What Exact does

Exact Group B.V. is a privately held Dutch business software vendor founded in 1984 in Delft, operating a portfolio of cloud and on-premise ERP, accounting and workflow solutions aimed at small and medium-sized enterprises and their accountants. Its platform architecture centers on Exact Online (cloud-based accounting/ERP), Exact Globe+ (ERP for financial and operational processes including purchasing, production planning and inventory), Exact Synergy (process management, document/workflow, CRM and HR), and Exact Financials (multi-administration accounting), supplemented by add-on modules such as Exact Proquro (purchasing automation with PEPPOL e-invoicing), Exact SRXP (expense management), Exact Consolidatie, and HR & payroll modules, plus acquired sub-brands including weclapp (DACH cloud ERP), Multivers, WinBooks, Reeleezee, Gripp, Horeko and ITscope.

The company monetizes primarily through recurring SaaS subscriptions on annual billing cycles, distributed via direct sales for larger accounts, online self-service for SMEs, and an embedded accountant/partner channel across Benelux, DACH, Iberia, Poland, the UK, France and selective markets in the Americas and Asia-Pacific. Recent strategic activity — including the acquisitions of weclapp (DACH), Unit4 Bedrijfssoftware (Benelux) and go2UBL (document capture), the launch of Exact Online Premium with deep Microsoft integrations, and investments in AI Agents for Purchase, Banking and Debtor Management — points to a multi-pronged geographic and product expansion strategy layered on top of an entrenched SME/accountant base of more than 675,000 companies.

Name

Exact

Legal name

Exact Group B.V.

Website

https://exact.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Exact is a Dutch business software vendor founded in 1984 that sells cloud and on-premise ERP, accounting and workflow software to more than 675,000 SMEs and their accountants across Europe and select international markets, distributed via subscriptions, direct sales and accountant partner channels.

Ownership category

akta.pro rank

Product category

ERP and Accounting Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC), ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)

Keywords

• Cloud ERP software
• Business accounting software
• SME financial management
• Enterprise resource planning
• Payroll and HR software

Headquarters

HQ city

Cologne

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure

Revenue model

1. SaaS/Subscription Software: Exact generates revenue primarily through subscription-based SaaS software services including Exact Online, Exact Globe+, Exact Synergy, and various other business software solutions. The company offers both cloud-based services and on-premise options.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Exact develops and sells cloud-based ERP, accounting, and business process software for small and medium-sized enterprises and accountancy firms, delivered primarily as SaaS subscriptions across the Benelux, DACH, France, UK, Iberia, US, and Asia Pacific markets. Core offerings include Exact Online (cloud accounting/ERP), Exact Globe+ (ERP for financial and operational processes), Exact Synergy (document/workflow/CRM/HR), and Exact Financials (multi-administration accounting), augmented by add-on modules for purchasing (Proquro), expenses (SRXP), payroll/HR, consolidation, and industry-specific workflows. Revenue is generated predominantly through annual subscription licenses with quote-based pricing and supported by direct sales, self-service portals, and an accountant-led partner network.

Product overview

Exact offers a comprehensive portfolio of business software solutions for SMEs and accountants, featuring a platform-plus-modules architecture. The core offerings include Exact Online (cloud-based accounting/ERP), Exact Globe+ (ERP for financial and operational processes), Exact Synergy (process management with CRM/HR), and Exact Financials (multi-dimension accounting). These core platforms are complemented by specialized add-on modules including Exact Proquro (purchasing automation), Exact SRXP (expense management), Exact HR & Salaris Gemak/Payroll (payroll processing), Exact Consolidatie (multi-company reporting), and Exact Cloud Services (hosted delivery of on-premise products). Industry-specific solutions include Exact Bouw (construction), Exact Horeko (hospitality), and Exact Gripp (CRM). The company also operates sub-brands including Exact Multivers, Exact Reeleezee, Exact Winbooks, and Exact Officient, with recent acquisitions like weclapp (DACH region cloud ERP) expanding geographic reach.

