Shootzu
Shootzu is an Australian two-sided marketplace that connects clients with 2,000+ vetted freelance photographers, videographers, and drone operators across all states, monetizing via per-booking fees.
- Company typePrivate
- Founded2018
- HeadquartersMelbourne, Australia
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Shootzu does
Shootzu is a two-sided online marketplace that connects clients needing photography and videography services with a network of 2,000+ vetted freelance crew across Australia. The platform operates across every Australian state and territory (Sydney, Melbourne, Brisbane, Adelaide, Perth, Hobart, Darwin, Canberra, plus regional areas) and organizes supply by service category — including photographers, videographers, drone operators and aerial pilots, and assistants/editors — searchable by location and specialty. The service is operated by Turbo Productions Pty Ltd (ABN 18 150 556 102), a Melbourne-based production entity, which lends industry pedigree to the vetting process and ABN-based verification of listed crew.
The product is built around a self-serve, product-led growth motion: clients post a brief (with an AI Job Brief Assistant that structures natural-language input), receive a shortlist of matched crew via a Smart Matching algorithm, compare profiles/portfolios, and book directly. Native iOS and Android apps extend the marketplace to mobile, supporting push notifications and in-app booking. End-to-end booking workflow is on-platform, including a 50% deposit upfront and 50% balance before job.
Shootzu monetizes purely on transaction: a 5% client service fee plus a 2% crew service fee applied to each booking, with no subscription or listing fees. Customer segments span individuals seeking personal projects, small businesses, agencies, and brand or creative teams. There are no disclosed funding rounds, leadership team, partnerships, awards, or M&A activity in the input data; the operation appears bootstrapped and founder-led.
Shootzu firmographics
Firmographics- Name
- Shootzu
- Legal name
- Turbo Productions Pty Ltd
- Website
- https://shootzu.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shootzu is an Australian two-sided marketplace that connects clients with 2,000+ vetted freelance photographers, videographers, and drone operators across all states, monetizing via per-booking fees.
- Ownership category
- akta.pro rank
Shootzu industry classification
Industry- Product category
- Creative Talent Marketplace
- NAICS
- Commercial Photography (541922), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (71141), Other Motion Picture and Video Industries (512199), Photographic Services (54192)
- SIC
- Services-Allied To Motion Picture Production (7819), Services-Motion Picture & Video Tape Production (7812), Services-Employment Agencies (7361)
- akta.pro primary industry
- Production & Talent Services (Casting, Crew, Production Management) (MPAAAMAF)
- akta.pro secondary industry
- Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI)
Keywords
Where Shootzu is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Shootzu business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Client Service Fee: Clients (businesses and individuals) pay a 5% service fee on the total job value when hiring crew through the platform. This includes access to vetted professionals, secure payment protection, and platform support.
- Crew Service Fee: Photographers and videographers pay a 2% service fee on completed job earnings. This covers free profile and portfolio hosting, guaranteed payment processing, and no invoice chasing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | No subscription required - pay only when work happens |
| Freemium | Pay-as-you-go | Free profile for crew members |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Shootzu product offering
Product offeringCore offering
Shootzu is a two-sided online marketplace platform that connects professional photographers, videographers, editors, drone operators, and assistants (crew) with businesses and individuals (clients) needing creative services across Australia. The platform facilitates job posting, smart matching of crew to jobs based on skills, availability and location, secure escrow-based payments (50% deposit upfront and 50% before the job date), crew agreements, in-app messaging, and a two-way review system. Native iOS and Android mobile apps enable real-time local job alerts and on-the-go applications for crew members.
Product overview
Shootzu is a single unified marketplace platform — not a multi-product portfolio. The core offering is a web and mobile platform that serves two user segments: clients who need to hire vetted photography and videography professionals, and crew members (photographers, videographers, editors, drone operators, assistants) seeking work. The platform includes job posting, smart crew matching, real-time job alerts, built-in messaging, crew agreements, secure payment handling with escrow, and a two-way review system. A dedicated mobile app (iOS and Android) provides on-the-go access to job alerts, applications, and messaging. The platform is operated by Turbo Productions Pty Ltd based in Melbourne, Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Shootzu Marketplace Platform Web-based marketplace platform connecting Australian professional photographers, videographers, editors, and drone operators (crew) with businesses and individuals needing creative services. Includes job posting, smart matching by location/skills/availability, crew agreements, escrow payments, in-app messaging, and two-way reviews.
