What Riverwood Homes does

Riverwood Homes, LLC is a privately held, family-owned homebuilder operating exclusively in Northwest Arkansas from its headquarters at 3420 N. Plainview Ave, Fayetteville, AR. Founded in 2009 and led across three generations of the Marquess family — Mark Marquess (CEO), Taylor Marquess (President), and Mark Willis (COO) — the company constructs single-family homes across six active communities in Fayetteville, Lowell, Farmington, West Fork, and Springdale, offering 42 floor plans ranging from 1,445 to 2,993 square feet at price points from approximately $288,950 to $675,450. Over 75% of homes built are priced under $400,000, positioning the company primarily in the affordable and mid-tier segments, with a dedicated 55+ active-adult community (The Courtyards at Owl Creek) developed in partnership with Epcon Community. The company has served more than 3,000 homeowners historically and was named a Top 200 Builder by Builder Magazine for two consecutive years.

The business model is straightforward new-home construction sold directly to retail buyers through a sales-led process: Priority List → Lot Reservation → Contract → Design Studio → Construction (4–6 months) → Closing, supported by an in-house brokerage team (Principal Broker Sam Niccum, Executive Broker Linda Marquess), realtor referral partnerships, and a model home at Hunt Farms in Lowell. Design customization is conducted in-house with designer Mary Carter using the Anewgo exterior rendering platform, and a dedicated HighArc platform specialist (Baile Brust) supports digital design configuration. Revenue is generated primarily through one-time home sales, lot reservation deposits credited at closing, and Design Studio upgrade selections, with no recurring subscription or licensing component.

Operationally, the company employs 11–50 staff including directors of purchasing and construction, multiple superintendents, a warranty manager, and marketing personnel. No external institutional investors, private equity backers, or public-market signals are present; ownership and control rest entirely with the Marquess family. The firm holds no disclosed patents or trademarks and reports no M&A activity, funding rounds, or leadership transitions beyond the multi-generational family operating structure.

Name

Riverwood Homes

Legal name

Riverwood Homes, LLC

Website

https://riverwoodhomesnwa.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Riverwood Homes is a family-owned private homebuilder in Northwest Arkansas that constructs single-family homes across six communities, offering 42 floor plans from $288,950 to $675,450 to first-time buyers, move-up families, and 55+ active-adult buyers in the Fayetteville region.

Ownership category

akta.pro rank

Product category

Residential Home Construction

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (23721)

SIC

General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Spec Home / Production Homebuilding (Tract & Volume Builders) (IMAFABAD)

akta.pro secondary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• New home construction
• Single-family homebuilder
• Residential communities
• Custom home design
• Home warranty services

Headquarters

HQ city

Fayetteville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Home Sales: Primary revenue from direct sale of newly constructed homes to buyers. Homes sold at various price points from approximately $288,000 to $675,000 depending on community, floor plan, and customization options.
2. Lot Reservations and Deposits: Revenue from lot reservation deposits (community-specific amounts) which are credited toward the final home purchase at closing.
3. Design Studio Customization: Additional revenue from buyer selections and upgrades during the design appointment process, including finishes, materials, and customization options beyond base home specifications.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Riverwood Homes constructs and sells new single-family homes in Northwest Arkansas across six planned communities (Hunt Farms, Rolling Plains, The Cottages at Sloanbrooke, The Courtyards at Owl Creek, The Grove at Engles Mill, and The Preserve at Stonebridge). Buyers select from 42 floor plans ranging from approximately 1,445 to 2,993 square feet, customize finishes through the in-house Design Studio, and complete construction in 4-6 months. The company also provides a one-year post-purchase warranty for its completed homes.

Product overview

Riverwood Homes is a family-owned home builder operating exclusively in Northwest Arkansas, offering new single-family home construction through multiple communities. The core offering consists of new home construction with 42 available floor plans ranging from approximately 1,445 to 2,993 square feet, available as either build-to-order or quick move-in homes. Customers can select from various communities (Hunt Farms, Rolling Plains, The Cottages at Sloanbrooke, The Courtyards at Owl Creek, The Grove at Engles Mill, and The Preserve at Stonebridge), choose their floor plan and lot, then customize finishes through the Design Studio. Post-purchase support includes a one-year warranty program and customer care resources. The company emphasizes affordability, with over 75% of homes priced under $400,000. Additional resources include photo galleries, video content, virtual tours, and a Priority List system for lot reservations.

