Divo
Divo d.o.o. is a Slovenian car rental company founded in 2019, headquartered in Ljubljana, offering short and long-term vehicle rentals to consumer and business customers in Slovenia, with a workforce of 11–50 employees.
- Company typePrivate
- Founded2019
- HeadquartersLjubljana, Slovenia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Divo does
Divo d.o.o. is a Slovenian private car rental company headquartered in Ljubljana, founded in 2019. According to its firmographic profile, the company offers a selection of vehicles available for short and long-term rental, serving individual and/or business customers requiring temporary vehicle access in the Slovenian market. The company operates at a small scale, with an employee base in the 11–50 range, and sells its services via its website at divocars.si.
The input data does not disclose Divo's fleet size, mix, or composition; its pricing structure (daily/weekly/monthly rates, mileage policies, insurance terms); its customer segmentation split between consumer and corporate; or any technology stack, booking platform, or fleet management system. The company's primary web property was unreachable at the time of data collection, returning a verification/loading screen, which is the principal reason for the absence of operational detail. There is no record of funding rounds, management team disclosures, partnerships, alliances, awards, certifications, regulatory actions, or M&A activity.
From a business model standpoint, Divo appears to operate a traditional asset-utilization rental model: it acquires vehicles, makes them available under time-bound rental contracts, and earns revenue from rental fees. Without disclosed pricing, fleet scale, or utilization metrics, the revenue mechanics (average daily rate, utilization rate, fleet turnover) cannot be triangulated. The company's competitive position within Slovenia's car rental market — and any differentiation against local independents and international OTAs (e.g., Booking.com, Rentalcars.com) — likewise cannot be assessed from the current data set.
Divo firmographics
Firmographics- Name
- Divo
- Website
- https://divocars.si
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Divo d.o.o. is a Slovenian car rental company founded in 2019, headquartered in Ljubljana, offering short and long-term vehicle rentals to consumer and business customers in Slovenia, with a workforce of 11–50 employees.
- Ownership category
- akta.pro rank
Divo industry classification
Industry- Product category
- Car Rental Services
- NAICS
- Passenger Car Rental (532111), Automotive Equipment Rental and Leasing (5321)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Self-Drive Car Rental (THADAAAF)
- akta.pro secondary industry
- Long-Term / Monthly Car Rental (THADAAAE)
Keywords
Where Divo is headquartered
LocationHeadquarters
- HQ city
- Ljubljana
- HQ country
- Slovenia
- HQ region
- Europe
Markets served
Divo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales
Divo product offering
Product offeringCore offering
Divo d.o.o. provides car rental services in Slovenia, offering a selection of vehicles available for short-term and long-term rental to customers. The company operates from Ljubljana and serves the local market through its website at divocars.si.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Rental Service Vehicle rental service providing a selection of cars available for short-term and long-term use by individual customers in Slovenia.
Companies that use Divo
Customer profileIdeal customer profiles1 record
Divo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Divo partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Divo competitors and assessment
Company assessmentEmerging players
- Localrent: Online car rental aggregator connecting local rental suppliers with travelers in 100+ countries including Slovenia. Comparable as a channel/competitive force: provides Divo's potential customers with alternative local-supplier options.
- Rent Cars: Global car rental aggregator with European coverage including Slovenia. Comparable as a competitive channel influencing customer choice and pricing benchmarks for small local operators like Divo.
Direct peers
- Avantcar: Slovenian-headquartered car rental and mobility operator, the closest direct domestic peer to Divo in the same geography, serving similar short-term and long-term rental customers.
- Surprice: Slovenian online car rental platform offering local-vehicle rental across Slovenia and neighboring countries. Direct peer overlapping with Divo on short-term self-drive rentals in the same geography.
Broad incumbents
- Hertz: Global car rental incumbent operating in Slovenia and other European markets. Comparable as a peer in the core rental offering, but with materially larger fleet, brand awareness, and corporate account base.
- Enterprise Rent-A-Car: World's largest car rental company by fleet, with strong neighborhood/off-airport positioning in Europe. Direct competitor on rental model, with vastly greater resources and broader insurance/B2B relationships.
- Avis: Global car rental brand with European presence including Slovenia. Comparable on rental core service, though typically more premium skewing and serving a different brand-loyal customer segment.
- Budget Rent a Car: Global value-tier rental brand with European and Slovenian presence. Comparable as a peer in the rental space, particularly on the economy/budget end of the customer spectrum.
- Europcar: Major European-focused rental brand operating across Slovenia and CEE. Direct peer on rental service, with similar mid-market customer target but significantly larger fleet and pan-European infrastructure.
- Sixt: Europe's largest car rental brand with strong airport presence across Slovenia and the rest of Europe. Directly comparable to Divo as a car rental operator, but vastly larger scale and broader fleet/category mix.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Divo social profiles
Digital presenceDivo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Divo leadership team
Management profileNumber of profiles
Divo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Divo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Divo
What does Divo do?
Divo d.o.o. provides car rental services in Slovenia, offering a selection of vehicles available for short-term and long-term rental to customers. The company operates from Ljubljana and serves the local market through its website at divocars.si.
Is Divo a public or private company?
Divo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Divo founded?
Divo was founded in 2019. It employs 11 to 50 people.
Where is Divo based?
Divo is headquartered in Ljubljana, Slovenia, in the Europe region.
Who are Divo's main competitors?
Emerging players on record are Localrent and Rent Cars. Direct peers are Avantcar and Surprice. Broad incumbents are Hertz, Enterprise Rent-A-Car, Avis, Budget Rent a Car, Europcar and Sixt.
Does Divo have an API?
No public API is recorded for Divo.
What industry is Divo in?
Divo's product category is Car Rental Services. Its primary akta.pro industry code is THADAAAF, Self-Drive Car Rental, with a secondary code of THADAAAE, Long-Term / Monthly Car Rental. Its NAICS code is 532111 and its SIC code is 7510.