Garvo
Garvo is a fifth-generation Dutch family-owned manufacturer of 300+ specialized animal feeds across 15+ species categories, selling through domestic pet-specialty dealers, approved webshops, an on-site factory shop, and export distributors in Germany, France, and Turkey.
- Company typePrivate
- Founded1886
- HeadquartersDrempt, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Garvo does
Garvo bv is a privately held Dutch animal feed manufacturer headquartered in Drempt, Netherlands, operated by the Garretsen family for five generations since 1886. The company develops, produces, and packages more than 300 specialized feed products across 15+ animal categories — including dogs, cats, chickens, pigeons, waterfowl, rodents, rabbits, horses, goats, sheep, and exotic/zoo animals — using more than 1,200 formulations. Production is conducted at a single automated facility with GMP and HACCP quality systems, full batch-level traceability, and Quadroseal protected-atmosphere packaging for oxidation-sensitive products. The portfolio is organized under sub-brands including Fyto (natural horse and dog feeds), Fytolin Fibre, G-Spirits and Prestige (racing pigeon mixtures), Alfamix (premium mixed feeds), Rangers (dog food), and Solution (bird supplements).
Garvo's go-to-market combines a domestic network of physical pet-specialty dealers, a curated set of approved online webshops with a 3-business-day delivery guarantee, a direct-to-consumer Saturday factory shop at the Drempt site, and international export operations serving distributors and importers in Germany, France, and Turkey, with multilingual labeling and container-shipment support. The company does not publish pricing, derives revenue from packaged-goods sales of physical feed products, and provides a free feed-advice service ([email protected]) that supports customer retention. In 1995 Garvo exited bulk agricultural feed production to focus exclusively on the hobby and specialty animal feed segment, and production volume grew from 3,000 tonnes in 1980 to 17,000 tonnes by 2011. The business is entirely family-owned with 26 employees, GMP and HACCP certified, and led since January 1, 2023 by fifth-generation General Director Henkjan Garretsen.
Garvo firmographics
Firmographics- Name
- Garvo
- Legal name
- Garvo bv
- Website
- https://garvo.nl
- Company type
- Private
- Founded year
- 1886
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Garvo is a fifth-generation Dutch family-owned manufacturer of 300+ specialized animal feeds across 15+ species categories, selling through domestic pet-specialty dealers, approved webshops, an on-site factory shop, and export distributors in Germany, France, and Turkey.
- Ownership category
- akta.pro rank
Garvo industry classification
Industry- Product category
- Specialty Animal Feed Manufacturing
- NAICS
- Other Animal Food Manufacturing (311119), Animal Food Manufacturing (3111), Dog and Cat Food Manufacturing (311111)
- SIC
- Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)
- akta.pro secondary industries
- Pelleted & Crumbled Feed Manufacturing (AFADAIAD), Small Animal Food (rabbit/guinea pig/hamster) (CRADAFAJ), Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Bird Feed (Companion & Aviary) (AFADAFAJ)
Keywords
Where Garvo is headquartered
LocationHeadquarters
- HQ city
- Drempt
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Garvo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Animal feed product sales: Garvo generates revenue through the manufacture and sale of animal feed products across more than 15 animal categories, distributed through physical retail dealers, approved webshops, the company's own Saturday factory shop, and international export channels. Products are sold in various packaging formats including paper bags, valve paper sacks, transparent packaging, and Quadroseal protective atmosphere packaging.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Garvo product offering
Product offeringCore offering
Garvo manufactures and sells more than 300 types of specialized animal feed products across 15+ animal categories, including pellets, muesli mixes, and seed mixtures for pets (dogs, cats, rodents, rabbits), birds (pigeons, poultry, waterfowl, ornamental and tropical birds), hobby livestock (goats, sheep, horses), and exotic/zoo animals. Production takes place at the company's automated facility in Drempt, Netherlands, with feeds developed to support breeding, showing, sport performance, and general animal health, and distributed through physical dealers, approved webshops, the company's own Saturday factory shop, and international export channels.
Product overview
Garvo is a Dutch animal feed manufacturer offering more than 300 types of feed products across multiple animal categories. The product portfolio includes complete feeds organized into distinct product lines: Premium chicken feeds and standard feeds (Kippenvoeders); Fyto and Fytolin Fibre for horses and ponies; Fyto Dog and Rangers for dogs; Garvo Katmix for cats; Alfamix and specialized products for rodents, rabbits, goats, and sheep; G-Spirits and Prestige mixtures for racing pigeons; waterfowl feeds; ornamental pigeon feeds; cage and aviary bird feeds; and park/hobby animal feeds for exotic species. The products range from complete mixtures to complementary pellets and specialized feeds for breeding, showing, and performance. The company also provides feed advice services and operates through online webshops, physical stores, and a factory Saturday shop.
Differentiator
Problem solved
Functional benefit
Brands
- Fyto: Natural balance product line for horses, featuring herbal feed supplements.
