What Texas Media Group does

Texas Media Group is a privately held, for-profit advertising agency headquartered in Horseshoe Bay, Texas. According to its firmographic profile, the company offers CPM (cost-per-mille) campaigns and banner advertising services, indicating a focus on traditional digital display advertising execution rather than full-service brand strategy or creative production.

The company operates at a small scale, with an employee count in the 11-50 range, and maintains its primary web presence at txmediagroup.com. No additional detail on products, proprietary technology, pricing models, customer segments, partnerships, leadership, certifications, or geographic markets served is available in the supplied data. The company website itself returned a loading/verification page when accessed, providing no supplementary first-party information about service tiers, case studies, team, or operational footprint.

With no disclosed revenue, funding history, M&A activity, product launches, or strategic announcements, the available evidence is limited to the firmographic snapshot. The business model appears to be project- or retainer-based digital ad-buying services targeting advertisers seeking CPM-priced display inventory, though no customer logos, case studies, or contract structures are available to substantiate this.

Name

Texas Media Group

Website

https://txmediagroup.com

Company type

Private

Headcount range

11–50 employees

Short description

Texas Media Group is a privately held, small-scale advertising agency in Horseshoe Bay, Texas, offering CPM campaigns and banner advertising services to advertisers seeking digital display ad-buying execution.

Ownership category

akta.pro rank

Product category

Digital Advertising Services

NAICS

Media Buying Agencies (54183), Media Buying Agencies (541830), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

akta.pro secondary industries

Media Planning, Buying & Optimization (BPAFAAAC), Full-Service Media Planning & Buying (MPAAABAA)

Keywords

• Digital advertising
• CPM campaigns
• Banner advertising
• Display advertising
• Ad buying services

Headquarters

HQ city

Horseshoe Bay

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Texas Media Group is an advertising agency that offers CPM (cost-per-mille) campaigns and banner advertising services. The firm plans and executes online display advertising for business clients seeking paid digital media exposure through impressions-based pricing and standard banner ad placements.

Differentiator

Problem solved

Functional benefit

Products and services

• CPM Campaigns Cost-per-mille (CPM) advertising campaigns in which clients pay per thousand impressions; designed for businesses seeking measurable, impressions-based online display exposure managed by the agency.
• Banner Advertising Standard online banner ad placements produced and trafficked by the agency for business clients who want display creative served across digital ad networks.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• GSD&M: GSD&M is an established Austin, Texas-based advertising agency with media planning/buying, creative, and brand strategy services. It overlaps with Texas Media Group on media buying for Texas-based and national brands.
• T3: T3 is a Texas-based, larger-scale creative and media agency offering digital media buying among a broader portfolio. It competes for the same Texas regional and mid-market clients Texas Media Group targets, but with a wider service mix.
• GroupM: GroupM is one of the world's largest media investment groups, with extensive programmatic and display buying capabilities. It serves as the broad incumbent against which boutique buyers like Texas Media Group compete for client budgets.
• Ansira: Ansira is a larger marketing services firm offering media planning/buying alongside channel partner and CRM marketing. It competes for the same mid-market advertising budgets but with a broader portfolio.

Direct peers

• PMG: PMG is an independent digital media and advertising agency with strong programmatic and display buying capabilities. Its media-buying focus and independently owned positioning make it a direct peer to Texas Media Group's CPM/banner offering.
• The Variable: The Variable is an independent, mid-sized advertising and media agency with display, programmatic, and paid digital capabilities. Its independent operating model closely mirrors Texas Media Group's structure.
• Booyah Advertising: Booyah Advertising is a digital media agency specializing in paid social, display, and programmatic media buying. Its boutique size and buying-first approach make it a close comparable to Texas Media Group.
• Adpearance: Adpearance is a digital marketing agency focused on paid search, display, and programmatic buying for SMB and mid-market clients. Its display/CPM-led service mix aligns directly with Texas Media Group's positioning.

Regional players

• Moroch Holdings: Moroch is a US-based independent agency network with roots in Texas, offering media buying and full-service advertising. It overlaps with Texas Media Group on regional client targeting and media execution.

Emerging players

• Heartbeat: Heartbeat is a smaller independent agency with paid media and creative capabilities targeting mid-market and challenger brands. Its size and paid-media emphasis position it as an emerging peer in the same buying category.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights3 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Texas Media Group