Developer docs
API playgroundTry for free, no card

Search company profiles

National Parents Union

Full company profile

uuid003mr1m

Namestring
National Parents Union
Legal namestring
The National Parents Union for Education Equality
Company typeenum
Private
Founded yearint
2020
Descriptiontext

National Parents Union is a U.S. nonprofit advocacy organization serving parents, families, kinship providers, and affiliated parent organizations. It operates as a community-led advocacy network that mobilizes parent voices in education and family policy, with cited scale of more than 1.7 million members and more than 1,800 affiliated parent organizations across all 50 states, Washington, D.C., and Puerto Rico. Its issue scope includes education options and innovation, economic pressures on families, mental health, digital literacy, school safety, AI and the digital future, and climate-related challenges.

The organization’s operating model is not software-based. Its offerings include leadership training, public engagement, events, policy advocacy, the Special Ed and Dyslexia Toolkit, templates and sample advocacy letters, dyslexia resources, the National Parents Union Poll, and the 2026 Kids First Agenda. The available data indicates no mobile app, API, integrations, AI product, or proprietary technology platform; its core assets are member reach, affiliated organizations, recurring polling, communications channels, and advocacy campaigns.

National Parents Union is funded primarily through contributions and donations rather than customer contracts or usage-based pricing. Its website solicits donations with suggested amounts of $25, $50, and custom amounts, while individual membership, affiliated organizations, social media, email, events, trainings, website content, and direct Washington, D.C. advocacy form the main go-to-market and mobilization channels.

Short descriptiontext

National Parents Union is a U.S. nonprofit advocacy organization that mobilizes parents, families, kinship providers, and affiliated parent groups through polling, resources, training, campaigns, and policy advocacy focused on education and family issues.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMalden, United States
HQ citystring
Malden
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
parent advocacy services, education policy advocacy, grassroots community organizing, family empowerment resources, nonprofit parent coalition
Industry3 codes
1Family & Parent Support Services (Parent Coaching, Advocacy)
CodeEDAJALAKPrimaryYes
2Family & Parenting Support Services
CodeBPAGAEACPrimaryNo
3Family Resource Centers & Wraparound Support Services
CodeEDACALAHPrimaryNo
NAICS code3 codes
  • Other Individual and Family Services624190
  • Social Advocacy Organizations8133
  • Civic and Social Organizations813410
SIC code3 codes
  • Services-Social Services8300
  • Services-Membership Organizations8600
  • Services-Educational Services8200
Product category
Education Advocacy and Family Policy Services
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Contributions and Donations
TypeGrants Donations
Description

National Parents Union is funded primarily through contributions from supporters. The organization solicits donations through their website with suggested contribution amounts ($25, $50, and other amounts). As a 501(c)(4) nonprofit organization, they rely on public donations to support their advocacy operations.

nationalparentsunion.org
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

National Parents Union is a 501(c)(4) nonprofit advocacy organization that mobilizes more than 1.7 million parents, families, and kinship providers through 1,800+ affiliated parent organizations to influence education and family policy. It offers parent empowerment resources (including toolkits and templates), conducts the longest-running parent-led poll in America, and runs advocacy campaigns (e.g., Read to Rise, EPIC, Every Family Votes, Education As A Civil Right) targeting federal policymakers in Washington, D.C.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

National Parents Union operates as an advocacy organization offering a portfolio of parent empowerment resources and campaigns rather than a unified software product. The core offerings include the Special Ed and Dyslexia Toolkit and Templates and Sample Letters, which provide practical advocacy resources for families navigating the education system. The organization also conducts ongoing polling through its National Parents Union Poll—the longest-running parent-led poll in America—to gather and distribute research on family concerns. Supporting these are policy initiatives like the 2026 Kids First Agenda and various campaigns including Read to Rise, EPIC, Every Family Votes, and Education As A Civil Right. The organization channels parent voices into policy advocacy rather than delivering a traditional software platform.

Product and service4 records
1Special Ed and Dyslexia Toolkit
2Templates and Sample Letters
CategoryAdvocacy Resource / Templates
Description

A collection of templates and sample letters including IEP/504 Plan resources, back-to-school guides, parent-teacher conference worksheets, and letter templates for advocating with schools. Intended for parents and families seeking to engage with schools.

3National Parents Union Poll
CategoryResearch / Polling Product
Description

The longest-running parent-led poll in America, providing regular survey data on parent opinions regarding education, economics, health, and family issues to inform policy advocacy. Used by policymakers, media, and the public to understand parent perspectives.

