013 Poppodium

What 013 Poppodium does

013 Poppodium, legally organized as Stichting Popcluster 013, is a Dutch music venue foundation founded in 1998 and headquartered at Veemarktstraat 44 in Tilburg, Netherlands. The venue operates as a multi-stage live entertainment complex — Main Stage, Next Stage, and Hall of Fame — hosting more than 500 events per year spanning concerts, dance and club nights, festivals, and non-musical programming across genres that include metal, rock, hip-hop, R&B, electronic, pop, and tribute acts. Programming attracts both international touring artists and emerging local talent, with a documented roster including Juanes, Judas Priest, Body Count, Davina Michelle, En Vogue, and Earl Sweatshirt.

The company's digital infrastructure is built around a direct-to-consumer ticketing platform integrated with third-party systems. The primary ticketing engine is Paylogic, supplemented by Weeztix, i-Ticketz and Ticketmaster for specific events. As of January 6, 2025, all tickets sold flow through a 013 Account system that supports personalization, peer-to-peer forwarding, and resale via the official 013 Resale Platform at resale.agenda.013.nl. Operational integrations include Keynius for locker reservations, Slinger for carpooling, iLost for lost-and-found, and Ternair as data processor. The venue has been fully cashless since August 2020 and operates FreeWireless013 guest WiFi.

Revenue is generated through a diversified mix: ticket sales (with embedded service fees), bar and hospitality (cashless), locker rentals (€3.50 standard, €6 XL, with festival premiums), merchandise sales, and VIP/M&G premium packages. Pricing is event-driven with significant variance — from €12.95 entry-level club nights to €143 plus add-ons for premium rap shows. The foundation serves end-consumers (individual ticket buyers across multiple genres), artists/promoters as supply-side counterparties, and operates without a parent company or external venture backing, consistent with a stable cultural-institution operating model.

Name

013 Poppodium

Legal name

Stichting Popcluster 013

Website

https://013.nl

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

013 Poppodium is a Tilburg, Netherlands-based music venue foundation operating three performance spaces (Main Stage, Next Stage, Hall of Fame) and hosting 500+ concerts, club nights, and festivals annually across multiple genres for regional and international audiences.

Ownership category

akta.pro rank

Product category

Live Music Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Music Venues & Venue Operators (Clubs, Theaters, Arenas) (MPAIAFAB)

akta.pro secondary industries

Live Music Clubs & Venues (MPAGAIAB), Live Music Venues & Concert Bars (THAFAEAD), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL)

Keywords

• Live music venue
• Concert hosting
• Event ticketing
• Live entertainment
• Nightclub programming

Headquarters

HQ city

Tilburg

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ticket Sales: Revenue from online ticket sales via 013.nl and Boxoffice for concerts, club nights, and events. Service fees are added to ticket prices.
2. Bar and Hospitality: Food and beverage sales at the venue bars. Fully cashless operation since August 1, 2020.
3. Locker Rentals: Revenue from locker rentals: standard lockers at €3.50 (€5 during festivals/night programs), XL lockers at €6 (€7.50 during festivals).
4. Merchandise: Merchandise sales at events.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

013 Poppodium operates a live music and entertainment venue in Tilburg, Netherlands, hosting concerts, dance nights, club nights, festivals, and non-musical programming across multiple performance spaces (Main Stage, Next Stage, Hall of Fame). The venue sells tickets, food and beverages, locker rentals, and merchandise, supporting both established international touring artists and emerging/national talent across genres including metal, rock, hip-hop, R&B, electronic, and pop.