Differentiator

Problem solved

Functional benefit

Products and services

• New Home Construction Build-to-order new single-family home construction in Northwest Arkansas, with 42 floor plans ranging from 1,445 to 2,993 square feet across Cottage, Manor, and Estate home categories. Homes are sold at price points from approximately $288,950 to $675,450 with 4-6 month build timelines.
• Hunt Farms Community (Lowell) Residential community in Lowell, Arkansas offering Cottage homes starting from $313,950. Includes a model home at 505 Goldfish Street open for walk-in visits 1-4 PM. Targets families and professionals near highly-rated schools and parks.
• Rolling Plains Community (West Fork) Residential community in West Fork, Arkansas offering entry-level Cottage homes including the Spring 1445 and Oak 1463 floor plans.
• The Cottages at Sloanbrooke (Fayetteville) Residential community in Fayetteville, Arkansas offering Cottage homes starting from $345,950, targeting families and move-up buyers.
• The Courtyards at Owl Creek (Fayetteville) 55+ active adult community in Fayetteville, Arkansas offering low-maintenance ranch homes starting from $394,950. Built in partnership with Epcon Communities for retirees and empty nesters seeking maintenance-free living with community amenities.
• The Grove at Engles Mill (Farmington) Residential community in Farmington, Arkansas offering Riverwood Homes Cottage and Manor floor plans.
• The Preserve at Stonebridge (Fayetteville) Residential community in Fayetteville, Arkansas offering Riverwood Homes Cottage and Manor floor plans.
• Floor Plans (Cottage, Manor, and Estate) 42 floor plans ranging from approximately 1,445 to 2,993 square feet, including plans with 2-5 bedrooms and 2-3.5 bathrooms. Notable plans include Springs 1445, Oak 1463, Sycamore 1763, Hendrix, Piper, Florence, and Wellington. Cottage plans priced from $288,950 to $394,950; Manor/Estate plans priced from $380,450 to $675,450.
• Available Homes (Quick Move-In) Pre-built or under-construction homes available for immediate or near-term purchase, listed with pricing, square footage, bedroom/bathroom counts, and construction status. As of the website snapshot, 24 available homes were listed across communities.
• Model Homes Model homes open for public viewing and tours (e.g., Hunt Farms model at 505 Goldfish Street, Lowell, open 1-4 PM), allowing prospective buyers to experience Riverwood design and quality in person.
• Design Studio Personalized design experience with an in-house designer (Mary Carter) where buyers select finishes, materials, and options. Includes exterior design rendering visualization through the Anewgo platform. Upgraded selections are priced as additions to the base home price.
• Warranty Services Post-purchase warranty support for the first year of homeownership, covering items that develop after closing including paint touch-ups, appliance issues, and other builder-warranty-covered concerns. Managed by dedicated Warranty Manager Tina Boutte.
• Lot Reservation Service Reservation system allowing buyers to secure specific lots in advance, with deposits credited toward the final home purchase at closing. Operates through a Priority List, often on a first-come first-served basis.

Quantifiable outcome

• Over 75% of homes built are priced under $400,000, making new construction accessible to more buyers
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• Epcon CommunitycoreOthersRiverwood Homes is a builder partner for The Courtyards at Owl Creek, which is an Epcon Community. Epcon is a national developer of active adult communities. Riverwood builds and sells ranch homes within this community model.
• Armor Heating and CoolingminorOthersRecommended HVAC service provider for furnace maintenance and troubleshooting, referenced in winter preparation blog content for homeowners.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• NVR: NVR builds homes and mortgages through its Ryan Homes, NVHomes, and Heartland Homes brands. It is comparable through its build-to-order residential construction, but operates on a substantially larger and more diversified scale.
• PulteGroup: PulteGroup serves first-time, move-up, active-adult, and luxury homebuyers through new-home construction. Its Centex, Pulte Homes, and Del Webb brands make it relevant to Riverwood's core and 55+ customer segments.
• Meritage Homes: Meritage Homes focuses on entry-level and first-time move-up new homes in planned communities, with an emphasis on energy efficiency. It is relevant to Riverwood's affordable Northwest Arkansas positioning and standard energy-efficient features.
• KB Home: KB Home sells new build-to-order homes with customer-selectable plans, lots, and finishes. Its high degree of buyer customization and planned-community sales model closely resembles Riverwood's customer proposition.
• D.R. Horton: D.R. Horton is the largest U.S. homebuilder and offers new homes across entry-level, move-up, and active-adult segments. It competes for substantially the same Northwest Arkansas homebuyers, but serves them through a much larger national platform.
• Lennar: Lennar builds and sells planned new-home communities with broad floor-plan and upgrade choices. Its customer base and build-to-order home sales model overlap with Riverwood, although Lennar has far greater geographic scale.

Others

• Taylor Morrison: Taylor Morrison is a national homebuilder serving entry-level, move-up, resort, and active-adult customers. Its planned communities, broad home portfolios, and design-center offerings overlap with Riverwood's operations.

Emerging players

• Epcon Communities: Epcon Communities develops and franchises active-adult residential communities built around low-maintenance ranch homes. It is a direct comparator for Riverwood's Courtyards at Owl Creek community and its 55+ buyer offering.

Direct peers

• Rausch Coleman Homes: Rausch Coleman Homes is a large private production homebuilder with roots in Northwest Arkansas and operations across multiple growth markets. Its focus on new single-family communities, floor-plan selection, and volume home sales closely matches Riverwood's model.

Regional players

• Buffington Homes: Buffington Homes is an Arkansas-based homebuilder serving buyers through planned residential communities and configurable new-home packages. It is comparable in geography, product category, and sales-led homebuilding model, although it primarily operates in Central Arkansas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCrIcm3F2aZOnvxtx6OSAYhg
• Facebookfacebook.com/riverwoodhomesnwa
• LinkedInlinkedin.com/company/riverwood-homes-nwa
• Instagraminstagram.com/nwa_riverwoodhomes

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riverwood Homes