Become Interactive
Become Interactive is a Glasgow-based digital marketing consultancy, founded in 2001 and owned by Morna Robertson, that delivers one-to-one advisory and project oversight services spanning SEO, web development, eCommerce platform guidance, and digital marketing campaigns to small businesses across Scotland.
- Company typePrivate
- Founded2001
- HeadquartersGlasgow, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Become Interactive does
Become Interactive (legal name: Simply Become) is a Glasgow-based digital marketing consultancy founded in 2001 and operated as a private limited company registered in Scotland (company number 215662). The firm is owned and managed by Morna Robertson, who delivers hands-on, one-to-one advisory services to small businesses across Scotland, spanning content management, SEO, web development coordination, eCommerce platform guidance, and digital marketing campaign management. The core technology exposure is advisory rather than product-led: Robertson guides clients on selecting among established platforms (WordPress, Magento, WooCommerce, BigCommerce, Shopify) and integrates external Glasgow-based design and development agencies to execute builds rather than building software in-house.
The business operates as a fee-for-service consultancy with quote-based project pricing, no publicly disclosed rates, no intermediary channels, and a billing cadence tied to project scope. Distribution is fundamentally personal: clients reach the firm via direct outreach (phone, email, contact form), LinkedIn presence, and referrals from a base of over 200 completed engagements across Scottish small-business sectors including catering, recruitment, hospitality, education, photography, financial services, manufacturing, and construction. Robertson also holds a Business Gateway Digital Boost Consultant role, providing one-to-one digital advisory across Business Gateway providers throughout Scotland.
The firm holds Cyber Essentials certification (IASME-CE-019961) as its primary compliance credential. There are no funding rounds, no mergers or acquisitions, no subsidiaries, no app or API products, and no disclosed revenue. Headcount is stated in the 1-10 range with the operation appearing to run as a single-principal consultancy supported by an external agency network rather than a built-out internal team.
Become Interactive firmographics
Firmographics- Name
- Become Interactive
- Legal name
- Simply Become
- Website
- https://simplybecome.co.uk
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Become Interactive is a Glasgow-based digital marketing consultancy, founded in 2001 and owned by Morna Robertson, that delivers one-to-one advisory and project oversight services spanning SEO, web development, eCommerce platform guidance, and digital marketing campaigns to small businesses across Scotland.
- Ownership category
- akta.pro rank
Become Interactive industry classification
Industry- Product category
- Digital Marketing Consultancy
- NAICS
- Marketing Consulting Services (541613), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising (7310), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital Marketing Strategy & Channel Mix Advisory (MPAAAFAF)
- akta.pro secondary industry
- Digital & Technology Transformation Consulting (BPAHACAH)
Keywords
Where Become Interactive is headquartered
LocationHeadquarters
- HQ city
- Glasgow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Become Interactive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Consultancy Services: Professional consulting services including content management, design coordination, web development oversight, eCommerce solutions, and digital marketing campaign planning. Delivered as one-to-one consultancy engagements at director/owner level.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based consulting |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Become Interactive product offering
Product offeringCore offering
Become Interactive delivers one-to-one digital marketing consultancy for small businesses, covering content strategy, brand design agency matching, web development project management, eCommerce platform advisory (WordPress, Magento, WooCommerce, BigCommerce, Shopify), and digital marketing campaign planning. Services are delivered as bespoke advisory engagements at Director/Owner level, leveraging the principal consultant's 25 years of experience and an established network of Glasgow-based design and development agencies.
Product overview
Become Interactive operates as a digital marketing consultancy firm offering a unified suite of advisory and project management services rather than a standalone software product. The core offering is Digital Consultancy Services, supplemented by specialized sub-products including Content Management (SEO-optimized content strategy and creation), Design Services (brand identity and visual presence), Web Development (project coordination and agency oversight), eCommerce Solutions (platform and payment provider guidance), and Digital Marketing Campaign Management. The company was established in 2001 and primarily serves small businesses across Scotland, providing one-to-one support at Director/Owner level.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Consultancy Services Hands-on digital marketing consultancy guiding small businesses through every step of their digital transformation, from strategy to execution, delivered as one-to-one advisory at Director/Owner level.
- Content Management Advisory on effective web content strategy, SEO-optimized copy creation, and content production for web and social media platforms for small business clients.
- Design Services Brand identity guidance and connecting clients with branding and graphic design agencies or freelancers to establish strong visual presence.
- Web Development Project management and coordination of website builds, including guidance on selecting agencies and overseeing development from scoping to delivery.
- eCommerce Solutions Guidance on eCommerce platform selection (WordPress, Magento, WooCommerce, BigCommerce, Shopify), payment provider integration, and checkout optimization for small businesses.
