Splog

What Splog does

SP Log (operating under the brand "Splog") is a São Paulo, Brazil-based rapid delivery and logistics company founded in 2004. The company provides same-day urban courier and logistics services using a mixed fleet of cars, motorcycles, and vans, organized around five operational units across the São Paulo metropolitan region (Tatuapé, Paulista, ABC, Morumbi, and Osasco) with headquarters located inside Shopping Open Center in Morumbi. Its service portfolio consists of three core lines: "Serviços Avulsos" for ad-hoc, small-volume deliveries with upfront pricing; "Corporativo," which packages corporate clients under monthly contracts or dedicated outsourced delivery personnel managed end-to-end by SP Log; and "Cargas," which handles road transport of large volumes and heavy cargo plus air-cargo dispatch to all regions of Brazil.

Underpinning operations is a cloud-based quote and fleet management system (cotacao.gesfrete.com.br) that enables customers to request real-time pricing and delivery-time estimates online, supplemented by a dedicated client portal (Área do Cliente) for account management and WhatsApp/phone sales channels for direct conversion. The company sells primarily via a direct-sales motion through phone and WhatsApp, with the online quote system serving as a self-service mid-funnel entry point. Customers span Banking (Itaú, Bradesco Prime), Food & Beverage (Outback, Nordsee), Energy (Shell), Retail (Max), Technical Services (MG Contécnica), Legal (Belfort Mattos), and Education (Fisk), reflecting a horizontal segmentation approach targeting both enterprise clients and individual consumers needing express delivery.

The business model is a hybrid of transactional per-delivery fees (Serviços Avulsos, Cargas) and recurring monthly corporate contracts (Corporativo), with pricing disclosed only on a per-job basis or through negotiated contracts. SP Log is privately held, headquartered in Brazil, with no disclosed parent company, subsidiaries, funding rounds, or M&A activity, and a stated headcount in the 11-50 range. The company has operated continuously for over 20 years without external capital, indicating a self-funded, organically scaled business focused on its single dense metropolitan market.

Name

Splog

Website

https://splogtransportes.com.br

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

SP Log (Splog) is a São Paulo-based rapid delivery and logistics company founded in 2004, providing same-day courier, corporate contract, and road/air freight services via cars, motorcycles, and vans across the São Paulo metropolitan region for enterprise and individual customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Jardim São Paulo

HQ country

Brazil

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Serviços Avulsos (One-time Deliveries): Per-delivery service for quick, ad-hoc deliveries of small volumes. Pricing is determined upfront before service is rendered.
2. Corporativo (Corporate Contracts): Monthly contracts or dedicated outsourced staff services. SP Log provides personnel and manages all delivery operations for corporate clients under contract.
3. Cargas (Freight Services): Road transport of large volumes and heavy cargo, plus air cargo dispatch services throughout Brazil.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

SP Log provides rapid delivery and logistics services across the São Paulo metropolitan region using a fleet of cars, motorcycles, and vans. Its offerings span one-time small-package deliveries (Serviços Avulsos), recurring monthly corporate contracts and outsourced delivery staff (Corporativo), and road freight plus air cargo dispatch for large volumes and heavy cargo to all regions of Brazil (Cargas). Customers can request real-time pricing and delivery timeframes through a cloud-based online quote system or via phone and WhatsApp.

Product overview

SP Log is a rapid delivery company offering a unified portfolio of logistics services using cars, motorcycles, and vans. The core offerings consist of three service lines: Serviços Avulsos for individual quick deliveries of small volumes, Corporativo for contracted monthly or outsourced corporate logistics, and Cargas for road and air freight of large volumes. An additional online quote tool enables real-time pricing requests through their cloud system. All services operate across multiple strategically located units in São Paulo and surrounding regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Serviços Avulsos

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• 99 (Didi Chuxing): Brazilian ride-hailing platform with a 99 Entrega courier line; competes with SP Log for urban last-mile and on-demand delivery in São Paulo.
• iFood: Brazilian food-delivery leader that has expanded into logistics and courier services; overlaps with SP Log on restaurant and small-parcel deliveries (e.g., Outback).
• FedEx Brazil: Global integrator with Brazilian operations offering time-definite parcel and document services; competes for enterprise outbound express needs from the same customer base (e.g., Itaú, Bradesco).
• Rappi: Latin American super-app with a courier / parcel delivery vertical in Brazil; broader portfolio but directly overlaps with SP Log on same-day urban delivery.
• Uber Direct: Uber's white-label same-day delivery offering used by Brazilian retailers and restaurants; competes for the same corporate SMB courier contracts SP Log serves.

Others

• FreteBras: Brazilian freight marketplace connecting shippers to road carriers; adjacent to SP Log's Cargas freight and air cargo dispatch line though focused on long-haul FTL/LTL rather than local courier.

Direct peers

• Loggi: Brazilian same-day and express delivery platform operating its own fleet and partner network in São Paulo; most directly comparable direct competitor for SP Log's Serviços Avulsos and Corporativo lines.
• Motoboy.com: Brazilian on-demand motoboy and small-parcel courier service; competes head-to-head with SP Log for time-sensitive document and small-packet deliveries in São Paulo.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Splog