Kind Malaysia

What Kind Malaysia does

Kind Malaysia is a non-profit business event platform founded in 2018 and headquartered in Kuala Lumpur, Malaysia, that operates a curated exhibition-and-content format connecting corporations with non-governmental organisations (NGOs) and social enterprises for corporate social responsibility (CSR) and ESG partnership formation. Its core products are the flagship Kind Malaysia event, the Better World Corner showcase area, and Pocket Talks sessions; the 2025 edition is scheduled for 7–9 August 2025 at Hall 4 of the Kuala Lumpur Convention Centre, featuring 26 NGO/exhibitor slots, 18 speakers across 18 talk sessions, 14 cause categories, and an expected 100+ visitors. The platform is event-anchored rather than technology-anchored: there is no proprietary software stack, and visitor registration is handled through Evenesis-hosted online forms with email and phone outreach for inquiries.

The business model is built on three revenue streams — exhibition fees paid by participating NGOs/social enterprises, corporate sponsorships tied to CSR/ESG objectives, and in-kind operational support from a six-partner CSR coalition (MACEOS, ESG Malaysia, Evenesis, Artisense Group, Webtemple, PRN). Pricing is not publicly disclosed; corporate participation is solicited via direct outreach through [email protected]. Customer segments are two-sided: corporates seeking credible NGO partners for CSR/ESG programmes and NGOs/social enterprises seeking visibility, funding access, and corporate volunteer pathways, with philanthropists and individuals addressed as a tertiary segment.

The company's go-to-market is event-driven. Its primary 2025 strategic move is the first-ever co-location with EventXpo 2025, organised by the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS) — Malaysia's premier business events marketplace, which brings 90+ exhibiting companies and international participation from Korea, Indonesia, Thailand, India, and Singapore. Distribution is single-country domestic (Kuala Lumpur Convention Centre) with no app, API, or software product. The organisation is privately held as a non-profit with no disclosed funding rounds, parent company, or external ownership; its leadership comprises co-founder Datuk (Dr) M Gandhi and an Advisory Board of senior Malaysian figures drawn from government (former Secretary General of MITI), media (The Star Media Group), world trade centres (WTCKL), military/civil society, and trade exhibitions.

Name

Kind Malaysia

Legal name

Kind Malaysia

Website

https://mykindmalaysia.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Kind Malaysia is a non-profit business event platform founded in 2018 in Kuala Lumpur that connects corporations with NGOs and social enterprises through exhibitions, talks, and networking to enable CSR and ESG partnerships across 14 social-cause categories.

Ownership category

akta.pro rank

Product category

Non-profit CSR/ESG Event Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Business Associations (813910)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH)

Keywords

• Non-profit business events
• CSR partnership platforms
• NGO corporate engagement
• ESG community initiatives
• Social impact exhibitions

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Exhibition Fees: Organizations pay to exhibit at Kind Malaysia events, showcasing their causes, initiatives, and social impact work to corporate visitors and potential partners.
2. Corporate Sponsorships: Corporations sponsor and partner with Kind Malaysia to fulfill CSR and ESG objectives through meaningful community engagement and partnerships.
3. CSR Partner Program: CSR partners (MACEOS, ESG Malaysia, Evenesis, Artisense Group, Webtemple, PRN) provide support and collaboration, contributing to event operations and promotion.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Kind Malaysia is a non-profit business event (founded 2018, held in Kuala Lumpur) that connects corporations with NGOs, social enterprises, and individuals through an annual exhibition, talk sessions, and networking. The event enables companies to explore CSR/ESG partnerships and NGOs/social enterprises to showcase causes and engage with corporate partners, funders, and volunteers.

Product overview

Kind Malaysia operates as a unified non-profit event platform comprising its main exhibition event, the Better World Corner showcase area, and Pocket Talks sessions. The platform connects corporates with civil society through exhibition booths, scheduled presentations, and networking opportunities. In 2025, it is co-located with EventXpo 2025 for expanded reach.

Differentiator

Problem solved

Functional benefit

Products and services

• Kind Malaysia Event A non-profit business event that brings together corporations, NGOs, social enterprises, and individuals for CSR/ESG partnerships through exhibitions, talks, and networking over a three-day programme. Held at the Kuala Lumpur Convention Centre and intended for corporate CSR teams, NGO leaders, policymakers, social entrepreneurs, and individual philanthropists.
• Better World Corner A dedicated showcase area within Kind Malaysia featuring kiosk booths and pocket talks covering healthcare, education, environment, inclusion, and community empowerment, hosting sessions from various NGOs and social enterprises across three days. Designed for corporate visitors, NGO representatives, and individual attendees.
• Pocket Talks Scheduled speaking sessions within the Better World Corner, covering health and wellness, humanitarian action, mental health, inclusion, environment, technology, and empowerment, presented by participating NGOs and organisations. Aimed at corporate visitors, NGO peers, and individuals interested in social causes.

