prpl pineapple

What prpl pineapple does

prpl pineapple is a privately held, bootstrapped professional services agency founded in 2019 by Jay Cordova and Kaylin Cordova, operating with a core team of three. The firm delivers a unified consulting portfolio organized into three practice areas: Organizational Development (fractional leadership, leadership development, succession planning, organizational consulting), Strategy Development (content strategy, go-to-market strategy, brand strategy, value proposition development), and Technology Development (website design, custom app development, data management, process automation). Its stated methodology follows a three-phase Discover-Roadmap-Execute framework, and its brand positioning emphasizes a "Synergy of Opposites" philosophy that balances contrasts such as strategy with execution and short-term with long-term thinking.

The firm generates revenue through project-based and retainer professional services engagements, with no publicly disclosed pricing and a quote-based model that captures client budget ranges from $25k-$50k to $100k+. Its go-to-market is sales-led and direct, relying on a website contact form, client testimonials, a partner referral network (headlined by DeveloperTown, plus ICUBE, midstate group, Servant HR, and Twelve Talents CPA), and the founders' personal LinkedIn presence. Customer evidence spans healthcare (Valley Professionals Community Health Center, Cornerstone Autism Center), education (Ellipsis Education), technology (DeveloperTown), and design/innovation (Fossores Innovation and Design), with engagement types ranging from SMB to enterprise.

The firm operates exclusively in the United States, has no disclosed funding, no parent company, no subsidiaries, no patents or trademarks, and no regulatory actions. The underlying technology is consultative rather than platform-based: there is no proprietary software, no API, no app product, and no AI/ML capability identified. The firm's competitive differentiation rests on the complementary expertise of its co-founders and a branded methodology rather than on technology or scale advantages.

Name

prpl pineapple

Legal name

prpl pineapple

Website

https://prplpineapple.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

prpl pineapple is a bootstrapped US professional services agency founded in 2019, offering organizational development, brand strategy, and technology implementation consulting to growth-focused organizations across healthcare, education, and SMB-to-enterprise segments.

Ownership category

akta.pro rank

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services Engagements: The company generates revenue through custom professional services engagements including organizational development, leadership development, brand strategy, website design, content strategy, process automation, and fractional leadership services. Engagements appear to be project-based or retainer arrangements tailored to client needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

prpl pineapple is a professional services agency that helps organizations grow by fusing organizational development, brand strategy, and technology-enabled services. Its work spans fractional leadership, leadership and succession planning, organizational design, content and brand strategy, website design, process automation, and workflow optimization, delivered through project-based and retainer engagements to mid-market and enterprise clients in the United States.

Product overview

prpl pineapple is a professional services agency offering a unified portfolio of consulting services organized into three practice areas: Organizational Development (Fractional Leadership, Leadership Development, Succession Planning, Organizational Development), Strategy Development (Content Strategy, Go-To-Market Strategy, Brand Strategy, Value Proposition Development), and Technology Development (Website Design, Custom App Development, Data Management, Process Automation). The agency focuses on enabling top-line growth by fusing organizational development, information architecture, and modern business best practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Organizational Development Foundational organizational consulting service that builds structures that can adapt and grow, including leadership alignment, team collaboration, and strategic planning for growth-focused organizations.
• Leadership Development Coaching and developmental programs that empower leaders with skills and strategies to enhance organizational performance for clients seeking to elevate leadership capability.
• Fractional Leadership Part-time or interim executive leadership providing strategic guidance and mentorship without the cost of a full-time executive hire, often delivered via retainer.
• Succession Planning Development of plans and strategies to ensure leadership continuity and successful leadership transitions within organizations.
• Brand Strategy Comprehensive brand strategies that drive new business, increase brand awareness, and establish market positioning for organizations.
• Content Strategy Strategic content plans that align with organizational goals to drive engagement and top-line growth.
• Website Design Design and development of websites that engage audiences and deliver exceptional experiences for teams and customers.
• Process Automation Implementation of technology solutions that automate repetitive tasks and workflows, streamlining operations for improved efficiency.
• Workflow + Process Optimization Systematic analysis and improvement of organizational workflows that enhances productivity and operational effectiveness.
• Data Management Organization and structuring of data systems to ensure information architecture supports business operations and decision-making.

