specifically for stone, quartz, marble, and composite surfaces. Zero Shield Interference formula actively preserves the underlying ioSeal® molecular protection barrier without stripping it.

Quantifiable outcome

• ioSeal® has been used on thousands of white quartz countertops with zero reported failures since 2008
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• KrauscoreGTM or Marketing PartnerKraus, a leading manufacturer of kitchen sinks and fixtures, recommends Supreme Surface products (specifically ioSeal®-powered GUARD) for care of their quartz and granite composite sinks. Kraus logo is featured on the Supreme Surface website as a 'Recommended' endorsement. Represents mutual benefit: Kraus can assure customers of proper care for their products, while Supreme Surface gains brand credibility and customer referrals through Kraus's market presence.
• BlancocoreGTM or Marketing PartnerBlanco, a premium manufacturer of kitchen sinks and faucets, recommends Supreme Surface products for care of their composite sinks. Blanco logo is featured on the Supreme Surface website as a 'Recommended' endorsement. Supports Blanco's customer service by providing a vetted care solution for their composite sink products.
• ElkaycoreGTM or Marketing PartnerElkay, a major manufacturer of sinks and drinking fountains, recommends Supreme Surface products for care of their quartz and granite composite sinks. Elkay logo is featured on the Supreme Surface website as a 'Recommended' endorsement. Positions Supreme Surface as the industry-approved care solution for Elkay's high-end sink products.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TriNova: DTC brand offering specialty cleaners and sealers for granite, quartz, and other premium household surfaces. Comparable product assortment and Amazon-led DTC distribution, directly competing for the same homeowner persona.
• Black Diamond Stoneworks: DTC-led brand selling stone, granite, marble, and quartz cleaners, polishes, and sealers. Closely comparable product set and target customer (homeowners with premium stone surfaces), competing primarily through e-commerce.
• Granite Gold: Direct competitor selling specialty cleaners, sealers, and polishes for granite, quartz, marble, and other natural stone through DTC and retail. Closely comparable in product category, target customer (premium-surface homeowners), and DTC-led GTM motion.
• Weiman Products: Established surface-care brand with dedicated granite, quartz, and stone product lines sold through mass retail and DTC. Direct competitor in countertop care chemistry with substantially larger distribution and brand awareness.
• Jelmar (CLR): Manufacturer of CLR (Calcium, Lime, Rust remover) and specialty mineral-deposit removal products. Overlaps directly with Supreme Surface's RESET product in addressing hard-water deposits, soap scum, and mineral buildup on household surfaces.
• MB Stone Care (StoneTech Professional): Specialty stone-care products company serving both professionals and homeowners with cleaners, sealers, and restorers for natural stone and tile. Comparable product portfolio and target customer base, with stronger trade-channel penetration.

Broad incumbents

• Blanco: Premium kitchen sink and faucet manufacturer that endorses Supreme Surface for composite-sink care. Functions as both a strategic partner (channel for Supreme Surface) and an ecosystem player serving overlapping end customers.
• Seventh Generation: Large mainstream cleaning products brand competing in the daily household cleaner category adjacent to Supreme Surface's BARE CLEAN. Does not address the engineered-quartz restoration niche where Supreme Surface's moat sits.
• Kraus: Premium kitchen sink and fixtures manufacturer that actively recommends Supreme Surface products for its composite sinks. An installed-base partner and indirect competitor in the composite-sink care ecosystem.
• Method Products: Broader home and personal care cleaning brand owned by Ecover. Overlaps with Supreme Surface on the BARE CLEAN daily-cleaner side, but operates across many surfaces and categories rather than specializing in stone/quartz/composite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/supremesurface
• YouTubeyoutube.com/supremesurface
• Facebookfacebook.com/supremesurface
• LinkedInlinkedin.com/company/supreme-surface-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Supreme Surface