Vanderlinde Group

What Vanderlinde Group does

Vanderlinde Group is a privately held residential real estate brokerage headquartered in Delano, Minnesota, operating since 2000 under the brand 'Vanderlinde Group | Edge Realty' within the RE/MAX franchise network. The firm operates a team-based brokerage model with nine professionals, including President Jeff Vanderlinde, seven additional realtors, and a business manager. The team represents home buyers and sellers across the western Twin Cities metro area and has accumulated over $1 billion in residential real estate sold across its history, with approximately one home sold every two days as of the most recent data.

The company's service portfolio spans four core offerings: traditional home buying representation, home selling representation with marketing and pricing strategy, land and development transactions in Delano and Wright County, and custom built home representation through partnerships with regional builders including Drake Construction. Technology infrastructure consists of an MLS-integrated property search platform connected to NorthstarMLS, a self-service website search portal with filtering by price, square footage, acres, and school district, and an SMS/text messaging service for client communications. The firm has no proprietary AI/ML technology, no mobile app, and no disclosed API; differentiation rests on local market knowledge, team coordination, and marketing investment rather than technology.

Vanderlinde Group generates revenue through traditional residential real estate commissions on buyer and seller representation, with rates negotiated per transaction and not publicly disclosed. The go-to-market motion is direct-to-consumer sales through individual agent relationships, supported by a multi-channel marketing approach including website and blog content, MLS listings, Facebook organic social, SMS marketing, and print advertising. The firm is family-owned across three generations, with Judy Vanderlinde (real estate since 1989), Jeff Vanderlinde (President), and Haley and Leo Vanderlinde (third generation). No external investors, parent company, or institutional ownership is disclosed.

Name

Vanderlinde Group

Legal name

Vanderlinde Group

Website

https://vanderlindegroup.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Vanderlinde Group is a family-owned residential real estate brokerage in Delano, Minnesota, operating under RE/MAX Edge since 2000. The nine-person team serves home buyers, sellers, and developers across the western Twin Cities metro, with over $1 billion in cumulative sales.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Teams & Agent Networks (Team-Based Brokerage) (BPAJAAAL)

akta.pro secondary industry

Buyer Representation Services (BPAJAAAJ)

Keywords

• Residential real estate
• Buyer representation
• Seller representation
• Property listings
• Land development

Headquarters

HQ city

Delano

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Real Estate Sales Commissions: Traditional real estate brokerage commissions on residential property transactions. The company earns a percentage of each property sale they facilitate as buyer's or seller's agent.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Vanderlinde Group is a residential real estate brokerage providing buyer and seller representation, residential property listings, land/development transaction support, and custom home builder representation across the western Twin Cities metro area of Minnesota. The team operates under the RE/MAX Edge brand and delivers full-service support from initial consultation through closing, including market analysis, pricing strategy, marketing, negotiations, inspections, appraisals, and closing coordination.

Product overview

Vanderlinde Group is a real estate brokerage operating as a team-based model under the Edge Realty brand since 2000. The company offers three core service offerings: Home Buying Services (agent-guided property search and purchase support), Home Selling Services (comprehensive listing, marketing, and closing coordination), and Property Listings (residential inventory across the western Twin Cities metro). Additional offerings include Land/Development Services for residential and commercial development projects, Custom Built Homes Representation connecting buyers with builders, Real Estate Blog content for buyer/seller education, and SMS/Text Messaging Services for client communications. The company emphasizes its team-based approach providing coordinated service across all client transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Buying Services Agent-guided residential home purchasing services including property search, market analysis, offer preparation, negotiations, mortgage financing guidance, home inspections, and closing support for individual buyers in the western Twin Cities metro area of Minnesota.
• Home Selling Services Comprehensive home selling services including comparative market analysis, pricing strategy, professional marketing and advertising, contract preparation, negotiation, inspection and appraisal coordination, and closing management for residential property owners in the western Twin Cities metro area.
• Residential Property Listings Inventory of residential property listings across the western Twin Cities metro area including single-family homes, townhomes, and land parcels, presented through the firm's website and the NorthstarMLS network with broker reciprocity.
• Land/Development Services Specialized land acquisition and development representation for residential and commercial projects, including site selection, zoning navigation, utility feasibility assessment, and lot sales support in Delano and Wright County, Minnesota.
• Custom Built Homes Representation Real estate representation services connecting buyers of custom-built homes with partnered land developers and home builders (including Drake Construction) in the western Twin Cities area, guiding floor plan selection, customization, and purchase of new construction.