- Fytolin Fibre
- G-Spirits
- Prestige
- Alfamix
- Rangers
- Solution
Products and services
- Garvo diervoeders (Animal feeds) Complete range of animal feeds and nutritional products covering more than 300 types of feed for various animal categories including poultry, dogs, cats, rodents, rabbits, birds, horses, goats, sheep, waterfowl, pigeons, and park/hobby animals.
- Kippenvoeders (Chicken feeds) Complete feeds for chickens including premium lines, hobby feeds, breeding and show feeds, with subcategories for bantams, layers, and various chicken breeds.
- Fyto Horse Feed Natural balance horse and pony feeds under the Fyto brand, focusing on natural ingredients and equine health.
- Fytolin Fibre Horse feed line returning to basics and nature, supporting natural equine digestion and health through fiber-focused formulations.
- Fyto Dog Natural dog food products for dogs of all ages and breeds under the Fyto brand.
- Rangers Dog Food Complete dog food line under the Rangers brand for working and sporting dogs.
- 5091 Garvo Katmix Full mixture cat food with tasty, crunchy kibble for cats of all ages, made with chicken, beef and pork, providing all necessary nutritional needs. Available in 2.0 kg and 10.0 kg packages.
- 3838 Tropical Gold Specialist seed mixture for tropical birds, ideal for gouldian finches. Complete mixture containing panicum, millet, canaryseed, and other tropical bird seeds. Available in 4.0 kg and 20.0 kg packages.
- 816 Watervogelkorrel Conditie/Show Waterfowl condition and show pellet for adult waterfowl, keeping birds in optimal condition year-round and supporting breeding and show performance.
- 805 Watervogel Opfokkorrel (2mm) Waterfowl starter pellet (2mm) for young ducklings from day 1 to approximately 12 weeks, ensuring uniform development.
- 803 Watervogel Foktoomkorrel Waterfowl breeding pellet for parent birds, supporting good fertility and quality hatching eggs.
- 4222 Drijvend Eendenvoer 19 Floating pellet for adult waterfowl with approximately 19% protein content. Ideal for diving ducks and sea ducks that eat on water. Contains fish meal.
- 6004 Granule Camala 5mm complementary pellet for camelids including llamas, alpacas and camels. Suitable from young to adult animals, supporting hard hooves, dry silky wool, and trouble-free gestation and lactation periods.
- 6006 Alpaca Plus Alpaca supplement feed for camelids, supporting optimal nutrition for alpaca health and wool quality.
- G-Spirits Mengelingen Premium racing pigeon feed mixtures under the G-Spirits brand, including specialized formulas for breeding, racing, resting, and moulting.
- Prestige Mengelingen High-quality pigeon feed mixtures under the Prestige brand for racing pigeons, supporting various racing disciplines.
- Alfamix Producten Premium mixed feed products for various animals including chickens, rabbits, guinea pigs, horses, and more, featuring natural ingredients and balanced nutrition.
- Knaagdierenvoeders (Rodent feeds) Complete feeds for rodents including guinea pigs, hamsters, mice, rats, squirrels, chinchillas, and gerbils.
- Konijnenvoeders (Rabbit feeds) Complete feeds for rabbits including hobby feeds and breeding/show feeds for extra shine, vitality and resistance.
- Geitenvoeders (Goat feeds) Complete feeds for goats including Alfamix goat and various goat pellets for different life stages.
- Schapenvoeders (Sheep feeds) Complete feeds for sheep including Alfamix sheep, lamb pellets, and sheep maintenance pellets.
- Park- en Hobbydierenvoeders Feeds for park and hobby animals including hobby pigs, llamas/alpacas/camels, hobby cows, ostriches/emus/rheas, donkeys, kangaroos/wallabies, deer, and reindeer.
- Sierduivenvoeders (Ornamental pigeon feeds) Feeds for ornamental pigeons including hobby feeds, original pigeons, and special breeds for high resistance and vitality.
- Watervogelvoeders (Waterfowl feeds) Feeds for waterfowl including ducks, geese, and swans, with varieties for hobby use and breeding/show.
- Kooi- en Volièrevogelvoeders (Cage and aviary bird feeds) Feeds for cage and aviary birds including parakeets, large parakeets, agapornids, parrots, canaries, European culture birds, tropical birds, and mixed aviaries.
- Bos- en Tuindiervoeders (Forest and garden animal feeds) Feeds for forest and garden animals including hedgehogs, wild birds, and squirrels.
Quantifiable outcome
- Production capacity increased from 3,000 tonnes (1980) to 17,000 tonnes (2011)
- +2 more outcomes
Companies that use Garvo
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles5 records
Garvo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Garvo partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- French maize suppliercoreGarvo sources its maize from a French supplier, establishing direct relationships with arable farmers in France, Germany, and the Netherlands who grow maize, wheat, barley, and peas for the company. These supplier relationships are maintained through regular farm visits to ensure production in harmony with nature and proper fertilization practices.