Quantifiable outcome

• 26 NGOs & Exhibitors participating in 2025 edition
• +3 more outcomes

Named customers27 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered flagship and core.

• MACEOS (Malaysian Association of Convention and Exhibition Organisers and Suppliers)flagshipStrategic or Co-development Partner · 1 January 2025MACEOS is the organising body of EventXpo 2025, with which Kind Malaysia is co-located in 2025. This partnership creates a dynamic platform where business and community initiatives converge, amplifying both events' reach and impact. The collaboration reinforces the vital role of business events as drivers of positive social change.
• EventXpo 2025coreStrategic or Co-development PartnerFor the first time in 2025, Kind Malaysia is co-located with EventXpo 2025, Malaysia's premier business events marketplace. This strategic partnership creates opportunities for businesses to explore partnerships that create lasting community impact.
• CSR Partners (MACEOS, ESG Malaysia, Evenesis, Artisense Group, Webtemple, PRN)coreGTM or Marketing PartnerThese organisations are listed as CSR Partners supporting Kind Malaysia, contributing to event promotion and operations. They represent exhibition technology (Evenesis), ESG expertise (ESG Malaysia), and industry event services.
• DSA Exhibition And Conference Sdn BhdcoreStrategic or Co-development PartnerTan Sri Asmat Kamaludin, Advisory Board member and Chairman of DSA Exhibition And Conference Sdn Bhd, provides strategic guidance. DSA Exhibition organises business events and supports Kind Malaysia's positioning in the industry.
• World Trade Centre Kuala Lumpur (WTCKL)coreStrategic or Co-development PartnerDato' Sri Dr. Hj. Irmohizam Bin Hj. Ibrahim serves as Advisory Board member and Group Managing Director of WTCKL. As the first Malaysian elected as Chairman of Conferences & Exhibitions Member Advisory Council of World Trade Centres Association (WTCA), he brings international trade centre network connections to Kind Malaysia.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• raiSE (Singapore Centre for Social Enterprise): Singapore's national social enterprise ecosystem builder, hosting events and programs connecting corporates and social enterprises. Comparable in role as a national convener for social-impact partnerships in Southeast Asia.
• CSR Asia: Asia-focused CSR consultancy and network that convenes corporates, NGOs, and governments on responsible business. Comparable as a regional player serving the same corporate-NGO intersection across Asian markets.

Broad incumbents

• Benevity: Largest global corporate-purpose platform powering employee volunteering, giving, and CSR programs for thousands of companies. Comparable as a broader incumbent addressing the same corporate-NGO matching use case via SaaS.
• EventXpo (MACEOS): Malaysia's premier business events marketplace organized by MACEOS, co-located with Kind Malaysia in 2025. Comparable as a large business-events platform in the same venue and audience ecosystem.
• Points of Light: Global volunteer service organization operating corporate engagement programs and events connecting businesses with nonprofits. Comparable in mission and event-driven corporate-NGO engagement model.

Direct peers

• Catchafire: Skills-based volunteering platform connecting professionals with nonprofits. Comparable as a focused marketplace that enables corporates and individuals to engage with NGOs in a structured way, similar to Kind Malaysia's matchmaking function.
• Goodera: India-origin platform that connects corporates with NGOs and social enterprises for CSR, volunteering, and sustainability programs. Closest peer in terms of mission (bridging corporate-NGO gap) and business model (events plus digital engagement).

Emerging players

• VolunteerMatch: Online platform that connects volunteers with nonprofit opportunities. Comparable in the corporate-NGO/volunteer matching use case that Kind Malaysia addresses through its exhibition format.
• B Lab Southeast Asia: Regional arm of the B Corp movement certifying and convening purpose-driven businesses, often hosting events that connect corporates with social enterprises. Comparable as a community-building player in the impact ecosystem.

Others

• MACEOS: Malaysian Association of Convention and Exhibition Organisers and Suppliers - the industry body that organizes EventXpo 2025 and provides Kind Malaysia's flagship co-location partnership and distribution channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/kindmalaysia
• Facebookfacebook.com/kindmalaysia
• LinkedInlinkedin.com/company/kindmalaysia

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kind Malaysia