App Marketing
App Marketing is a Brazilian digital transformation agency founded in 2016 offering website, application, and custom systems development plus Inbound and Performance digital marketing, with an integrated AI service line, serving Brazilian businesses through custom, quote-based professional-services engagements.
- Company typePrivate
- Founded2016
- HeadquartersTimóteo, Brazil
- Headcount1–10
- GTM typeB2B
- OfferingServices
What App Marketing does
App Marketing is a privately held Brazilian digital transformation agency founded in 2016 and based in Timóteo, Brazil. It operates as a MarTech professional-services firm combining marketing and technology, delivering website development, mobile and web application development (native iOS/Android, hybrid, and corporate apps), custom systems development for internal process automation, and digital marketing services spanning Inbound Marketing and Performance Marketing. The company also offers an artificial-intelligence service line (hosted at ia.appmarketing.com.br) that integrates AI-driven content generation, marketing automation, and personalization into its offerings.
The firm's delivery is structured around a three-stage methodology it describes as a "sales machine": Acquisition (attracting the target audience through campaigns), Activation (converting visitors into active users via data-driven strategies), and Retention (sustaining engagement through personalized experiences). Its AI capabilities rely on third-party foundation models and tools — including GPT-4, Gemini, Vertex AI, and Adobe Generative Fill — applied to text, image, and short-form video content creation, chatbots, marketing automation, recommendation, and predictive analytics. No proprietary models, APIs, or patents are disclosed.
App Marketing operates a sales-led, professional-services business model. Revenue is generated through custom, quote-based project engagements (website, application, and systems development plus digital marketing retainers), with pricing not publicly disclosed and services customized to client requirements. Go-to-market is direct: prospects initiate contact through website forms and consultation requests, supported by content marketing (company blog), organic social media (Facebook, Instagram, LinkedIn, YouTube), and SEO. The company serves Brazilian businesses seeking digital transformation on a horizontal, use-case basis, and employs 1–10 people with no disclosed external funding, parent company, or subsidiaries.
App Marketing firmographics
Firmographics- Name
- App Marketing
- Legal name
- App Marketing
- Website
- https://appmarketing.com.br
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- App Marketing is a Brazilian digital transformation agency founded in 2016 offering website, application, and custom systems development plus Inbound and Performance digital marketing, with an integrated AI service line, serving Brazilian businesses through custom, quote-based professional-services engagements.
- Ownership category
- akta.pro rank
App Marketing industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)
- akta.pro secondary industries
- Marketing Automation Platforms & Services (BPAFAFAC), App Store Optimization (ASO) & Organic App Growth (BPAFAJAL)
Keywords
Where App Marketing is headquartered
LocationHeadquarters
- HQ city
- Timóteo
- HQ country
- Brazil
- HQ region
- Latin America
Markets served
App Marketing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Custom Software Development Services: App Marketing generates revenue through custom development services including website development, application development, and systems development. They also provide digital marketing services including Inbound Marketing and Performance Marketing strategies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom service quotes based on project requirements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
App Marketing product offering
Product offeringCore offering
App Marketing is a Brazilian digital transformation agency that delivers custom website development, mobile and web application development, and custom systems development alongside Inbound and Performance digital marketing services. The agency integrates artificial intelligence capabilities into its offerings for content generation, automation, and personalization. Delivery follows a 3-stage methodology (Acquisition, Activation, Retention) combining marketing expertise with technology implementation for business clients.
Product overview
App Marketing is a Brazilian digital transformation agency founded in 2016 that offers a portfolio of services including website development, mobile and web application development, custom systems development, and digital marketing (Inbound and Performance). The agency integrates artificial intelligence capabilities into its service offerings, providing AI-powered marketing automation, content generation, and personalization. Services are delivered through a 3-stage methodology: Acquisition (attract the right audience), Activation (convert visitors into active users), and Retention (keep customers engaged). The company positions itself as a MarTech (Marketing Technology) firm combining marketing expertise with technology implementation.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Development (Desenvolvimento de Websites)
Companies that use App Marketing
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
App Marketing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
App Marketing partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
App Marketing competitors and assessment
Company assessmentDirect peers
- Rock Content: Brazilian digital marketing agency/platform combining content marketing, SEO, and martech. Comparable as a direct Brazilian competitor offering overlapping inbound marketing, content, and performance services to enterprise clients.
- Pmweb: Brazilian digital marketing and performance agency serving enterprise clients with data-driven campaign work. Directly comparable in terms of performance marketing focus and Brazilian enterprise client base.
- W3haus: Brazilian full-service digital agency offering performance marketing, social media, and digital transformation services. Comparable as a direct competitor in the Brazilian integrated marketing + tech space.
Broad incumbents
- VMLY&R Brazil: Global brand and digital agency with a Brazilian presence, providing integrated marketing, CX, and digital transformation. Comparable as a larger incumbent in the same integrated digital marketing space.
- Resultados Digitais (RD Station): Brazilian martech leader offering marketing automation software plus agency-style services. Comparable because it targets the same Brazilian mid-market with integrated marketing + technology, though at vastly larger scale and with a SaaS component.
- Accenture Song Brazil: Global digital transformation arm of Accenture, with significant Brazilian presence. Comparable as a larger competitor in the digital transformation + marketing space, but serving enterprise clients at much greater scale.
- Artplan: One of Brazil's largest traditional advertising agencies with a strong digital practice. Comparable as it serves enterprise Brazilian clients with integrated advertising and digital marketing services, though at significantly larger scale.
- Isobar Brazil (dentsu): Global digital agency network with a major Brazilian operation, offering integrated digital experience, performance, and creative services. Comparable as a larger incumbent in the same integrated digital marketing space.
Emerging players
- Bornlogic: Brazilian digital agency combining performance marketing with martech services, including HubSpot implementations. Comparable as a similarly-sized emerging player in the integrated marketing + tech space.
Regional players
- Mutant (formerly Boxnet): Brazilian digital agency focused on data-driven marketing and MarTech implementations. Comparable as a regional competitor in the same data/performance marketing + technology implementation space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
App Marketing social profiles
Digital presenceApp Marketing financial estimates
Financial estimateRevenue estimate
Valuation estimate
App Marketing leadership team
Management profileNumber of profiles
Profiles2 records
App Marketing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
App Marketing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about App Marketing
What does App Marketing do?
App Marketing is a Brazilian digital transformation agency that delivers custom website development, mobile and web application development, and custom systems development alongside Inbound and Performance digital marketing services. The agency integrates artificial intelligence capabilities into its offerings for content generation, automation, and personalization. Delivery follows a 3-stage methodology (Acquisition, Activation, Retention) combining marketing expertise with technology implementation for business clients.
Is App Marketing a public or private company?
App Marketing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was App Marketing founded?
App Marketing was founded in 2016. It employs 1 to 10 people.
Where is App Marketing based?
App Marketing is headquartered in Timóteo, Brazil, in the Latin America region.
How does App Marketing make money?
One revenue line is on record: custom Software Development Services.
Who are App Marketing's main competitors?
Direct peers on record are Rock Content, Pmweb and W3haus. Broad incumbents are VMLY&R Brazil, Resultados Digitais (RD Station), Accenture Song Brazil, Artplan and Isobar Brazil (dentsu). Bornlogic is listed as an emerging player. Mutant (formerly Boxnet) is listed as a regional player.
Does App Marketing have an API?
No public API is recorded for App Marketing.
What industry is App Marketing in?
App Marketing's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAA, Integrated Advertising (Brand + Performance + Media), with a secondary code of BPAFAFAC, Marketing Automation Platforms & Services. Its NAICS code is 54181 and its SIC code is 7311.