- Approved international distributorscoreGarvo partners with international distributors and importers who distribute Garvo products in markets beyond the Netherlands. These partners receive export documentation support, container shipment coordination, flexible packaging options, multilingual labeling, and market-specific product range advice. The company emphasizes long-term relationships and collaborative growth with its international partners.
- Lentink duivenvoer (acquired 1987)minorIn 1987, Garvo acquired Lentink duivenvoer from Brummen, expanding its pigeon feed portfolio. This acquisition added to Garvo's product range and production capabilities.
Scale indicators4 records
Recent moves16 records
Expansion highlights6 records
Garvo competitors and assessment
Company assessmentDirect peers
- Beaphar: Dutch pet care company with a broad portfolio of feeds, treats, and health products for dogs, cats, birds, rodents and other companion animals. Directly comparable to Garvo in product categories, Dutch heritage, and European distribution.
- Versele-Laga: Belgian family-owned manufacturer specializing in pet food and care products across multiple animal categories (birds, small mammals, dogs, cats). Highly comparable to Garvo in product breadth, hobby/premium positioning, and multi-channel distribution across Europe.
- Agrobs: German horse feed manufacturer specializing in natural, fiber-based horse feeds under the Pre Alpin brand. Comparable to Garvo's Fyto horse line in natural/herbal positioning and European specialty horse feed market.
- Vitakraft: German family-owned pet food and care manufacturer offering feeds for birds, small animals, dogs, and cats with strong European retail presence. Highly comparable to Garvo in product mix and hobby/specialty positioning, though at larger scale.
- Kiezebrink: Dutch specialty feed producer offering feeds for exotic animals, zoo animals, and zoo retail. Comparable to Garvo's exotic/zoo animal feed category and Dutch origin, with similar B2B distribution focus.
- Havens Paardenvoeders: Dutch horse feed manufacturer with premium pellet and muesli products. Comparable to Garvo's Fyto/Fytolin horse feed lines in product category, Dutch origin, and quality-focused positioning.
Broad incumbents
- Trouw Nutrition: Netherlands-based global animal nutrition company (subsidiary of Nutreco) producing livestock and specialty feed premixes. Comparable to Garvo in feed manufacturing and Dutch origin, but operates at much larger scale and across all major livestock segments.
- ForFarmers: Large Dutch-listed animal feed company serving livestock farmers across Europe. Comparable to Garvo as a Dutch animal feed producer, though focused on bulk commercial feed rather than specialty/hobby animal segments.
- De Heus Animal Nutrition: Major Dutch animal feed manufacturer producing feed for livestock, poultry, and aquaculture globally. Comparable to Garvo in animal feed manufacturing and Dutch origin, though focused on commercial livestock versus Garvo's hobby/specialty niche.
Regional players
- Marriages Specialist Bird Foods: UK-based bird food specialist manufacturing high-quality seed mixes for cage, wild, and aviary birds. Comparable to Garvo's bird feed lines in product category and premium specialty positioning, though focused on UK market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Garvo social profiles
Digital presenceGarvo compliance and trust
Trust signalCompliance2 records
Garvo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Garvo leadership team
Management profileNumber of profiles
Profiles7 records
Garvo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Garvo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Garvo
What does Garvo do?
Garvo manufactures and sells more than 300 types of specialized animal feed products across 15+ animal categories, including pellets, muesli mixes, and seed mixtures for pets (dogs, cats, rodents, rabbits), birds (pigeons, poultry, waterfowl, ornamental and tropical birds), hobby livestock (goats, sheep, horses), and exotic/zoo animals. Production takes place at the company's automated facility in Drempt, Netherlands, with feeds developed to support breeding, showing, sport performance, and general animal health, and distributed through physical dealers, approved webshops, the company's own Saturday factory shop, and international export channels.
Is Garvo a public or private company?
Garvo is a private company. It is classified as family owned and is currently operating.
When was Garvo founded?
Garvo was founded in 1886. It employs 11 to 50 people.
Where is Garvo based?
Garvo is headquartered in Drempt, Netherlands, in the Europe region.
How does Garvo make money?
One revenue line is on record: animal feed product sales.
Who are Garvo's main competitors?
Direct peers on record are Beaphar, Versele-Laga, Agrobs, Vitakraft, Kiezebrink and Havens Paardenvoeders. Broad incumbents are Trouw Nutrition, ForFarmers and De Heus Animal Nutrition. Marriages Specialist Bird Foods is listed as a regional player.
Does Garvo have an API?
No public API is recorded for Garvo.
What industry is Garvo in?
Garvo's product category is Specialty Animal Feed Manufacturing. Its primary akta.pro industry code is HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes), with a secondary code of AFADAIAD, Pelleted & Crumbled Feed Manufacturing. Its NAICS code is 311119 and its SIC code is 2000.