Product overview

013 Poppodium is a live music venue in Tilburg, Netherlands, operating as a single unified product focused on delivering live concert and event experiences. The venue comprises multiple performance spaces (Main Stage, Next Stage, and Hall of Fame) hosting a diverse program of concerts, club nights, dance events, and festivals. The digital ecosystem consists of the 013.nl website as the core platform, supplemented by the 013 Account for ticket management and personalization, the official 013 Resale Platform for secondary ticket sales, and ancillary services including locker rentals, accessibility facilities, and carpooling integration via Slinger. The primary offering is the live event experience itself, with digital tools serving to facilitate ticket purchases, visitor management, and enhanced concert attendance.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Concert Programming (Main Stage) Large-scale concert events at the Main Stage featuring international touring artists (e.g., Juanes, En Vogue, Rose Tattoo, Davina Michelle, 6LACK, Earl Sweatshirt + MIKE, Judas Priest, I Prevail, Body Count ft. Ice-T, The Amity Affliction) with VIP facilities. Targeted at established music enthusiasts attending headline tours.
• Live Concert Programming (Next Stage) Secondary performance space for emerging artists, club nights, and alternative programming including metal, indie, and underground acts such as LUNA Kills, Samurai Pizza Cats, Slope, Bokkeryers, and Bears In Trees.
• Hall of Fame Performances

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered operational and minor.

• TernairoperationalTechnology or IntegrationTernair processes personal data on behalf of 013 Poppodium for ticket sales fulfillment and visitor communications, enabling 013 to execute contracts with visitors for purchased tickets.
• KeyniusoperationalTechnology or IntegrationKeynius provides the digital locker reservation platform allowing visitors to reserve lockers up to 4 days in advance via email-based access codes.
• SlingerminorChannel Partner/ Reseller/ DistributorCarpooling platform integrated into event pages allowing visitors to share or book rides to concerts. Promotes sustainable transportation and enhances visitor experience.
• MasterpassminorChannel Partner/ Reseller/ DistributorMasterpass provides VIP packages for select shows, offering ticket upgrades and exclusive experiences to visitors.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Paradiso: Iconic Amsterdam concert venue operating across multiple rooms (Main Hall, Small Hall) with comparable genre breadth (rock, pop, electronic, hip-hop, world). Comparable in venue model, target demographics, and ticketing approach.
• Doornroosje: Nijmegen music venue operating multiple rooms with comparable rock/alternative/metal/hip-hop programming. Similar mid-size regional venue positioning and nonprofit cultural foundation structure.
• Paard van Troje: The Hague music venue (Grote Zaal + smaller rooms) hosting concerts, club nights, and cultural programming across genres. Directly comparable multi-room mid-size Dutch venue.
• Melkweg: Amsterdam multi-room music venue and cultural center hosting concerts, club nights, and festivals across genres. Comparable in programming diversity, audience mix, and the multi-stage model that 013 also operates.
• Tivoli Vredenburg: Large Utrecht music complex with multiple halls (including Grote Zaal, Pandora, Hertz) offering genre-spanning programming from classical to heavy metal and electronic. Direct competitor for national touring acts and comparable multi-stage venue model.
• Effenaar: Effenaar is a music venue in Eindhoven (15 min from Tilburg) operating two halls, hosting comparable genre-diverse programming (rock, metal, electronic, hip-hop) at similar capacity. Most direct geographic competitor for South Brabant audiences and artist routing.
• Poppodium Nieuwe Nor: Heerlen-based Dutch music venue operating two rooms with comparable genre diversity and mid-size regional positioning. Representative of the broader Dutch poppodium network that competes collectively for national touring circuit slots.
• Ancienne Belgique (AB): Brussels concert hall comparable in programming diversity and venue scale, operated as a nonprofit with public support similar to 013's foundation structure. Strong regional competitor for Belgian/Dutch touring artists.

Regional players

• Trix (Antwerp): Antwerp-based Belgian music venue with similar multi-room model and genre-diverse programming (rock, metal, hip-hop, electronic). Cross-border peer competing for Benelux touring routes.
• Botanique: Brussels music complex (Orangerie, Rotonde, Witloof Bar) hosting concerts and club nights across genres. Comparable multi-room programming model and emerging-artist focus similar to 013's Next Stage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/poppodium013
• Facebookfacebook.com/Poppodium013
• Instagraminstagram.com/013poppodium
• TikToktiktok.com/@013poppodium
• Xx.com/013
• LinkedInlinkedin.com/company/013-poppodium

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 013 Poppodium