Quantifiable outcome

• 250+ companies supported with go-to-market strategy leadership
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• DeveloperTowncoreStrategic or Co-development PartnerDeveloperTown is listed as a key partner in the About section under 'Our Partners'. They have had multiple project collaborations with prpl pineapple, with testimonials describing easy, friction-free partnerships. DeveloperTown describes prpl as bringing creative and strategic mindset instrumental to project success.
• ICUBEminorOthersICUBE is listed as a partner in the 'Our Partners' section. Limited information available on the nature of the partnership.
• midstate groupminorOthersmidstate group is listed as a partner in the 'Our Partners' section. Limited information available on the nature of the partnership.
• Servant HRminorOthersServant HR is listed as a partner in the 'Our Partners' section. Limited information available on the nature of the partnership.
• Twelve Talents CPAminorOthersTwelve Talents CPA is listed as a partner in the 'Our Partners' section. Limited information available on the nature of the partnership.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• IDEO: IDEO is a global design and innovation consultancy that blends human-centered design, strategy, and organizational capability building. It overlaps with prpl pineapple's brand strategy, organizational development, and design-led transformation services, though IDEO operates at significantly greater scale and global reach.
• Bain & Company: Bain & Company is a global management consulting firm with deep practices in organizational design, leadership development, and go-to-market strategy. It competes with prpl pineapple's organizational and leadership development offerings for mid-market and enterprise clients seeking senior transformation partners.
• frog design: frog (now part of Capgemini Invent) is a global design and innovation firm delivering brand, product, and organizational transformation work. It competes with prpl pineapple's combined brand strategy, content strategy, and technology implementation offerings for clients seeking integrated creative-plus-strategy delivery.
• Deloitte Digital: Deloitte Digital is the digital transformation arm of Deloitte, blending consulting, creative, and technology services. It directly overlaps with prpl pineapple's integrated organizational development, brand strategy, and technology implementation bundle, though Deloitte Digital serves much larger enterprise clients with global delivery capabilities.
• McKinsey & Company: McKinsey is a global management consulting leader offering organizational, strategic, and operational transformation services. It competes with prpl pineapple for organizational development and leadership engagements at the enterprise end of the market, though its scale and pricing place it well above prpl pineapple's typical mid-market scope.

Direct peers

• Siegel+Gale: Siegel+Gale is a global brand strategy and design consultancy that helps organizations clarify positioning and simplify customer experience. It is a direct comparable to prpl pineapple's brand strategy, content strategy, and value proposition development services for organizations seeking brand-led transformation.
• West Monroe Partners: West Monroe Partners is a mid-market consulting firm delivering management consulting, technology implementation, and operational improvement services. It directly competes with prpl pineapple's organizational development, leadership development, and process optimization offerings for growth-stage and mid-market clients.
• Slalom: Slalom is a mid-market-focused consulting firm delivering strategy, technology, and organizational transformation services to growth-oriented clients. Like prpl pineapple, Slalom blends consulting, creative, and technology capabilities under one roof and targets organizations seeking integrated transformation partners rather than single-discipline vendors.
• Atomic Object: Atomic Object is a US-based design and development consultancy that combines custom software, UX design, and product strategy for mid-market clients. It is comparable to prpl pineapple's technology implementation and brand strategy offerings, particularly its website design and process automation services.
• Lippincott: Lippincott is a brand strategy and design consultancy that partners with leadership teams on brand, culture, and customer experience transformation. It directly competes with prpl pineapple's brand strategy and organizational development services, especially where clients seek senior-level, partner-led engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/prpl_pineapple
• LinkedInlinkedin.com/company/prplpineapple

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about prpl pineapple