- Digital Marketing Campaign Management Planning and support for digital marketing campaigns, social media strategy, and marketing activities for small businesses.
Quantifiable outcome
- Over 200 client engagements delivered over 4 years
- +1 more outcomes
Companies that use Become Interactive
Customer profileNamed customers19 records
Segments2 records
Ideal customer profiles2 records
Become Interactive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Become Interactive partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Glasgow Design and Web Development AgenciescoreBecome works with Glasgow's top digital and branding agencies as well as freelance graphic designers, copywriters, and developers. They leverage over 20 years of experience to match client projects with the most relevant agency or freelancer, providing consultancy oversight to ensure successful delivery.
- Business GatewaycoreMorna Robertson serves as a Business Gateway Digital Boost Consultant, providing one-to-one digital support across various Business Gateway providers throughout Scotland. This partnership enables delivery of over 200 client engagements in diverse industry sectors.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Become Interactive competitors and assessment
Company assessmentBroad incumbents
- Hallam: Nottingham-based established UK digital marketing agency offering multi-channel digital strategy, SEO, paid media, and content services. Broader incumbent offering overlapping services with Become Interactive but at significantly greater scale.
- Tug: London-based UK digital marketing agency providing SEO, paid media, content, and analytics services. Broader incumbent with overlapping digital marketing service offerings relative to Become Interactive's SMB advisory practice.
- Rise at Seven: Sheffield-based UK digital PR and SEO agency serving mid-market and enterprise clients with content-led digital marketing. A broader incumbent with overlapping SEO, content, and digital strategy services relative to Become Interactive.
- Croud: UK-headquartered global digital marketing agency offering paid media, SEO, content, and digital strategy across multiple verticals. Broader incumbent in the same digital marketing consultancy space as Become Interactive, but at materially larger scale.
Direct peers
- Embryo Digital: Manchester-based UK digital marketing agency specialising in SEO, PPC, content, and digital strategy for SMEs and ecommerce brands. Comparable SMB-focused digital consultancy model to Become Interactive.
- Wildcat Digital: Leeds-based UK digital marketing agency offering SEO, PPC, content, and web design services to SMEs. Comparable to Become Interactive as a similar-sized UK digital agency serving small business clients with a multi-channel digital offering.
- Sagittarius Marketing: Birmingham-based digital marketing agency offering strategy, SEO, content, paid media, and web development to UK SMEs. Similar size and service breadth to Become Interactive, targeting the same SMB advisory market.
- Custard Online Marketing: Manchester-based UK digital marketing agency providing SEO, paid media, web design, and content services to SMEs and mid-market clients. Directly comparable service mix and SMB focus to Become Interactive.
- Kaweb: Small UK digital agency offering web development, digital marketing, and eCommerce solutions to SMEs. Comparable size and SMB advisory positioning to Become Interactive.
- The SEO Works: Sheffield-based UK digital marketing agency providing SEO, paid media, web design, and content services to SMEs across the UK. Comparable SMB-focused digital marketing service mix to Become Interactive.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Become Interactive social profiles
Digital presenceBecome Interactive compliance and trust
Trust signalCompliance1 record
Become Interactive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Become Interactive leadership team
Management profileNumber of profiles
Profiles1 record
Become Interactive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Become Interactive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Become Interactive
What does Become Interactive do?
Become Interactive delivers one-to-one digital marketing consultancy for small businesses, covering content strategy, brand design agency matching, web development project management, eCommerce platform advisory (WordPress, Magento, WooCommerce, BigCommerce, Shopify), and digital marketing campaign planning. Services are delivered as bespoke advisory engagements at Director/Owner level, leveraging the principal consultant's 25 years of experience and an established network of Glasgow-based design and development agencies.
Is Become Interactive a public or private company?
Become Interactive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Become Interactive founded?
Become Interactive was founded in 2001. It employs 1 to 10 people.
Where is Become Interactive based?
Become Interactive is headquartered in Glasgow, United Kingdom, in the Europe region.
How does Become Interactive make money?
One revenue line is on record: digital Consultancy Services.
Who are Become Interactive's main competitors?
Broad incumbents on record are Hallam, Tug, Rise at Seven and Croud. Direct peers are Embryo Digital, Wildcat Digital, Sagittarius Marketing, Custard Online Marketing, Kaweb and The SEO Works.
Does Become Interactive have an API?
No public API is recorded for Become Interactive.
What industry is Become Interactive in?
Become Interactive's product category is Digital Marketing Consultancy. Its primary akta.pro industry code is MPAAAFAF, Digital Marketing Strategy & Channel Mix Advisory, with a secondary code of BPAHACAH, Digital & Technology Transformation Consulting. Its NAICS code is 541613 and its SIC code is 7310.