wiwsport
wiwsport is a Dakar-based Senegalese digital sports media platform that publishes news, live coverage, and multimedia content focused on Senegalese football, basketball, traditional wrestling (Lamb), and other sports, serving Senegalese and West African sports fans via its website, mobile app, and video channels.
- Company typePrivate
- Founded2011
- HeadquartersDakar, Senegal
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What wiwsport does
wiwsport is a Senegalese digital sports media platform operated by WIWMEDIA SARL, a private limited liability company (SARL) registered in Dakar since 2011 (RC: SN-DKR-2011-B-10106). The platform provides news, results, fixtures, live coverage, and multimedia content focused on Senegalese sports — primarily football (Lions du Sénégal national team, Ligue 1 Sénégalaise, Navétanes community football), basketball, Lamb (traditional Senegalese wrestling), combat sports, athletics, handball, and equestrian disciplines. It targets Senegalese sports fans and the broader West African audience interested in Senegalese athletics.
The product suite is built on a WordPress-based CMS and comprises the flagship wiwsport.com website, a downloadable mobile application, wiwsport TV for video content, wiwsport Journal (a newsletter with registered ISSN), and Wiwsport Direct for live match streaming. The platform distributes content across seven social channels (WhatsApp, Facebook, Twitter, Instagram, YouTube, LinkedIn, Pinterest) and an email newsletter, with editorial leadership provided by Director of Publication Medoune THIAM and Editor-in-Chief Nafissatou Amar FALL. The wiwsport brand and logo are registered trademarks of WIWMEDIA SARL, and the publications carry official ISSN numbers.
The business model is not publicly disclosed. Observable revenue signals point to display advertising and sponsorship as the primary monetization mechanism, with visible partners including sports betting operators 1xBet and Betwinner (display ads, APK placements) and event-window sponsors such as FERA and Bintafally during the 2026 FIFA World Cup. Pricing details are not disclosed. No venture capital, private equity, or parent-company ownership is recorded, and the company operates with 11-50 employees from its Dakar headquarters.
wiwsport firmographics
Firmographics- Name
- wiwsport
- Legal name
- WIWMEDIA SARL
- Website
- https://wiwsport.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- wiwsport is a Dakar-based Senegalese digital sports media platform that publishes news, live coverage, and multimedia content focused on Senegalese football, basketball, traditional wrestling (Lamb), and other sports, serving Senegalese and West African sports fans via its website, mobile app, and video channels.
- Ownership category
- akta.pro rank
wiwsport industry classification
Industry- Product category
- Sports Digital Media
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Broadcasting and Content Providers (516)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Sports OTT Aggregators & Bundling Services (MPAKAOAB)
- akta.pro secondary industry
- Sports OTT & League Pass Streaming Channels (MPABAHAJ)
Keywords
Where wiwsport is headquartered
LocationHeadquarters
- HQ city
- Dakar
- HQ country
- Senegal
- HQ region
- Africa
Offices1 record
Markets served
wiwsport business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels3 records
Marketing channels4 records
wiwsport product offering
Product offeringCore offering
wiwsport is a Senegalese digital sports media platform that publishes original journalism covering football, basketball, lamb (traditional wrestling), combat sports, athletics, handball, equestrian, and other disciplines. The platform delivers sports news, match results, fixtures, transfer news, live match streaming, video content, and editorial coverage focused on Senegalese teams, athletes, and competitions including the Lions du Sénégal national football team, Ligue 1 Sénégalaise, and Navétanes community football.
Product overview
wiwsport operates as a unified sports media platform focused on Senegalese athletics, comprising a core website (wiwsport.com) as the primary news aggregation and content delivery channel, supplemented by a mobile application for on-the-go access. The platform includes wiwsport TV for video content, wiwsport Journal for official publication, and Wiwsport Direct for live sports coverage. The platform covers comprehensive sports categories including football, basketball, lamb (traditional wrestling), combat sports, athletics, handball, equestrian, and various other disciplines.
Differentiator
Problem solved
Functional benefit
Brands
- wiwsport TV: Video content platform for sports coverage
- Journal wiwsport
Products and services
- wiwsport.com Website Comprehensive online sports news portal covering Senegalese sports including football, basketball, lamb (wrestling), combat sports, athletics, handball, equestrian, and other disciplines. Publishes sports news, match results, fixtures, transfer news, and editorial coverage for Senegalese athletics enthusiasts.
