Trinity Place
Trinity Place is a not-for-profit retirement village and serviced apartment provider in Pasadena, South Australia, serving 111 residents across Independent Living Units and Serviced Apartments under a Lutheran Church of Australia affiliation.
- Company typePrivate
- Founded1982
- HeadquartersAdelaide, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Trinity Place does
Trinity Place is a not-for-profit retirement village and serviced apartment provider operating on a single 4-hectare site in Pasadena, South Australia, within the Adelaide metropolitan area. The community comprises 111 units in total: 79 Independent Living Units (ILUs) for self-sufficient retirees and 32 Serviced Apartments offering higher-acuity support. The operator is incorporated as a ministry of Trinity Lutheran Church Pasadena and operates under the broader affiliation of the Lutheran Church of Australia, embedding pastoral care, worship, and faith-based community programming into the resident experience. The village has been in continuous operation since 1982, with successive stages of new ILU construction including the most recent completion in May 2023.
The business model blends an Australian retirement village ingoing-contribution structure with recurring weekly services fees. Serviced Apartment residents pay an approximately $135,000 ingoing contribution and a $460 per week services fee, and are guaranteed a minimum 75% exit entitlement upon departure, which recycles capital to the operator on unit turnover. The go-to-market is direct-to-consumer, targeting retirees and their families primarily within the Adelaide Lutheran community. The provider employs between 11 and 50 staff, consistent with a single-site mid-sized operator. Trinity Place has no disclosed technology platform, no external funding rounds, and no M&A activity; reinvestment is funded operationally through ingoing contributions and ongoing fees.
Trinity Place firmographics
Firmographics- Name
- Trinity Place
- Legal name
- Trinity Place
- Website
- https://trinityplace.com.au
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Trinity Place is a not-for-profit retirement village and serviced apartment provider in Pasadena, South Australia, serving 111 residents across Independent Living Units and Serviced Apartments under a Lutheran Church of Australia affiliation.
- Ownership category
- akta.pro rank
Trinity Place industry classification
Industry- Product category
- Retirement Living
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)
- akta.pro secondary industries
- Faith-Based / Nonprofit Assisted Living Providers (HLADABAH), Large Campus / Multi-Building Assisted Living Communities (HLADABAG)
Keywords
Where Trinity Place is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Trinity Place business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Ingoing Contributions (Entry Payments): Residents pay an upfront ingoing contribution to secure their accommodation. For serviced apartments, the single unit ingoing contribution is $135,000. This is a one-time entry payment that provides occupancy rights. Upon exit, residents receive no less than 75% of the ingoing contribution back with no additional fees or charges.
- Weekly Services Fees: Ongoing weekly fees cover services such as midday meals, heavy laundry (sheets and towels), weekly room cleaning, and utilities including electricity, water, sewer, council rates, and emergency services levy. For serviced apartments, the single services fee is $460 per week. This provides recurring subscription-based revenue.
- Government Rent Assistance: Depending on financial situation, residents may be eligible for government rent assistance, which can supplement their payment arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Pay-as-you-go | Serviced Apartment - Single Occupancy |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Trinity Place product offering
Product offeringCore offering
Trinity Place is a not-for-profit retirement village in Pasadena, South Australia, that provides retirement and aged care accommodation as part of the aged care ministry of Trinity Lutheran Church at Pasadena. The village operates on a 4-hectare site with 111 accommodation units comprising 32 Serviced Apartments and 79 Independent Living Units, offering residents maintenance-free living with optional services such as daily meals, housekeeping, laundry, 24-hour emergency support, and access to recreational facilities.
Product overview
Trinity Place offers a dual-product retirement living portfolio consisting of 32 Serviced Apartments (including three couple-specific units) and 79 Independent Living Units (one, two, and three bedrooms). Serviced Apartments provide basic assistance including daily meals, cleaning, laundry, and 24/7 emergency support for independent residents, while Independent Living Units offer self-contained retirement housing with varying layouts and refurbishment levels. Both products are located within a 4-hectare not-for-profit Christian community in Pasadena, SA, adjacent to Trinity Lutheran Church.
Differentiator
Problem solved
Functional benefit
Products and services
- Serviced Apartments Serviced apartments for independent residents requiring basic assistance, offering daily midday meals, weekly room cleaning, laundry services (sheets and towels), 24-hour emergency call system, and utilities (electricity, water, sewer, council rates, and emergency services levy) included in weekly fees. The community includes 32 Serviced Apartments, including three designed for couples, with single occupancy ingoing contribution of $135,000 and weekly services fee of $460.
- Independent Living Units One, two, and three bedroom independent living units in an engaging retirement community with lifestyle choices. The village offers 79 units with original one and two bedroom units fully refurbished including new kitchens and bathrooms, and newer open plan units constructed from 2000 with the most recent completed in May 2023.
