Total Media
Total Media, Inc. is a Clearwater, Florida-based private media services company founded in 1995 that converts legacy audio and video formats to digital, duplicates CDs/DVDs/Blu-rays, resells duplication equipment, and provides SMB web design and SEO to government, enterprise, and consumer customers.
- Company typePrivate
- Founded1995
- HeadquartersClearwater, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Total Media does
Total Media, Inc. is a privately held media conversion and duplication services company founded in 1995 and headquartered in Clearwater, Florida. The company operates a single physical facility at 1724 Robin Hood Lane and runs four functional revenue streams: (1) disc duplication and replication of CD, DVD, and Blu-ray media using recordable or manufactured discs with thermal, inkjet, or Rimage photo-realistic printing; (2) video, audio, and data conversion of legacy formats (VHS, VHS-C, 8mm, Mini DV, Reel-to-Reel, BetaCam, U-matic, cassettes, DAT, floppy diskettes) into digital files; (3) digital services including responsive web design in WordPress/PHP/HTML, SEO, internet marketing campaign management, and cloud storage; and (4) resale of duplicating and printing hardware under authorized agreements with Primera, All Pro Solutions, Microboards Technology, Rimage, and Verity Systems.
The underlying technology is conventional rather than proprietary: grade-A DVD-R and CD-R media, manufacturer-supplied duplicators and printers, and standard web-development stacks. Pricing is per-unit and pay-as-you-go, with conversion at $17–$23 per tape by volume tier, DVD duplication at $1.10–$4.50 per disc depending on quantity and print method, and custom quotes above stated tiers. Go-to-market is direct-to-consumer and direct-to-SMB through the company website, an e-commerce shop portal, social media presence on Facebook/X/LinkedIn/Pinterest/Tumblr, and inbound phone orders, with no third-party channel partners.
The customer base is heterogeneous and spans federal government agencies (NOAA, Department of Commerce, National Geodetic Survey, VERUS for Veterans), entertainment estates (Laugh.com, George Carlin Estate), law firms (Roger Futerman & Associates, Weller Legal Group), financial firms (JW Cole Financial), real estate (REO Residential Holdings), and individual consumers. Service geography is limited to Florida and the broader Southeast. Headcount is reported at 1–10 employees, and the company discloses no funding history, no parent entity, and no leadership roster.
Total Media firmographics
Firmographics- Name
- Total Media
- Legal name
- Total Media, Inc.
- Website
- https://totalmediainc.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Total Media, Inc. is a Clearwater, Florida-based private media services company founded in 1995 that converts legacy audio and video formats to digital, duplicates CDs/DVDs/Blu-rays, resells duplication equipment, and provides SMB web design and SEO to government, enterprise, and consumer customers.
- Ownership category
- akta.pro rank
Total Media industry classification
Industry- Product category
- Media Duplication and Conversion Services
- NAICS
- Manufacturing and Reproducing Magnetic and Optical Media (334610)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Format Migration & Media Refresh (Tape-to-File, File-to-File, LTO Refresh) (MPADAMAH)
- akta.pro secondary industries
- Long-Term Digital Preservation Services (Format Migration, Integrity Checks) (MPAHAGAD), Video & Home Movie Digitization & Conversion (HSAFAGAC)
Keywords
Where Total Media is headquartered
LocationHeadquarters
- HQ city
- Clearwater
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Total Media business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Disc Duplication and Replication Services: Short-run CD and DVD duplication using recordable media, and replication services for larger quantities (1000+ discs) using manufactured discs. Pricing varies by quantity and printing options.
- Video and Media Conversion: Conversion of legacy formats (VHS, 8mm, Reel-to-Reel, etc.) to digital media. Pricing per tape based on volume (1-5 tapes at $23 each, with discounts for larger orders).
- Digital Services (Web Design, SEO): Web design, hosting, domain registration, SEO services, and internet marketing campaign management offered to businesses.
- Duplication Equipment Sales: Resale of CD/DVD duplicators, printers, and flash drive copiers from manufacturers like Microboards, Primera, and All Pro Solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Video conversion pricing based on order volume |
| Unit Pricing | Pay-as-you-go | DVD duplication with 1-color thermal printing |
| Unit Pricing | Pay-as-you-go | DVD duplication with full color inkjet printing |
| Unit Pricing | Pay-as-you-go | DVD duplication with photo realistic Rimage printing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Total Media product offering
Product offeringCore offering
Total Media provides physical media conversion and duplication services from its Clearwater, Florida facility. It converts legacy video, audio, and data formats (VHS, VHS-C, 8mm, Mini DV, Reel-to-Reel, BetaCam, Umatic, cassettes, DAT tapes, floppy diskettes) to digital files, and produces short-run and large-volume CD/DVD duplication and replication with thermal, inkjet, and Rimage photo-realistic printing and packaging. It also resells duplicating and printing equipment from manufacturers including Microboards, Primera, Rimage, All Pro Solutions, and Verity Systems.
Product overview
Total Media is a media conversion and duplication company founded in 1995, offering a unified portfolio of physical and digital media services. The core offering consists of Video, Audio & Data Conversion services (converting VHS, cassette tapes, and other legacy formats to digital), paired with Disc Duplication services (CD and DVD duplication and replication with various printing options). The company also resells CD & DVD Copiers and duplicating equipment from manufacturers like Microboards, Primera, Rimage, and All Pro Solutions. On the digital side, Total Media provides Web Design, SEO, Marketing, and Cloud Storage services. Together, these products serve customers from Fortune 500 corporations to small businesses and the Federal Government.