- wiwsport Mobile App
Companies that use wiwsport
Customer profileSegments2 records
Ideal customer profiles2 records
wiwsport technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
wiwsport partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- FERA (Fédération des Encounterages du Rassemblement des Alliés)minorFERA partnered with wiwsport as a sponsor during the 2026 World Cup, displaying advertising banners on the wiwsport website to support the Lions of Senegal during the tournament.
- BintafallyminorBintafally, a local brand, partnered with wiwsport as a sponsor supporting the Lions of Senegal during the 2026 World Cup, appearing in advertising banners on the website.
- 1xBetminor1xBet operates betting-related advertising and APK download links on wiwsport, including promotional content and betting odds for sporting events covered by the platform.
- BetwinnerminorBetwinner maintains advertising presence on wiwsport through APK download links and promotional content for sports betting services.
Recent moves6 records
Expansion highlights4 records
wiwsport competitors and assessment
Company assessmentRegional players
- Camfoot: Cameroonian football-focused digital sports media platform. Comparable model — country-vertical digital football media — but serving a different West/Central African market than Senegal.
- Sports24: South African digital sports media outlet covering football, rugby and other sports. Comparable regional sports-news business model to wiwsport, though operating in a larger South African market.
- Pulse Sports Nigeria: Nigerian-focused digital sports media outlet covering football and local leagues. Comparable business model to wiwsport — verticalized national-market sports digital media — but serving Nigeria rather than Senegal.
Direct peers
- Afrik-Foot: African football-focused digital media outlet publishing news, transfers, results and analysis. Closely comparable to wiwsport's football vertical, particularly its coverage of African national teams and leagues.
- Africa Top Sports: Pan-African digital sports news site covering football and other sports across the continent. Directly comparable to wiwsport as an African-focused digital sports media outlet serving football fans with news, results and multimedia.
- Foot Mercato: French-language digital sports media platform covering football transfers, news and live coverage with significant African football coverage. Comparable to wiwsport given Senegal's francophone market and shared football-transfer coverage model.
Broad incumbents
- Goal.com: Global digital sports media company covering football worldwide, including African leagues and national teams. Operates at much larger scale than wiwsport but competes for the same Senegalese football audience.
- RFI Sport: French public broadcaster's sports coverage with significant African sports reporting. Comparable as a francophone, broad-reach sports media player serving Senegalese audiences.
- ESPN Africa: Global sports media brand's African operation covering football and other major sports. Comparable as a broad incumbent competing for digital attention on Senegalese and African sports content.
- BBC Sport Africa: BBC's dedicated African sports vertical covering football, athletics and other sports with substantial editorial resources. Competes for the same Senegalese sports audience as wiwsport with significantly broader brand reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
wiwsport social profiles
Digital presencewiwsport financial estimates
Financial estimateRevenue estimate
Valuation estimate
wiwsport leadership team
Management profileNumber of profiles
Profiles2 records
wiwsport funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
wiwsport M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about wiwsport
What does wiwsport do?
wiwsport is a Senegalese digital sports media platform that publishes original journalism covering football, basketball, lamb (traditional wrestling), combat sports, athletics, handball, equestrian, and other disciplines. The platform delivers sports news, match results, fixtures, transfer news, live match streaming, video content, and editorial coverage focused on Senegalese teams, athletes, and competitions including the Lions du Sénégal national football team, Ligue 1 Sénégalaise, and Navétanes community football.
Is wiwsport a public or private company?
wiwsport is a private company. It is classified as unknown and is currently operating.
When was wiwsport founded?
wiwsport was founded in 2011. It employs 11 to 50 people.
Where is wiwsport based?
wiwsport is headquartered in Dakar, Senegal, in the Africa region.
Who are wiwsport's main competitors?
Regional players on record are Camfoot, Sports24 and Pulse Sports Nigeria. Direct peers are Afrik-Foot, Africa Top Sports and Foot Mercato. Broad incumbents are Goal.com, RFI Sport, ESPN Africa and BBC Sport Africa.
Does wiwsport have an API?
No public API is recorded for wiwsport.
What industry is wiwsport in?
wiwsport's product category is Sports Digital Media. Its primary akta.pro industry code is MPAKAOAB, Sports OTT Aggregators & Bundling Services, with a secondary code of MPABAHAJ, Sports OTT & League Pass Streaming Channels. Its NAICS code is 5162 and its SIC code is 2711.