Quantifiable outcome

• Over $1 billion in real estate sold
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• RE/MAX EdgecoreChannel Partner/ Reseller/ DistributorOperating as Vanderlinde Group | Edge Realty under the RE/MAX franchise brand. RE/MAX provides branding, training resources, and brokerage support while the team operates independently.
• Regional Multiple Listing Service of Minnesota, Inc. (NorthstarMLS)coreTechnology or IntegrationMLS provider for property listings, enabling the company to list properties and gain exposure through the broker reciprocity program with other MLS members.
• Five TechnologyminorImplementation/ SI/ Consulting PartnerWebsite development company that developed and maintains the Vanderlinde Group website and digital platform.
• Drake Construction InccoreStrategic or Co-development PartnerHome builder partnership - the company represents multiple Drake Construction floor plans including Windsor, Brittany II, and Sutton models in Delano and surrounding areas.
• Land Developers and Home Builders (Western Twin Cities)coreStrategic or Co-development PartnerRepresents some of the very best land developers and home builders in western twin cities for custom built homes and land/development transactions.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Coldwell Banker Realty: National residential real estate franchise with significant Twin Cities agent count. Comparable as a full-service residential brokerage competing for the same buyer and seller clients in the western suburbs, though at much larger national scale.
• Compass: Tech-forward national residential brokerage expanding into the Twin Cities. Comparable because it targets the same residential buyer/seller segments with an agent-led model and is actively competing for agent talent and listings in the same metro.
• Berkshire Hathaway HomeServices: National residential brokerage franchise with established Twin Cities area agents. Comparable as a competing residential full-service brokerage serving similar mid-market to luxury buyers in overlapping suburbs.
• Redfin: Tech-enabled residential brokerage and portal operating in the Twin Cities metro. Comparable because it serves the same buyer and seller segments in overlapping suburbs with a lower-fee model that pressures commission rates.
• eXp Realty: Cloud-based national brokerage with growing Twin Cities agent base. Peer because it competes for residential agents and clients in the same metro with a low-overhead commission model that pressures traditional brokerages like Vanderlinde.
• Keller Williams Realty: Largest real estate franchise in North America by agent count, with significant Twin Cities operations. Peer because it uses a similar team-based and agent-centric model, competing for the same buyer/seller relationships in the western Twin Cities.
• Better Homes and Gardens Real Estate: National residential brokerage affiliated with the Better Homes and Gardens brand, with presence in the Twin Cities region. Comparable as a competing full-service residential brokerage targeting similar suburban buyer and seller segments.

Direct peers

• RE/MAX Results: Large RE/MAX-affiliated brokerage operating across Minnesota including the Twin Cities metro. Direct peer because it shares the same franchise brand, similar team-based residential brokerage model, and overlapping territory in the Twin Cities suburbs.
• Edina Realty: Long-established Minnesota-based residential brokerage with strong presence in the Twin Cities metro and western suburbs. Comparable to Vanderlinde Group because it serves the same residential buyer/seller segments in overlapping geographies and competes for the same agent talent.

Emerging players

• HomeSmart: Growing national brokerage with a 100% commission model and expanding Midwest presence. Comparable as a residential brokerage alternative competing for agents and clients in the Twin Cities with a low-overhead value proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/vanderlindegroup
• Xx.com/VG_EdgeRealty

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vanderlinde Group