What Expert Partners does

Expert Partners is a privately held coaching and training company serving individual real estate agents, team leaders, and brokers. Founded in 2012 by industry veterans Don Hobbs and Allison Gaddy — who together bring more than five decades of combined real estate and personal development experience — the firm is structured around four core service lines: 1-on-1 Coaching, LIVE and on-demand Training, Webinars featuring panels of agents and best-selling authors, and LIVE/Online Events such as bootcamps and seminars. Its flagship productized offering, Gateway to Mastery (launched 2024), is an 8-week self-paced online course delivered through a dedicated member portal, combining 7 training modules, 8 implementation workshops, 200+ pages of worksheets and templates, and 6 bonus courses, priced between $777 and $1,497.

The underlying technology is a conventional learning management system: a member portal (members.expertpartners.com) hosting on-demand video, worksheets, and a private community, paired with webinar/virtual event tooling for live sessions. There is no disclosed AI/ML capability, no public API, and no mobile app; differentiation rests on the founders' personal brand, curated content library, and a speaker bureau that books Hobbs, Gaddy, and affiliated thought leaders (Larry Kendall, Bob Burg, Sean Swarner) at conferences and corporate events. The company has been featured in Forbes, USA Today, The New York Times, the Wall Street Journal, the Washington Post, Business Insider, Apple News, and the National Association of Realtors.

The business model blends one-time course purchases (Gateway to Mastery), recurring coaching retainers, and event-based revenue from paid workshops, bootcamps, and speaking engagements. Go-to-market is sales-led and community-led, leveraging the founders' media presence, live events, webinars, and a referral network of coaching partners to drive enrollment. Customer concentration is low — the addressable base is the long tail of U.S. (and selectively global) real estate professionals — though no revenue, ARR, or active-customer figures are publicly disclosed. Headcount is reported at 1–10, and the firm has not raised institutional capital or executed M&A.

Name

Expert Partners

Legal name

Expert Partners

Website

https://expertpartners.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Expert Partners is a privately held coaching and training firm that helps individual real estate agents, team leaders, and brokers build marketing-based businesses through 1-on-1 coaching, live training, webinars, events, and its flagship Gateway to Mastery online course.

Ownership category

akta.pro rank

Product category

Professional Coaching Services

NAICS

Management Consulting Services (54161), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy, Decision-Making & Business Acumen Coaching (EDABANAH)

Keywords

• Real estate coaching
• Professional training
• Online course platform
• Business development
• Live events and webinars

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Training Programs: LIVE in-person and multi-day on-demand training programs for real estate agents and brokers, providing business development and marketing skills training.
2. Coaching Services: 1-on-1 coaching services for agents, brokers, and team leaders. The first coaching assessment video call is offered free, with ongoing paid coaching engagements.
3. Gateway to Mastery Course: Online course with a one-time purchase model ($777-$1,497). Includes 7 group classes, 8 implementation workshops, 200+ pages of materials, and lifetime access to vault content. Bonuses included.
4. Events and Webinars: LIVE and online events including workshops, seminars, sales and negotiation bootcamps, and forums. Features panels of agents, best-selling authors, and industry giants.
5. Speaking Engagements: Don Hobbs, Allison Gaddy, and trainers are available for media interviews, podcasts, and speaking events at conferences and corporate events.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Expert Partners delivers coaching, training, webinars, and live/online events to help real estate agents, brokers, and team leaders build marketing-based businesses. Their portfolio includes 1-on-1 personalized coaching, multi-day in-person and on-demand training programs, virtual events with industry experts, and the flagship Gateway to Mastery 8-week online course. Services focus on shifting agents from a transactional sales mindset to that of a strategic business owner.

Product overview

Expert Partners is a coaching and training company for real estate professionals offering a portfolio of services designed to help agents build marketing-based businesses and achieve success. The core offerings consist of Coaching (personalized 1-on-1 approach), Training (LIVE in-person and On Demand programs), Webinars (virtual events with industry experts), and LIVE and Online Events (workshops and bootcamps). The flagship online program is Gateway to Mastery, an 8-week self-paced course combining video training, implementation workshops, and bonus content focused on brand building, marketing strategy, and business growth. These products work together as a comprehensive system, from foundational training through ongoing coaching and networking events, all aimed at helping real estate professionals achieve time, financial, and location freedom.