42026 Kids First Agenda
CategoryPolicy Publication / Advocacy Document
Description

A comprehensive policy agenda outlining priorities for children and families covering economic support, education innovation, digital literacy, and climate challenges. Distributed to federal policymakers, media, and members to set the organization's annual advocacy priorities.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Parents Defending Education
TypeDirect peer
Description

Parents Defending Education is a national parent advocacy organization that mobilizes families around school curriculum, policy, and parental rights issues, making it a close functional peer to NPU's parent-led policy advocacy work.

TypeEmerging player
Description

Defending the Early Years is a nonprofit that advocates for play-based, developmentally appropriate early childhood education, sharing NPU's education-advocacy category but focused on the early childhood segment.

TypeDirect peer
Description

Moms for Liberty is a parent-driven advocacy organization focused on K-12 education policy and parental rights at the local, state, and federal levels, operating a member-led model similar to NPU with a national grassroots footprint.

TypeDirect peer
Description

MomsRising is a national advocacy organization mobilizing mothers and families on issues including paid leave, education, and family economic security, making it a structurally analogous peer to NPU's parent-advocacy operating model.

TypeBroad incumbent
Description

National PTA is the largest U.S. parent-led organization, with established infrastructure at the school, state, and federal levels advocating for children's education, health, and safety — overlapping with NPU's parenting-policy agenda as a broader incumbent peer.

TypeDirect peer
Description

Parents Action for Children (formerly I Am Your Child Foundation) is a national parent-focused organization that mobilizes families to advocate for early childhood and family-supportive policies, comparable to NPU's parent-empowerment approach.

TypeEmerging player
Description

AFT is a national labor union representing educators and other professionals that engages regularly in education policy advocacy. It overlaps thematically with NPU on federal K-12 education policy but represents educators rather than parents.

TypeOthers
Description

Teach Plus is a national education nonprofit that trains and mobilizes teachers to influence education policy. It works in the same K-12 policy ecosystem as NPU but operates from the teacher side rather than the parent side.

TypeBroad incumbent
Description

Children's Defense Fund is a national nonprofit that advocates for children and families on poverty, education, and health policy. It is a broader incumbent peer sharing NPU's mission of channeling family voices into federal policy outcomes.

TypeDirect peer
Description

ParentsTogether is a nonpartisan parent advocacy organization that organizes families to influence policy on issues like child care, education, and digital safety — directly comparable to NPU in operating as a parent-voice advocacy nonprofit.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

National Parents Union

Education Advocacy and Family Policy Servicesnationalparentsunion.org

National Parents Union is a U.S. nonprofit advocacy organization that mobilizes parents, families, kinship providers, and affiliated parent groups through polling, resources, training, campaigns, and policy advocacy focused on education and family issues.

What National Parents Union does

National Parents Union is a U.S. nonprofit advocacy organization serving parents, families, kinship providers, and affiliated parent organizations. It operates as a community-led advocacy network that mobilizes parent voices in education and family policy, with cited scale of more than 1.7 million members and more than 1,800 affiliated parent organizations across all 50 states, Washington, D.C., and Puerto Rico. Its issue scope includes education options and innovation, economic pressures on families, mental health, digital literacy, school safety, AI and the digital future, and climate-related challenges.

The organization’s operating model is not software-based. Its offerings include leadership training, public engagement, events, policy advocacy, the Special Ed and Dyslexia Toolkit, templates and sample advocacy letters, dyslexia resources, the National Parents Union Poll, and the 2026 Kids First Agenda. The available data indicates no mobile app, API, integrations, AI product, or proprietary technology platform; its core assets are member reach, affiliated organizations, recurring polling, communications channels, and advocacy campaigns.

National Parents Union is funded primarily through contributions and donations rather than customer contracts or usage-based pricing. Its website solicits donations with suggested amounts of $25, $50, and custom amounts, while individual membership, affiliated organizations, social media, email, events, trainings, website content, and direct Washington, D.C. advocacy form the main go-to-market and mobilization channels.