Quantifiable outcome
- Exit entitlement returns minimum 75% of ingoing contribution with no additional fees
Companies that use Trinity Place
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Trinity Place technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Trinity Place partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Trinity Lutheran Church PasadenacoreTrinity Place is the aged care ministry of Trinity Lutheran Church at Pasadena. The church is co-located at Pasadena with Trinity Place and provides spiritual ministry to the community whilst honouring and respecting the personal affiliations and convictions of residents. Church services are held at 9.30am each Sunday with Indonesian services monthly. The church features pastoral care and Bible study opportunities for the Trinity Place community.
- Lutheran Church of AustraliacoreTrinity Place is a ministry under the Lutheran Church of Australia. The church provides the religious and ethical framework for the retirement community's operations and mission. The ethos underpinning Lutheran aged care and community services guides the village's approach to resident care and community building.
Scale indicators5 records
Recent moves4 records
Expansion highlights1 record
Trinity Place competitors and assessment
Company assessmentDirect peers
- Bolton Clarke: Large Australian not-for-profit provider of retirement living, aged care, and home care services across multiple states. Comparable to Trinity Place in nonprofit ethos and retirement village/residential service model, with broader service breadth and geographic reach.
- RetireAustralia: One of Australia's largest retirement village operators with multiple communities across Queensland, NSW, Victoria, and South Australia. Directly comparable to Trinity Place as a retirement living provider serving independent and serviced apartment residents, though at significantly greater scale.
- Lutheran Aged Care: Aged care and retirement services arm of the Lutheran Church of Australia network. Highly comparable to Trinity Place given shared Lutheran affiliation and faith-based community ethos, with overlapping referral pipelines and similar service philosophy.
- Southern Cross Care (SA & NT): Faith-based not-for-profit aged care and retirement living provider operating in South Australia and the Northern Territory. Closely comparable to Trinity Place in nonprofit/values-driven ethos, retirement village operations, and Christian community identity.
Regional players
- Resthaven: South Australian not-for-profit aged care and retirement living organisation with multiple sites across Adelaide and regional SA. Comparable to Trinity Place in mission, geographic focus, and residential service offering, with significantly broader scale and service breadth.
- ACH Group: South Australian not-for-profit aged care and retirement living provider operating multiple sites across Adelaide. Closely comparable to Trinity Place in geography, nonprofit ethos, and dual independent living/aged care service model, though materially larger.
Broad incumbents
- Aveo Group: Australia's largest listed retirement living operator with communities across the eastern seaboard. Overlaps with Trinity Place in offering independent living and serviced apartments, but operates at substantially larger scale and as a for-profit REIT-style business.
- Lendlease Retirement Living: Retirement living operator owned by Lendlease, operating multiple retirement villages across Australia. Comparable offering to Trinity Place but with corporate backing, broader geographic footprint, and substantially greater scale.
- Stockland Retirement Living: Retirement living division of Stockland, one of Australia's largest diversified property groups. Comparable independent living and serviced apartment offering but as part of a broader property portfolio with significant capital backing.
- Ryman Healthcare: New Zealand-headquartered retirement village and aged care operator with growing Australian footprint. Comparable integrated independent living, serviced apartment, and care offering, but operates at substantially larger scale and as a listed company.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Trinity Place social profiles
Digital presenceTrinity Place financial estimates
Financial estimateRevenue estimate
Valuation estimate
Trinity Place leadership team
Management profileNumber of profiles
Profiles1 record
Trinity Place funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Trinity Place M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Trinity Place
What does Trinity Place do?
Trinity Place is a not-for-profit retirement village in Pasadena, South Australia, that provides retirement and aged care accommodation as part of the aged care ministry of Trinity Lutheran Church at Pasadena. The village operates on a 4-hectare site with 111 accommodation units comprising 32 Serviced Apartments and 79 Independent Living Units, offering residents maintenance-free living with optional services such as daily meals, housekeeping, laundry, 24-hour emergency support, and access to recreational facilities.
Is Trinity Place a public or private company?
Trinity Place is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Trinity Place founded?
Trinity Place was founded in 1982. It employs 11 to 50 people.
Where is Trinity Place based?
Trinity Place is headquartered in Adelaide, Australia, in the Oceania region.
How does Trinity Place make money?
Three revenue lines are on record. Ingoing Contributions (Entry Payments) is the primary driver. The others are weekly Services Fees and government Rent Assistance.
Who are Trinity Place's main competitors?
Direct peers on record are Bolton Clarke, RetireAustralia, Lutheran Aged Care and Southern Cross Care (SA & NT). Regional players are Resthaven and ACH Group. Broad incumbents are Aveo Group, Lendlease Retirement Living, Stockland Retirement Living and Ryman Healthcare.
Does Trinity Place have an API?
No public API is recorded for Trinity Place.
What industry is Trinity Place in?
Trinity Place's product category is Retirement Living. Its primary akta.pro industry code is HLADAAAA, Market-Rate Independent Living (Private Pay) Communities, with a secondary code of HLADABAH, Faith-Based / Nonprofit Assisted Living Providers. Its NAICS code is 6233 and its SIC code is 8050.