Differentiator
Problem solved
Functional benefit
Products and services
- Video, Audio & Data Conversion Converts legacy video formats (VHS, VHS-C, 8mm, Mini DV, Reel-to-Reel, BetaCam, Umatic), audio formats (records, cassettes, DAT tapes), and digital media (DVD, CD, USB, SD cards, floppy diskettes) into digital files like MP4 or AVI. Intended for individual consumers preserving personal recordings and organizations migrating proprietary or obsolete media.
- Disc Duplication and Replication Short-run CD/DVD duplication onto recordable media (typically completed within 48–72 hours) and large-volume replication (1000+ manufactured discs, 7–10 day production) with thermal, inkjet, and Rimage photo-realistic printing plus packaging. Used by businesses, marketers, musicians, event organizers, and government agencies for promotional, archival, and distribution purposes.
- USB Flash Drive Duplication
Companies that use Total Media
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
Total Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Total Media partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- PrimeracoreAuthorized reseller for Primera disc duplicators and printers. Primera is a leading manufacturer of DVD and CD duplicating and printing equipment.
- All Pro SolutionscoreAuthorized reseller for All Pro Solutions equipment including the Olympus 4E CD/DVD/BD Publisher. Featured in promotional offers with Total Media.
- Microboards TechnologycoreAuthorized reseller for Microboards duplicators including CopyWriter Pro towers and QDL Blu-ray duplicators. Featured equipment seller on Total Media.
- RimagecoreAuthorized reseller for Rimage disc publishing equipment, including Everest disc printers used for photo-realistic disc printing.
- Verity SystemsminorAuthorized reseller for Verity Systems duplication equipment.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Total Media competitors and assessment
Company assessmentDirect peers
- iMemories: Specializes in digitizing VHS, film, photos, and audio for consumers via mail-in and direct upload. Closely comparable to Total Media's media conversion services and shared focus on preserving irreplaceable home and family media.
- Oasis Disc Manufacturing: Independent CD, DVD, and Blu-ray replication house with short-run duplication and custom printing. Directly competes with Total Media for indie music and small-business disc replication orders.
- YesVideo: Mail-in VHS and analog media digitization service offering DVDs and digital downloads. Directly competes with Total Media in the consumer legacy-to-digital conversion segment.
- Legacybox: Largest U.S. consumer-focused mail-in service for converting VHS tapes, film reels, photos, and audio cassettes to digital. Direct overlap with Total Media's VHS-to-DVD and legacy media conversion offerings, competing for the same household and SMB digitization customers.
- Southtree: Legacy media digitization service covering VHS, audio cassettes, film, and photos. Operates as a brand in the same mail-in conversion category as Total Media's consumer conversion offering.
- ScanCafe: Bulk photo, negatives, slides, and home movie digitization service with India-based processing. Overlaps with Total Media's photo/media organization and tape-to-digital conversion services for individual and family customers.
- National Media Services: U.S. CD, DVD, and Blu-ray replication and duplication provider offering short-run and bulk replication with custom printing. Comparable service portfolio and customer base to Total Media's duplication business.
Broad incumbents
- Discmakers: Established CD, DVD, and vinyl replication and duplication provider serving independent musicians, filmmakers, and labels. Comparable to Total Media's disc duplication and replication business but at a larger scale and with broader retail/distribution reach.
- Costco Photo Center: Retail-scale photo and video digitization, printing, and disc-based product service. Comparable to Total Media's consumer photo/video-to-disc and conversion offerings, but delivered through a mass-market retail channel rather than direct service.
Emerging players
- Heirloom (formerly Heirloom Cloud): Cloud-based family media digitization and storage service covering analog photos, VHS, and tapes. Represents an emerging, software-led competitor to Total Media's legacy conversion offering, differentiated by a cloud-native delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Total Media social profiles
Digital presenceTotal Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Media leadership team
Management profileNumber of profiles
Total Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Media
What does Total Media do?
Total Media provides physical media conversion and duplication services from its Clearwater, Florida facility. It converts legacy video, audio, and data formats (VHS, VHS-C, 8mm, Mini DV, Reel-to-Reel, BetaCam, Umatic, cassettes, DAT tapes, floppy diskettes) to digital files, and produces short-run and large-volume CD/DVD duplication and replication with thermal, inkjet, and Rimage photo-realistic printing and packaging. It also resells duplicating and printing equipment from manufacturers including Microboards, Primera, Rimage, All Pro Solutions, and Verity Systems.
Is Total Media a public or private company?
Total Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Total Media founded?
Total Media was founded in 1995. It employs 1 to 10 people.
Where is Total Media based?
Total Media is headquartered in Clearwater, United States, in the North America region.
How does Total Media make money?
Four revenue lines are on record. Disc Duplication and Replication Services are the primary driver. The others are video and Media Conversion, digital Services (Web Design, SEO) and duplication Equipment Sales.
Who are Total Media's main competitors?
Direct peers on record are iMemories, Oasis Disc Manufacturing, YesVideo, Legacybox, Southtree, ScanCafe and National Media Services. Broad incumbents are Discmakers and Costco Photo Center. Heirloom (formerly Heirloom Cloud) is listed as an emerging player.
Does Total Media have an API?
No public API is recorded for Total Media.
What industry is Total Media in?
Total Media's product category is Media Duplication and Conversion Services. Its primary akta.pro industry code is MPADAMAH, Format Migration & Media Refresh (Tape-to-File, File-to-File, LTO Refresh), with a secondary code of MPAHAGAD, Long-Term Digital Preservation Services (Format Migration, Integrity Checks). Its NAICS code is 334610 and its SIC code is 7330.