National Parents Union firmographics

Firmographics
Name
National Parents Union
Legal name
The National Parents Union for Education Equality
Website
https://nationalparentsunion.org
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
1–10 employees
Short description
National Parents Union is a U.S. nonprofit advocacy organization that mobilizes parents, families, kinship providers, and affiliated parent groups through polling, resources, training, campaigns, and policy advocacy focused on education and family issues.
Ownership category
akta.pro rank

National Parents Union industry classification

Industry
Product category
Education Advocacy and Family Policy Services
NAICS
Other Individual and Family Services (624190), Social Advocacy Organizations (8133), Civic and Social Organizations (813410)
SIC
Services-Social Services (8300), Services-Membership Organizations (8600), Services-Educational Services (8200)
akta.pro primary industry
Family & Parent Support Services (Parent Coaching, Advocacy) (EDAJALAK)
akta.pro secondary industries
Family & Parenting Support Services (BPAGAEAC), Family Resource Centers & Wraparound Support Services (EDACALAH)

Keywords

  • Parent advocacy services
  • Education policy advocacy
  • Grassroots community organizing
  • Family empowerment resources
  • Nonprofit parent coalition

Where National Parents Union is headquartered

Location

Headquarters

HQ city
Malden
HQ country
United States
HQ region
North America

Offices1 record

Markets served

National Parents Union business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. Contributions and Donations: National Parents Union is funded primarily through contributions from supporters. The organization solicits donations through their website with suggested contribution amounts ($25, $50, and other amounts). As a 501(c)(4) nonprofit organization, they rely on public donations to support their advocacy operations.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

National Parents Union product offering

Product offering

Core offering

National Parents Union is a 501(c)(4) nonprofit advocacy organization that mobilizes more than 1.7 million parents, families, and kinship providers through 1,800+ affiliated parent organizations to influence education and family policy. It offers parent empowerment resources (including toolkits and templates), conducts the longest-running parent-led poll in America, and runs advocacy campaigns (e.g., Read to Rise, EPIC, Every Family Votes, Education As A Civil Right) targeting federal policymakers in Washington, D.C.

Product overview

National Parents Union operates as an advocacy organization offering a portfolio of parent empowerment resources and campaigns rather than a unified software product. The core offerings include the Special Ed and Dyslexia Toolkit and Templates and Sample Letters, which provide practical advocacy resources for families navigating the education system. The organization also conducts ongoing polling through its National Parents Union Poll—the longest-running parent-led poll in America—to gather and distribute research on family concerns. Supporting these are policy initiatives like the 2026 Kids First Agenda and various campaigns including Read to Rise, EPIC, Every Family Votes, and Education As A Civil Right. The organization channels parent voices into policy advocacy rather than delivering a traditional software platform.

Differentiator

Problem solved

Functional benefit

Products and services

  • Special Ed and Dyslexia Toolkit
  • Templates and Sample Letters A collection of templates and sample letters including IEP/504 Plan resources, back-to-school guides, parent-teacher conference worksheets, and letter templates for advocating with schools. Intended for parents and families seeking to engage with schools.
  • National Parents Union Poll The longest-running parent-led poll in America, providing regular survey data on parent opinions regarding education, economics, health, and family issues to inform policy advocacy. Used by policymakers, media, and the public to understand parent perspectives.
  • 2026 Kids First Agenda A comprehensive policy agenda outlining priorities for children and families covering economic support, education innovation, digital literacy, and climate challenges. Distributed to federal policymakers, media, and members to set the organization's annual advocacy priorities.

Companies that use National Parents Union

Customer profile

Segments1 record

Ideal customer profiles2 records

National Parents Union technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

National Parents Union partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

National Parents Union competitors and assessment

Company assessment

Direct peers

  • Parents Defending Education: Parents Defending Education is a national parent advocacy organization that mobilizes families around school curriculum, policy, and parental rights issues, making it a close functional peer to NPU's parent-led policy advocacy work.
  • Moms for Liberty: Moms for Liberty is a parent-driven advocacy organization focused on K-12 education policy and parental rights at the local, state, and federal levels, operating a member-led model similar to NPU with a national grassroots footprint.
  • MomsRising: MomsRising is a national advocacy organization mobilizing mothers and families on issues including paid leave, education, and family economic security, making it a structurally analogous peer to NPU's parent-advocacy operating model.
  • Parents Action for Children: Parents Action for Children (formerly I Am Your Child Foundation) is a national parent-focused organization that mobilizes families to advocate for early childhood and family-supportive policies, comparable to NPU's parent-empowerment approach.
  • ParentsTogether Foundation: ParentsTogether is a nonpartisan parent advocacy organization that organizes families to influence policy on issues like child care, education, and digital safety — directly comparable to NPU in operating as a parent-voice advocacy nonprofit.