Differentiator

Problem solved

Functional benefit

Brands

• Gateway to Mastery: Online marketing-based business course for real estate agents focusing on brand building, niche targeting, and market dominance strategies.
• G2M Vault

Products and services

• Coaching 1-on-1 personalized coaching for real estate agents at all skill levels, providing tailored strategies, communication skills development, marketing guidance, and accountability to help agents transform their businesses and achieve time, financial, and location freedom.
• Training LIVE in-person and On Demand multi-day training programs designed to help real estate professionals gain business knowledge, shift mindsets, adopt successful behaviors, and develop skills that lead to time, financial, and location freedom.
• Webinars Virtual events featuring panels of agents, best-selling authors, and industry giants, designed to help real estate professionals focus, discover leverage points, and master skills for daily confidence and certainty.
• LIVE and Online Events Dynamic in-person and online events including workshops on business planning, personal branding, lead generation seminars, sales and negotiation bootcamps, and forums on marketing trends and technology innovations.
• Gateway to Mastery An 8-week online, on-demand course with 7 self-paced training modules, 8 implementation workshops, 200+ pages of worksheets, handouts, and templates, plus 6 bonus courses designed to help real estate agents build a powerful brand, target profitable niches, and create effective marketing strategies to thrive in competitive markets.

Quantifiable outcome

• 1.7 million real estate agents trained and positively impacted
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Coaching Geniuses and Industry GiantscoreStrategic or Co-development PartnerExpert Partners partners with well-known coaching geniuses, industry giants, and legendary best-selling authors to provide trusted partners who can lead clients on their journey of personal transformation and real estate success.
• Larry KendallcoreStrategic or Co-development PartnerBest-selling author of Ninja Selling, partnered with Expert Partners for events and webinars.
• Bob BurgcoreStrategic or Co-development PartnerBest-selling author of The Go-Giver book series, featured speaker at Expert Partners events.
• Sean SwarnerminorGTM or Marketing PartnerMotivational speaker and adventurer, part of the Expert Partners Speakers Bureau available for media interviews, podcasts, and speaking events.
• J. ROCKCLIFF REALTORSminorGTM or Marketing PartnerRobin Dickson, Exec. Vice President of J. ROCKCLIFF REALTORS, has hired Don Hobbs for speaking engagements multiple times.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ninja Selling: Sales training and coaching system founded by Larry Kendall, focused on real estate agents and built around workshops, certifications, and ongoing coaching. Expert Partners actually partners with Larry Kendall, making it a directly overlapping peer in both methodology and customer.
• Mike Ferry Organization: Long-established real estate sales coaching and training company offering scripts, lead-conversion systems, and coaching programs to agents and teams. Directly comparable in customer base, agent-focused coaching methodology, and productized training programs.
• Buffini & Company: Real estate training and coaching company built around the Buffini Method, serving individual agents, teams, and brokerages with events, coaching, and lead-generation systems. Closely comparable to Expert Partners in vertical focus on residential real estate agents and recurring coaching/event revenue model.
• Icenhower Coaching Institute: Real estate coaching and training company offering masterminds, accountability coaching, and online courses targeting agents, teams, and brokerage leaders. Directly comparable in product structure (courses + coaching), customer persona, and price points.
• Tom Ferry: One of the largest real estate coaching and training companies in North America, offering courses, events, and 1-on-1 coaching to agents and teams. Directly comparable to Expert Partners in customer segment, product mix (courses + coaching + events), and high-ticket pricing model.

Broad incumbents

• Tony Robbins Business Coaching: Broad business and performance coaching brand with a real estate agent coaching program delivered through partner coaches. Comparable as a broader, more established coaching brand that overlaps with Expert Partners' personal-development-plus-business-coaching positioning.
• Keller Williams MAPS Coaching: In-house coaching and business planning division of Keller Williams Realty, the largest real estate franchise in the US. Comparable as a broad incumbent offering coaching, training, and leadership development to real estate agents and team leaders at massive scale.

Emerging players

• Cardone Training Technologies (Grant Cardone): Sales training, events, and online programs targeting entrepreneurs and sales professionals, with content frequently used by real estate agents. Comparable in high-ticket events, online courses, and sales-coaching methodology, though with a broader non-RE focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UC2IHZemebU53xurzTLtlZ8g
• Facebookfacebook.com/thefreeagentmovement
• LinkedInlinkedin.com/company/expert-partners-sas
• Instagraminstagram.com/expertpartners
• Xx.com/epicpartners1

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Expert Partners