Differentiator

Problem solved

Functional benefit

Brands

• Exact Online: Cloud-based accounting platform for efficient financial administration management including accounting records, VAT returns, asset accounting, time tracking, bank connections, accounts receivable management, and document management.
• Exact Globe+
• Exact Synergy
• Exact Financials
• Exact Proquro
• Exact SRXP
• Exact Cloud Services
• Exact Payment Services
• Exact Salaris Plus
• Exact Officient
• Exact Horeko
• Exact Gripp
• Exact WinBooks
• Reeleezee
• Exact Consolidatie
• Exact Multivers
• Exact Boekhoud Gemak
• Exact HR & Salaris Gemak
• Exact Venice
• weclapp
• ITscope
• Dimoni

Products and services

• Exact Online

Quantifiable outcome

• Save time and reduce costs through automated business processes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability7 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS is used as the primary public cloud infrastructure provider for Exact Online, Exact SRXP, and various other Exact services. Amazon Web Services EMEA SARL provides storage and processing for Exact Online customers in Netherlands, Belgium, US (Dublin, Ireland) and for DE, FR, UK customers (Frankfurt, Germany).
• Microsoft AzurecoreTechnology or IntegrationMicrosoft Azure hosts various Exact products and services. Microsoft Ireland Operations Ltd provides storage for Exact Online Premium services in Ireland and Germany. Exact integrates Microsoft apps including Power BI, Power Automate and Teams into Exact Online Premium edition.
• MicrosoftflagshipStrategic or Co-development PartnerMicrosoft and Exact work closely together to assist entrepreneurs in deploying new technologies. The partnership involves full integration of Microsoft apps such as Power BI, Power Automate and Teams into the Premium edition of Exact Online. Jooske de Groot, Director SMB at Microsoft Netherlands, and Joep Hoeks, CPO at Exact, have publicly discussed joint initiatives to help SMEs automate processes.
• Quintensis B.V. (Tradeinterop)coreTechnology or IntegrationQuintensis provides PEPPOL network connectivity for processing incoming and outgoing invoices via the PEPPOL standard, enabling electronic invoicing compliance across Europe.
• Akamai TechnologiescoreTechnology or IntegrationAkamai provides DDoS protection and cyber attack mitigation services for Exact Online and other Exact services, protecting against security threats.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SAP Business One: SAP Business One is SAP's SME-tailored ERP suite, offered alongside broader SAP S/4HANA and Business ByDesign. It targets the same SME segment as Exact Globe+ and Exact Online but as part of SAP's much larger enterprise software portfolio.
• Microsoft Dynamics 365 Business Central: Microsoft Dynamics 365 Business Central is Microsoft's cloud ERP for SMEs, deeply integrated with Power Platform, Teams and the Microsoft 365 stack. It overlaps heavily with Exact Online and is reinforced by Exact's own Microsoft Premium co-sell partnership.
• Oracle NetSuite: Oracle NetSuite is a cloud ERP suite serving SMEs and mid-market companies globally. It competes with Exact in the upper-SME / mid-market ERP layer with broader functional scope and Oracle's enterprise backing.
• Wolters Kluwer (TeamMate & CCH): Wolters Kluwer is a Dutch information services and compliance software group whose CCH and TeamMate lines serve tax, audit and accountancy professionals. Like Exact, it monetizes accountants and regulated financial workflows in Europe, making it a relevant adjacent competitor for the accountancy segment.

Emerging players

• Odoo: Odoo is an open-source, modular cloud ERP platform offering accounting, CRM, HR, inventory and e-commerce for SMEs. As an open-source, app-store-style competitor, it overlaps with Exact Online's modular ERP/accounting positioning and is gaining traction with European SMEs.
• Acumatica: Acumatica is a cloud-native ERP platform for SMEs and mid-market, distributed via a VAR and ISV partner network. It competes with Exact Globe+ and Exact Online in the European SME ERP segment with a modern, browser-native architecture.

Direct peers

• Sage Group: Sage is a UK-listed accounting and ERP software provider focused on SMEs and accountants across Europe, with Sage Business Cloud, Sage Intacct and Sage X3. It is the most direct global comp to Exact's Exact Online / Exact Globe+ SME accounting-and-ERP suite.
• AFAS Software: AFAS is a Dutch privately-held vendor of online accounting, ERP, HR and payroll software for SMEs and accountancy firms. It competes head-on with Exact in the Netherlands and Belgium with AFAS Online and Profit, sharing the same SME-accountant GTM playbook.
• Visma: Visma is a Northern European provider of accounting, ERP, HR and payroll software for SMEs and the public sector, owned by Hg. Like Exact, it serves SMEs through an accountant partner channel and is present across Benelux, Nordics and DACH, making it one of the closest direct competitors.
• Unit4: Unit4 provides mid-market and SME-focused cloud ERP and financial management software in the Benelux and Nordics. Exact has even acquired Unit4's Benelux business (Unit4 Bedrijfssoftware), underlining that the two are direct substitutes for SME ERP workloads.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/ExactTV
• Facebookfacebook.com/ExactWorld
• LinkedInlinkedin.com/company/exact
• Instagraminstagram.com/exact

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exact