Emerging players

  • Defending the Early Years: Defending the Early Years is a nonprofit that advocates for play-based, developmentally appropriate early childhood education, sharing NPU's education-advocacy category but focused on the early childhood segment.
  • American Federation of Teachers (AFT): AFT is a national labor union representing educators and other professionals that engages regularly in education policy advocacy. It overlaps thematically with NPU on federal K-12 education policy but represents educators rather than parents.

Broad incumbents

  • National PTA: National PTA is the largest U.S. parent-led organization, with established infrastructure at the school, state, and federal levels advocating for children's education, health, and safety — overlapping with NPU's parenting-policy agenda as a broader incumbent peer.
  • Children's Defense Fund: Children's Defense Fund is a national nonprofit that advocates for children and families on poverty, education, and health policy. It is a broader incumbent peer sharing NPU's mission of channeling family voices into federal policy outcomes.

Others

  • Teach Plus: Teach Plus is a national education nonprofit that trains and mobilizes teachers to influence education policy. It works in the same K-12 policy ecosystem as NPU but operates from the teacher side rather than the parent side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

National Parents Union social profiles

Digital presence

National Parents Union compliance and trust

Trust signal

Compliance1 record

National Parents Union financial estimates

Financial estimate

Revenue estimate

Valuation estimate

National Parents Union leadership team

Management profile

Number of profiles

Profiles1 record

National Parents Union funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

National Parents Union M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Parents Union

What does National Parents Union do?

National Parents Union is a 501(c)(4) nonprofit advocacy organization that mobilizes more than 1.7 million parents, families, and kinship providers through 1,800+ affiliated parent organizations to influence education and family policy. It offers parent empowerment resources (including toolkits and templates), conducts the longest-running parent-led poll in America, and runs advocacy campaigns (e.g., Read to Rise, EPIC, Every Family Votes, Education As A Civil Right) targeting federal policymakers in Washington, D.C.

Is National Parents Union a public or private company?

National Parents Union is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was National Parents Union founded?

National Parents Union was founded in 2020. It employs 1 to 10 people.

Where is National Parents Union based?

National Parents Union is headquartered in Malden, United States, in the North America region.

How does National Parents Union make money?

One revenue line is on record: contributions and Donations.

Who are National Parents Union's main competitors?

Direct peers on record are Parents Defending Education, Moms for Liberty, MomsRising, Parents Action for Children and ParentsTogether Foundation. Emerging players are Defending the Early Years and American Federation of Teachers (AFT). Broad incumbents are National PTA and Children's Defense Fund. Teach Plus is listed as an others.

Does National Parents Union have an API?

No public API is recorded for National Parents Union.

What industry is National Parents Union in?

National Parents Union's product category is Education Advocacy and Family Policy Services. Its primary akta.pro industry code is EDAJALAK, Family & Parent Support Services (Parent Coaching, Advocacy), with a secondary code of BPAGAEAC, Family & Parenting Support Services. Its NAICS code is 624190 and its SIC code is 8300.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales
Live signals
Education WeekHow Do Parents Want Schools to Handle AI? Insights From a New SurveyA survey by Echelon Insights for the National Parents Union reveals that 80% of parents desire stricter AI guardrails in schools, including parental consent and safety warnings. This demand coincides with federal legislative efforts, such as the KIDS Act, which advocates argue fail to adequately protect minors' data privacy and safety.Business InsiderA majority of parents are okay with teaching on gender identity and sexual orientation in schools, a new poll findsA National Parents Union poll of 1,000 parents found most support classroom instruction on gender identity or sexual orientation, but only about a third say it should be encouraged. Opposition is higher among parents of younger children, with 35% opposing elementary instruction versus 25% for middle and high schools.Business InsiderDemocrats dismissive of parents' economic anxieties could lose votes in midterms as poll finds most are concerned about gas and food prices, advocate warnsA poll of 1,000 parents found 50% extremely concerned about affording necessities, with 40% very or somewhat concerned. The National Parents Union warns Democrats could lose votes in November if they ignore these anxieties, citing rising gas, food, and housing costs.Business InsiderNearly half of US parents say their children have struggled with mental health challenges, and more fell behind in school during the pandemicA National Parents Union poll of 1,000 K-12 parents found nearly half said their children struggled with mental health during the pandemic, and more said they fell behind academically. Of those currently struggling, half still face challenges, and school psychologists are in short supply. The full poll will be released Thursday.PR NewswireSchool Fair Planned in Riverside to Celebrate National School Choice WeekParent Union is hosting a school fair in Riverside, California, on January 30 to coincide with National School Choice Week. The event aims to provide families with information regarding public education options and school choice initiatives.