- Shootzu Mobile App Native iOS and Android applications that let crew members receive real-time local job alerts, apply for gigs with one tap, manage bookings, and message clients on the go.
Companies that use Shootzu
Customer profileSegments3 records
Ideal customer profiles2 records
Shootzu technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Shootzu partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Expansion highlights5 records
Shootzu competitors and assessment
Company assessmentBroad incumbents
- Upwork: Large global freelance marketplace covering creative categories including photography, video, and editing. Comparable in two-sided dynamics connecting clients with creative freelancers, though operating globally and across many skill categories.
- Fiverr: Global marketplace for freelance creative services including video production and photography. Comparable marketplace model and take-rate-based monetization, though at much larger scale and serving a remote/deliverable-based use case rather than local crew booking.
- Thumbtack: Large, well-capitalized US marketplace connecting customers with local professionals across hundreds of service categories including photography and event services. Comparable marketplace model with broader category coverage and significantly more scale.
Emerging players
- Peerspace: Marketplace for booking creative spaces and related production services, often used by photographers and videographers. Comparable in serving the production/creative professional ecosystem with a two-sided booking model.
- Wedio: Marketplace/community for videographers and filmmakers to find crew, equipment, and jobs. Comparable target audience (film/video crew) and crew-discovery use case, though currently more Europe-focused.
Direct peers
- The Bash (formerly GigMasters): Marketplace for booking event service professionals including photographers, videographers, and DJs. Directly comparable to Shootzu's wedding/event segment with a similar profile, review, and lead-based booking model.
- GigSalad: Online marketplace for booking event entertainment and services including photographers, videographers, and event crew. Comparable two-sided marketplace targeting events and creative professionals, with similar profile/review and booking flow.
- Bark: Global marketplace that matches customers with local professional services across many categories including photography and videography. Comparable in two-sided marketplace mechanics, profile/review system, and lead-based monetization.
- AirTasker: Australia-headquartered two-sided marketplace for local task and service jobs. Comparable to Shootzu in geographic market and marketplace dynamics, though covering a much broader services taxonomy beyond photo/video.
- Snappr: Australia-founded marketplace for booking photographers and videographers, offering on-demand creative services to businesses and consumers. Closest direct competitor to Shootzu in geography, category, and customer use cases (wedding, event, commercial shoots).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Shootzu social profiles
Digital presenceShootzu financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shootzu leadership team
Management profileNumber of profiles
Shootzu funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shootzu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shootzu
What does Shootzu do?
Shootzu is a two-sided online marketplace platform that connects professional photographers, videographers, editors, drone operators, and assistants (crew) with businesses and individuals (clients) needing creative services across Australia. The platform facilitates job posting, smart matching of crew to jobs based on skills, availability and location, secure escrow-based payments (50% deposit upfront and 50% before the job date), crew agreements, in-app messaging, and a two-way review system. Native iOS and Android mobile apps enable real-time local job alerts and on-the-go applications for crew members.
Is Shootzu a public or private company?
Shootzu is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shootzu founded?
Shootzu was founded in 2018. It employs 1 to 10 people.
Where is Shootzu based?
Shootzu is headquartered in Melbourne, Australia, in the Oceania region.
How does Shootzu make money?
Two revenue lines are on record. Client Service Fee is the primary driver. The others are crew Service Fee.
Who are Shootzu's main competitors?
Broad incumbents on record are Upwork, Fiverr and Thumbtack. Emerging players are Peerspace and Wedio. Direct peers are The Bash (formerly GigMasters), GigSalad, Bark, AirTasker and Snappr.
Does Shootzu have an API?
No public API is recorded for Shootzu.
What industry is Shootzu in?
Shootzu's product category is Creative Talent Marketplace. Its primary akta.pro industry code is MPAAAMAF, Production & Talent Services (Casting, Crew, Production Management), with a secondary code of MPAAAMAI, Photography & Still Production (Stills, Product, Lifestyle). Its NAICS code is 541922 and its SIC code is 7819.